Dstillery Audiences

LEXUS VEHICLE SHOPPERS

Audience Size: 1.8 Million Devices

Explore the Lexus Vehicle Shoppers Audience

Below you'll find more information about the Lexus Vehicle Shoppers audience, broken down in different categories based on their digital and physical behaviors. These are 1.8 million unique devices whose actions qualify for the Lexus Vehicle Shoppers audience.

Dstillery Crafted Audiences

INTERESTS

The Lexus Vehicle Shoppers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Lexus Vehicle Shoppers audience is Car Buyers.

Interest Composition Index
Car Buyers 39.22% 69.01x
Infiniti Vehicle Shoppers 47.23% 68.36x
Auto Repair Researchers 45.82% 64.47x
Audi Vehicle Shoppers 37.81% 64.20x
Acura Vehicle Shoppers 42.99% 62.45x
Mazda Vehicle Shoppers 35.57% 60.66x
Volvo Vehicle Shoppers 32.98% 60.21x
Cadillac Vehicle Shoppers 46.29% 59.93x
In-Market Car Shoppers 44.17% 57.63x
Honda Vehicle Shoppers 43.70% 57.47x
Composition Percentage: The overlap percentage between the Lexus Vehicle Shoppers audience and the Interest attribute.
Index: A comparison of the Lexus Vehicle Shoppers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Lexus Vehicle Shoppers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Lexus Vehicle Shoppers audience is Mens Wearhouse.

Location Composition Index
Mens Wearhouse 0.01% 1.96x
Victoria's Secret 0.01% 1.57x
Old Navy 0.01% 1.43x
Journeys 0.01% 1.28x
Carhartt 0.06% 0.96x
Composition Percentage: The overlap percentage between the Lexus Vehicle Shoppers audience and the Location attribute.
Index: A comparison of the Lexus Vehicle Shoppers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Lexus Vehicle Shoppers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Lexus Vehicle Shoppers audience is supraforums.com.

Website Composition Index
supraforums.com 1.60% 50.90x
s2ki.com 1.38% 41.66x
my350z.com 1.67% 41.55x
clublexus.com 9.52% 41.28x
rx7club.com 1.51% 40.20x
g35driver.com 1.78% 39.68x
ih8mud.com 6.62% 39.55x
nicoclub.com 2.33% 38.20x
dormanproducts.com 1.48% 37.77x
myg37.com 1.33% 37.19x
Composition Percentage: The overlap percentage between the Lexus Vehicle Shoppers audience and the Web attribute.
Index: A comparison of the Lexus Vehicle Shoppers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Lexus Vehicle Shoppers audience is Motorsport Equipment.

Content Affinity Composition Index
Motorsport Equipment 4.00% 32.35x
Trucking 5.65% 31.16x
Car Enthusiasts 12.49% 29.39x
Auto Enthusiast Information Researchers 6.71% 28.34x
Power Tools 2.12% 22.07x
Car Shopping 19.91% 21.05x
Motorcycles & Snowmobiles 9.42% 21.02x
Business News & Information Readers 1.30% 20.93x
High-End Audio 3.89% 20.69x
Canadian Construction & Renovation Research Cluster 0.07% 17.45x
Composition Percentage: The overlap percentage between the Lexus Vehicle Shoppers audience and the Content Affinity attribute.
Index: A comparison of the Lexus Vehicle Shoppers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Lexus Vehicle Shoppers audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male