Dstillery Audiences

KITCHEN AND BATH PROFESSIONALS

Audience Size: 3.2 Million Devices

Explore the Kitchen and Bath Professionals Audience

Below you'll find more information about the Kitchen and Bath Professionals audience, broken down in different categories based on their digital and physical behaviors. These are 3.2 million unique devices whose actions qualify for the Kitchen and Bath Professionals audience.

Dstillery Crafted Audiences

INTERESTS

The Kitchen and Bath Professionals audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Kitchen and Bath Professionals audience is Apartment Furniture Shoppers.

Interest Composition Index
Apartment Furniture Shoppers 38.38% 25.64x
Chandelier and Lamp Shoppers 42.41% 24.94x
Kitchen Appliance Shoppers 38.47% 24.46x
Flooring Shoppers 37.14% 24.32x
Blender Shoppers 42.87% 24.14x
Home Decor Shoppers 35.31% 24.12x
Hardware Shoppers 33.37% 24.08x
Online Home Decor Shoppers 32.44% 23.32x
New Homeowners 43.25% 23.32x
Major Appliance Shoppers 37.05% 22.90x
Composition Percentage: The overlap percentage between the Kitchen and Bath Professionals audience and the Interest attribute.
Index: A comparison of the Kitchen and Bath Professionals audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Kitchen and Bath Professionals audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Kitchen and Bath Professionals audience is Free People.

Location Composition Index
Free People 0.02% 1.23x
Madewell 0.02% 1.20x
LOFT 0.04% 1.15x
Columbia 0.01% 1.15x
REI 0.02% 1.14x
Urban Outfitters 0.04% 1.10x
Lululemon 0.05% 1.10x
Intermix 0.01% 1.07x
Tommy Bahama 0.03% 1.07x
Talbots 0.05% 1.07x
Composition Percentage: The overlap percentage between the Kitchen and Bath Professionals audience and the Location attribute.
Index: A comparison of the Kitchen and Bath Professionals audience to the internet population.
Dstillery Web Insights

WEBSITES

The Kitchen and Bath Professionals audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Kitchen and Bath Professionals audience is rev-a-shelf.com.

Website Composition Index
rev-a-shelf.com 1.43% 97.01x
barkercabinets.com 1.01% 78.64x
kraftmaid.com 2.15% 73.35x
kitchensource.com 6.00% 71.10x
decorplanet.com 1.14% 69.70x
barkerdoor.com 2.14% 68.00x
ncarb.org 1.43% 67.77x
diamondatlowes.com 2.78% 67.26x
kitchencabinetdepot.com 1.06% 66.31x
thermador.com 2.25% 63.29x
Composition Percentage: The overlap percentage between the Kitchen and Bath Professionals audience and the Web attribute.
Index: A comparison of the Kitchen and Bath Professionals audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Kitchen and Bath Professionals audience is Home Remodeling.

Content Affinity Composition Index
Home Remodeling 8.37% 28.80x
Bathrooms & Plumbing 8.74% 25.07x
Home Remodeling 17.92% 23.99x
Home Improvement Contractor 4.23% 19.59x
Home Office Products 0.90% 18.78x
Home Decoration - Crafts & Kids 3.86% 18.67x
Painting & Renovation 7.43% 18.55x
Office Furniture Design 1.24% 18.30x
Holiday Gifts 2.03% 17.88x
Handyman Tools 0.07% 17.58x
Composition Percentage: The overlap percentage between the Kitchen and Bath Professionals audience and the Content Affinity attribute.
Index: A comparison of the Kitchen and Bath Professionals audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Kitchen and Bath Professionals audience resonates most for the following age bracket and gender.
Age
45-54
Gender
Female