Dstillery Audiences

LOTTERY ENTHUSIASTS

Audience Size: 1.6 Million Devices

Explore the Lottery Enthusiasts Audience

Below you'll find more information about the Lottery Enthusiasts audience, broken down in different categories based on their digital and physical behaviors. These are 1.6 million unique devices whose actions qualify for the Lottery Enthusiasts audience.

Dstillery Crafted Audiences

INTERESTS

The Lottery Enthusiasts audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Lottery Enthusiasts audience is Online Directory Searchers.

Interest Composition Index
Online Directory Searchers 27.08% 22.33x
TV Game Show Fans 27.54% 22.06x
Auto Insurance Shoppers 25.97% 21.68x
Tax Filers 26.36% 21.62x
Spa and Pool Owners 27.62% 21.36x
Hardware Shoppers 23.80% 20.93x
Retired Health Insurance Researchers 23.80% 20.55x
Generic Prescription Drug Shoppers 25.50% 20.43x
Big Box Shoppers 26.67% 20.29x
Realtors & Real Estate Researchers 23.56% 20.28x
Composition Percentage: The overlap percentage between the Lottery Enthusiasts audience and the Interest attribute.
Index: A comparison of the Lottery Enthusiasts audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Lottery Enthusiasts audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Lottery Enthusiasts audience is Carhartt.

Location Composition Index
Carhartt 0.07% 1.35x
Dressbarn 0.04% 1.32x
Brooks Brothers 0.03% 1.25x
Talbots 0.03% 1.20x
Club Monaco 0.01% 1.16x
Old Navy 0.08% 1.16x
Chicos 0.05% 1.13x
Tommy Bahama 0.02% 1.13x
Armani 0.02% 1.13x
J. Crew 0.02% 1.13x
Composition Percentage: The overlap percentage between the Lottery Enthusiasts audience and the Location attribute.
Index: A comparison of the Lottery Enthusiasts audience to the internet population.
Dstillery Web Insights

WEBSITES

The Lottery Enthusiasts audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Lottery Enthusiasts audience is lotterycorner.com.

Website Composition Index
lotterycorner.com 8.57% 61.47x
megamillions.com 1.72% 59.40x
pathofexile.com 1.36% 52.13x
personalizationmall.com 1.44% 49.80x
vankaya.com 2.22% 48.32x
lotterypost.com 18.08% 46.38x
picmonkey.com 5.60% 45.43x
golfnow.com 2.03% 45.16x
usamega.com 1.25% 45.03x
loft.com 1.44% 44.19x
Composition Percentage: The overlap percentage between the Lottery Enthusiasts audience and the Web attribute.
Index: A comparison of the Lottery Enthusiasts audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Lottery Enthusiasts audience is Assorted Topics (Tv Networks, Birthday Cards, Diets, Recipes, Humor, Gambling).

Content Affinity Composition Index
Assorted Topics (Tv Networks, Birthday Cards, Diets, Recipes, Humor, Gambling) 1.84% 14.36x
Cars, Travel & Food 0.26% 12.13x
As Seen On TV Products 0.04% 11.20x
Rural Living 0.07% 10.89x
Southern California Cluster 0.53% 10.70x
Home Improvement Contractor 0.58% 10.42x
Assorted Topics (Cooking, Games, Viral Media) 0.07% 10.39x
Discount Shopping 1.59% 10.35x
Horse Racing 1.89% 10.24x
Collectibles - Coins & Sports Cards 2.31% 10.23x
Composition Percentage: The overlap percentage between the Lottery Enthusiasts audience and the Content Affinity attribute.
Index: A comparison of the Lottery Enthusiasts audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Lottery Enthusiasts audience resonates most for the following age bracket and gender.
Age
65+
Gender
Male