Dstillery Audiences

MS INFORMATION RESEARCHERS

Audience Size: 3.3 Million Devices

Explore the MS Information Researchers Audience

Below you'll find more information about the MS Information Researchers audience, broken down in different categories based on their digital and physical behaviors. These are 3.3 million unique devices whose actions qualify for the MS Information Researchers audience.

Dstillery Crafted Audiences

INTERESTS

The MS Information Researchers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the MS Information Researchers audience is Arthritis Sufferers.

Interest Composition Index
Arthritis Sufferers 24.22% 12.15x
Headache and Migraine Sufferers 19.60% 12.08x
Oncology Researchers 27.73% 12.01x
Pain Medication Users 22.94% 11.84x
Asthma Sufferers 21.05% 11.65x
Joint Pain Sufferers 24.35% 11.60x
Cardio Health Researchers 27.20% 11.49x
Medical Consultation Researchers 20.96% 11.41x
Orthopedic Health Researchers 24.37% 11.37x
Doctors 23.58% 11.12x
Composition Percentage: The overlap percentage between the MS Information Researchers audience and the Interest attribute.
Index: A comparison of the MS Information Researchers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The MS Information Researchers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the MS Information Researchers audience is Ralph Lauren.

Location Composition Index
Ralph Lauren 0.01% 1.44x
Patagonia 0.01% 1.28x
Tommy Bahama 0.02% 1.27x
Ann Taylor 0.02% 1.23x
Hugo Boss 0.01% 1.20x
Lane Bryant 0.03% 1.16x
Express 0.02% 1.16x
Chicos 0.04% 1.15x
Belk 0.01% 1.14x
Dressbarn 0.03% 1.13x
Composition Percentage: The overlap percentage between the MS Information Researchers audience and the Location attribute.
Index: A comparison of the MS Information Researchers audience to the internet population.
Dstillery Web Insights

WEBSITES

The MS Information Researchers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the MS Information Researchers audience is cancer.net.

Website Composition Index
cancer.net 1.14% 65.81x
shop.hobbylobby.com 0.62% 58.78x
asco.org 0.17% 58.09x
cnnmoney.com 0.11% 57.92x
thyroid.org 0.11% 57.42x
propertycrunch.com 0.11% 56.05x
zagat.com 0.35% 56.00x
findsmarter.com 0.11% 55.28x
agingcare.com 0.53% 54.35x
momentummagazineonline.com 0.27% 53.86x
Composition Percentage: The overlap percentage between the MS Information Researchers audience and the Web attribute.
Index: A comparison of the MS Information Researchers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the MS Information Researchers audience is Home Décor, Furniture, & Decorating.

Content Affinity Composition Index
Home Décor, Furniture, & Decorating 0.11% 16.69x
Local & Travel England - East Midlands 0.20% 13.21x
Disease Cluster 4.36% 12.74x
Arthritis & Bones 6.04% 11.79x
ISPs & Local Services 0.16% 10.97x
Assorted Topics #11274 (Software Integration, Scrabble, Word Games, Pbs) 0.18% 9.99x
Assorted Topics #11368 (Retail Products, Food Service, Package Delivery) 0.51% 9.90x
Rural Living 0.16% 9.85x
Assorted Topics #11259 (Vacation, Travel, Automotive Entertainment, Diet) 1.15% 9.49x
Assorted Topics #11249 (Insurance, Travel, Viral Media) 0.08% 9.21x
Composition Percentage: The overlap percentage between the MS Information Researchers audience and the Content Affinity attribute.
Index: A comparison of the MS Information Researchers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The MS Information Researchers audience resonates most for the following age and income brackets.
Age
18-24
Income
$100,000-$149,999