Dstillery Audiences

MAJOR AIRLINE CUSTOMERS

Audience Size: 4 Million Devices

Explore the Major Airline Customers Audience

Below you'll find more information about the Major Airline Customers audience, broken down in different categories based on their digital and physical behaviors. These are 4 million unique devices whose actions qualify for the Major Airline Customers audience.

Dstillery Crafted Audiences

INTERESTS

The Major Airline Customers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Major Airline Customers audience is Flight and Hotel Shoppers.

Interest Composition Index
Flight and Hotel Shoppers 45.91% 33.11x
Luxury Boutique Hotel Researchers 38.68% 26.79x
Restaurant Menu Researchers 32.52% 25.42x
Last Minute Travelers 36.63% 25.35x
Travel Researchers 35.72% 25.24x
Discount Flight Searchers 32.23% 24.57x
Luxury Hotel Guests 36.10% 24.38x
Men's Shoe Shoppers 34.99% 24.36x
Caribbean Trip Planners 39.36% 23.84x
European Trip Planners 35.45% 23.30x
Composition Percentage: The overlap percentage between the Major Airline Customers audience and the Interest attribute.
Index: A comparison of the Major Airline Customers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Major Airline Customers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Major Airline Customers audience is Supreme.

Location Composition Index
Supreme 0.03% 3.85x
Everlane 0.02% 3.67x
Bonobos 0.22% 2.62x
Saint Laurent Paris 0.02% 2.54x
Topshop 0.05% 2.28x
Armani 0.06% 2.21x
Club Monaco 0.03% 1.93x
Lorna Jane 0.01% 1.91x
Intermix 0.01% 1.86x
Uniqlo 0.03% 1.82x
Composition Percentage: The overlap percentage between the Major Airline Customers audience and the Location attribute.
Index: A comparison of the Major Airline Customers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Major Airline Customers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Major Airline Customers audience is jetblue.com.

Website Composition Index
jetblue.com 4.27% 50.46x
menupages.com 1.09% 40.79x
hyatt.com 4.47% 33.37x
omnihotels.com 1.44% 28.71x
jordans.com 1.57% 28.42x
telechargeoffers.com 1.12% 28.13x
viator.com 2.05% 26.46x
enterprise.com 3.63% 26.30x
americanexpress.com 1.48% 26.29x
elliman.com 1.84% 25.92x
Composition Percentage: The overlap percentage between the Major Airline Customers audience and the Web attribute.
Index: A comparison of the Major Airline Customers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Major Airline Customers audience is Washington D.C. Hotels.

Content Affinity Composition Index
Washington D.C. Hotels 0.01% 23.16x
Assorted Topics (Insurance, Travel, Viral Media) 0.03% 20.51x
Assorted Topics (Retail Products, Food Service, Package Delivery) 0.31% 18.88x
Corporate Employment Pages 6.67% 14.89x
ISPs & Local Services 0.04% 14.78x
Caribbean Vacation 3.28% 13.95x
Meeting Planning & Hotels 0.73% 13.90x
Assorted Topics (Cooking, Games, Viral Media) 0.11% 13.81x
Higher-End Fashion Brands 0.79% 13.77x
Apartment & Community Real Estate Researchers 0.37% 13.42x
Composition Percentage: The overlap percentage between the Major Airline Customers audience and the Content Affinity attribute.
Index: A comparison of the Major Airline Customers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Major Airline Customers audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male