Dstillery Audiences

LAWYERS

Audience Size: 2.2 Million Devices

Explore the Lawyers Audience

Below you'll find more information about the Lawyers audience, broken down in different categories based on their digital and physical behaviors. These are 2.2 million unique devices whose actions qualify for the Lawyers audience.

Dstillery Crafted Audiences

INTERESTS

The Lawyers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Lawyers audience is Liberal News Readers.

Interest Composition Index
Liberal News Readers 43.01% 48.65x
Ivy League College Researchers 45.08% 47.84x
Cholesterol Researchers 38.93% 46.69x
US Judiciary System Researchers 50.54% 46.30x
Financial Business Intelligence Researchers 42.27% 45.99x
Financial News Readers 40.55% 44.83x
Advertising Professionals 42.49% 44.74x
Liberal Think Tank Readers 46.64% 44.70x
Career Focused Individuals 41.01% 43.83x
Media Buying Professionals 42.54% 43.83x
Composition Percentage: The overlap percentage between the Lawyers audience and the Interest attribute.
Index: A comparison of the Lawyers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Lawyers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Lawyers audience is Chicos.

Location Composition Index
Chicos 0.01% 1.51x
Gymboree 0.01% 1.50x
Banana Republic 0.01% 1.42x
Express 0.01% 1.23x
Maurices 0.02% 1.12x
Buckle 0.01% 1.07x
Victoria's Secret 0.02% 1.06x
Carhartt 0.09% 0.90x
Journeys 0.01% 0.78x
Composition Percentage: The overlap percentage between the Lawyers audience and the Location attribute.
Index: A comparison of the Lawyers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Lawyers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Lawyers audience is techdirt.com.

Website Composition Index
techdirt.com 1.05% 61.04x
ssrn.com 1.41% 60.83x
blogs.findlaw.com 1.87% 60.82x
abovethelaw.com 15.92% 53.28x
thecrimson.com 1.64% 51.04x
splcenter.org 2.60% 50.42x
mediamatters.org 1.79% 49.47x
cornell.edu 8.27% 49.31x
votesmart.org 1.46% 46.74x
dcist.com 1.51% 45.51x
Composition Percentage: The overlap percentage between the Lawyers audience and the Web attribute.
Index: A comparison of the Lawyers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Lawyers audience is Institutional Investing.

Content Affinity Composition Index
Institutional Investing 0.49% 35.47x
Texas Sporting & Outdoors Cluster 0.08% 33.67x
Social & Demographic Trends 0.18% 31.92x
Law School Research Cluster 0.19% 30.68x
Legal Information Research Cluster 12.78% 29.75x
Law School 4.34% 25.87x
Public Policy Media 3.59% 25.47x
London Tourism & Events 0.13% 24.04x
Education Cluster 2.08% 23.36x
Credit Unions & Consumer Protection 0.10% 22.91x
Composition Percentage: The overlap percentage between the Lawyers audience and the Content Affinity attribute.
Index: A comparison of the Lawyers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Lawyers audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male