Dstillery Audiences

LUXURY FITNESS SHOPPERS

Audience Size: 2.5 Million Devices

Explore the Luxury Fitness Shoppers Audience

Below you'll find more information about the Luxury Fitness Shoppers audience, broken down in different categories based on their digital and physical behaviors. These are 2.5 million unique devices whose actions qualify for the Luxury Fitness Shoppers audience.

Dstillery Crafted Audiences

INTERESTS

The Luxury Fitness Shoppers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Luxury Fitness Shoppers audience is Luxury Athletic Footwear Shoppers.

Interest Composition Index
Luxury Athletic Footwear Shoppers 99.87% 65.44x
Healthy Eaters 68.74% 43.87x
Nutrition Conscious Eaters 67.72% 42.88x
Home Kitchen Chefs 62.58% 38.01x
Gourmet Food & Wine Researchers 62.83% 35.70x
Trendy Shoe Shoppers 52.81% 34.68x
Cooking Show Fans 56.35% 33.85x
Home Custom Bedroom Decorators 45.77% 33.76x
Gluten-Free Recipe Researchers 58.66% 33.58x
Women's Fitness Enthusiasts 48.02% 33.05x
Composition Percentage: The overlap percentage between the Luxury Fitness Shoppers audience and the Interest attribute.
Index: A comparison of the Luxury Fitness Shoppers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Luxury Fitness Shoppers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Luxury Fitness Shoppers audience is Jos A. Bank Clothiers.

Location Composition Index
Jos A. Bank Clothiers 0.30% 1.38x
Mens Wearhouse 0.42% 1.21x
Composition Percentage: The overlap percentage between the Luxury Fitness Shoppers audience and the Location attribute.
Index: A comparison of the Luxury Fitness Shoppers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Luxury Fitness Shoppers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Luxury Fitness Shoppers audience is cleaneatingmag.com.

Website Composition Index
cleaneatingmag.com 8.88% 92.90x
stupideasypaleo.com 1.13% 82.03x
spinning.com 1.36% 81.47x
whole30.com 2.56% 72.24x
thenourishedcaveman.com 1.03% 61.08x
jaysbakingmecrazy.com 2.81% 60.65x
drjockers.com 1.35% 58.90x
wickedstuffed.com 1.19% 57.76x
yogaoutlet.com 2.02% 56.25x
beachbody.com 1.72% 56.24x
Composition Percentage: The overlap percentage between the Luxury Fitness Shoppers audience and the Web attribute.
Index: A comparison of the Luxury Fitness Shoppers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Luxury Fitness Shoppers audience is Assorted Topics (Family, Household Wellness, The Beach).

Content Affinity Composition Index
Assorted Topics (Family, Household Wellness, The Beach) 9.13% 22.20x
Food Cluster 7.24% 21.70x
Healthy Eating Researchers 7.61% 21.50x
Vegetarian Diet 31.06% 21.41x
Organic Beauty & Skincare Products 4.91% 20.84x
Low Carb Diets 16.38% 20.69x
Travel, Food, Fashion & Fitness 5.07% 20.63x
Nutrition & Diabetic Living 1.75% 20.16x
Vegans & Animal Welfare 7.83% 20.11x
Paleo & Keto Diet Enthusiasts 22.38% 19.29x
Composition Percentage: The overlap percentage between the Luxury Fitness Shoppers audience and the Content Affinity attribute.
Index: A comparison of the Luxury Fitness Shoppers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Luxury Fitness Shoppers audience resonates most for the following age bracket and gender.
Age
45-54
Gender
Female