Dstillery Audiences

LITTLE ROCK TRIP PLANNERS

Audience Size: 3.3 Million Devices

Explore the Little Rock Trip Planners Audience

Below you'll find more information about the Little Rock Trip Planners audience, broken down in different categories based on their digital and physical behaviors. These are 3.3 million unique devices whose actions qualify for the Little Rock Trip Planners audience.

Dstillery Crafted Audiences

INTERESTS

The Little Rock Trip Planners audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Little Rock Trip Planners audience is Southern Central Voters.

Interest Composition Index
Southern Central Voters 13.85% 7.89x
Arkansas Razorbacks Fans 9.90% 7.07x
Getaways Researchers 6.31% 6.47x
Louisiana Trip Planners 10.66% 6.42x
Big Box Store Jewelry Sale Shoppers 0.23% 6.30x
Luxury Hotel Guests 5.45% 5.84x
Travel Researchers 7.10% 5.77x
New Orleans Activities Researchers 4.71% 5.69x
Airbnb Researchers 5.10% 5.66x
Travel Guide and Review Readers 5.62% 5.41x
Composition Percentage: The overlap percentage between the Little Rock Trip Planners audience and the Interest attribute.
Index: A comparison of the Little Rock Trip Planners audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Little Rock Trip Planners audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Little Rock Trip Planners audience is Old Navy.

Location Composition Index
Old Navy 0.03% 1.43x
Chicos 0.02% 1.26x
Express 0.02% 1.23x
Maurices 0.03% 1.21x
Journeys 0.02% 1.14x
Carhartt 0.17% 1.12x
Jos A. Bank Clothiers 0.01% 1.12x
Zumiez 0.01% 1.11x
Lane Bryant 0.01% 1.10x
Mens Wearhouse 0.02% 1.07x
Composition Percentage: The overlap percentage between the Little Rock Trip Planners audience and the Location attribute.
Index: A comparison of the Little Rock Trip Planners audience to the internet population.
Dstillery Web Insights

WEBSITES

The Little Rock Trip Planners audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Little Rock Trip Planners audience is arkansasonline.com.

Website Composition Index
arkansasonline.com 11.81% 26.70x
fox16.com 3.60% 26.36x
arktimes.com 1.64% 24.68x
rollerfuneralhomes.com 1.73% 21.35x
thv11.com 5.18% 17.24x
wholehogsports.com 1.21% 16.67x
kark.com 4.24% 15.30x
katv.com 5.23% 14.60x
nwaonline.com 2.22% 12.91x
bestofarkansassports.com 1.18% 12.24x
Composition Percentage: The overlap percentage between the Little Rock Trip Planners audience and the Web attribute.
Index: A comparison of the Little Rock Trip Planners audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Little Rock Trip Planners audience is Arkansas News.

Content Affinity Composition Index
Arkansas News 8.53% 10.92x
Local Events & Travel Guide 4.51% 7.25x
Beach Vacations 0.03% 5.89x
Home Remodeling 0.05% 5.22x
Website Launchers 0.02% 5.16x
Furniture & Home Improvement 0.18% 5.00x
Eye Health & Vision 0.01% 4.93x
Auto Tires & Parts Repair Researchers 0.01% 4.73x
Women Shoppers 0.03% 4.65x
Grocery & Food Service 0.05% 4.57x
Composition Percentage: The overlap percentage between the Little Rock Trip Planners audience and the Content Affinity attribute.
Index: A comparison of the Little Rock Trip Planners audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Little Rock Trip Planners audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female