Dstillery Audiences

MS INFORMATION RESEARCHERS

Audience Size: 3.4 Million Devices

Explore the MS Information Researchers Audience

Below you'll find more information about the MS Information Researchers audience, broken down in different categories based on their digital and physical behaviors. These are 3.4 million unique devices whose actions qualify for the MS Information Researchers audience.

Dstillery Crafted Audiences

INTERESTS

The MS Information Researchers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the MS Information Researchers audience is Medical Advice Researchers.

Interest Composition Index
Medical Advice Researchers 4.14% 14.22x
Joint Pain Content Readers 7.64% 12.44x
Medical Consultation Researchers 10.42% 12.33x
Retired Budget Healthcare Shoppers 8.32% 11.95x
Healthcare Provider Education Researchers 6.93% 11.84x
Heart Surgery Researchers 6.08% 11.49x
Primary Care Doctor Researchers 5.88% 11.20x
Oncologists 12.74% 10.97x
Orthopedic Health Researchers 8.11% 10.84x
Arthritis Sufferers 10.01% 10.69x
Composition Percentage: The overlap percentage between the MS Information Researchers audience and the Interest attribute.
Index: A comparison of the MS Information Researchers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The MS Information Researchers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the MS Information Researchers audience is Urban Outfitters.

Location Composition Index
Urban Outfitters 0.01% 1.30x
Maurices 0.02% 1.15x
Old Navy 0.01% 1.12x
Composition Percentage: The overlap percentage between the MS Information Researchers audience and the Location attribute.
Index: A comparison of the MS Information Researchers audience to the internet population.
Dstillery Web Insights

WEBSITES

The MS Information Researchers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the MS Information Researchers audience is medscape.com.

Website Composition Index
medscape.com 1.39% 11.26x
radiopaedia.org 3.25% 10.51x
fiercepharma.com 2.05% 9.77x
spine-health.com 4.42% 9.76x
bettycrocker.com 2.34% 8.84x
usacoinbook.com 1.20% 8.66x
pillsbury.com 1.40% 8.52x
nfl.com 4.21% 7.43x
vitals.com 4.29% 7.34x
rxlist.com 8.00% 7.25x
Composition Percentage: The overlap percentage between the MS Information Researchers audience and the Web attribute.
Index: A comparison of the MS Information Researchers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the MS Information Researchers audience is Arthritis & Bones.

Content Affinity Composition Index
Arthritis & Bones 0.01% 7.71x
Cardiac & Other Health Research 0.01% 7.16x
Crossfit & Obstacle Race Enthusiasts 0.01% 6.59x
Healthcare - Doctors & Diagnosis 0.21% 6.24x
Unique & Personalized Fashion 0.06% 5.82x
Back & Spine 0.38% 5.66x
Assorted Topics (Event Tracking, Trade Shows, Pharmaceutical Data, Data Science) 0.45% 5.38x
Winter Sports & Gear 0.03% 5.09x
Assorted Topics (Apartment Rentals, Christian Dating, Ticket Sales) 0.02% 5.01x
Lacrosse College Athletics 0.04% 4.86x
Composition Percentage: The overlap percentage between the MS Information Researchers audience and the Content Affinity attribute.
Index: A comparison of the MS Information Researchers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The MS Information Researchers audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female