Dstillery Audiences

LAS VEGAS TRIP PLANNERS

Audience Size: 4 Million Devices

Explore the Las Vegas Trip Planners Audience

Below you'll find more information about the Las Vegas Trip Planners audience, broken down in different categories based on their digital and physical behaviors. These are 4 million unique devices whose actions qualify for the Las Vegas Trip Planners audience.

Dstillery Crafted Audiences

INTERESTS

The Las Vegas Trip Planners audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Las Vegas Trip Planners audience is Las Vegas Hotel Researchers.

Interest Composition Index
Las Vegas Hotel Researchers 14.62% 22.65x
Flight and Hotel Shoppers 16.18% 20.12x
Family Adventures Travelers 11.33% 18.52x
Work Comes First Travelers 10.39% 17.70x
Travel Researchers 12.08% 17.10x
Vacation Planners 13.12% 17.05x
Discount Flight Searchers 11.82% 16.63x
Work Hard, Play Hard Travelers 10.16% 15.56x
Home Lending Researchers 11.69% 15.32x
Last Minute Travelers 13.69% 14.99x
Composition Percentage: The overlap percentage between the Las Vegas Trip Planners audience and the Interest attribute.
Index: A comparison of the Las Vegas Trip Planners audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Las Vegas Trip Planners audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Las Vegas Trip Planners audience is Chicos.

Location Composition Index
Chicos 0.01% 2.07x
Buckle 0.01% 1.37x
Old Navy 0.01% 1.32x
Maurices 0.01% 1.28x
Carhartt 0.08% 1.07x
Victoria's Secret 0.01% 0.96x
Composition Percentage: The overlap percentage between the Las Vegas Trip Planners audience and the Location attribute.
Index: A comparison of the Las Vegas Trip Planners audience to the internet population.
Dstillery Web Insights

WEBSITES

The Las Vegas Trip Planners audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Las Vegas Trip Planners audience is caesars.com.

Website Composition Index
caesars.com 2.72% 29.24x
lasvegassun.com 2.72% 19.43x
ohmymag.com 1.70% 17.37x
vegasinsider.com 2.58% 16.55x
fox5vegas.com 7.02% 15.36x
reservations.com 3.22% 14.34x
hotwire.com 4.10% 14.16x
hilton.com 4.55% 13.58x
covers.com 1.90% 13.51x
reviewjournal.com 13.69% 12.67x
Composition Percentage: The overlap percentage between the Las Vegas Trip Planners audience and the Web attribute.
Index: A comparison of the Las Vegas Trip Planners audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Las Vegas Trip Planners audience is Toronto Tourism.

Content Affinity Composition Index
Toronto Tourism 0.27% 16.23x
Mexico Travel 0.06% 14.29x
Las Vegas Hotels 9.15% 13.44x
Saskatchewan Media & Retail Cluster 0.09% 12.48x
National Parks 0.27% 11.00x
Southern California Tourism 0.24% 10.24x
Bowling 0.14% 9.84x
Pac 12 Sports 0.16% 9.49x
Marijuana 0.04% 9.45x
Insurance Cluster 0.15% 9.40x
Composition Percentage: The overlap percentage between the Las Vegas Trip Planners audience and the Content Affinity attribute.
Index: A comparison of the Las Vegas Trip Planners audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Las Vegas Trip Planners audience resonates most for the following age bracket and gender.
Age
45-54
Gender
Male