Dstillery Audiences

LGBT ACTIVISTS

Audience Size: 3.6 Million Devices

Explore the LGBT Activists Audience

Below you'll find more information about the LGBT Activists audience, broken down in different categories based on their digital and physical behaviors. These are 3.6 million unique devices whose actions qualify for the LGBT Activists audience.

Dstillery Crafted Audiences

INTERESTS

The LGBT Activists audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the LGBT Activists audience is TV Advertising Professionals.

Interest Composition Index
TV Advertising Professionals 53.36% 46.64x
Entertainment Industry Decision Makers 51.75% 46.39x
Liberal News Readers 49.28% 45.87x
United Kingdom News Readers 55.67% 44.96x
Advertising Professionals 53.45% 44.63x
Entertainment & Tabloid Magazine Readers 51.69% 44.11x
Social Liberals 53.65% 43.96x
Cholesterol Researchers 44.92% 40.14x
Eco-Conscious Consumers 44.18% 38.41x
Boston Trip Planners 43.72% 38.28x
Composition Percentage: The overlap percentage between the LGBT Activists audience and the Interest attribute.
Index: A comparison of the LGBT Activists audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The LGBT Activists audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the LGBT Activists audience is Uniqlo.

Location Composition Index
Uniqlo 0.02% 1.98x
Zara 0.03% 1.98x
Patagonia 0.01% 1.95x
American Apparel 0.03% 1.89x
Madewell 0.03% 1.88x
Urban Outfitters 0.05% 1.82x
Bonobos 0.02% 1.80x
The North Face 0.02% 1.73x
Lululemon 0.04% 1.70x
Club Monaco 0.01% 1.66x
Composition Percentage: The overlap percentage between the LGBT Activists audience and the Location attribute.
Index: A comparison of the LGBT Activists audience to the internet population.
Dstillery Web Insights

WEBSITES

The LGBT Activists audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the LGBT Activists audience is gaystarnews.com.

Website Composition Index
gaystarnews.com 3.96% 56.74x
shareblue.com 2.91% 55.52x
towleroad.com 10.41% 49.57x
queerty.com 11.00% 49.02x
washingtonpress.com 1.14% 48.32x
pride.com 11.40% 45.94x
advocate.com 21.76% 45.57x
rightwingwatch.org 4.42% 45.39x
washingtonblade.com 2.37% 44.35x
thenewcivilrightsmovement.com 4.45% 44.10x
Composition Percentage: The overlap percentage between the LGBT Activists audience and the Web attribute.
Index: A comparison of the LGBT Activists audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the LGBT Activists audience is LGBTQ Advocacy.

Content Affinity Composition Index
LGBTQ Advocacy 23.79% 33.44x
Feminism 1.89% 30.89x
Assorted Topics (Web Hosting, Fiction Storytelling, Research) 0.18% 27.17x
Liberal Media - Political Activism 8.46% 26.82x
London Tourism & Events 0.42% 24.98x
Mysticism 0.35% 21.94x
Liberal Views on LGBTQ Rights and Pro-Choice 0.78% 21.53x
Local & Travel England - East Midlands 0.32% 21.37x
Australia & New Zealand Media 6.54% 20.69x
Content Streamers & Downloaders 0.05% 20.57x
Composition Percentage: The overlap percentage between the LGBT Activists audience and the Content Affinity attribute.
Index: A comparison of the LGBT Activists audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The LGBT Activists audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Female