Dstillery Audiences

LUXURY HOME FIXTURE SHOPPERS

Audience Size: 4.1 Million Devices

Explore the Luxury Home Fixture Shoppers Audience

Below you'll find more information about the Luxury Home Fixture Shoppers audience, broken down in different categories based on their digital and physical behaviors. These are 4.1 million unique devices whose actions qualify for the Luxury Home Fixture Shoppers audience.

Dstillery Crafted Audiences

INTERESTS

The Luxury Home Fixture Shoppers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Luxury Home Fixture Shoppers audience is Kitchen and Bath Professionals.

Interest Composition Index
Kitchen and Bath Professionals 10.07% 5.92x
New Homeowners 8.46% 5.64x
Chandelier and Lamp Shoppers 9.57% 5.47x
Home Goods Shoppers 8.52% 5.46x
Luxury Kitchen Goods Shoppers 8.76% 5.09x
Furniture Shoppers 9.24% 5.08x
Home Interior Design Enthusiasts 5.89% 5.02x
Kitchen Stove Shoppers 5.73% 4.69x
HGTV Enthusiasts 6.02% 4.67x
Commercial Architects and Designers 6.85% 4.64x
Composition Percentage: The overlap percentage between the Luxury Home Fixture Shoppers audience and the Interest attribute.
Index: A comparison of the Luxury Home Fixture Shoppers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Luxury Home Fixture Shoppers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Luxury Home Fixture Shoppers audience is Carhartt.

Location Composition Index
Carhartt 0.05% 1.09x
Composition Percentage: The overlap percentage between the Luxury Home Fixture Shoppers audience and the Location attribute.
Index: A comparison of the Luxury Home Fixture Shoppers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Luxury Home Fixture Shoppers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Luxury Home Fixture Shoppers audience is farrow-ball.com.

Website Composition Index
farrow-ball.com 1.88% 16.91x
arhaus.com 1.71% 9.97x
blesserhouse.com 1.11% 9.97x
hawaii.com 1.12% 9.95x
remodelista.com 1.90% 9.36x
laurelberninteriors.com 1.04% 8.90x
wayfair.ca 2.21% 8.75x
thecreativityexchange.com 1.02% 8.21x
sherwin-williams.com 10.91% 7.76x
younghouselove.com 1.17% 7.56x
Composition Percentage: The overlap percentage between the Luxury Home Fixture Shoppers audience and the Web attribute.
Index: A comparison of the Luxury Home Fixture Shoppers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Luxury Home Fixture Shoppers audience is Home Remodeling.

Content Affinity Composition Index
Home Remodeling 0.31% 15.27x
Office Furniture Design 0.04% 14.02x
Furniture & Home Improvement 1.36% 12.74x
Bathrooms & Plumbing 0.11% 12.30x
Home Remodeling 0.70% 9.13x
Lighting & Power 0.07% 5.75x
DIY Decoration & Furniture 1.02% 5.72x
Design Software 1.23% 5.51x
Assorted Topics (Elderly, Europe, Viral Media) 0.02% 5.42x
Chef & Restaurant Resources 0.03% 5.24x
Composition Percentage: The overlap percentage between the Luxury Home Fixture Shoppers audience and the Content Affinity attribute.
Index: A comparison of the Luxury Home Fixture Shoppers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Luxury Home Fixture Shoppers audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female