Dstillery Audiences

LAWYERS

Audience Size: 1.9 Million Devices

Explore the Lawyers Audience

Below you'll find more information about the Lawyers audience, broken down in different categories based on their digital and physical behaviors. These are 1.9 million unique devices whose actions qualify for the Lawyers audience.

Dstillery Crafted Audiences

INTERESTS

The Lawyers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Lawyers audience is Liberal News Readers.

Interest Composition Index
Liberal News Readers 43.58% 44.63x
Cholesterol Researchers 34.61% 43.86x
Financial Business Intelligence Researchers 41.33% 43.58x
Ivy League College Researchers 37.46% 42.30x
US Judiciary System Researchers 45.05% 42.04x
Financial News Readers 37.83% 41.88x
Advertising Professionals 40.08% 41.56x
Career Focused Individuals 35.85% 40.36x
Media Buying Professionals 39.63% 40.06x
Executive and C-Suite 35.19% 39.84x
Composition Percentage: The overlap percentage between the Lawyers audience and the Interest attribute.
Index: A comparison of the Lawyers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Lawyers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Lawyers audience is Lululemon.

Location Composition Index
Lululemon 0.01% 1.76x
H&M 0.01% 1.33x
Mens Wearhouse 0.03% 1.26x
Gap 0.02% 1.25x
White House Black Market 0.02% 1.20x
Chicos 0.02% 1.18x
Aeropostale 0.01% 1.11x
Lane Bryant 0.02% 1.05x
Banana Republic 0.01% 1.00x
Victoria's Secret 0.02% 0.97x
Composition Percentage: The overlap percentage between the Lawyers audience and the Location attribute.
Index: A comparison of the Lawyers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Lawyers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Lawyers audience is abovethelaw.com.

Website Composition Index
abovethelaw.com 10.36% 63.27x
scotusblog.com 7.92% 53.30x
dealbreaker.com 2.65% 48.85x
nationalmemo.com 1.80% 47.10x
findlaw.com 1.56% 45.55x
ropesgray.com 1.33% 42.16x
bakerlaw.com 1.06% 39.47x
washingtonblade.com 1.89% 36.00x
arynews.tv 1.28% 35.47x
morganlewis.com 1.37% 34.55x
Composition Percentage: The overlap percentage between the Lawyers audience and the Web attribute.
Index: A comparison of the Lawyers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Lawyers audience is Legal Information Research Cluster.

Content Affinity Composition Index
Legal Information Research Cluster 10.48% 30.78x
Business News & Information Readers 0.27% 25.89x
Public Policy Media 2.18% 23.34x
Cuba & Mexico Media 0.08% 21.51x
Australia & New Zealand Media 2.63% 21.35x
Education Cluster 0.46% 19.16x
Feminism 0.51% 19.09x
Law School 1.89% 17.97x
Insurance Cluster 0.07% 17.92x
Mobile Industry Information 0.40% 17.77x
Composition Percentage: The overlap percentage between the Lawyers audience and the Content Affinity attribute.
Index: A comparison of the Lawyers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Lawyers audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male