Dstillery Audiences

MLB FANS

Audience Size: 1.6 Million Devices

Explore the MLB Fans Audience

Below you'll find more information about the MLB Fans audience, broken down in different categories based on their digital and physical behaviors. These are 1.6 million unique devices whose actions qualify for the MLB Fans audience.

Dstillery Crafted Audiences

INTERESTS

The MLB Fans audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the MLB Fans audience is NFL Fans.

Interest Composition Index
NFL Fans 58.02% 45.07x
ESPN Enthusiasts 59.40% 43.68x
NCAA Fans 51.13% 42.41x
Olympic Sports Enthusiasts 65.30% 41.80x
Los Angeles Rams Fans 50.60% 37.67x
Fantasy Football Enthusiasts 54.65% 37.40x
Cleveland Cavaliers Fans 40.37% 37.26x
San Francisco 49ers Fans 49.29% 36.40x
Cincinnati Bengals Fans 45.89% 35.46x
Boston Trip Planners 34.46% 34.71x
Composition Percentage: The overlap percentage between the MLB Fans audience and the Interest attribute.
Index: A comparison of the MLB Fans audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The MLB Fans audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the MLB Fans audience is Carhartt.

Location Composition Index
Carhartt 0.07% 0.95x
Composition Percentage: The overlap percentage between the MLB Fans audience and the Location attribute.
Index: A comparison of the MLB Fans audience to the internet population.
Dstillery Web Insights

WEBSITES

The MLB Fans audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the MLB Fans audience is mlbdailydish.com.

Website Composition Index
mlbdailydish.com 1.33% 65.75x
beyondtheboxscore.com 3.82% 63.87x
mlb.mlb.com 3.55% 63.45x
fishstripes.com 1.47% 59.66x
halohangout.com 2.30% 59.39x
bucsdugout.com 1.49% 58.94x
thegoodphight.com 2.82% 58.78x
rumbunter.com 2.29% 58.45x
footballoutsiders.com 1.05% 58.40x
federalbaseball.com 2.36% 58.38x
Composition Percentage: The overlap percentage between the MLB Fans audience and the Web attribute.
Index: A comparison of the MLB Fans audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the MLB Fans audience is Upstate New York State Athletics.

Content Affinity Composition Index
Upstate New York State Athletics 0.08% 28.41x
Florida College Athletics 1.84% 26.62x
College Sports 0.72% 26.42x
Illinois College Sports 0.29% 25.75x
Virginia Athletics 0.21% 25.18x
Tennis, Golf & Boxing 3.19% 24.88x
Lacrosse College Athletics 0.42% 23.39x
Horse Racing 0.95% 23.36x
New England & Ivy League Sports 1.01% 22.67x
Southeast College Athletics 0.75% 21.66x
Composition Percentage: The overlap percentage between the MLB Fans audience and the Content Affinity attribute.
Index: A comparison of the MLB Fans audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The MLB Fans audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male