Dstillery Audiences

KITCHEN STOVE SHOPPERS

Audience Size: 4.7 Million Devices

Explore the Kitchen Stove Shoppers Audience

Below you'll find more information about the Kitchen Stove Shoppers audience, broken down in different categories based on their digital and physical behaviors. These are 4.7 million unique devices whose actions qualify for the Kitchen Stove Shoppers audience.

Dstillery Crafted Audiences

INTERESTS

The Kitchen Stove Shoppers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Kitchen Stove Shoppers audience is Home Exterior Design Enthusiasts.

Interest Composition Index
Home Exterior Design Enthusiasts 59.92% 35.30x
Country Home Decorators 61.64% 34.64x
Home Coffee Makers 51.10% 30.17x
Hardware Shoppers 56.95% 28.44x
DIYers 50.30% 28.07x
Custom Home Lighting Shoppers 50.55% 27.83x
Home Custom Bedroom Decorators 50.56% 27.83x
Home DIY Enthusiasts 49.59% 27.64x
Kitchen Appliance Shoppers 52.19% 27.24x
Kitchen and Bath Professionals 52.64% 27.20x
Composition Percentage: The overlap percentage between the Kitchen Stove Shoppers audience and the Interest attribute.
Index: A comparison of the Kitchen Stove Shoppers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Kitchen Stove Shoppers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Kitchen Stove Shoppers audience is Patagonia.

Location Composition Index
Patagonia 0.01% 1.60x
REI 0.01% 1.29x
Bonobos 0.01% 1.29x
Jos A. Bank Clothiers 0.04% 1.26x
Chicos 0.05% 1.24x
Ralph Lauren 0.01% 1.23x
Urban Outfitters 0.03% 1.20x
Carhartt 0.28% 1.15x
Talbots 0.03% 1.14x
Free People 0.02% 1.14x
Composition Percentage: The overlap percentage between the Kitchen Stove Shoppers audience and the Location attribute.
Index: A comparison of the Kitchen Stove Shoppers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Kitchen Stove Shoppers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Kitchen Stove Shoppers audience is yaleappliance.com.

Website Composition Index
yaleappliance.com 5.99% 58.42x
jennair.com 1.56% 53.25x
efaucets.com 1.91% 42.11x
geappliances.com 10.02% 40.14x
appliancesconnection.com 10.88% 39.77x
maytag.com 2.31% 36.86x
whirlpool.com 3.63% 34.98x
truevalue.com 1.38% 34.94x
diamondatlowes.com 1.14% 32.73x
thetreecenter.com 1.31% 32.48x
Composition Percentage: The overlap percentage between the Kitchen Stove Shoppers audience and the Web attribute.
Index: A comparison of the Kitchen Stove Shoppers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Kitchen Stove Shoppers audience is Home Improvement Contractor.

Content Affinity Composition Index
Home Improvement Contractor 0.74% 21.65x
Home Remodeling 2.82% 19.46x
Bathrooms & Plumbing 3.13% 19.23x
Home Remodeling 7.14% 18.60x
Rural Living 0.09% 18.21x
Painting & Renovation 2.82% 18.10x
Appliances & Reviews 49.45% 17.05x
Pool Cleaning 1.11% 16.02x
Home Furnishings 8.73% 15.88x
Home Office Products 0.21% 15.75x
Composition Percentage: The overlap percentage between the Kitchen Stove Shoppers audience and the Content Affinity attribute.
Index: A comparison of the Kitchen Stove Shoppers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Kitchen Stove Shoppers audience resonates most for the following age bracket and gender.
Age
65+
Gender
Male