Dstillery Audiences

LIFE INSURANCE RESEARCHERS

Audience Size: 3.4 Million Devices

Explore the Life Insurance Researchers Audience

Below you'll find more information about the Life Insurance Researchers audience, broken down in different categories based on their digital and physical behaviors. These are 3.4 million unique devices whose actions qualify for the Life Insurance Researchers audience.

Dstillery Crafted Audiences

INTERESTS

The Life Insurance Researchers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Life Insurance Researchers audience is Financial Advisors.

Interest Composition Index
Financial Advisors 17.04% 10.28x
Financially Aware (COVID-19 related) 9.70% 10.22x
Mortgage Researchers 14.45% 9.29x
Flight and Hotel Shoppers 11.92% 8.92x
Recently Retired Individuals 19.61% 8.86x
Credit Score Researchers 12.50% 8.79x
Investment Management Professionals 14.74% 8.67x
Employee Management & HR Researchers 13.52% 8.54x
Medicare Researchers 20.63% 8.16x
Luxury Hotel Guests 12.73% 8.03x
Composition Percentage: The overlap percentage between the Life Insurance Researchers audience and the Interest attribute.
Index: A comparison of the Life Insurance Researchers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Life Insurance Researchers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Life Insurance Researchers audience is Carhartt.

Location Composition Index
Carhartt 0.04% 0.90x
Composition Percentage: The overlap percentage between the Life Insurance Researchers audience and the Location attribute.
Index: A comparison of the Life Insurance Researchers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Life Insurance Researchers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Life Insurance Researchers audience is mentalflare.com.

Website Composition Index
mentalflare.com 3.90% 13.97x
investmentnews.com 1.41% 13.63x
nichetraveler.com 1.15% 13.56x
likeswifty.com 2.16% 13.30x
cushmanwakefield.com 1.17% 13.19x
scribol.com 1.50% 12.74x
topixoffbeat.com 1.35% 11.81x
careerbuilder.com 1.61% 11.77x
therapyjoker.com 1.82% 11.53x
hilton.com 2.43% 11.29x
Composition Percentage: The overlap percentage between the Life Insurance Researchers audience and the Web attribute.
Index: A comparison of the Life Insurance Researchers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Life Insurance Researchers audience is Institutional Investing.

Content Affinity Composition Index
Institutional Investing 0.12% 12.61x
Real Estate Cluster 0.30% 11.78x
Chemicals 0.03% 8.64x
Personal Investment & Advisor Researchers 2.68% 7.98x
Insurance Cluster 0.09% 7.96x
Accounting 0.97% 7.63x
Home Decoration - Crafts & Kids 0.04% 7.20x
Assorted Topics (Business Support ToolsForm Templates) 0.01% 6.82x
Illinois 0.10% 6.44x
Philanthropy - Charities & Fundraising 0.44% 6.26x
Composition Percentage: The overlap percentage between the Life Insurance Researchers audience and the Content Affinity attribute.
Index: A comparison of the Life Insurance Researchers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Life Insurance Researchers audience resonates most for the following age bracket and gender.
Age
65+
Gender
Male