Dstillery Audiences

LED LIGHTING SHOPPERS

Audience Size: 875 Thousand Devices

Explore the LED Lighting Shoppers Audience

Below you'll find more information about the LED Lighting Shoppers audience, broken down in different categories based on their digital and physical behaviors. These are 875 thousand unique devices whose actions qualify for the LED Lighting Shoppers audience.

Dstillery Crafted Audiences

INTERESTS

The LED Lighting Shoppers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the LED Lighting Shoppers audience is Light Bulb Shoppers.

Interest Composition Index
Light Bulb Shoppers 61.86% 86.17x
Patio Furniture Shoppers 20.91% 47.33x
DIYers 37.88% 46.61x
Home Heating and Cooling Researchers 19.36% 44.67x
Major Appliance Shoppers 33.89% 43.23x
New Homeowners 37.49% 40.64x
Kitchen Appliance Shoppers 28.40% 40.49x
Costco Deal Blog Readers 8.45% 38.97x
Product Manuals Researchers 33.34% 38.42x
Wood Carving Enthusiasts 23.19% 38.30x
Composition Percentage: The overlap percentage between the LED Lighting Shoppers audience and the Interest attribute.
Index: A comparison of the LED Lighting Shoppers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The LED Lighting Shoppers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the LED Lighting Shoppers audience is Old Navy.

Location Composition Index
Old Navy 0.01% 1.43x
Maurices 0.02% 1.20x
Composition Percentage: The overlap percentage between the LED Lighting Shoppers audience and the Location attribute.
Index: A comparison of the LED Lighting Shoppers audience to the internet population.
Dstillery Web Insights

WEBSITES

The LED Lighting Shoppers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the LED Lighting Shoppers audience is feit.com.

Website Composition Index
feit.com 2.33% 72.64x
dentonrc.com 7.54% 64.36x
princessauto.com 3.94% 61.63x
manualslib.com 1.41% 51.35x
retailmenot.ca 1.23% 47.19x
thisoldhouse.com 1.35% 44.20x
reolink.com 1.31% 44.14x
diynetwork.com 1.14% 39.96x
electriciantalk.com 2.72% 39.01x
forums.jlconline.com 1.06% 35.96x
Composition Percentage: The overlap percentage between the LED Lighting Shoppers audience and the Web attribute.
Index: A comparison of the LED Lighting Shoppers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the LED Lighting Shoppers audience is Power Tools.

Content Affinity Composition Index
Power Tools 0.97% 28.39x
Lawns & Pest Control 0.19% 28.37x
Bathrooms & Plumbing 0.15% 26.71x
Furniture & Home Improvement 0.36% 25.92x
Texas News Cluster 4.15% 24.10x
Canada Culture and Tourism 4.31% 22.90x
Los Angeles Cluster 0.15% 22.56x
Painting & Renovation 0.17% 20.49x
Home Remodeling 0.34% 20.12x
Appliances & Reviews 2.43% 19.98x
Composition Percentage: The overlap percentage between the LED Lighting Shoppers audience and the Content Affinity attribute.
Index: A comparison of the LED Lighting Shoppers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The LED Lighting Shoppers audience resonates most for the following age bracket and gender.
Age
45-54
Gender
Male