Dstillery Audiences

LOBBYISTS

Audience Size: 2.8 Million Devices

Explore the Lobbyists Audience

Below you'll find more information about the Lobbyists audience, broken down in different categories based on their digital and physical behaviors. These are 2.8 million unique devices whose actions qualify for the Lobbyists audience.

Dstillery Crafted Audiences

INTERESTS

The Lobbyists audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Lobbyists audience is US Judiciary System Researchers.

Interest Composition Index
US Judiciary System Researchers 28.65% 26.58x
Liberal Think Tank Readers 23.64% 21.88x
Voters 23.22% 21.86x
Telemedicine Content Readers 13.87% 21.61x
Marines 22.91% 21.52x
Immigration Policy Researchers 26.38% 21.31x
Immigration Resource Researchers 26.38% 21.31x
Federal Employee Benefits Researchers 24.32% 20.23x
Executive Travelers 17.51% 20.13x
Audio Book Listeners 21.58% 20.04x
Composition Percentage: The overlap percentage between the Lobbyists audience and the Interest attribute.
Index: A comparison of the Lobbyists audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Lobbyists audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Lobbyists audience is Lululemon.

Location Composition Index
Lululemon 0.01% 1.63x
Chicos 0.02% 1.50x
Jos A. Bank Clothiers 0.02% 1.47x
Talbots 0.01% 1.39x
LOFT 0.02% 1.38x
White House Black Market 0.02% 1.23x
Express 0.02% 1.16x
Mens Wearhouse 0.03% 1.15x
Gap 0.02% 1.15x
Banana Republic 0.02% 1.13x
Composition Percentage: The overlap percentage between the Lobbyists audience and the Location attribute.
Index: A comparison of the Lobbyists audience to the internet population.
Dstillery Web Insights

WEBSITES

The Lobbyists audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Lobbyists audience is breitbart.com.

Website Composition Index
breitbart.com 1.11% 29.29x
nysun.com 1.08% 28.03x
realclearpolicy.com 1.21% 26.12x
spiked-online.com 1.44% 23.61x
rasmussenreports.com 3.06% 23.46x
foreignaffairs.com 2.12% 22.89x
thenationalpulse.com 2.24% 22.75x
freebeacon.com 6.96% 22.73x
bloombergquint.com 2.24% 22.53x
house.gov 2.40% 21.83x
Composition Percentage: The overlap percentage between the Lobbyists audience and the Web attribute.
Index: A comparison of the Lobbyists audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Lobbyists audience is Public Policy Media.

Content Affinity Composition Index
Public Policy Media 1.63% 17.50x
Institutional Investing 0.04% 16.31x
Retail Industry News 0.08% 16.06x
Men's Dress Shirt Shopping 0.04% 15.42x
Business News & Information Readers 0.14% 13.33x
Clean Energy 0.16% 12.55x
Legal Information Research Cluster 4.25% 12.43x
Philanthropy - Nonprofits 0.12% 12.23x
Writing & Publishing 0.21% 11.94x
University Press 0.12% 11.46x
Composition Percentage: The overlap percentage between the Lobbyists audience and the Content Affinity attribute.
Index: A comparison of the Lobbyists audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Lobbyists audience resonates most for the following age bracket and gender.
Age
65+
Gender
Male