Dstillery Audiences

LIBERAL NEWS READERS

Audience Size: 3.1 Million Devices

Explore the Liberal News Readers Audience

Below you'll find more information about the Liberal News Readers audience, broken down in different categories based on their digital and physical behaviors. These are 3.1 million unique devices whose actions qualify for the Liberal News Readers audience.

Dstillery Crafted Audiences

INTERESTS

The Liberal News Readers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Liberal News Readers audience is Financial News Readers.

Interest Composition Index
Financial News Readers 68.96% 55.58x
Financial Business Intelligence Researchers 69.68% 53.91x
TV Advertising Professionals 67.85% 51.50x
Advertising Professionals 67.35% 50.51x
Boston Trip Planners 64.44% 49.80x
Entertainment Industry Decision Makers 65.52% 49.64x
Tampa and St Petersburg Trip Planners 61.25% 47.18x
Social Liberals 61.96% 46.54x
Executive and C-Suite 58.25% 46.44x
Cholesterol Researchers 58.72% 46.00x
Composition Percentage: The overlap percentage between the Liberal News Readers audience and the Interest attribute.
Index: A comparison of the Liberal News Readers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Liberal News Readers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Liberal News Readers audience is REI.

Location Composition Index
REI 0.01% 1.86x
Uniqlo 0.01% 1.82x
Free People 0.02% 1.51x
The North Face 0.01% 1.48x
American Apparel 0.02% 1.43x
Brooks Brothers 0.02% 1.41x
Lululemon 0.03% 1.36x
Coach 0.02% 1.35x
Ann Taylor 0.01% 1.34x
H&M 0.04% 1.33x
Composition Percentage: The overlap percentage between the Liberal News Readers audience and the Location attribute.
Index: A comparison of the Liberal News Readers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Liberal News Readers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Liberal News Readers audience is ntknetwork.com.

Website Composition Index
ntknetwork.com 1.98% 48.83x
weeklystandard.com 2.61% 48.18x
courthousenews.com 1.12% 41.32x
moneyish.com 1.22% 40.91x
afp.com 2.85% 38.38x
recode.net 5.10% 38.33x
cookpolitical.com 1.22% 38.16x
iowastartingline.com 1.09% 37.63x
fair.org 1.46% 37.21x
c4isrnet.com 1.24% 36.18x
Composition Percentage: The overlap percentage between the Liberal News Readers audience and the Web attribute.
Index: A comparison of the Liberal News Readers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Liberal News Readers audience is Assorted Topics (Web Hosting, Fiction Storytelling, Research).

Content Affinity Composition Index
Assorted Topics (Web Hosting, Fiction Storytelling, Research) 0.12% 28.21x
Australia & New Zealand Media 7.63% 26.75x
Local & Travel England - North Midlands 0.13% 23.72x
Liberal Media - Political Activism 6.61% 23.64x
London Tourism & Events 0.35% 23.36x
Cars, Travel & Food 0.24% 23.27x
Public Policy Media 6.17% 22.77x
Middle East News 8.69% 22.06x
Assorted Topics (Mobile Content Discovery, Airline Trade Organizations, Energy Trade Organizations) 0.56% 21.78x
Ireland Cluster 14.32% 21.76x
Composition Percentage: The overlap percentage between the Liberal News Readers audience and the Content Affinity attribute.
Index: A comparison of the Liberal News Readers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Liberal News Readers audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male