Dstillery Audiences

MAJOR AIRLINE CUSTOMERS

Audience Size: 2.6 Million Devices

Explore the Major Airline Customers Audience

Below you'll find more information about the Major Airline Customers audience, broken down in different categories based on their digital and physical behaviors. These are 2.6 million unique devices whose actions qualify for the Major Airline Customers audience.

Dstillery Crafted Audiences

INTERESTS

The Major Airline Customers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Major Airline Customers audience is School Closings Updates Readers.

Interest Composition Index
School Closings Updates Readers 10.06% 18.42x
Flight and Hotel Shoppers 14.49% 15.72x
Cape Cod News Readers 13.42% 14.84x
Boston Trip Planners 11.90% 14.80x
New York City Events Researchers 11.96% 13.16x
Car Rental Shoppers 10.69% 13.07x
Family Adventures Travelers 4.44% 12.96x
New York Trip Planners 11.73% 12.50x
Real Estate Decision Makers 15.76% 12.50x
Vermont Trip Planners 14.57% 12.26x
Composition Percentage: The overlap percentage between the Major Airline Customers audience and the Interest attribute.
Index: A comparison of the Major Airline Customers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Major Airline Customers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Major Airline Customers audience is Patagonia.

Location Composition Index
Patagonia 0.02% 2.52x
Banana Republic 0.01% 1.86x
LOFT 0.02% 1.68x
Zumiez 0.04% 1.62x
Gap 0.01% 1.59x
Victoria's Secret 0.02% 1.56x
Talbots 0.02% 1.52x
Hollister 0.01% 1.48x
Dressbarn 0.01% 1.45x
Lululemon 0.01% 1.44x
Composition Percentage: The overlap percentage between the Major Airline Customers audience and the Location attribute.
Index: A comparison of the Major Airline Customers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Major Airline Customers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Major Airline Customers audience is noticel.com.

Website Composition Index
noticel.com 1.32% 28.11x
longisland.com 1.88% 24.01x
diariolibre.com 1.16% 21.94x
liherald.com 1.63% 20.62x
elnuevodia.com 5.19% 20.03x
elvocero.com 2.55% 19.42x
cheapoair.com 3.71% 19.15x
newburyportnews.com 1.02% 18.90x
listindiario.com 1.90% 18.50x
wickedlocal.com 3.58% 18.38x
Composition Percentage: The overlap percentage between the Major Airline Customers audience and the Web attribute.
Index: A comparison of the Major Airline Customers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Major Airline Customers audience is Assorted Topics (Pharmacies, Telemarketing Jobs, Women's Clothing).

Content Affinity Composition Index
Assorted Topics (Pharmacies, Telemarketing Jobs, Women's Clothing) 0.19% 14.40x
Latin American Spanish Language News 4.78% 11.73x
Discount Travel 6.71% 10.82x
Retail Industry News 0.03% 10.77x
New York City Real Estate Research Cluster 2.36% 10.68x
Corporate Employment Pages 0.17% 9.96x
Online Games 1.38% 9.23x
New York City Family & Activity Cluster 8.58% 9.19x
New York City Education & News Cluster 1.31% 8.83x
Caribbean Cluster 1.18% 8.28x
Composition Percentage: The overlap percentage between the Major Airline Customers audience and the Content Affinity attribute.
Index: A comparison of the Major Airline Customers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Major Airline Customers audience resonates most for the following age bracket and gender.
Age
45-54
Gender
Male