Dstillery Audiences

LGBT ACTIVISTS

Audience Size: 3.4 Million Devices

Explore the LGBT Activists Audience

Below you'll find more information about the LGBT Activists audience, broken down in different categories based on their digital and physical behaviors. These are 3.4 million unique devices whose actions qualify for the LGBT Activists audience.

Dstillery Crafted Audiences

INTERESTS

The LGBT Activists audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the LGBT Activists audience is TV Advertising Professionals.

Interest Composition Index
TV Advertising Professionals 55.70% 41.58x
Entertainment Industry Decision Makers 55.20% 40.86x
Liberal News Readers 53.00% 39.62x
Advertising Professionals 54.14% 39.58x
United Kingdom News Readers 56.30% 39.34x
Entertainment & Tabloid Magazine Readers 55.24% 38.87x
Social Liberals 52.74% 37.62x
Cholesterol Researchers 46.84% 36.43x
Eco-Conscious Consumers 45.95% 33.81x
Mens Fitness Publication Readers 45.23% 33.64x
Composition Percentage: The overlap percentage between the LGBT Activists audience and the Interest attribute.
Index: A comparison of the LGBT Activists audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The LGBT Activists audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the LGBT Activists audience is Lululemon.

Location Composition Index
Lululemon 0.01% 1.47x
Mens Wearhouse 0.08% 1.42x
Forever 21 0.01% 1.33x
Michael Kors 0.01% 1.27x
Jos A. Bank Clothiers 0.01% 1.24x
Chicos 0.02% 1.24x
Old Navy 0.03% 1.18x
Zumiez 0.02% 1.18x
Talbots 0.01% 1.18x
Victoria's Secret 0.03% 1.13x
Composition Percentage: The overlap percentage between the LGBT Activists audience and the Location attribute.
Index: A comparison of the LGBT Activists audience to the internet population.
Dstillery Web Insights

WEBSITES

The LGBT Activists audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the LGBT Activists audience is gaystarnews.com.

Website Composition Index
gaystarnews.com 2.65% 52.74x
rightwingwatch.org 2.93% 42.13x
towleroad.com 8.38% 40.87x
out.com 20.14% 39.73x
queerty.com 8.68% 39.26x
myvidster.com 1.31% 37.08x
ascienceenthusiast.com 1.49% 36.84x
pride.com 10.39% 36.83x
guacamoley.com 3.15% 36.77x
advocate.com 18.01% 36.57x
Composition Percentage: The overlap percentage between the LGBT Activists audience and the Web attribute.
Index: A comparison of the LGBT Activists audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the LGBT Activists audience is LGBTQ Advocacy.

Content Affinity Composition Index
LGBTQ Advocacy 21.45% 34.63x
Feminism 1.65% 29.73x
Assorted Topics (Web Hosting, Fiction Storytelling, Research) 0.11% 26.52x
London Tourism & Events 0.35% 26.02x
Liberal Media - Political Activism 7.22% 24.72x
Liberal Views on LGBTQ Rights and Pro-Choice 0.57% 24.68x
Australia & New Zealand Media 5.90% 21.14x
Environmental Conservation 0.10% 20.91x
Liberal Views on Government, Finance, and Economy 2.73% 19.98x
Writing & Publishing 2.84% 19.98x
Composition Percentage: The overlap percentage between the LGBT Activists audience and the Content Affinity attribute.
Index: A comparison of the LGBT Activists audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The LGBT Activists audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Female