Dstillery Audiences

LOBBYISTS

Audience Size: 2.9 Million Devices

Explore the Lobbyists Audience

Below you'll find more information about the Lobbyists audience, broken down in different categories based on their digital and physical behaviors. These are 2.9 million unique devices whose actions qualify for the Lobbyists audience.

Dstillery Crafted Audiences

INTERESTS

The Lobbyists audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Lobbyists audience is US Judiciary System Researchers.

Interest Composition Index
US Judiciary System Researchers 30.38% 20.36x
Voters 27.79% 18.57x
Liberal Think Tank Readers 28.20% 18.45x
Conservative Think Tank Readers 30.32% 17.80x
Immigration Resource Researchers 30.16% 17.44x
Immigration Policy Researchers 30.16% 17.44x
Audio Book Listeners 25.43% 16.68x
Federal Employee Benefits Researchers 25.74% 16.58x
Telemedicine Content Readers 16.68% 16.53x
Executive Travelers 22.91% 16.46x
Composition Percentage: The overlap percentage between the Lobbyists audience and the Interest attribute.
Index: A comparison of the Lobbyists audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Lobbyists audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Lobbyists audience is J. Crew.

Location Composition Index
J. Crew 0.01% 1.72x
Jos A. Bank Clothiers 0.01% 1.54x
Talbots 0.01% 1.54x
Chicos 0.02% 1.43x
LOFT 0.01% 1.36x
White House Black Market 0.01% 1.34x
Mens Wearhouse 0.02% 1.32x
Banana Republic 0.01% 1.29x
Carhartt 0.17% 1.13x
Old Navy 0.02% 1.13x
Composition Percentage: The overlap percentage between the Lobbyists audience and the Location attribute.
Index: A comparison of the Lobbyists audience to the internet population.
Dstillery Web Insights

WEBSITES

The Lobbyists audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Lobbyists audience is votesmart.org.

Website Composition Index
votesmart.org 2.41% 30.64x
mediamatters.org 1.55% 24.14x
ssrn.com 1.13% 23.32x
theamericanmirror.com 1.86% 22.06x
nysun.com 1.20% 21.98x
factcheck.org 2.70% 21.58x
house.gov 1.87% 21.58x
prospect.org 3.53% 20.53x
realclearpolicy.com 1.10% 20.28x
splcenter.org 2.06% 20.19x
Composition Percentage: The overlap percentage between the Lobbyists audience and the Web attribute.
Index: A comparison of the Lobbyists audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Lobbyists audience is Social & Demographic Trends.

Content Affinity Composition Index
Social & Demographic Trends 0.25% 14.49x
Institutional Investing 0.45% 12.22x
Public Policy Media 2.67% 11.37x
Franchising 0.06% 11.24x
Philanthropy - Nonprofits 0.30% 10.83x
General Interest 0.05% 10.52x
Law School Research Cluster 0.10% 10.17x
Virginia Athletics 0.16% 10.06x
Credit Unions & Consumer Protection 0.10% 9.94x
Real Estate Cluster 0.46% 9.75x
Composition Percentage: The overlap percentage between the Lobbyists audience and the Content Affinity attribute.
Index: A comparison of the Lobbyists audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Lobbyists audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male