Dstillery Audiences

LAWYERS

Audience Size: 5 Million Devices

Explore the Lawyers Audience

Below you'll find more information about the Lawyers audience, broken down in different categories based on their digital and physical behaviors. These are 5 million unique devices whose actions qualify for the Lawyers audience.

Dstillery Crafted Audiences

INTERESTS

The Lawyers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Lawyers audience is Liberal News Readers.

Interest Composition Index
Liberal News Readers 44.48% 26.36x
Liberal Think Tank Readers 54.63% 25.59x
Cholesterol Researchers 46.41% 25.35x
Financial Business Intelligence Researchers 43.96% 25.12x
Media Buying Professionals 45.97% 24.83x
Voters 48.80% 24.81x
Executive and C-Suite 43.22% 24.79x
Advertising Professionals 42.94% 24.76x
Eco-Conscious Consumers 43.63% 24.60x
Boston Trip Planners 43.87% 24.60x
Composition Percentage: The overlap percentage between the Lawyers audience and the Interest attribute.
Index: A comparison of the Lawyers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Lawyers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Lawyers audience is American Apparel.

Location Composition Index
American Apparel 0.03% 1.59x
Armani 0.02% 1.53x
Urban Outfitters 0.04% 1.53x
Uniqlo 0.02% 1.46x
Lululemon 0.04% 1.45x
Bonobos 0.01% 1.41x
Madewell 0.02% 1.36x
H&M 0.06% 1.32x
Zara 0.02% 1.30x
Jos A. Bank Clothiers 0.04% 1.29x
Composition Percentage: The overlap percentage between the Lawyers audience and the Location attribute.
Index: A comparison of the Lawyers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Lawyers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Lawyers audience is americanbar.org.

Website Composition Index
americanbar.org 1.19% 43.26x
uscourts.gov 2.68% 37.99x
scotusblog.com 2.56% 33.13x
weeklystandard.com 2.27% 31.00x
abovethelaw.com 16.11% 30.87x
dlapiper.com 1.31% 30.07x
insurancejournal.com 1.06% 28.82x
jacksonlewis.com 1.11% 27.89x
law.cornell.edu 20.30% 27.76x
ntknetwork.com 1.17% 27.32x
Composition Percentage: The overlap percentage between the Lawyers audience and the Web attribute.
Index: A comparison of the Lawyers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Lawyers audience is Law School Research Cluster.

Content Affinity Composition Index
Law School Research Cluster 0.56% 25.37x
Legal Information Research Cluster 14.79% 21.21x
Assorted Topics (Web Hosting, Fiction Storytelling, Research) 0.11% 19.20x
Law School 12.88% 16.87x
Social & Demographic Trends 1.30% 16.82x
Cars, Travel & Food 0.22% 15.76x
Institutional Investing 1.74% 15.33x
Texas Sporting & Outdoors Cluster 0.24% 15.24x
Public Policy Media 4.39% 14.67x
Feminism 0.86% 14.44x
Composition Percentage: The overlap percentage between the Lawyers audience and the Content Affinity attribute.
Index: A comparison of the Lawyers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Lawyers audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male