Dstillery Audiences

MAJOR AIRLINE CUSTOMERS

Audience Size: 4.1 Million Devices

Explore the Major Airline Customers Audience

Below you'll find more information about the Major Airline Customers audience, broken down in different categories based on their digital and physical behaviors. These are 4.1 million unique devices whose actions qualify for the Major Airline Customers audience.

Dstillery Crafted Audiences

INTERESTS

The Major Airline Customers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Major Airline Customers audience is Restaurant Researchers.

Interest Composition Index
Restaurant Researchers 29.82% 16.53x
Men's Shoe Shoppers 35.32% 16.27x
Travel Reward Points Enthusiasts 29.24% 16.12x
Caribbean Trip Planners 37.33% 16.10x
Last Minute Travelers 31.65% 16.01x
Flight and Hotel Shoppers 62.93% 15.88x
Sightseeing Travelers 32.55% 15.08x
Auto Insurance Shoppers 27.76% 14.99x
Career Focused Individuals 25.79% 14.70x
European Trip Planners 31.19% 14.61x
Composition Percentage: The overlap percentage between the Major Airline Customers audience and the Interest attribute.
Index: A comparison of the Major Airline Customers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Major Airline Customers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Major Airline Customers audience is Armani.

Location Composition Index
Armani 0.04% 2.02x
Ann Taylor 0.03% 1.95x
Hugo Boss 0.02% 1.88x
Zara 0.04% 1.83x
Columbia 0.01% 1.82x
Tommy Bahama 0.04% 1.80x
American Apparel 0.05% 1.80x
Uniqlo 0.02% 1.80x
Club Monaco 0.01% 1.79x
Brooks Brothers 0.05% 1.73x
Composition Percentage: The overlap percentage between the Major Airline Customers audience and the Location attribute.
Index: A comparison of the Major Airline Customers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Major Airline Customers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Major Airline Customers audience is caribbean-airlines.com.

Website Composition Index
caribbean-airlines.com 0.15% 81.26x
iconparkingsystems.com 0.22% 73.08x
mountaincreek.com 0.09% 68.59x
paragonsports.com 0.09% 65.30x
tdgarden.com 0.38% 65.19x
adventureland.us 0.10% 63.49x
travelzoo.com 0.22% 62.80x
britishairways.com 0.20% 62.70x
biddingforgood.com 0.08% 62.61x
brighamandwomensfaulkner.org 0.10% 62.51x
Composition Percentage: The overlap percentage between the Major Airline Customers audience and the Web attribute.
Index: A comparison of the Major Airline Customers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Major Airline Customers audience is Assorted Topics #11368 (Retail Products, Food Service, Package Delivery).

Content Affinity Composition Index
Assorted Topics #11368 (Retail Products, Food Service, Package Delivery) 0.96% 19.06x
Washington D.C. Hotels 0.06% 17.05x
Caribbean Vacation 3.73% 14.55x
Higher-End Fashion Brands 3.20% 13.56x
Assorted Topics #11249 (Insurance, Travel, Viral Media) 0.11% 13.46x
Corporate Employment Pages 12.13% 12.23x
Apartment & Community Real Estate Researchers 0.51% 11.94x
New York City Real Estate Research Cluster 7.95% 11.83x
Smart Travel 8.96% 11.57x
NYC Tourist Attractions 13.31% 11.41x
Composition Percentage: The overlap percentage between the Major Airline Customers audience and the Content Affinity attribute.
Index: A comparison of the Major Airline Customers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Major Airline Customers audience resonates most for the following age and income brackets.
Age
18-24
Income
$150,000-$249,999