Explore the Kitchen Appliance Shoppers Audience
Below you'll find more information about the Kitchen Appliance Shoppers audience, broken down in different categories based on their digital and physical behaviors. These are 3.8 million unique devices whose actions qualify for the Kitchen Appliance Shoppers audience.
INTERESTS
The Kitchen Appliance Shoppers audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Kitchen Appliance Shoppers audience is Kitchen Stove Shoppers.
| Interest | Composition | Index |
| Kitchen Stove Shoppers | 50.49% | 42.32x |
| Hardware Shoppers | 44.60% | 38.68x |
| Home Exterior Design Enthusiasts | 43.46% | 36.42x |
| Country Home Decorators | 44.25% | 35.12x |
| Flooring Shoppers | 43.58% | 35.07x |
| Spa and Pool Owners | 45.11% | 35.02x |
| Home Custom Bedroom Decorators | 38.60% | 34.73x |
| Custom Home Lighting Shoppers | 38.63% | 34.72x |
| Major Appliance Shoppers | 44.97% | 34.57x |
| Blender Shoppers | 44.50% | 34.54x |
Composition Percentage:
The overlap percentage between the Kitchen Appliance Shoppers audience and the Interest attribute.
Index: A comparison of the Kitchen Appliance Shoppers audience to the internet population.
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APPAREL RETAILERS
The Kitchen Appliance Shoppers audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Kitchen Appliance Shoppers audience is Madewell.
| Location | Composition | Index |
| Madewell | 0.02% | 1.56x |
| Talbots | 0.03% | 1.46x |
| Tommy Bahama | 0.01% | 1.39x |
| REI | 0.01% | 1.37x |
| Ann Taylor | 0.01% | 1.36x |
| Lululemon | 0.03% | 1.35x |
| Jos A. Bank Clothiers | 0.03% | 1.33x |
| Armani | 0.02% | 1.30x |
| White House Black Market | 0.04% | 1.27x |
| Banana Republic | 0.05% | 1.26x |
Composition Percentage:
The overlap percentage between the Kitchen Appliance Shoppers audience and the Location attribute.
Index: A comparison of the Kitchen Appliance Shoppers audience to the internet population.
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WEBSITES
The Kitchen Appliance Shoppers audience is distinctive due to the websites they visit.
As seen below, the highest indexing website for the Kitchen Appliance Shoppers audience is yaleappliance.com.
| Website | Composition | Index |
| yaleappliance.com | 4.53% | 48.63x |
| frank151.com | 1.22% | 48.23x |
| sportsjamm.com | 1.97% | 48.14x |
| jennair.com | 1.35% | 48.13x |
| acwholesalers.com | 1.12% | 46.91x |
| kitchenaid.com | 2.54% | 45.50x |
| efaucets.com | 1.98% | 45.47x |
| postpopular.com | 2.04% | 45.21x |
| geappliances.com | 10.44% | 42.02x |
| findthecompany.com | 1.77% | 41.72x |
Composition Percentage:
The overlap percentage between the Kitchen Appliance Shoppers audience and the Web attribute.
Index: A comparison of the Kitchen Appliance Shoppers audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Kitchen Appliance Shoppers audience is Home Improvement Contractor.
| Content Affinity | Composition | Index |
| Home Improvement Contractor | 1.35% | 26.82x |
| Home Remodeling | 4.05% | 25.20x |
| Assorted Topics (Vacation, Travel, Automotive Entertainment, Diet) | 0.55% | 23.65x |
| Bathrooms & Plumbing | 4.30% | 23.24x |
| Discount Shopping | 3.17% | 22.57x |
| Cars, Travel & Food | 0.41% | 21.35x |
| ISPs & Local Services | 0.04% | 20.77x |
| Home Office Products | 0.32% | 20.28x |
| Home Remodeling | 8.50% | 20.11x |
| Mail Order Food | 1.94% | 19.92x |
Composition Percentage:
The overlap percentage between the Kitchen Appliance Shoppers audience and the Content Affinity attribute.
Index: A comparison of the Kitchen Appliance Shoppers audience to the internet population.
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DEMOGRAPHICS
The Kitchen Appliance Shoppers audience resonates most for the following age bracket and gender.
Age
65+
Gender
Male
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