Dstillery Audiences

KITCHEN APPLIANCE SHOPPERS

Audience Size: 3.5 Million Devices

Explore the Kitchen Appliance Shoppers Audience

Below you'll find more information about the Kitchen Appliance Shoppers audience, broken down in different categories based on their digital and physical behaviors. These are 3.5 million unique devices whose actions qualify for the Kitchen Appliance Shoppers audience.

Dstillery Crafted Audiences

INTERESTS

The Kitchen Appliance Shoppers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Kitchen Appliance Shoppers audience is Kitchen Stove Shoppers.

Interest Composition Index
Kitchen Stove Shoppers 46.01% 33.10x
Hardware Shoppers 39.61% 29.99x
Home Exterior Design Enthusiasts 38.80% 28.97x
Work Hard, Play Hard Travelers 41.04% 28.54x
Country Home Decorators 40.18% 27.88x
Flooring Shoppers 37.65% 27.28x
Spa and Pool Owners 39.36% 26.97x
Home Custom Bedroom Decorators 33.10% 26.04x
Custom Home Lighting Shoppers 33.10% 26.04x
Realtors & Real Estate Researchers 34.92% 25.96x
Composition Percentage: The overlap percentage between the Kitchen Appliance Shoppers audience and the Interest attribute.
Index: A comparison of the Kitchen Appliance Shoppers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Kitchen Appliance Shoppers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Kitchen Appliance Shoppers audience is Mens Wearhouse.

Location Composition Index
Mens Wearhouse 0.08% 1.61x
Jos A. Bank Clothiers 0.02% 1.56x
Chicos 0.02% 1.43x
Michael Kors 0.01% 1.38x
White House Black Market 0.01% 1.37x
J. Crew 0.01% 1.36x
Gap 0.02% 1.31x
Carhartt 0.15% 1.15x
LOFT 0.01% 1.03x
Old Navy 0.02% 1.02x
Composition Percentage: The overlap percentage between the Kitchen Appliance Shoppers audience and the Location attribute.
Index: A comparison of the Kitchen Appliance Shoppers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Kitchen Appliance Shoppers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Kitchen Appliance Shoppers audience is yaleappliance.com.

Website Composition Index
yaleappliance.com 4.28% 41.60x
efaucets.com 1.62% 40.21x
geappliances.com 7.11% 36.59x
daltile.com 1.81% 36.15x
shebudgets.com 1.17% 36.13x
thebrofessional.net 3.90% 35.70x
healthypanda.net 2.02% 35.59x
tummytuckhipo.com 3.45% 35.19x
dailyspikes.com 1.88% 35.03x
thegamer.tv 1.72% 34.84x
Composition Percentage: The overlap percentage between the Kitchen Appliance Shoppers audience and the Web attribute.
Index: A comparison of the Kitchen Appliance Shoppers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Kitchen Appliance Shoppers audience is Home Improvement Contractor.

Content Affinity Composition Index
Home Improvement Contractor 0.23% 27.17x
Home Remodeling 2.80% 27.11x
Bathrooms & Plumbing 2.66% 25.15x
Home Remodeling 5.89% 21.48x
Home Office Products 0.18% 20.19x
Discount Shopping 0.82% 20.12x
Assorted Topics (Elderly, Europe, Viral Media) 0.03% 19.67x
Furniture & Home Improvement 7.49% 19.27x
Lighting & Power 1.85% 18.41x
Assorted Topics (Mobile Content Discovery, Airline Trade Organizations, Energy Trade Organizations) 0.37% 18.04x
Composition Percentage: The overlap percentage between the Kitchen Appliance Shoppers audience and the Content Affinity attribute.
Index: A comparison of the Kitchen Appliance Shoppers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Kitchen Appliance Shoppers audience resonates most for the following age bracket and gender.
Age
65+
Gender
Male