Dstillery Audiences

LAWYERS

Audience Size: 2.7 Million Devices

Explore the Lawyers Audience

Below you'll find more information about the Lawyers audience, broken down in different categories based on their digital and physical behaviors. These are 2.7 million unique devices whose actions qualify for the Lawyers audience.

Dstillery Crafted Audiences

INTERESTS

The Lawyers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Lawyers audience is Liberal News Readers.

Interest Composition Index
Liberal News Readers 43.38% 40.40x
Cholesterol Researchers 38.00% 39.51x
Ivy League College Researchers 40.85% 39.51x
Financial Business Intelligence Researchers 42.28% 38.10x
Advertising Professionals 41.07% 37.61x
Executive and C-Suite 36.63% 37.48x
Media Buying Professionals 41.24% 37.14x
Career Focused Individuals 40.41% 37.02x
US Judiciary System Researchers 50.25% 36.73x
Financial News Readers 40.85% 36.67x
Composition Percentage: The overlap percentage between the Lawyers audience and the Interest attribute.
Index: A comparison of the Lawyers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Lawyers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Lawyers audience is Zumiez.

Location Composition Index
Zumiez 0.01% 1.56x
White House Black Market 0.01% 1.31x
Buckle 0.01% 1.15x
Victoria's Secret 0.01% 1.14x
Carhartt 0.10% 1.06x
Journeys 0.01% 0.95x
Composition Percentage: The overlap percentage between the Lawyers audience and the Location attribute.
Index: A comparison of the Lawyers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Lawyers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Lawyers audience is abovethelaw.com.

Website Composition Index
abovethelaw.com 13.16% 55.84x
splcenter.org 1.08% 51.60x
mediamatters.org 1.03% 51.22x
techdirt.com 1.16% 49.86x
scotusblog.com 8.43% 45.84x
citylab.com 1.17% 43.40x
findlaw.com 4.10% 43.29x
cornell.edu 3.29% 43.05x
dealbreaker.com 3.24% 42.59x
ropesgray.com 1.37% 41.20x
Composition Percentage: The overlap percentage between the Lawyers audience and the Web attribute.
Index: A comparison of the Lawyers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Lawyers audience is Institutional Investing.

Content Affinity Composition Index
Institutional Investing 0.21% 33.73x
Law School Research Cluster 0.11% 33.73x
Legal Information Research Cluster 12.59% 26.63x
London Tourism & Events 0.07% 24.93x
Business News & Information Readers 0.64% 22.23x
Public Policy Media 2.54% 21.90x
Assorted Topics (Self Improvement, Scientific Improvement, Gulf Coast News, Somerset Pennsylvania) 0.13% 20.80x
Credit Unions & Consumer Protection 0.08% 20.54x
Men's Dress Shirt Shopping 0.10% 20.54x
Law School 2.68% 19.36x
Composition Percentage: The overlap percentage between the Lawyers audience and the Content Affinity attribute.
Index: A comparison of the Lawyers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Lawyers audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male