Dstillery Audiences

MAJOR AIRLINE CUSTOMERS

Audience Size: 2.6 Million Devices

Explore the Major Airline Customers Audience

Below you'll find more information about the Major Airline Customers audience, broken down in different categories based on their digital and physical behaviors. These are 2.6 million unique devices whose actions qualify for the Major Airline Customers audience.

Dstillery Crafted Audiences

INTERESTS

The Major Airline Customers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Major Airline Customers audience is School Closings Updates Readers.

Interest Composition Index
School Closings Updates Readers 11.62% 18.10x
Flight and Hotel Shoppers 19.90% 15.27x
Cape Cod News Readers 14.65% 14.35x
New York City Events Researchers 15.02% 13.69x
Real Estate Decision Makers 16.70% 12.88x
Family Adventures Travelers 7.05% 12.59x
Getaways Researchers 13.24% 12.44x
Work Comes First Travelers 5.86% 12.34x
Men's Shoe Shoppers 6.70% 12.26x
Vermont Trip Planners 15.97% 12.19x
Composition Percentage: The overlap percentage between the Major Airline Customers audience and the Interest attribute.
Index: A comparison of the Major Airline Customers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Major Airline Customers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Major Airline Customers audience is J. Crew.

Location Composition Index
J. Crew 0.01% 2.04x
Banana Republic 0.02% 1.91x
Old Navy 0.03% 1.43x
Gap 0.01% 1.40x
Chicos 0.01% 1.37x
Express 0.02% 1.37x
Jos A. Bank Clothiers 0.01% 1.35x
White House Black Market 0.01% 1.32x
Zumiez 0.01% 1.28x
Gymboree 0.01% 1.28x
Composition Percentage: The overlap percentage between the Major Airline Customers audience and the Location attribute.
Index: A comparison of the Major Airline Customers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Major Airline Customers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Major Airline Customers audience is noticel.com.

Website Composition Index
noticel.com 1.40% 29.61x
wapa.tv 1.55% 27.89x
elnuevodia.com 4.21% 22.39x
longisland.com 1.77% 22.26x
primerahora.com 3.19% 20.41x
telemundopr.com 1.83% 20.00x
elvocero.com 2.94% 19.67x
universalhub.com 1.01% 19.54x
diariolibre.com 1.42% 18.86x
newburyportnews.com 1.13% 16.74x
Composition Percentage: The overlap percentage between the Major Airline Customers audience and the Web attribute.
Index: A comparison of the Major Airline Customers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Major Airline Customers audience is Assorted Topics (Pharmacies, Telemarketing Jobs, Women's Clothing).

Content Affinity Composition Index
Assorted Topics (Pharmacies, Telemarketing Jobs, Women's Clothing) 0.10% 14.43x
Latin American Spanish Language News 5.04% 13.09x
New York City Real Estate Research Cluster 4.04% 10.44x
Assorted Topics (Apartment Rentals, Christian Dating, Ticket Sales) 0.02% 10.36x
Discount Travel 12.97% 9.84x
Meeting Planning & Hotels 0.02% 9.67x
New York City Education & News Cluster 1.56% 9.45x
Upstate New York State Athletics 0.04% 9.33x
Online Games 1.61% 9.19x
New York City Family & Activity Cluster 10.07% 8.85x
Composition Percentage: The overlap percentage between the Major Airline Customers audience and the Content Affinity attribute.
Index: A comparison of the Major Airline Customers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Major Airline Customers audience resonates most for the following age bracket and gender.
Age
45-54
Gender
Male