Dstillery Audiences

MLB FANS

Audience Size: 2.6 Million Devices

Explore the MLB Fans Audience

Below you'll find more information about the MLB Fans audience, broken down in different categories based on their digital and physical behaviors. These are 2.6 million unique devices whose actions qualify for the MLB Fans audience.

Dstillery Crafted Audiences

INTERESTS

The MLB Fans audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the MLB Fans audience is NFL Fans.

Interest Composition Index
NFL Fans 60.04% 43.77x
ESPN Enthusiasts 59.77% 42.96x
NCAA Fans 51.54% 41.76x
Olympic Sports Enthusiasts 66.17% 40.25x
Fantasy Football Enthusiasts 55.97% 36.77x
Los Angeles Rams Fans 52.24% 36.62x
Cleveland Cavaliers Fans 41.48% 36.07x
San Francisco 49ers Fans 50.57% 35.18x
NBA Fans 51.35% 34.54x
Cincinnati Bengals Fans 47.97% 34.02x
Composition Percentage: The overlap percentage between the MLB Fans audience and the Interest attribute.
Index: A comparison of the MLB Fans audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The MLB Fans audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the MLB Fans audience is Talbots.

Location Composition Index
Talbots 0.01% 1.49x
LOFT 0.01% 1.45x
Mens Wearhouse 0.02% 1.31x
Maurices 0.02% 1.27x
Chicos 0.01% 1.26x
American Eagle Outfitters 0.01% 1.14x
Carhartt 0.16% 1.12x
White House Black Market 0.01% 1.06x
The Childrens Place 0.01% 0.99x
Express 0.01% 0.94x
Composition Percentage: The overlap percentage between the MLB Fans audience and the Location attribute.
Index: A comparison of the MLB Fans audience to the internet population.
Dstillery Web Insights

WEBSITES

The MLB Fans audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the MLB Fans audience is mlbdailydish.com.

Website Composition Index
mlbdailydish.com 1.51% 66.88x
beyondtheboxscore.com 4.12% 66.62x
footballmaven.io 1.16% 66.42x
halohangout.com 1.74% 64.93x
mlb.mlb.com 4.10% 64.12x
fishstripes.com 1.41% 63.05x
bucsdugout.com 1.29% 61.76x
brewcrewball.com 2.58% 61.33x
fangraphs.com 12.62% 60.91x
azsnakepit.com 1.03% 60.86x
Composition Percentage: The overlap percentage between the MLB Fans audience and the Web attribute.
Index: A comparison of the MLB Fans audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the MLB Fans audience is Illinois College Sports.

Content Affinity Composition Index
Illinois College Sports 0.20% 24.90x
Florida College Athletics 2.30% 22.47x
College Sports 0.85% 22.31x
Virginia Athletics 0.24% 21.47x
Upstate New York State Athletics 0.09% 21.32x
Lacrosse College Athletics 0.55% 20.62x
Tennis, Golf & Boxing 4.04% 20.22x
New England & Ivy League Sports 1.29% 19.81x
Pac 12 Sports 0.54% 19.54x
Southeast College Athletics 0.81% 19.16x
Composition Percentage: The overlap percentage between the MLB Fans audience and the Content Affinity attribute.
Index: A comparison of the MLB Fans audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The MLB Fans audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male