Dstillery Audiences

MAJOR AIRLINE CUSTOMERS

Audience Size: 3.2 Million Devices

Explore the Major Airline Customers Audience

Below you'll find more information about the Major Airline Customers audience, broken down in different categories based on their digital and physical behaviors. These are 3.2 million unique devices whose actions qualify for the Major Airline Customers audience.

Dstillery Crafted Audiences

INTERESTS

The Major Airline Customers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Major Airline Customers audience is School Closings Updates Readers.

Interest Composition Index
School Closings Updates Readers 16.03% 16.77x
Flight and Hotel Shoppers 24.80% 16.19x
Family Adventures Travelers 17.11% 14.63x
New York City Events Researchers 20.44% 14.53x
Work Comes First Travelers 15.96% 14.53x
Cape Cod News Readers 20.21% 14.13x
Real Estate Decision Makers 20.97% 13.99x
Getaways Researchers 16.35% 13.98x
Discount Flight Searchers 19.28% 13.46x
Vermont Trip Planners 21.81% 13.35x
Composition Percentage: The overlap percentage between the Major Airline Customers audience and the Interest attribute.
Index: A comparison of the Major Airline Customers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Major Airline Customers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Major Airline Customers audience is Talbots.

Location Composition Index
Talbots 0.01% 2.10x
Jos A. Bank Clothiers 0.01% 1.68x
Banana Republic 0.02% 1.62x
J. Crew 0.01% 1.60x
LOFT 0.02% 1.51x
Gap 0.01% 1.50x
White House Black Market 0.02% 1.31x
Chicos 0.02% 1.31x
Mens Wearhouse 0.02% 1.25x
Express 0.01% 1.20x
Composition Percentage: The overlap percentage between the Major Airline Customers audience and the Location attribute.
Index: A comparison of the Major Airline Customers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Major Airline Customers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Major Airline Customers audience is noticel.com.

Website Composition Index
noticel.com 1.06% 27.17x
hotwire.com 3.45% 24.44x
wapa.tv 1.82% 23.00x
longisland.com 2.06% 22.42x
longislandpress.com 1.72% 20.03x
newburyportnews.com 1.31% 19.25x
universalhub.com 1.45% 19.21x
salemnews.com 1.96% 18.87x
patriotledger.com 3.22% 18.78x
metrowestdailynews.com 2.58% 18.70x
Composition Percentage: The overlap percentage between the Major Airline Customers audience and the Web attribute.
Index: A comparison of the Major Airline Customers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Major Airline Customers audience is Institutional Investing.

Content Affinity Composition Index
Institutional Investing 0.09% 14.91x
Pre-Built Home Researchers 0.11% 12.93x
Latin American Spanish Language News 5.53% 10.85x
Hudson Valley New York Media 5.51% 10.56x
New York City Education & News Cluster 2.83% 10.46x
New York City Real Estate Research Cluster 6.13% 10.37x
NYC Tourist Attractions 2.32% 10.15x
Flower Shopping 0.08% 9.99x
Upstate New York State Athletics 0.03% 9.82x
Online Games 2.56% 9.68x
Composition Percentage: The overlap percentage between the Major Airline Customers audience and the Content Affinity attribute.
Index: A comparison of the Major Airline Customers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Major Airline Customers audience resonates most for the following age bracket and gender.
Age
45-54
Gender
Male