Dstillery Audiences

KITCHEN STOVE SHOPPERS

Audience Size: 2.3 Million Devices

Explore the Kitchen Stove Shoppers Audience

Below you'll find more information about the Kitchen Stove Shoppers audience, broken down in different categories based on their digital and physical behaviors. These are 2.3 million unique devices whose actions qualify for the Kitchen Stove Shoppers audience.

Dstillery Crafted Audiences

INTERESTS

The Kitchen Stove Shoppers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Kitchen Stove Shoppers audience is Home Exterior Design Enthusiasts.

Interest Composition Index
Home Exterior Design Enthusiasts 56.31% 56.78x
Country Home Decorators 62.91% 54.00x
Home DIY Enthusiasts 44.66% 44.31x
Home Coffee Makers 46.03% 43.20x
Apartment Furniture Shoppers 41.56% 42.30x
Online Home Decor Shoppers 38.11% 42.00x
Hardware Shoppers 38.19% 41.98x
Custom Home Lighting Shoppers 32.27% 41.65x
Home Custom Bedroom Decorators 32.27% 41.65x
DIYers 47.51% 41.51x
Composition Percentage: The overlap percentage between the Kitchen Stove Shoppers audience and the Interest attribute.
Index: A comparison of the Kitchen Stove Shoppers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Kitchen Stove Shoppers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Kitchen Stove Shoppers audience is Chicos.

Location Composition Index
Chicos 0.01% 1.35x
Mens Wearhouse 0.01% 1.24x
Carhartt 0.12% 1.17x
Buckle 0.01% 0.99x
Old Navy 0.01% 0.85x
Maurices 0.01% 0.79x
Victoria's Secret 0.01% 0.71x
Composition Percentage: The overlap percentage between the Kitchen Stove Shoppers audience and the Location attribute.
Index: A comparison of the Kitchen Stove Shoppers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Kitchen Stove Shoppers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Kitchen Stove Shoppers audience is yaleappliance.com.

Website Composition Index
yaleappliance.com 4.06% 73.34x
appliancesconnection.com 1.97% 67.16x
restorationhardware.com 1.46% 47.16x
constructionprotips.com 1.46% 46.04x
deltafaucet.com 1.46% 46.01x
americanstandard-us.com 1.05% 44.08x
monrovia.com 1.76% 41.15x
jossandmain.com 1.19% 40.29x
deckmagazine.com 1.59% 39.80x
pennington.com 1.11% 39.78x
Composition Percentage: The overlap percentage between the Kitchen Stove Shoppers audience and the Web attribute.
Index: A comparison of the Kitchen Stove Shoppers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Kitchen Stove Shoppers audience is Bathrooms & Plumbing.

Content Affinity Composition Index
Bathrooms & Plumbing 0.58% 31.82x
Home Remodeling 2.69% 29.35x
Appliances & Reviews 24.14% 28.59x
Yard Structures 0.63% 26.04x
Furniture & Home Improvement 3.12% 25.75x
Home Remodeling 0.73% 25.19x
Lighting & Power 0.63% 25.16x
Painting & Renovation 1.60% 24.86x
Lawns & Pest Control 1.89% 24.32x
Home Decoration - Crafts & Kids 0.25% 24.01x
Composition Percentage: The overlap percentage between the Kitchen Stove Shoppers audience and the Content Affinity attribute.
Index: A comparison of the Kitchen Stove Shoppers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Kitchen Stove Shoppers audience resonates most for the following age bracket and gender.
Age
65+
Gender
Male