Explore the Lobbyists Audience
Below you'll find more information about the Lobbyists audience, broken down in different categories based on their digital and physical behaviors. These are 5.9 million unique devices whose actions qualify for the Lobbyists audience.
INTERESTS
The Lobbyists audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Lobbyists audience is Social Conservatives.
| Interest | Composition | Index |
| Social Conservatives | 32.41% | 18.13x |
| Social Liberals | 32.05% | 17.11x |
| Voters | 33.28% | 16.92x |
| Federal Employee Benefits Researchers | 31.11% | 16.83x |
| Liberal Think Tank Readers | 35.37% | 16.57x |
| Retired Government Employees | 30.29% | 16.48x |
| Immigration Policy Researchers | 32.78% | 15.60x |
| Immigration Resource Researchers | 32.77% | 15.60x |
| Conservative News Readers | 25.94% | 15.51x |
| Conservative Think Tank Readers | 36.27% | 15.30x |
Composition Percentage:
The overlap percentage between the Lobbyists audience and the Interest attribute.
Index: A comparison of the Lobbyists audience to the internet population.
Curious about what else the Lobbyists audience is interested in?
Sign Up
APPAREL RETAILERS
The Lobbyists audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Lobbyists audience is Urban Outfitters.
| Location | Composition | Index |
| Urban Outfitters | 0.04% | 1.51x |
| American Apparel | 0.03% | 1.50x |
| REI | 0.01% | 1.49x |
| Free People | 0.02% | 1.41x |
| Bonobos | 0.01% | 1.40x |
| Ann Taylor | 0.02% | 1.39x |
| Uniqlo | 0.01% | 1.38x |
| Brooks Brothers | 0.03% | 1.37x |
| Armani | 0.02% | 1.37x |
| The North Face | 0.02% | 1.36x |
Composition Percentage:
The overlap percentage between the Lobbyists audience and the Location attribute.
Index: A comparison of the Lobbyists audience to the internet population.
Want to find more of the Lobbyists audience in the real world?
Sign Up
WEBSITES
The Lobbyists audience is distinctive due to the websites they visit.
As seen below, the highest indexing website for the Lobbyists audience is cookpolitical.com.
| Website | Composition | Index |
| cookpolitical.com | 1.02% | 30.02x |
| ntknetwork.com | 1.23% | 28.68x |
| weeklystandard.com | 1.80% | 24.27x |
| votesmart.org | 6.53% | 23.60x |
| qu.edu | 1.76% | 22.57x |
| anncoulter.com | 1.42% | 21.54x |
| brennancenter.org | 1.47% | 20.67x |
| theamericanmirror.com | 3.21% | 20.63x |
| rasmussenreports.com | 3.36% | 20.09x |
| aei.org | 1.85% | 19.86x |
Composition Percentage:
The overlap percentage between the Lobbyists audience and the Web attribute.
Index: A comparison of the Lobbyists audience to the internet population.
Want to see more of the websites the Lobbyists audience visits?
Sign Up
CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Lobbyists audience is Cars, Travel & Food.
| Content Affinity | Composition | Index |
| Cars, Travel & Food | 0.19% | 14.02x |
| Social & Demographic Trends | 0.98% | 12.63x |
| Law School Research Cluster | 0.27% | 12.42x |
| Philanthropy - Nonprofits | 0.58% | 12.14x |
| Public Policy Media | 3.62% | 12.09x |
| Liberal Views on Government, Finance, and Economy | 2.25% | 11.83x |
| Institutional Investing | 1.27% | 11.18x |
| Liberal Media - Political Activism | 3.13% | 10.57x |
| Legal Information Research Cluster | 6.97% | 9.99x |
| Real Estate Cluster | 0.89% | 9.64x |
Composition Percentage:
The overlap percentage between the Lobbyists audience and the Content Affinity attribute.
Index: A comparison of the Lobbyists audience to the internet population.
Want to see more of the Content Affinities the Lobbyists audience visits?
Sign Up
DEMOGRAPHICS
The Lobbyists audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male
Interested in seeing other characteristics of the Lobbyists audience?
Sign Up