Dstillery Audiences

KITCHEN APPLIANCE SHOPPERS

Audience Size: 2.3 Million Devices

Explore the Kitchen Appliance Shoppers Audience

Below you'll find more information about the Kitchen Appliance Shoppers audience, broken down in different categories based on their digital and physical behaviors. These are 2.3 million unique devices whose actions qualify for the Kitchen Appliance Shoppers audience.

Dstillery Crafted Audiences

INTERESTS

The Kitchen Appliance Shoppers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Kitchen Appliance Shoppers audience is Kitchen Stove Shoppers.

Interest Composition Index
Kitchen Stove Shoppers 29.77% 31.73x
Home Exterior Design Enthusiasts 25.74% 30.16x
Home Custom Bedroom Decorators 15.75% 29.52x
Custom Home Lighting Shoppers 15.75% 29.52x
Hardware Shoppers 22.81% 29.42x
Vacation Rental Accommodation Researchers 20.18% 28.11x
Online Home Decor Shoppers 17.96% 27.49x
Country Home Decorators 27.98% 27.40x
Beach House Second Home Owners 19.97% 26.65x
Luxury Retail Researchers 20.81% 26.62x
Composition Percentage: The overlap percentage between the Kitchen Appliance Shoppers audience and the Interest attribute.
Index: A comparison of the Kitchen Appliance Shoppers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Kitchen Appliance Shoppers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Kitchen Appliance Shoppers audience is Gap.

Location Composition Index
Gap 0.02% 1.42x
Talbots 0.01% 1.34x
Mens Wearhouse 0.02% 1.26x
Banana Republic 0.01% 1.23x
Old Navy 0.03% 1.18x
Chicos 0.01% 1.11x
Jos A. Bank Clothiers 0.01% 1.10x
Carhartt 0.16% 1.08x
LOFT 0.01% 1.06x
Journeys 0.02% 0.93x
Composition Percentage: The overlap percentage between the Kitchen Appliance Shoppers audience and the Location attribute.
Index: A comparison of the Kitchen Appliance Shoppers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Kitchen Appliance Shoppers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Kitchen Appliance Shoppers audience is bluestarcooking.com.

Website Composition Index
bluestarcooking.com 1.21% 48.81x
bright-goals.com 1.02% 25.93x
idolator.com 1.05% 24.92x
teslarati.com 1.20% 24.31x
funeral.com 1.04% 24.09x
sportschew.com 1.31% 23.99x
travelfuntu.com 1.92% 23.96x
hgtv.ca 1.84% 23.56x
headcramp.com 1.12% 22.53x
likeswifty.com 2.09% 22.50x
Composition Percentage: The overlap percentage between the Kitchen Appliance Shoppers audience and the Web attribute.
Index: A comparison of the Kitchen Appliance Shoppers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Kitchen Appliance Shoppers audience is Bathrooms & Plumbing.

Content Affinity Composition Index
Bathrooms & Plumbing 0.08% 31.74x
Home Remodeling 0.20% 16.35x
Furniture & Home Improvement 1.06% 15.06x
Oil & Energy 0.12% 14.35x
Appliances & Reviews 5.39% 14.05x
Business News & Information Readers 0.08% 13.96x
Lighting & Power 0.06% 13.64x
Assorted Topics (Elderly, Europe, Viral Media) 0.04% 13.36x
Home Furnishings 0.45% 13.10x
Home Remodeling 0.68% 12.83x
Composition Percentage: The overlap percentage between the Kitchen Appliance Shoppers audience and the Content Affinity attribute.
Index: A comparison of the Kitchen Appliance Shoppers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Kitchen Appliance Shoppers audience resonates most for the following age bracket and gender.
Age
65+
Gender
Male