Dstillery Audiences

KITCHEN APPLIANCE SHOPPERS

Audience Size: 3 Million Devices

Explore the Kitchen Appliance Shoppers Audience

Below you'll find more information about the Kitchen Appliance Shoppers audience, broken down in different categories based on their digital and physical behaviors. These are 3 million unique devices whose actions qualify for the Kitchen Appliance Shoppers audience.

Dstillery Crafted Audiences

INTERESTS

The Kitchen Appliance Shoppers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Kitchen Appliance Shoppers audience is Kitchen Stove Shoppers.

Interest Composition Index
Kitchen Stove Shoppers 34.24% 28.82x
Home Exterior Design Enthusiasts 29.55% 27.66x
Hardware Shoppers 27.16% 26.81x
Custom Home Lighting Shoppers 20.83% 25.62x
Home Custom Bedroom Decorators 20.82% 25.61x
Vacation Rental Accommodation Researchers 25.98% 25.33x
Country Home Decorators 31.81% 25.12x
Online Home Decor Shoppers 23.73% 24.43x
Beach House Second Home Owners 23.73% 24.27x
Luxury Retail Researchers 25.18% 24.18x
Composition Percentage: The overlap percentage between the Kitchen Appliance Shoppers audience and the Interest attribute.
Index: A comparison of the Kitchen Appliance Shoppers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Kitchen Appliance Shoppers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Kitchen Appliance Shoppers audience is Talbots.

Location Composition Index
Talbots 0.01% 1.33x
White House Black Market 0.02% 1.30x
Chicos 0.02% 1.17x
LOFT 0.02% 1.15x
Jos A. Bank Clothiers 0.01% 1.12x
Dressbarn 0.01% 1.09x
Forever 21 0.01% 1.06x
Banana Republic 0.02% 0.98x
Old Navy 0.03% 0.94x
Carhartt 0.17% 0.94x
Composition Percentage: The overlap percentage between the Kitchen Appliance Shoppers audience and the Location attribute.
Index: A comparison of the Kitchen Appliance Shoppers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Kitchen Appliance Shoppers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Kitchen Appliance Shoppers audience is yaleappliance.com.

Website Composition Index
yaleappliance.com 1.40% 45.25x
bluestarcooking.com 1.18% 40.11x
topix.net 1.03% 34.58x
tractorhouse.com 1.02% 30.74x
topixoffbeat.com 2.41% 30.01x
healevate.com 1.04% 29.98x
greeningz.com 3.60% 29.13x
blitzlift.com 2.14% 28.82x
justanswer.com 2.12% 27.75x
scribol.com 2.20% 27.29x
Composition Percentage: The overlap percentage between the Kitchen Appliance Shoppers audience and the Web attribute.
Index: A comparison of the Kitchen Appliance Shoppers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Kitchen Appliance Shoppers audience is Bathrooms & Plumbing.

Content Affinity Composition Index
Bathrooms & Plumbing 0.24% 30.94x
Yard Structures 0.16% 22.41x
Auctions & Repossessions 0.10% 20.65x
Holiday Gifts 0.04% 19.59x
Home Remodeling 0.37% 19.53x
Amateur Radios 0.22% 18.37x
Oil & Energy 0.37% 18.32x
Pool Cleaning 0.10% 17.95x
Lighting & Power 0.19% 17.63x
Home Decoration - Crafts & Kids 0.04% 17.24x
Composition Percentage: The overlap percentage between the Kitchen Appliance Shoppers audience and the Content Affinity attribute.
Index: A comparison of the Kitchen Appliance Shoppers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Kitchen Appliance Shoppers audience resonates most for the following age bracket and gender.
Age
65+
Gender
Male