Dstillery Audiences

LUXURY KITCHEN GOODS SHOPPERS

Audience Size: 5.3 Million Devices

Explore the Luxury Kitchen Goods Shoppers Audience

Below you'll find more information about the Luxury Kitchen Goods Shoppers audience, broken down in different categories based on their digital and physical behaviors. These are 5.3 million unique devices whose actions qualify for the Luxury Kitchen Goods Shoppers audience.

Dstillery Crafted Audiences

INTERESTS

The Luxury Kitchen Goods Shoppers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Luxury Kitchen Goods Shoppers audience is Home Coffee Makers.

Interest Composition Index
Home Coffee Makers 31.17% 21.08x
Blender Shoppers 31.07% 18.96x
Country Home Decorators 27.39% 17.86x
Kitchen Stove Shoppers 27.55% 17.81x
Home Goods Shoppers 30.19% 16.94x
Supermarket Shoppers 27.03% 16.56x
Home Interior Design Enthusiasts 27.75% 16.46x
Apartment Furniture Shoppers 27.73% 16.44x
Lawn & Garden Enthusiasts 26.22% 16.36x
Kitchen and Bath Professionals 27.80% 16.02x
Composition Percentage: The overlap percentage between the Luxury Kitchen Goods Shoppers audience and the Interest attribute.
Index: A comparison of the Luxury Kitchen Goods Shoppers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Luxury Kitchen Goods Shoppers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Luxury Kitchen Goods Shoppers audience is REI.

Location Composition Index
REI 0.02% 1.58x
Bonobos 0.01% 1.46x
Madewell 0.03% 1.45x
Lululemon 0.05% 1.39x
Armani 0.02% 1.33x
Talbots 0.03% 1.29x
Brooks Brothers 0.03% 1.27x
Urban Outfitters 0.04% 1.26x
Ralph Lauren 0.02% 1.26x
Dressbarn 0.04% 1.25x
Composition Percentage: The overlap percentage between the Luxury Kitchen Goods Shoppers audience and the Location attribute.
Index: A comparison of the Luxury Kitchen Goods Shoppers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Luxury Kitchen Goods Shoppers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Luxury Kitchen Goods Shoppers audience is wusthof.com.

Website Composition Index
wusthof.com 1.61% 43.19x
surlatable.com 9.93% 30.16x
kitchenaid.com 1.16% 22.71x
foodal.com 6.31% 21.38x
lenox.com 1.83% 19.78x
food52.com 1.06% 19.20x
williams-sonoma.com 5.69% 18.80x
potterybarn.com 4.02% 18.71x
onekingslane.com 2.73% 18.26x
lodgemfg.com 1.23% 18.09x
Composition Percentage: The overlap percentage between the Luxury Kitchen Goods Shoppers audience and the Web attribute.
Index: A comparison of the Luxury Kitchen Goods Shoppers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Luxury Kitchen Goods Shoppers audience is Chef & Restaurant Resources.

Content Affinity Composition Index
Chef & Restaurant Resources 2.55% 16.23x
Watches & Jewelry 0.01% 14.84x
Home Office Products 0.22% 14.52x
Mail Order Food 2.01% 14.40x
Home Improvement Contractor 0.59% 13.73x
Furniture & Home Improvement 7.45% 13.08x
Discount Shopping 1.72% 13.07x
Shopping Catalogs 1.63% 12.97x
Grilling 1.84% 12.38x
Home Decoration - Crafts & Kids 1.17% 12.08x
Composition Percentage: The overlap percentage between the Luxury Kitchen Goods Shoppers audience and the Content Affinity attribute.
Index: A comparison of the Luxury Kitchen Goods Shoppers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Luxury Kitchen Goods Shoppers audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female