Dstillery Audiences

KITCHEN STOVE SHOPPERS

Audience Size: 3.7 Million Devices

Explore the Kitchen Stove Shoppers Audience

Below you'll find more information about the Kitchen Stove Shoppers audience, broken down in different categories based on their digital and physical behaviors. These are 3.7 million unique devices whose actions qualify for the Kitchen Stove Shoppers audience.

Dstillery Crafted Audiences

INTERESTS

The Kitchen Stove Shoppers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Kitchen Stove Shoppers audience is Home Exterior Design Enthusiasts.

Interest Composition Index
Home Exterior Design Enthusiasts 60.46% 47.90x
Country Home Decorators 62.03% 46.54x
Hardware Shoppers 52.16% 42.19x
Kitchen Appliance Shoppers 53.83% 40.21x
Home Coffee Makers 52.78% 39.99x
Custom Home Lighting Shoppers 46.25% 39.58x
Home Custom Bedroom Decorators 46.25% 39.58x
Flooring Shoppers 52.49% 38.73x
DIYers 54.29% 37.98x
Home DIY Enthusiasts 48.30% 37.19x
Composition Percentage: The overlap percentage between the Kitchen Stove Shoppers audience and the Interest attribute.
Index: A comparison of the Kitchen Stove Shoppers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Kitchen Stove Shoppers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Kitchen Stove Shoppers audience is Bonobos.

Location Composition Index
Bonobos 0.13% 1.66x
Jos A. Bank Clothiers 0.40% 1.59x
White House Black Market 0.49% 1.51x
Mens Wearhouse 0.58% 1.37x
Johnston and Murphy 0.68% 1.35x
Buckle 0.30% 1.16x
Tommy Bahama 0.03% 1.11x
Topshop 0.02% 1.10x
Columbia 0.01% 1.09x
Brooks Brothers 0.03% 1.08x
Composition Percentage: The overlap percentage between the Kitchen Stove Shoppers audience and the Location attribute.
Index: A comparison of the Kitchen Stove Shoppers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Kitchen Stove Shoppers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Kitchen Stove Shoppers audience is yaleappliance.com.

Website Composition Index
yaleappliance.com 7.68% 68.93x
amana.com 1.44% 64.20x
jennair.com 1.96% 62.69x
monogram.com 1.03% 53.81x
efaucets.com 2.70% 48.04x
appliancepartspros.com 1.27% 46.27x
speedqueen.com 1.15% 45.96x
greenbuildingadvisor.com 2.31% 45.44x
woodweb.com 1.70% 45.24x
energyvanguard.com 2.20% 44.14x
Composition Percentage: The overlap percentage between the Kitchen Stove Shoppers audience and the Web attribute.
Index: A comparison of the Kitchen Stove Shoppers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Kitchen Stove Shoppers audience is Home Improvement Contractor.

Content Affinity Composition Index
Home Improvement Contractor 1.67% 25.60x
Home Remodeling 4.27% 23.45x
Painting & Renovation 3.94% 23.30x
Bathrooms & Plumbing 4.82% 22.92x
Home Remodeling 10.62% 21.93x
Rural Living 0.15% 21.33x
Handyman Tools 0.03% 21.00x
Flags & Trump 0.11% 19.66x
Home Décor, Furniture, & Decorating 0.02% 19.51x
Holiday Gifts 0.82% 18.98x
Composition Percentage: The overlap percentage between the Kitchen Stove Shoppers audience and the Content Affinity attribute.
Index: A comparison of the Kitchen Stove Shoppers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Kitchen Stove Shoppers audience resonates most for the following age bracket and gender.
Age
65+
Gender
Male