Dstillery Audiences

LIFE INSURANCE RESEARCHERS

Audience Size: 3.5 Million Devices

Explore the Life Insurance Researchers Audience

Below you'll find more information about the Life Insurance Researchers audience, broken down in different categories based on their digital and physical behaviors. These are 3.5 million unique devices whose actions qualify for the Life Insurance Researchers audience.

Dstillery Crafted Audiences

INTERESTS

The Life Insurance Researchers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Life Insurance Researchers audience is Financial Advisors.

Interest Composition Index
Financial Advisors 14.65% 8.56x
Financially Aware (COVID-19 related) 7.86% 8.24x
Recently Retired Individuals 17.59% 7.81x
Mortgage Researchers 12.80% 7.75x
Flight and Hotel Shoppers 10.16% 7.64x
Investment Management Professionals 12.63% 7.64x
Employee Management & HR Researchers 13.64% 7.13x
Credit Score Researchers 10.84% 7.07x
Getaways Researchers 7.65% 6.81x
Train Travelers 9.83% 6.81x
Composition Percentage: The overlap percentage between the Life Insurance Researchers audience and the Interest attribute.
Index: A comparison of the Life Insurance Researchers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Life Insurance Researchers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Life Insurance Researchers audience is Eddie Bauer.

Location Composition Index
Eddie Bauer 0.01% 1.64x
J. Crew 0.01% 1.53x
Michael Kors 0.01% 1.40x
Talbots 0.01% 1.36x
H&M 0.01% 1.30x
Jos A. Bank Clothiers 0.02% 1.26x
Banana Republic 0.02% 1.24x
Gap 0.02% 1.20x
Express 0.02% 1.17x
Mens Wearhouse 0.03% 1.12x
Composition Percentage: The overlap percentage between the Life Insurance Researchers audience and the Location attribute.
Index: A comparison of the Life Insurance Researchers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Life Insurance Researchers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Life Insurance Researchers audience is mentalflare.com.

Website Composition Index
mentalflare.com 2.35% 14.57x
likeswifty.com 1.47% 13.48x
nichetraveler.com 1.12% 13.47x
cushmanwakefield.com 1.19% 13.28x
cookcountyil.gov 1.30% 10.94x
wenxuecity.com 1.08% 10.89x
twentydaily.com 1.19% 10.39x
thegrizzled.com 1.57% 10.10x
richverse.com 1.70% 9.75x
weightlossgroove.com 2.71% 9.06x
Composition Percentage: The overlap percentage between the Life Insurance Researchers audience and the Web attribute.
Index: A comparison of the Life Insurance Researchers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Life Insurance Researchers audience is Real Estate Cluster.

Content Affinity Composition Index
Real Estate Cluster 0.22% 12.54x
Consumer Rewards 0.04% 8.81x
Institutional Investing 0.02% 8.56x
Illinois 0.02% 8.10x
Accounting 0.64% 7.12x
Chef & Restaurant Resources 0.01% 6.67x
China Cluster 1.61% 6.40x
Personal Investment & Advisor Researchers 1.62% 6.37x
Chemicals 0.01% 6.18x
Horse Racing 0.08% 6.14x
Composition Percentage: The overlap percentage between the Life Insurance Researchers audience and the Content Affinity attribute.
Index: A comparison of the Life Insurance Researchers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Life Insurance Researchers audience resonates most for the following age bracket and gender.
Age
65+
Gender
Male