Dstillery Audiences

LUXURY HOME FIXTURE SHOPPERS

Audience Size: 4.4 Million Devices

Explore the Luxury Home Fixture Shoppers Audience

Below you'll find more information about the Luxury Home Fixture Shoppers audience, broken down in different categories based on their digital and physical behaviors. These are 4.4 million unique devices whose actions qualify for the Luxury Home Fixture Shoppers audience.

Dstillery Crafted Audiences

INTERESTS

The Luxury Home Fixture Shoppers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Luxury Home Fixture Shoppers audience is Chandelier and Lamp Shoppers.

Interest Composition Index
Chandelier and Lamp Shoppers 23.64% 19.73x
Luxury Retail Researchers 27.11% 18.98x
Kitchen and Bath Professionals 23.93% 17.64x
Home Interior Design Enthusiasts 20.47% 17.22x
Kitchen Stove Shoppers 19.23% 16.92x
Apartment Furniture Shoppers 22.04% 16.39x
Home Goods Shoppers 20.55% 16.23x
Furniture Shoppers 32.57% 16.19x
Home Decor Shoppers 20.45% 16.02x
Kitchen Appliance Shoppers 21.79% 15.96x
Composition Percentage: The overlap percentage between the Luxury Home Fixture Shoppers audience and the Interest attribute.
Index: A comparison of the Luxury Home Fixture Shoppers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Luxury Home Fixture Shoppers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Luxury Home Fixture Shoppers audience is Patagonia.

Location Composition Index
Patagonia 0.03% 2.21x
Everlane 0.01% 2.16x
Bonobos 0.14% 1.97x
Supreme 0.02% 1.95x
Intermix 0.03% 1.91x
Armani 0.05% 1.69x
Saint Laurent Paris 0.02% 1.68x
Lululemon 0.08% 1.62x
Topshop 0.02% 1.52x
REI 0.03% 1.52x
Composition Percentage: The overlap percentage between the Luxury Home Fixture Shoppers audience and the Location attribute.
Index: A comparison of the Luxury Home Fixture Shoppers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Luxury Home Fixture Shoppers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Luxury Home Fixture Shoppers audience is brizo.com.

Website Composition Index
brizo.com 1.38% 39.37x
rhmodern.com 1.43% 37.11x
acuitybrands.com 1.18% 34.90x
rhteen.com 1.22% 33.14x
restorationhardware.com 13.61% 32.74x
uttermost.com 1.50% 31.60x
arhaus.com 1.52% 27.94x
architonic.com 1.04% 27.93x
rhbabyandchild.com 1.74% 26.50x
onekingslane.com 4.77% 24.80x
Composition Percentage: The overlap percentage between the Luxury Home Fixture Shoppers audience and the Web attribute.
Index: A comparison of the Luxury Home Fixture Shoppers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Luxury Home Fixture Shoppers audience is Bathrooms & Plumbing.

Content Affinity Composition Index
Bathrooms & Plumbing 5.29% 19.20x
Furniture & Home Improvement 17.56% 18.32x
Home Office Products 0.54% 17.92x
Home Remodeling 4.13% 17.36x
Lighting & Power 3.51% 17.20x
Office Furniture Design 0.99% 16.07x
Handyman Tools 0.03% 13.70x
Home Remodeling 8.59% 13.66x
Home Décor, Furniture, & Decorating 0.03% 12.84x
Home Improvement Contractor 1.30% 12.76x
Composition Percentage: The overlap percentage between the Luxury Home Fixture Shoppers audience and the Content Affinity attribute.
Index: A comparison of the Luxury Home Fixture Shoppers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Luxury Home Fixture Shoppers audience resonates most for the following age bracket and gender.
Age
45-54
Gender
Male