Dstillery Audiences

KIDS CLOTHING SHOPPERS

Audience Size: 3 Million Devices

Explore the Kids Clothing Shoppers Audience

Below you'll find more information about the Kids Clothing Shoppers audience, broken down in different categories based on their digital and physical behaviors. These are 3 million unique devices whose actions qualify for the Kids Clothing Shoppers audience.

Dstillery Crafted Audiences

INTERESTS

The Kids Clothing Shoppers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Kids Clothing Shoppers audience is Discount Big Box Shoppers.

Interest Composition Index
Discount Big Box Shoppers 37.47% 25.87x
Home Decor Shoppers 35.76% 22.47x
Budget Grocery Shoppers 35.03% 21.18x
Patriotic Party Decoration Shoppers 37.67% 18.58x
Bargain Shopping Researchers 26.10% 18.32x
Online Home Decor Shoppers 26.24% 18.21x
Jewelry & Watch Shoppers 31.28% 18.09x
Bed & Bath Shoppers 36.02% 18.01x
Casual Dining Restaurant Researchers 35.99% 17.72x
Apartment Furniture Shoppers 28.16% 17.71x
Composition Percentage: The overlap percentage between the Kids Clothing Shoppers audience and the Interest attribute.
Index: A comparison of the Kids Clothing Shoppers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Kids Clothing Shoppers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Kids Clothing Shoppers audience is Belk.

Location Composition Index
Belk 0.02% 1.48x
LL Bean 0.00% 1.30x
Dressbarn 0.04% 1.19x
Levi Strauss 0.01% 1.16x
Aeropostale 0.03% 1.14x
Gymboree 0.02% 1.10x
Old Navy 0.05% 1.08x
Chicos 0.04% 1.07x
Carhartt 0.18% 1.06x
Kate Spade 0.02% 1.06x
Composition Percentage: The overlap percentage between the Kids Clothing Shoppers audience and the Location attribute.
Index: A comparison of the Kids Clothing Shoppers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Kids Clothing Shoppers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Kids Clothing Shoppers audience is shopjustice.com.

Website Composition Index
shopjustice.com 0.56% 112.46x
aeropostale.com 2.79% 95.11x
spellingcity.com 0.24% 82.83x
mathplayground.com 0.16% 80.49x
justice.com 0.17% 80.23x
jessicalondon.com 0.14% 77.52x
hobbylobby.com 0.20% 76.64x
wholesalehalloweencostumes.com 0.15% 75.97x
roamans.com 0.35% 75.68x
multiplication.com 0.12% 75.65x
Composition Percentage: The overlap percentage between the Kids Clothing Shoppers audience and the Web attribute.
Index: A comparison of the Kids Clothing Shoppers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Kids Clothing Shoppers audience is Toys Shopping.

Content Affinity Composition Index
Toys Shopping 13.05% 22.33x
Cheerleading 3.54% 21.75x
Cub & Girl Scouts 2.79% 18.90x
Assorted Topics #11368 (Retail Products, Food Service, Package Delivery) 0.74% 14.27x
Custom Gifts 4.99% 13.87x
Decoration & Fabric 0.07% 13.84x
Home Printing 1.07% 13.80x
Higher-End Fashion Brands 3.30% 13.66x
Home Decoration - Crafts & Kids 2.74% 13.61x
Promo Codes 10.27% 13.15x
Composition Percentage: The overlap percentage between the Kids Clothing Shoppers audience and the Content Affinity attribute.
Index: A comparison of the Kids Clothing Shoppers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Kids Clothing Shoppers audience resonates most for the following age and income brackets.
Age
35-44
Income
$25,000-$49,999