Dstillery Audiences

LIFE INSURANCE RESEARCHERS

Audience Size: 556.3 Thousand Devices

Explore the Life Insurance Researchers Audience

Below you'll find more information about the Life Insurance Researchers audience, broken down in different categories based on their digital and physical behaviors. These are 556.3 thousand unique devices whose actions qualify for the Life Insurance Researchers audience.

Dstillery Crafted Audiences

INTERESTS

The Life Insurance Researchers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Life Insurance Researchers audience is Financial Advisors.

Interest Composition Index
Financial Advisors 22.70% 10.67x
Medicare Researchers 26.64% 9.09x
Mortgage Researchers 18.63% 9.04x
Credit Score Researchers 16.98% 8.89x
Financially Aware (COVID-19 related) 11.19% 8.77x
Employee Management & HR Researchers 19.17% 8.66x
Flight and Hotel Shoppers 16.54% 8.52x
Medicare Price Shoppers 24.12% 8.49x
Business Communication Product Researchers 18.39% 8.48x
Investment Management Professionals 16.60% 8.48x
Composition Percentage: The overlap percentage between the Life Insurance Researchers audience and the Interest attribute.
Index: A comparison of the Life Insurance Researchers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Life Insurance Researchers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Life Insurance Researchers audience is Mens Wearhouse.

Location Composition Index
Mens Wearhouse 0.02% 1.58x
Chicos 0.01% 1.36x
Journeys 0.01% 1.25x
Old Navy 0.01% 1.06x
Maurices 0.01% 1.04x
Carhartt 0.11% 0.93x
Composition Percentage: The overlap percentage between the Life Insurance Researchers audience and the Location attribute.
Index: A comparison of the Life Insurance Researchers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Life Insurance Researchers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Life Insurance Researchers audience is tdameritrade.com.

Website Composition Index
tdameritrade.com 1.56% 18.24x
purevolume.com 1.31% 16.78x
braincharm.com 1.90% 15.76x
journalofaccountancy.com 1.16% 15.19x
360daily.com 1.13% 14.92x
newravel.com 2.10% 13.41x
financenancy.com 2.23% 13.11x
dotafire.com 1.04% 13.07x
investmentnews.com 1.71% 13.02x
lifestylogy.com 1.55% 12.79x
Composition Percentage: The overlap percentage between the Life Insurance Researchers audience and the Web attribute.
Index: A comparison of the Life Insurance Researchers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Life Insurance Researchers audience is Real Estate Cluster.

Content Affinity Composition Index
Real Estate Cluster 0.61% 10.68x
Institutional Investing 0.47% 9.50x
Home Improvement Contractor 0.03% 8.90x
Paper & Packaging 0.09% 8.72x
Personal Investment & Advisor Researchers 3.88% 8.60x
Accounting 1.88% 7.59x
Credit Unions & Consumer Protection 0.08% 7.26x
Insurance Cluster 0.55% 7.24x
London Tourism 0.02% 7.19x
Virginia Athletics 0.12% 6.93x
Composition Percentage: The overlap percentage between the Life Insurance Researchers audience and the Content Affinity attribute.
Index: A comparison of the Life Insurance Researchers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Life Insurance Researchers audience resonates most for the following age bracket and gender.
Age
65+
Gender
Male