LUXURY HOTEL GUESTS

Audience Size: 3.6 Million Devices

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Explore the Luxury Hotel Guests Audience

Below you'll find more information about the Luxury Hotel Guests audience, broken down in different categories based on their digital and physical behaviors. These are 3.6 million unique devices whose actions qualify for the Luxury Hotel Guests audience.

INTERESTS

The Luxury Hotel Guests audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Luxury Hotel Guests audience is Flight and Hotel Shoppers.

Interest	Composition	Index
Flight and Hotel Shoppers	36.14%	20.79x
Travel Researchers	35.98%	20.55x
Luxury Boutique Hotel Researchers	39.55%	20.36x
Vacation Planners	33.99%	20.04x
Work Comes First Travelers	28.25%	18.56x
Travel Reward Points Enthusiasts	31.08%	18.21x
Discount Flight Searchers	22.76%	18.21x
Work Hard, Play Hard Travelers	31.09%	18.10x
Family Adventures Travelers	28.13%	17.89x
Budget Small Business Researchers	30.00%	17.02x

Composition Percentage: The overlap percentage between the Luxury Hotel Guests audience and the Interest attribute.

Index: A comparison of the Luxury Hotel Guests audience to the internet population.

APPAREL RETAILERS

The Luxury Hotel Guests audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Luxury Hotel Guests audience is Chicos.

Location	Composition	Index
Chicos	0.02%	2.13x
Talbots	0.01%	2.09x
Jos A. Bank Clothiers	0.01%	1.72x
Banana Republic	0.01%	1.57x
White House Black Market	0.01%	1.55x
LOFT	0.01%	1.47x
American Eagle Outfitters	0.01%	1.36x
Lane Bryant	0.01%	1.36x
The Childrens Place	0.01%	1.28x
Journeys	0.02%	1.22x

Composition Percentage: The overlap percentage between the Luxury Hotel Guests audience and the Location attribute.

Index: A comparison of the Luxury Hotel Guests audience to the internet population.

WEBSITES

The Luxury Hotel Guests audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Luxury Hotel Guests audience is jetsetter.com.

Website	Composition	Index
jetsetter.com	15.99%	39.16x
ritzcarlton.com	3.49%	34.97x
southwest.com	3.29%	27.59x
marriott.com	2.89%	27.22x
restorationhardware.com	1.87%	24.76x
hilton.com	18.28%	24.73x
journalofaccountancy.com	1.25%	23.67x
johnstonmurphy.com	1.04%	21.80x
vrbo.com	2.74%	21.77x
potterybarn.com	1.27%	21.19x

Composition Percentage: The overlap percentage between the Luxury Hotel Guests audience and the Web attribute.

Index: A comparison of the Luxury Hotel Guests audience to the internet population.

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Luxury Hotel Guests audience is Institutional Investing.

Content Affinity	Composition	Index
Institutional Investing	0.67%	18.45x
Meeting Planning & Hotels	0.36%	15.65x
San Francisco Tourism	0.26%	14.22x
Real Estate Cluster	0.66%	13.86x
Business News & Information Readers	2.57%	13.60x
Southern California Cluster	0.07%	13.32x
Chemicals	0.12%	13.16x
Caribbean Vacation	2.49%	12.84x
Assorted Topics (Discount Shopping, Price Comparison, Custom Stamps, Lamination, Arcade Games, Paper Shredding)	0.03%	12.74x
European Museums, Restaurants & Events	0.71%	12.58x

Composition Percentage: The overlap percentage between the Luxury Hotel Guests audience and the Content Affinity attribute.

Index: A comparison of the Luxury Hotel Guests audience to the internet population.

DEMOGRAPHICS

The Luxury Hotel Guests audience resonates most for the following age bracket and gender.

Age

45-54

Gender

Male