Dstillery Audiences

MS INFORMATION RESEARCHERS

Audience Size: 2.7 Million Devices

Explore the MS Information Researchers Audience

Below you'll find more information about the MS Information Researchers audience, broken down in different categories based on their digital and physical behaviors. These are 2.7 million unique devices whose actions qualify for the MS Information Researchers audience.

Dstillery Crafted Audiences

INTERESTS

The MS Information Researchers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the MS Information Researchers audience is Oncology Researchers.

Interest Composition Index
Oncology Researchers 20.67% 13.16x
Cardio Health Researchers 21.30% 13.02x
Joint Pain Sufferers 19.09% 12.19x
Arthritis Sufferers 19.32% 12.15x
Pain Medication Users 18.68% 12.12x
Asthma Sufferers 19.41% 12.12x
Godiva Chocolate Fans 17.84% 11.98x
Retired Health Insurance Researchers 15.29% 11.96x
Orthopedic Health Researchers 19.16% 11.89x
Medical Consultation Researchers 16.65% 11.86x
Composition Percentage: The overlap percentage between the MS Information Researchers audience and the Interest attribute.
Index: A comparison of the MS Information Researchers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The MS Information Researchers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the MS Information Researchers audience is Jos A. Bank Clothiers.

Location Composition Index
Jos A. Bank Clothiers 0.39% 1.47x
Chicos 0.09% 1.32x
Johnston and Murphy 0.16% 1.28x
Dressbarn 0.06% 1.27x
Columbia 0.02% 1.21x
Buckle 0.19% 1.19x
White House Black Market 0.23% 1.18x
Bonobos 0.06% 1.16x
Tommy Bahama 0.03% 1.15x
Mens Wearhouse 0.50% 1.15x
Composition Percentage: The overlap percentage between the MS Information Researchers audience and the Location attribute.
Index: A comparison of the MS Information Researchers audience to the internet population.
Dstillery Web Insights

WEBSITES

The MS Information Researchers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the MS Information Researchers audience is multiplesclerosisnewstoday.com.

Website Composition Index
multiplesclerosisnewstoday.com 1.60% 37.72x
news-medical.net 1.08% 37.16x
abovems.com 2.53% 30.55x
pier1.com 1.13% 28.78x
dictionary.reference.com 1.07% 26.52x
ucomparehealthcare.com 3.36% 24.68x
hopkinsmedicine.org 1.31% 24.17x
boxofficeticketsales.com 1.03% 23.46x
bbb.org 3.70% 22.94x
rheumatology.org 1.69% 21.99x
Composition Percentage: The overlap percentage between the MS Information Researchers audience and the Web attribute.
Index: A comparison of the MS Information Researchers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the MS Information Researchers audience is Home Décor, Furniture, & Decorating.

Content Affinity Composition Index
Home Décor, Furniture, & Decorating 0.04% 15.66x
Washington D.C. Hotels 0.01% 15.55x
Disease Cluster 4.16% 11.01x
ISPs & Local Services 0.07% 10.99x
Arthritis & Bones 5.06% 10.61x
Assorted Topics (Vacation, Travel, Automotive Entertainment, Diet) 0.63% 9.59x
Assorted Topics (Insurance, Travel, Viral Media) 0.03% 9.57x
Assorted Topics (Retail Products, Food Service, Package Delivery) 0.26% 9.11x
Healthcare - Doctors & Diagnosis 3.93% 8.90x
Rural Living 0.11% 8.88x
Composition Percentage: The overlap percentage between the MS Information Researchers audience and the Content Affinity attribute.
Index: A comparison of the MS Information Researchers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The MS Information Researchers audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female