Dstillery Audiences

LGBT ACTIVISTS

Audience Size: 3.8 Million Devices

Explore the LGBT Activists Audience

Below you'll find more information about the LGBT Activists audience, broken down in different categories based on their digital and physical behaviors. These are 3.8 million unique devices whose actions qualify for the LGBT Activists audience.

Dstillery Crafted Audiences

INTERESTS

The LGBT Activists audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the LGBT Activists audience is TV Advertising Professionals.

Interest Composition Index
TV Advertising Professionals 53.39% 44.74x
Entertainment Industry Decision Makers 51.76% 44.40x
Liberal News Readers 49.40% 43.79x
Advertising Professionals 52.45% 43.12x
Social Liberals 53.79% 42.55x
Entertainment & Tabloid Magazine Readers 51.13% 42.36x
Cholesterol Researchers 45.36% 38.13x
Boston Trip Planners 44.21% 37.02x
Eco-Conscious Consumers 44.60% 36.55x
Media Buying Professionals 44.92% 36.38x
Composition Percentage: The overlap percentage between the LGBT Activists audience and the Interest attribute.
Index: A comparison of the LGBT Activists audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The LGBT Activists audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the LGBT Activists audience is Everlane.

Location Composition Index
Everlane 0.01% 2.67x
Supreme 0.02% 2.47x
Bonobos 0.17% 2.14x
Topshop 0.04% 1.95x
American Apparel 0.05% 1.74x
Patagonia 0.02% 1.63x
Armani 0.04% 1.61x
Saint Laurent Paris 0.01% 1.60x
Uniqlo 0.03% 1.53x
Jos A. Bank Clothiers 0.38% 1.51x
Composition Percentage: The overlap percentage between the LGBT Activists audience and the Location attribute.
Index: A comparison of the LGBT Activists audience to the internet population.
Dstillery Web Insights

WEBSITES

The LGBT Activists audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the LGBT Activists audience is shareblue.com.

Website Composition Index
shareblue.com 3.40% 50.78x
washingtonblade.com 1.83% 50.19x
towleroad.com 9.68% 48.04x
gaystarnews.com 4.52% 47.72x
instinctmagazine.com 3.97% 47.11x
queerty.com 10.99% 46.08x
afterellen.com 1.64% 44.07x
washingtonpress.com 1.43% 43.88x
pride.com 11.19% 43.59x
rightwingwatch.org 4.50% 42.04x
Composition Percentage: The overlap percentage between the LGBT Activists audience and the Web attribute.
Index: A comparison of the LGBT Activists audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the LGBT Activists audience is LGBTQ Advocacy.

Content Affinity Composition Index
LGBTQ Advocacy 22.46% 31.35x
Feminism 2.11% 28.66x
Assorted Topics (Web Hosting, Fiction Storytelling, Research) 0.24% 25.55x
Liberal Media - Political Activism 8.49% 25.46x
London Tourism & Events 0.43% 22.77x
Liberal Views on LGBTQ Rights and Pro-Choice 0.81% 22.25x
Local & Travel England - East Midlands 0.32% 19.85x
Mysticism 0.35% 19.52x
Australia & New Zealand Media 6.99% 19.39x
Writing & Publishing 4.14% 18.00x
Composition Percentage: The overlap percentage between the LGBT Activists audience and the Content Affinity attribute.
Index: A comparison of the LGBT Activists audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The LGBT Activists audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Female