Dstillery Audiences

LAWYERS

Audience Size: 6 Million Devices

Explore the Lawyers Audience

Below you'll find more information about the Lawyers audience, broken down in different categories based on their digital and physical behaviors. These are 6 million unique devices whose actions qualify for the Lawyers audience.

Dstillery Crafted Audiences

INTERESTS

The Lawyers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Lawyers audience is Liberal News Readers.

Interest Composition Index
Liberal News Readers 23.80% 20.18x
Liberal Think Tank Readers 37.00% 19.89x
Cholesterol Researchers 25.54% 19.28x
Occupy Movement Supporters 31.04% 18.83x
Voters 34.26% 18.80x
Financial Business Intelligence Researchers 23.71% 18.71x
Media Buying Professionals 27.33% 18.29x
Legal Help Seekers 33.04% 18.17x
Advertising Professionals 26.85% 18.15x
Tax Filers 28.93% 18.13x
Composition Percentage: The overlap percentage between the Lawyers audience and the Interest attribute.
Index: A comparison of the Lawyers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Lawyers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Lawyers audience is Everlane.

Location Composition Index
Everlane 0.00% 2.42x
Intermix 0.01% 1.57x
Urban Outfitters 0.05% 1.57x
Uniqlo 0.02% 1.47x
REI 0.02% 1.42x
Lorna Jane 0.01% 1.40x
Hugo Boss 0.02% 1.36x
Club Monaco 0.01% 1.33x
Ann Taylor 0.02% 1.32x
Lululemon 0.05% 1.29x
Composition Percentage: The overlap percentage between the Lawyers audience and the Location attribute.
Index: A comparison of the Lawyers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Lawyers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Lawyers audience is lexisnexis.com.

Website Composition Index
lexisnexis.com 2.53% 49.62x
americanbar.org 6.83% 48.95x
lsac.org 1.68% 48.49x
law.com 1.17% 48.48x
jonesday.com 1.91% 45.31x
scotusblog.com 5.18% 44.98x
dcbar.org 1.05% 44.83x
klgates.com 1.36% 43.89x
abovethelaw.com 13.99% 43.37x
ropesgray.com 1.19% 43.27x
Composition Percentage: The overlap percentage between the Lawyers audience and the Web attribute.
Index: A comparison of the Lawyers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Lawyers audience is Law School Research Cluster.

Content Affinity Composition Index
Law School Research Cluster 1.54% 20.26x
Legal Information Research Cluster 22.99% 18.10x
Social & Demographic Trends 4.10% 14.48x
Assorted Topics #11365 (Web Hosting, Fiction Storytelling, Research) 0.38% 14.31x
Law School 19.69% 13.92x
Institutional Investing 2.27% 12.86x
Washington D.C. Hotels 0.04% 12.78x
Philanthropy - Nonprofits 1.34% 12.29x
Feminism 1.31% 12.05x
Public Policy Media 3.66% 11.95x
Composition Percentage: The overlap percentage between the Lawyers audience and the Content Affinity attribute.
Index: A comparison of the Lawyers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Lawyers audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male