Dstillery Audiences

MAJOR AIRLINE CUSTOMERS

Audience Size: 3.8 Million Devices

Explore the Major Airline Customers Audience

Below you'll find more information about the Major Airline Customers audience, broken down in different categories based on their digital and physical behaviors. These are 3.8 million unique devices whose actions qualify for the Major Airline Customers audience.

Dstillery Crafted Audiences

INTERESTS

The Major Airline Customers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Major Airline Customers audience is Men's Shoe Shoppers.

Interest Composition Index
Men's Shoe Shoppers 34.79% 19.01x
Restaurant Researchers 31.01% 18.56x
Caribbean Trip Planners 38.55% 18.21x
Travel Reward Points Enthusiasts 30.18% 18.16x
Restaurant Menu Researchers 36.94% 17.75x
Last Minute Travelers 32.86% 17.48x
Flight and Hotel Shoppers 66.24% 17.45x
Sightseeing Travelers 33.55% 16.76x
Auto Insurance Shoppers 28.84% 16.57x
European Trip Planners 32.53% 16.46x
Composition Percentage: The overlap percentage between the Major Airline Customers audience and the Interest attribute.
Index: A comparison of the Major Airline Customers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Major Airline Customers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Major Airline Customers audience is Supreme.

Location Composition Index
Supreme 0.01% 2.18x
Ann Taylor 0.03% 1.92x
Uniqlo 0.02% 1.88x
American Apparel 0.05% 1.85x
Urban Outfitters 0.07% 1.84x
Lululemon 0.08% 1.80x
Tommy Bahama 0.05% 1.79x
Armani 0.04% 1.79x
Intermix 0.01% 1.76x
Levi Strauss 0.02% 1.70x
Composition Percentage: The overlap percentage between the Major Airline Customers audience and the Location attribute.
Index: A comparison of the Major Airline Customers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Major Airline Customers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Major Airline Customers audience is aa.com.

Website Composition Index
aa.com 3.28% 63.58x
whatscheaper.com 2.04% 61.80x
jetblue.com 11.24% 57.38x
thepointsguy.com 2.38% 54.09x
corcoran.com 1.22% 53.68x
menupages.com 4.32% 48.87x
mommypoppins.com 2.33% 48.19x
rockettes.com 1.15% 46.64x
icelandair.us 1.35% 45.51x
nyp.org 2.02% 44.74x
Composition Percentage: The overlap percentage between the Major Airline Customers audience and the Web attribute.
Index: A comparison of the Major Airline Customers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Major Airline Customers audience is Assorted Topics #11368 (Retail Products, Food Service, Package Delivery).

Content Affinity Composition Index
Assorted Topics #11368 (Retail Products, Food Service, Package Delivery) 1.03% 21.31x
Washington D.C. Hotels 0.06% 20.01x
Caribbean Vacation 4.15% 14.99x
Assorted Topics #11249 (Insurance, Travel, Viral Media) 0.10% 14.81x
Higher-End Fashion Brands 3.14% 14.43x
Apartment & Community Real Estate Researchers 0.55% 13.52x
Corporate Employment Pages 12.25% 13.32x
New York City Real Estate Research Cluster 8.67% 12.61x
Meeting Planning & Hotels 1.13% 12.45x
European Museums, Restaurants & Events 4.08% 12.44x
Composition Percentage: The overlap percentage between the Major Airline Customers audience and the Content Affinity attribute.
Index: A comparison of the Major Airline Customers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Major Airline Customers audience resonates most for the following age bracket and gender.
Age
45-54
Gender
Male