Dstillery Audiences

LEXUS VEHICLE SHOPPERS

Audience Size: 3.4 Million Devices

Explore the Lexus Vehicle Shoppers Audience

Below you'll find more information about the Lexus Vehicle Shoppers audience, broken down in different categories based on their digital and physical behaviors. These are 3.4 million unique devices whose actions qualify for the Lexus Vehicle Shoppers audience.

Dstillery Crafted Audiences

INTERESTS

The Lexus Vehicle Shoppers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Lexus Vehicle Shoppers audience is Infiniti Vehicle Shoppers.

Interest Composition Index
Infiniti Vehicle Shoppers 48.19% 109.46x
Auto Repair Researchers 51.00% 103.55x
Audi Vehicle Shoppers 38.55% 100.93x
Mazda Vehicle Shoppers 34.94% 97.09x
Acura Vehicle Shoppers 40.56% 96.54x
Car Buyers 38.55% 95.41x
Honda Vehicle Shoppers 37.75% 93.42x
Volvo Vehicle Shoppers 31.33% 88.53x
Cadillac Vehicle Shoppers 50.60% 86.50x
Subaru Vehicle Shoppers 30.92% 86.41x
Composition Percentage: The overlap percentage between the Lexus Vehicle Shoppers audience and the Interest attribute.
Index: A comparison of the Lexus Vehicle Shoppers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Lexus Vehicle Shoppers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Lexus Vehicle Shoppers audience is Carhartt.

Location Composition Index
Carhartt 0.21% 1.72x
Journeys 0.02% 1.52x
American Eagle Outfitters 0.01% 1.51x
Victoria's Secret 0.02% 1.50x
The Childrens Place 0.01% 1.05x
Maurices 0.01% 0.96x
Composition Percentage: The overlap percentage between the Lexus Vehicle Shoppers audience and the Location attribute.
Index: A comparison of the Lexus Vehicle Shoppers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Lexus Vehicle Shoppers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Lexus Vehicle Shoppers audience is supraforums.com.

Website Composition Index
supraforums.com 1.95% 42.32x
s2ki.com 1.81% 35.65x
autohausaz.com 1.60% 35.62x
miataturbo.net 1.10% 34.38x
my350z.com 2.16% 34.37x
clublexus.com 11.44% 33.94x
lexusownersclub.com 1.38% 33.85x
rx7club.com 1.96% 33.85x
g35driver.com 2.20% 33.48x
forums.nasioc.com 2.21% 33.28x
Composition Percentage: The overlap percentage between the Lexus Vehicle Shoppers audience and the Web attribute.
Index: A comparison of the Lexus Vehicle Shoppers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Lexus Vehicle Shoppers audience is Car Enthusiasts.

Content Affinity Composition Index
Car Enthusiasts 13.65% 45.53x
Auto Enthusiast Information Researchers 11.24% 35.65x
Motorcycles & Snowmobiles 12.85% 31.87x
Trucking 5.62% 27.19x
Classic Car Enthusiasts 20.08% 23.54x
Car Forums 48.59% 20.89x
Car Shopping 25.30% 20.82x
Environmentally Friendly Cars 0.03% 18.52x
Finance & Accounting Cluster 10.04% 18.15x
Classic Car Purchase Researchers 22.89% 18.07x
Composition Percentage: The overlap percentage between the Lexus Vehicle Shoppers audience and the Content Affinity attribute.
Index: A comparison of the Lexus Vehicle Shoppers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Lexus Vehicle Shoppers audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male