Dstillery Audiences

MAJOR AIRLINE CUSTOMERS

Audience Size: 3.9 Million Devices

Explore the Major Airline Customers Audience

Below you'll find more information about the Major Airline Customers audience, broken down in different categories based on their digital and physical behaviors. These are 3.9 million unique devices whose actions qualify for the Major Airline Customers audience.

Dstillery Crafted Audiences

INTERESTS

The Major Airline Customers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Major Airline Customers audience is Flight and Hotel Shoppers.

Interest Composition Index
Flight and Hotel Shoppers 41.45% 26.58x
Work Comes First Travelers 33.32% 22.96x
Family Adventures Travelers 33.22% 22.74x
Luxury Boutique Hotel Researchers 34.71% 20.79x
Last Minute Travelers 35.14% 20.78x
Discount Flight Searchers 29.71% 19.98x
Travel Researchers 29.02% 19.49x
Caribbean Trip Planners 36.58% 19.37x
European Trip Planners 33.10% 18.91x
Restaurant Menu Researchers 29.11% 18.71x
Composition Percentage: The overlap percentage between the Major Airline Customers audience and the Interest attribute.
Index: A comparison of the Major Airline Customers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Major Airline Customers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Major Airline Customers audience is Michael Kors.

Location Composition Index
Michael Kors 0.02% 2.25x
Forever 21 0.02% 1.90x
Gap 0.02% 1.83x
Lululemon 0.01% 1.66x
H&M 0.02% 1.65x
J. Crew 0.01% 1.63x
Banana Republic 0.02% 1.54x
Express 0.02% 1.48x
Dressbarn 0.01% 1.31x
Zumiez 0.02% 1.31x
Composition Percentage: The overlap percentage between the Major Airline Customers audience and the Location attribute.
Index: A comparison of the Major Airline Customers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Major Airline Customers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Major Airline Customers audience is jordans.com.

Website Composition Index
jordans.com 1.28% 28.41x
elliman.com 1.29% 27.74x
telecharge.com 2.34% 26.39x
hyatt.com 1.26% 26.29x
jpmorganchase.com 1.23% 24.92x
masssave.com 1.00% 24.62x
southwest.com 9.75% 24.46x
coned.com 4.08% 23.38x
chase.com 1.23% 23.37x
jetblue.com 3.86% 22.80x
Composition Percentage: The overlap percentage between the Major Airline Customers audience and the Web attribute.
Index: A comparison of the Major Airline Customers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Major Airline Customers audience is Apartment & Community Real Estate Researchers.

Content Affinity Composition Index
Apartment & Community Real Estate Researchers 0.21% 17.18x
Assorted Topics (Retail Products, Food Service, Package Delivery) 0.09% 16.94x
Corporate Employment Pages 3.33% 15.14x
New York City Education & News Cluster 5.30% 13.81x
Meeting Planning & Hotels 0.50% 13.53x
NYC Tourist Attractions 6.82% 12.94x
Assorted Topics (Apartment Rentals, Christian Dating, Ticket Sales) 0.08% 12.56x
New England & Ivy League Sports 1.98% 12.52x
New York City Real Estate Research Cluster 7.40% 12.21x
Assorted Topics (Elderly, Europe, Viral Media) 0.02% 11.86x
Composition Percentage: The overlap percentage between the Major Airline Customers audience and the Content Affinity attribute.
Index: A comparison of the Major Airline Customers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Major Airline Customers audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male