LUXURY HOTEL GUESTS

Audience Size: 4.7 Million Devices

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Explore the Luxury Hotel Guests Audience

Below you'll find more information about the Luxury Hotel Guests audience, broken down in different categories based on their digital and physical behaviors. These are 4.7 million unique devices whose actions qualify for the Luxury Hotel Guests audience.

INTERESTS

The Luxury Hotel Guests audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Luxury Hotel Guests audience is Luxury Boutique Hotel Researchers.

Interest	Composition	Index
Luxury Boutique Hotel Researchers	53.32%	35.66x
Travel Researchers	45.58%	31.12x
Vacation Planners	40.84%	28.13x
Flight and Hotel Shoppers	41.29%	27.64x
Travel Reward Points Enthusiasts	40.70%	27.59x
Affordable Hotel Bookers	40.30%	26.22x
Men's Shoe Shoppers	40.11%	25.48x
Home Lending Researchers	32.90%	24.30x
Discount Flight Searchers	33.22%	24.11x
Budget Small Business Researchers	36.46%	23.24x

Composition Percentage: The overlap percentage between the Luxury Hotel Guests audience and the Interest attribute.

Index: A comparison of the Luxury Hotel Guests audience to the internet population.

APPAREL RETAILERS

The Luxury Hotel Guests audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Luxury Hotel Guests audience is Intermix.

Location	Composition	Index
Intermix	0.01%	2.73x
Bonobos	0.03%	2.51x
Patagonia	0.01%	2.33x
Armani	0.03%	2.17x
Club Monaco	0.02%	2.09x
Tommy Bahama	0.03%	1.97x
Hugo Boss	0.05%	1.92x
Lululemon	0.05%	1.89x
Free People	0.03%	1.86x
Urban Outfitters	0.06%	1.86x

Composition Percentage: The overlap percentage between the Luxury Hotel Guests audience and the Location attribute.

Index: A comparison of the Luxury Hotel Guests audience to the internet population.

WEBSITES

The Luxury Hotel Guests audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Luxury Hotel Guests audience is starwoodhotels.com.

Website	Composition	Index
starwoodhotels.com	1.03%	60.08x
hyatt.com	5.35%	48.81x
jetsetter.com	21.40%	46.98x
omnihotels.com	1.83%	44.76x
zipcar.com	1.21%	42.43x
viator.com	2.33%	36.13x
langhamhotels.com	1.40%	34.40x
ritzcarlton.com	11.13%	34.07x
enterprise.com	3.83%	33.63x
katespade.com	1.12%	33.37x

Composition Percentage: The overlap percentage between the Luxury Hotel Guests audience and the Web attribute.

Index: A comparison of the Luxury Hotel Guests audience to the internet population.

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Luxury Hotel Guests audience is Washington D.C. Hotels.

Content Affinity	Composition	Index
Washington D.C. Hotels	0.01%	33.74x
Meeting Planning & Hotels	1.23%	23.70x
South Carolina Travel	0.23%	22.12x
Caribbean Vacation	4.41%	18.67x
San Francisco Tourism	1.60%	17.51x
London Tourism	0.21%	17.41x
European Museums, Restaurants & Events	2.82%	17.06x
Institutional Investing	2.44%	17.00x
Real Estate Cluster	1.75%	15.80x
Southern California Cluster	0.77%	15.16x

Composition Percentage: The overlap percentage between the Luxury Hotel Guests audience and the Content Affinity attribute.

Index: A comparison of the Luxury Hotel Guests audience to the internet population.

DEMOGRAPHICS

The Luxury Hotel Guests audience resonates most for the following age bracket and gender.

Age

25-34

Gender

Male