Dstillery Audiences

LUXURY HOME FIXTURE SHOPPERS

Audience Size: 5.4 Million Devices

Explore the Luxury Home Fixture Shoppers Audience

Below you'll find more information about the Luxury Home Fixture Shoppers audience, broken down in different categories based on their digital and physical behaviors. These are 5.4 million unique devices whose actions qualify for the Luxury Home Fixture Shoppers audience.

Dstillery Crafted Audiences

INTERESTS

The Luxury Home Fixture Shoppers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Luxury Home Fixture Shoppers audience is Chandelier and Lamp Shoppers.

Interest Composition Index
Chandelier and Lamp Shoppers 22.47% 16.64x
Luxury Retail Researchers 22.16% 15.73x
Kitchen and Bath Professionals 21.91% 14.35x
Furniture Shoppers 26.14% 13.91x
Home Interior Design Enthusiasts 17.89% 13.83x
Kitchen Stove Shoppers 17.57% 13.83x
Home Decor Shoppers 18.37% 13.52x
Home Goods Shoppers 19.30% 13.40x
Apartment Furniture Shoppers 17.98% 13.22x
Kitchen Appliance Shoppers 17.58% 13.13x
Composition Percentage: The overlap percentage between the Luxury Home Fixture Shoppers audience and the Interest attribute.
Index: A comparison of the Luxury Home Fixture Shoppers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Luxury Home Fixture Shoppers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Luxury Home Fixture Shoppers audience is Intermix.

Location Composition Index
Intermix 0.01% 2.10x
Bonobos 0.13% 2.06x
Patagonia 0.02% 1.97x
Armani 0.03% 1.77x
Topshop 0.03% 1.74x
Saint Laurent Paris 0.01% 1.63x
Lululemon 0.06% 1.59x
Madewell 0.01% 1.56x
Jos A. Bank Clothiers 0.31% 1.52x
Ralph Lauren 0.01% 1.42x
Composition Percentage: The overlap percentage between the Luxury Home Fixture Shoppers audience and the Location attribute.
Index: A comparison of the Luxury Home Fixture Shoppers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Luxury Home Fixture Shoppers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Luxury Home Fixture Shoppers audience is brizo.com.

Website Composition Index
brizo.com 1.10% 39.76x
rhmodern.com 1.01% 38.10x
restorationhardware.com 10.30% 35.69x
uttermost.com 1.10% 33.03x
rhbabyandchild.com 1.14% 26.71x
onekingslane.com 3.63% 24.88x
daltile.com 1.63% 23.64x
efaucets.com 1.23% 23.50x
wilsonart.com 1.40% 23.19x
westelm.com 4.88% 23.18x
Composition Percentage: The overlap percentage between the Luxury Home Fixture Shoppers audience and the Web attribute.
Index: A comparison of the Luxury Home Fixture Shoppers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Luxury Home Fixture Shoppers audience is Bathrooms & Plumbing.

Content Affinity Composition Index
Bathrooms & Plumbing 3.69% 17.87x
Furniture & Home Improvement 11.38% 17.09x
Home Office Products 0.31% 16.06x
Lighting & Power 2.61% 15.89x
Home Remodeling 2.79% 15.60x
Office Furniture Design 0.76% 15.02x
Canadian Construction & Renovation Research Cluster 0.33% 12.47x
Home Remodeling 5.89% 12.41x
Home Décor, Furniture, & Decorating 0.01% 11.47x
Handyman Tools 0.02% 11.41x
Composition Percentage: The overlap percentage between the Luxury Home Fixture Shoppers audience and the Content Affinity attribute.
Index: A comparison of the Luxury Home Fixture Shoppers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Luxury Home Fixture Shoppers audience resonates most for the following age bracket and gender.
Age
45-54
Gender
Male