Dstillery Audiences

KIDS CRAFTS RESEARCHERS

Audience Size: 1.2 Million Devices

Explore the Kids Crafts Researchers Audience

Below you'll find more information about the Kids Crafts Researchers audience, broken down in different categories based on their digital and physical behaviors. These are 1.2 million unique devices whose actions qualify for the Kids Crafts Researchers audience.

Dstillery Crafted Audiences

INTERESTS

The Kids Crafts Researchers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Kids Crafts Researchers audience is Homeschooling Parents.

Interest Composition Index
Homeschooling Parents 43.18% 67.02x
Toy Blogs Readers 42.13% 63.96x
Intimates Shoppers 28.81% 58.59x
Hands-On Parents 63.06% 54.44x
Stay-at-Home Parents 57.40% 54.40x
Parents with Toddlers 54.01% 52.85x
Christmas Traditions Researchers 19.94% 47.29x
Involved Parents 62.50% 46.20x
Crafting Enthusiasts 48.70% 44.98x
Tech-Savvy Moms 35.77% 42.90x
Composition Percentage: The overlap percentage between the Kids Crafts Researchers audience and the Interest attribute.
Index: A comparison of the Kids Crafts Researchers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Kids Crafts Researchers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Kids Crafts Researchers audience is Gymboree.

Location Composition Index
Gymboree 0.01% 1.41x
American Eagle Outfitters 0.01% 1.38x
Maurices 0.02% 1.12x
Composition Percentage: The overlap percentage between the Kids Crafts Researchers audience and the Location attribute.
Index: A comparison of the Kids Crafts Researchers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Kids Crafts Researchers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Kids Crafts Researchers audience is mrsplemonskindergarten.com.

Website Composition Index
mrsplemonskindergarten.com 1.30% 100.39x
allfreeholidaycrafts.com 2.47% 100.05x
artsycraftsymom.com 3.81% 99.77x
nontoygifts.com 1.60% 99.47x
diyideacenter.com 2.41% 99.44x
projectswithkids.com 2.20% 98.08x
kidscraftroom.com 2.56% 97.83x
artycraftykids.com 2.05% 97.76x
thecrafttrain.com 2.07% 97.70x
alittlepinchofperfect.com 2.79% 96.47x
Composition Percentage: The overlap percentage between the Kids Crafts Researchers audience and the Web attribute.
Index: A comparison of the Kids Crafts Researchers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Kids Crafts Researchers audience is Scrapbooking & Home Art Projects.

Content Affinity Composition Index
Scrapbooking & Home Art Projects 9.15% 50.34x
Children's Learning Tools 11.10% 49.11x
Parenting & Children's Activities 0.27% 34.31x
Mommy Bloggers 15.21% 33.21x
Cakes & Sweets 0.52% 32.95x
Sewing, Embroidery & Fabrics 5.27% 28.73x
Coupons & Family 8.61% 28.34x
Assorted Topics (Life Hacks, Housekeeping, Health Tips) 7.67% 28.09x
Family on a Budget 28.96% 27.07x
Math Education 6.74% 24.26x
Composition Percentage: The overlap percentage between the Kids Crafts Researchers audience and the Content Affinity attribute.
Index: A comparison of the Kids Crafts Researchers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Kids Crafts Researchers audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female