Dstillery Audiences

KITCHEN STOVE SHOPPERS

Audience Size: 2.6 Million Devices

Explore the Kitchen Stove Shoppers Audience

Below you'll find more information about the Kitchen Stove Shoppers audience, broken down in different categories based on their digital and physical behaviors. These are 2.6 million unique devices whose actions qualify for the Kitchen Stove Shoppers audience.

Dstillery Crafted Audiences

INTERESTS

The Kitchen Stove Shoppers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Kitchen Stove Shoppers audience is Home Exterior Design Enthusiasts.

Interest Composition Index
Home Exterior Design Enthusiasts 51.16% 70.82x
Country Home Decorators 53.75% 68.42x
Kitchen Appliance Shoppers 54.86% 62.74x
Hardware Shoppers 46.38% 62.61x
Major Appliance Shoppers 50.08% 61.36x
Home Custom Bedroom Decorators 39.79% 59.15x
Custom Home Lighting Shoppers 42.60% 58.39x
Flooring Shoppers 47.88% 58.37x
Home Coffee Makers 45.34% 58.02x
Kitchen and Bath Professionals 52.44% 58.02x
Composition Percentage: The overlap percentage between the Kitchen Stove Shoppers audience and the Interest attribute.
Index: A comparison of the Kitchen Stove Shoppers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Kitchen Stove Shoppers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Kitchen Stove Shoppers audience is Jos A. Bank Clothiers.

Location Composition Index
Jos A. Bank Clothiers 0.41% 1.58x
REI 0.03% 1.38x
Chicos 0.07% 1.37x
Tommy Bahama 0.02% 1.35x
The North Face 0.02% 1.32x
Belk 0.01% 1.29x
Columbia 0.02% 1.29x
Johnston and Murphy 0.13% 1.28x
Armani 0.05% 1.28x
Banana Republic 0.06% 1.28x
Composition Percentage: The overlap percentage between the Kitchen Stove Shoppers audience and the Location attribute.
Index: A comparison of the Kitchen Stove Shoppers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Kitchen Stove Shoppers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Kitchen Stove Shoppers audience is yaleappliance.com.

Website Composition Index
yaleappliance.com 13.54% 105.03x
jennair.com 3.36% 97.70x
thermador.com 1.78% 86.75x
amana.com 2.88% 83.51x
monogram.com 2.33% 70.68x
totousa.com 1.35% 70.06x
pegasuslighting.com 1.46% 68.02x
build.com 1.23% 65.78x
greenbuildingadvisor.com 4.22% 64.03x
thermatru.com 1.58% 60.97x
Composition Percentage: The overlap percentage between the Kitchen Stove Shoppers audience and the Web attribute.
Index: A comparison of the Kitchen Stove Shoppers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Kitchen Stove Shoppers audience is Home Remodeling.

Content Affinity Composition Index
Home Remodeling 6.70% 30.18x
Bathrooms & Plumbing 7.69% 29.39x
Home Improvement Contractor 3.09% 28.48x
Home Remodeling 15.62% 26.79x
Painting & Renovation 6.62% 26.33x
Handyman Tools 0.05% 25.65x
Home Décor, Furniture, & Decorating 0.05% 23.38x
Home Office Products 0.72% 22.23x
Holiday Gifts 1.40% 21.42x
Home Furnishings 17.08% 20.54x
Composition Percentage: The overlap percentage between the Kitchen Stove Shoppers audience and the Content Affinity attribute.
Index: A comparison of the Kitchen Stove Shoppers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Kitchen Stove Shoppers audience resonates most for the following age bracket and gender.
Age
65+
Gender
Male