Dstillery Audiences

LAWN & GARDEN ENTHUSIASTS

Audience Size: 1.4 Million Devices

Explore the Lawn & Garden Enthusiasts Audience

Below you'll find more information about the Lawn & Garden Enthusiasts audience, broken down in different categories based on their digital and physical behaviors. These are 1.4 million unique devices whose actions qualify for the Lawn & Garden Enthusiasts audience.

Dstillery Crafted Audiences

INTERESTS

The Lawn & Garden Enthusiasts audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Lawn & Garden Enthusiasts audience is Organic Food Eaters.

Interest Composition Index
Organic Food Eaters 89.92% 100.55x
Home Exterior Design Enthusiasts 52.86% 77.88x
Beekeeping Enthusiasts 24.61% 73.63x
Seasonal Recipe Blog Readers 32.04% 59.79x
Sustainable Lifestyle Enthusiasts 35.74% 58.70x
Seasonal Lifestyle Blog Readers 33.96% 57.84x
Pre-Measured Grocery Shoppers 16.74% 52.19x
HGTV Enthusiasts 18.33% 51.90x
Patio Furniture Shoppers 22.34% 50.56x
Home Remodelers 19.99% 48.92x
Composition Percentage: The overlap percentage between the Lawn & Garden Enthusiasts audience and the Interest attribute.
Index: A comparison of the Lawn & Garden Enthusiasts audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Lawn & Garden Enthusiasts audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Lawn & Garden Enthusiasts audience is Maurices.

Location Composition Index
Maurices 0.02% 1.62x
Composition Percentage: The overlap percentage between the Lawn & Garden Enthusiasts audience and the Location attribute.
Index: A comparison of the Lawn & Garden Enthusiasts audience to the internet population.
Dstillery Web Insights

WEBSITES

The Lawn & Garden Enthusiasts audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Lawn & Garden Enthusiasts audience is flowerpatchfarmhouse.com.

Website Composition Index
flowerpatchfarmhouse.com 1.12% 81.60x
backyardgardener.com 1.23% 74.15x
greenupside.com 2.57% 73.37x
smartgardenguide.com 5.87% 72.19x
brecksbulbs.ca 3.57% 71.43x
gardenforindoor.com 2.89% 71.18x
harvesttotable.com 3.52% 70.86x
joyusgarden.com 3.73% 70.45x
houseplantsexpert.com 1.41% 68.85x
ginghamgardens.com 1.07% 68.79x
Composition Percentage: The overlap percentage between the Lawn & Garden Enthusiasts audience and the Web attribute.
Index: A comparison of the Lawn & Garden Enthusiasts audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Lawn & Garden Enthusiasts audience is Lawns & Pest Control.

Content Affinity Composition Index
Lawns & Pest Control 0.30% 45.13x
Homesteading 3.50% 32.97x
Plants & Gardening 57.21% 30.51x
Vegans & Animal Welfare 0.16% 30.01x
Canada Consumer Product Cluster 1.07% 25.68x
Vancouver British Columbia Research Cluster 1.41% 21.77x
Home Remodeling 0.34% 20.41x
Parenting & Children's Activities 0.12% 18.56x
Vegetarian Diet 4.71% 18.41x
Female Lifestyle Content Readers 1.23% 18.30x
Composition Percentage: The overlap percentage between the Lawn & Garden Enthusiasts audience and the Content Affinity attribute.
Index: A comparison of the Lawn & Garden Enthusiasts audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Lawn & Garden Enthusiasts audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female