Dstillery Audiences

KITCHEN APPLIANCE SHOPPERS

Audience Size: 1.2 Million Devices

Explore the Kitchen Appliance Shoppers Audience

Below you'll find more information about the Kitchen Appliance Shoppers audience, broken down in different categories based on their digital and physical behaviors. These are 1.2 million unique devices whose actions qualify for the Kitchen Appliance Shoppers audience.

Dstillery Crafted Audiences

INTERESTS

The Kitchen Appliance Shoppers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Kitchen Appliance Shoppers audience is Custom Home Lighting Shoppers.

Interest Composition Index
Custom Home Lighting Shoppers 4.07% 32.34x
Home Custom Bedroom Decorators 4.07% 32.32x
Home Exterior Design Enthusiasts 13.17% 30.19x
Online Home Decor Shoppers 5.75% 27.22x
Financial Business Intelligence Researchers 13.54% 26.31x
Remdesivir Information Researchers 14.41% 26.20x
Vacation Rental Accommodation Researchers 9.19% 25.80x
Luxury Retail Researchers 10.46% 25.33x
Post COVID-19 Restaurant Reopening Researchers 11.34% 24.82x
Realtors & Real Estate Researchers 9.64% 24.31x
Composition Percentage: The overlap percentage between the Kitchen Appliance Shoppers audience and the Interest attribute.
Index: A comparison of the Kitchen Appliance Shoppers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Kitchen Appliance Shoppers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Kitchen Appliance Shoppers audience is Patagonia.

Location Composition Index
Patagonia 0.01% 2.71x
Carhartt 0.02% 1.83x
Lululemon 0.01% 1.62x
Chicos 0.02% 1.56x
Dressbarn 0.01% 1.48x
Mens Wearhouse 0.02% 1.41x
Aeropostale 0.02% 1.32x
Zumiez 0.03% 1.31x
Old Navy 0.02% 1.29x
White House Black Market 0.01% 1.22x
Composition Percentage: The overlap percentage between the Kitchen Appliance Shoppers audience and the Location attribute.
Index: A comparison of the Kitchen Appliance Shoppers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Kitchen Appliance Shoppers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Kitchen Appliance Shoppers audience is bloombergquint.com.

Website Composition Index
bloombergquint.com 1.95% 30.96x
freebeacon.com 2.92% 26.44x
mentertained.com 3.95% 25.58x
seekingalpha.com 1.20% 25.40x
zerohedge.com 3.68% 24.62x
mcclatchydc.com 1.08% 24.02x
twentydaily.com 1.07% 23.96x
unpuzzlefinance.com 2.36% 23.70x
weightlossgroove.com 2.75% 22.59x
thisoldhouse.com 2.18% 22.37x
Composition Percentage: The overlap percentage between the Kitchen Appliance Shoppers audience and the Web attribute.
Index: A comparison of the Kitchen Appliance Shoppers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Kitchen Appliance Shoppers audience is Bathrooms & Plumbing.

Content Affinity Composition Index
Bathrooms & Plumbing 0.10% 21.26x
Home Remodeling 0.16% 18.45x
Appliances & Reviews 2.62% 12.95x
Beach Vacations 0.05% 12.88x
Furniture & Home Improvement 0.32% 12.57x
Humor & Entertainment 0.18% 12.09x
Telescopes 0.05% 11.45x
South Carolina Travel 0.05% 11.04x
Lacrosse College Athletics 0.11% 10.70x
Oil & Energy 0.05% 10.57x
Composition Percentage: The overlap percentage between the Kitchen Appliance Shoppers audience and the Content Affinity attribute.
Index: A comparison of the Kitchen Appliance Shoppers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Kitchen Appliance Shoppers audience resonates most for the following age bracket and gender.
Age
65+
Gender
Male