Dstillery Audiences

LOBBYISTS

Audience Size: 1.8 Million Devices

Explore the Lobbyists Audience

Below you'll find more information about the Lobbyists audience, broken down in different categories based on their digital and physical behaviors. These are 1.8 million unique devices whose actions qualify for the Lobbyists audience.

Dstillery Crafted Audiences

INTERESTS

The Lobbyists audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Lobbyists audience is Voters.

Interest Composition Index
Voters 24.07% 30.55x
US Judiciary System Researchers 23.60% 27.97x
Liberal Think Tank Readers 22.19% 23.99x
Lawyers 21.10% 22.88x
Telemedicine Content Readers 8.73% 22.54x
Marines 14.35% 22.18x
Immigration Resource Researchers 20.67% 21.70x
Immigration Policy Researchers 20.67% 21.70x
Federal Employee Benefits Researchers 17.70% 20.48x
Audio Book Listeners 12.28% 20.34x
Composition Percentage: The overlap percentage between the Lobbyists audience and the Interest attribute.
Index: A comparison of the Lobbyists audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Lobbyists audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Lobbyists audience is American Apparel.

Location Composition Index
American Apparel 0.01% 1.60x
White House Black Market 0.02% 1.29x
LOFT 0.01% 1.27x
Buckle 0.02% 1.24x
Lululemon 0.01% 1.23x
H&M 0.01% 1.22x
Urban Outfitters 0.02% 1.18x
Chicos 0.01% 1.17x
Victoria's Secret 0.01% 1.13x
Aeropostale 0.01% 1.12x
Composition Percentage: The overlap percentage between the Lobbyists audience and the Location attribute.
Index: A comparison of the Lobbyists audience to the internet population.
Dstillery Web Insights

WEBSITES

The Lobbyists audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Lobbyists audience is bloombergquint.com.

Website Composition Index
bloombergquint.com 2.23% 35.31x
freebeacon.com 3.45% 31.33x
amgreatness.com 2.01% 31.15x
realclearpolicy.com 1.14% 30.97x
spiked-online.com 1.35% 30.15x
foreignaffairs.com 1.20% 29.81x
france24.com 1.03% 27.13x
rasmussenreports.com 1.57% 27.10x
mcclatchydc.com 1.21% 26.85x
rollcall.com 8.51% 26.17x
Composition Percentage: The overlap percentage between the Lobbyists audience and the Web attribute.
Index: A comparison of the Lobbyists audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Lobbyists audience is Public Policy Media.

Content Affinity Composition Index
Public Policy Media 1.06% 18.52x
Assorted Topics (Self Improvement, Scientific Improvement, Gulf Coast News, Somerset Pennsylvania) 0.59% 16.56x
University Press 0.03% 11.36x
Legal Information Research Cluster 2.27% 11.32x
Voting Information 30.94% 10.34x
Retail Industry News 0.03% 9.91x
Charity Walks 0.98% 9.88x
Liberal Media - Political Activism 1.30% 9.70x
Oil & Energy 0.05% 9.61x
Personal Investment & Advisor Researchers 0.81% 9.40x
Composition Percentage: The overlap percentage between the Lobbyists audience and the Content Affinity attribute.
Index: A comparison of the Lobbyists audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Lobbyists audience resonates most for the following age bracket and gender.
Age
45-54
Gender
Male