Explore the Luxury Home Fixture Shoppers Audience
Below you'll find more information about the Luxury Home Fixture Shoppers audience, broken down in different categories based on their digital and physical behaviors. These are 4 million unique devices whose actions qualify for the Luxury Home Fixture Shoppers audience.
INTERESTS
The Luxury Home Fixture Shoppers audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Luxury Home Fixture Shoppers audience is Luxury Retail Researchers.
| Interest | Composition | Index |
| Luxury Retail Researchers | 31.76% | 18.15x |
| Chandelier and Lamp Shoppers | 27.48% | 16.65x |
| Apartment Furniture Shoppers | 23.97% | 16.12x |
| Kitchen and Bath Professionals | 30.83% | 16.01x |
| Home Interior Design Enthusiasts | 27.20% | 15.44x |
| Kitchen Appliance Shoppers | 25.55% | 15.14x |
| Kitchen Stove Shoppers | 24.56% | 15.06x |
| Home Decor Shoppers | 21.68% | 14.54x |
| Country Home Decorators | 22.62% | 14.26x |
| Home Goods Shoppers | 25.70% | 14.00x |
Composition Percentage:
The overlap percentage between the Luxury Home Fixture Shoppers audience and the Interest attribute.
Index: A comparison of the Luxury Home Fixture Shoppers audience to the internet population.
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APPAREL RETAILERS
The Luxury Home Fixture Shoppers audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Luxury Home Fixture Shoppers audience is Everlane.
| Location | Composition | Index |
| Everlane | 0.01% | 2.46x |
| Ralph Lauren | 0.02% | 2.38x |
| Intermix | 0.02% | 2.22x |
| Patagonia | 0.04% | 2.05x |
| LL Bean | 0.01% | 2.04x |
| Club Monaco | 0.02% | 2.03x |
| Armani | 0.05% | 1.95x |
| Kate Spade | 0.03% | 1.94x |
| Supreme | 0.02% | 1.88x |
| Joe's Jeans | 0.01% | 1.84x |
Composition Percentage:
The overlap percentage between the Luxury Home Fixture Shoppers audience and the Location attribute.
Index: A comparison of the Luxury Home Fixture Shoppers audience to the internet population.
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WEBSITES
The Luxury Home Fixture Shoppers audience is distinctive due to the websites they visit.
As seen below, the highest indexing website for the Luxury Home Fixture Shoppers audience is brizo.com.
| Website | Composition | Index |
| brizo.com | 1.59% | 68.85x |
| rhmodern.com | 1.82% | 66.46x |
| totousa.com | 1.42% | 62.43x |
| rhteen.com | 1.64% | 58.64x |
| restorationhardware.com | 17.24% | 56.85x |
| mcgeeandco.com | 1.16% | 56.38x |
| acuitybrands.com | 2.35% | 56.14x |
| cb2.com | 1.91% | 55.10x |
| uttermost.com | 1.87% | 54.82x |
| farrow-ball.com | 1.50% | 52.88x |
Composition Percentage:
The overlap percentage between the Luxury Home Fixture Shoppers audience and the Web attribute.
Index: A comparison of the Luxury Home Fixture Shoppers audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Luxury Home Fixture Shoppers audience is Bathrooms & Plumbing.
| Content Affinity | Composition | Index |
| Bathrooms & Plumbing | 6.73% | 21.26x |
| Furniture & Home Improvement | 24.03% | 19.89x |
| Home Remodeling | 5.10% | 19.83x |
| Lighting & Power | 4.48% | 19.30x |
| Home Office Products | 0.82% | 19.15x |
| Office Furniture Design | 1.10% | 17.51x |
| Home Remodeling | 10.58% | 15.57x |
| Canadian Construction & Renovation Research Cluster | 0.56% | 13.94x |
| Home Improvement Contractor | 2.15% | 13.65x |
| Home Decoration - Crafts & Kids | 2.43% | 13.41x |
Composition Percentage:
The overlap percentage between the Luxury Home Fixture Shoppers audience and the Content Affinity attribute.
Index: A comparison of the Luxury Home Fixture Shoppers audience to the internet population.
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DEMOGRAPHICS
The Luxury Home Fixture Shoppers audience resonates most for the following age bracket and gender.
Age
45-54
Gender
Female
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