Dstillery Audiences

LOBBYISTS

Audience Size: 3 Million Devices

Explore the Lobbyists Audience

Below you'll find more information about the Lobbyists audience, broken down in different categories based on their digital and physical behaviors. These are 3 million unique devices whose actions qualify for the Lobbyists audience.

Dstillery Crafted Audiences

INTERESTS

The Lobbyists audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Lobbyists audience is US Judiciary System Researchers.

Interest Composition Index
US Judiciary System Researchers 29.79% 23.17x
Liberal Think Tank Readers 25.56% 19.96x
Voters 24.86% 19.89x
Immigration Resource Researchers 28.47% 19.10x
Immigration Policy Researchers 28.47% 19.10x
Marines 23.79% 18.75x
Federal Employee Benefits Researchers 25.37% 18.14x
Audio Book Listeners 23.66% 18.14x
Telemedicine Content Readers 15.06% 18.05x
Gun Violence Researchers 24.42% 17.99x
Composition Percentage: The overlap percentage between the Lobbyists audience and the Interest attribute.
Index: A comparison of the Lobbyists audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Lobbyists audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Lobbyists audience is LOFT.

Location Composition Index
LOFT 0.02% 1.26x
Banana Republic 0.01% 1.12x
White House Black Market 0.02% 1.09x
Dressbarn 0.01% 1.08x
American Eagle Outfitters 0.01% 1.08x
Chicos 0.01% 1.06x
Carhartt 0.16% 1.04x
Express 0.01% 1.03x
Buckle 0.02% 0.99x
Gap 0.01% 0.95x
Composition Percentage: The overlap percentage between the Lobbyists audience and the Location attribute.
Index: A comparison of the Lobbyists audience to the internet population.
Dstillery Web Insights

WEBSITES

The Lobbyists audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Lobbyists audience is breitbart.com.

Website Composition Index
breitbart.com 1.86% 27.89x
ontheissues.org 1.08% 27.20x
nysun.com 1.13% 26.55x
realclearpolicy.com 1.22% 25.76x
theconservativetreehouse.com 1.22% 25.31x
foreignaffairs.com 2.27% 23.76x
rasmussenreports.com 3.60% 23.19x
grabien.com 1.55% 22.69x
house.gov 2.47% 21.82x
freebeacon.com 7.83% 21.33x
Composition Percentage: The overlap percentage between the Lobbyists audience and the Web attribute.
Index: A comparison of the Lobbyists audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Lobbyists audience is Institutional Investing.

Content Affinity Composition Index
Institutional Investing 0.11% 18.11x
Public Policy Media 1.79% 15.42x
Law School Research Cluster 0.05% 15.36x
Men's Dress Shirt Shopping 0.06% 13.38x
Concert Posters 0.03% 13.34x
Assorted Topics (Academic Press, World Facts, Nature Conservation, Liberalism) 0.30% 12.99x
Assorted Topics (Self Improvement, Scientific Improvement, Gulf Coast News, Somerset Pennsylvania) 0.08% 12.65x
Philanthropy - Nonprofits 0.15% 12.17x
Business News & Information Readers 0.34% 12.03x
Writing & Publishing 0.30% 11.87x
Composition Percentage: The overlap percentage between the Lobbyists audience and the Content Affinity attribute.
Index: A comparison of the Lobbyists audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Lobbyists audience resonates most for the following age bracket and gender.
Age
65+
Gender
Male