Explore the Kitchen Stove Shoppers Audience
Below you'll find more information about the Kitchen Stove Shoppers audience, broken down in different categories based on their digital and physical behaviors. These are 1.7 million unique devices whose actions qualify for the Kitchen Stove Shoppers audience.
INTERESTS
The Kitchen Stove Shoppers audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Kitchen Stove Shoppers audience is Home Exterior Design Enthusiasts.
| Interest | Composition | Index |
| Home Exterior Design Enthusiasts | 54.41% | 74.37x |
| Country Home Decorators | 60.50% | 68.36x |
| Online Home Decor Shoppers | 29.59% | 54.88x |
| Home DIY Enthusiasts | 37.97% | 54.60x |
| Apartment Furniture Shoppers | 33.58% | 52.08x |
| Home Custom Bedroom Decorators | 21.97% | 51.42x |
| Custom Home Lighting Shoppers | 21.95% | 51.39x |
| Hardware Shoppers | 33.49% | 48.99x |
| Home Coffee Makers | 39.67% | 48.50x |
| Home Interior Design Enthusiasts | 34.58% | 44.63x |
Composition Percentage:
The overlap percentage between the Kitchen Stove Shoppers audience and the Interest attribute.
Index: A comparison of the Kitchen Stove Shoppers audience to the internet population.
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APPAREL RETAILERS
The Kitchen Stove Shoppers audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Kitchen Stove Shoppers audience is Chicos.
| Location | Composition | Index |
| Chicos | 0.03% | 1.55x |
| Express | 0.03% | 1.27x |
| LOFT | 0.02% | 1.24x |
| White House Black Market | 0.02% | 1.13x |
| Talbots | 0.01% | 1.13x |
| Jos A. Bank Clothiers | 0.01% | 1.11x |
| Lane Bryant | 0.02% | 1.10x |
| Dressbarn | 0.01% | 1.08x |
| Old Navy | 0.03% | 1.04x |
| Carhartt | 0.18% | 1.01x |
Composition Percentage:
The overlap percentage between the Kitchen Stove Shoppers audience and the Location attribute.
Index: A comparison of the Kitchen Stove Shoppers audience to the internet population.
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WEBSITES
The Kitchen Stove Shoppers audience is distinctive due to the websites they visit.
As seen below, the highest indexing website for the Kitchen Stove Shoppers audience is yaleappliance.com.
| Website | Composition | Index |
| yaleappliance.com | 1.10% | 110.13x |
| oldhouseonline.com | 1.31% | 52.72x |
| thisoldhouse.com | 18.01% | 43.11x |
| healthyhandyman.com | 1.05% | 42.69x |
| bestofmachinery.com | 2.00% | 42.66x |
| woodweb.com | 1.10% | 40.87x |
| thearchitectsguide.com | 1.68% | 38.57x |
| hgtv.ca | 2.20% | 38.38x |
| forums.jlconline.com | 2.60% | 36.65x |
| flooringclarity.com | 2.25% | 35.83x |
Composition Percentage:
The overlap percentage between the Kitchen Stove Shoppers audience and the Web attribute.
Index: A comparison of the Kitchen Stove Shoppers audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Kitchen Stove Shoppers audience is Appliances & Reviews.
| Content Affinity | Composition | Index |
| Appliances & Reviews | 11.33% | 37.24x |
| Home Remodeling | 1.26% | 30.34x |
| Furniture & Home Improvement | 1.61% | 29.06x |
| Furniture Shopping | 0.27% | 24.10x |
| Painting & Renovation | 0.61% | 23.66x |
| Lawns & Pest Control | 0.34% | 20.23x |
| Home Furnishings | 0.52% | 20.22x |
| Auto Tires & Parts Repair Researchers | 0.10% | 18.39x |
| Home Remodeling | 0.18% | 18.21x |
| Woodwork | 3.61% | 17.68x |
Composition Percentage:
The overlap percentage between the Kitchen Stove Shoppers audience and the Content Affinity attribute.
Index: A comparison of the Kitchen Stove Shoppers audience to the internet population.
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DEMOGRAPHICS
The Kitchen Stove Shoppers audience resonates most for the following age bracket and gender.
Age
65+
Gender
Male
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