Dstillery Audiences

MAKEUP RESEARCHERS

Audience Size: 5.3 Million Devices

Explore the Makeup Researchers Audience

Below you'll find more information about the Makeup Researchers audience, broken down in different categories based on their digital and physical behaviors. These are 5.3 million unique devices whose actions qualify for the Makeup Researchers audience.

Dstillery Crafted Audiences

INTERESTS

The Makeup Researchers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Makeup Researchers audience is Trendy Shoe Shoppers.

Interest Composition Index
Trendy Shoe Shoppers 36.96% 23.38x
Adult Acne Sufferers 36.87% 23.09x
Teen Content Readers 38.17% 22.95x
Hair Care Shoppers 32.67% 22.56x
Women's Health Researchers 32.56% 22.38x
Women's Fashion Magazine Readers 32.77% 22.34x
Women's Fitness Enthusiasts 30.75% 21.51x
Womens Subscription Box Shoppers 35.13% 20.98x
Wedding Registrants 31.41% 20.92x
Cosmetics and Beauty Shoppers 47.64% 20.83x
Composition Percentage: The overlap percentage between the Makeup Researchers audience and the Interest attribute.
Index: A comparison of the Makeup Researchers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Makeup Researchers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Makeup Researchers audience is Bonobos.

Location Composition Index
Bonobos 0.02% 1.64x
American Apparel 0.03% 1.61x
Patagonia 0.01% 1.59x
Zara 0.03% 1.49x
Club Monaco 0.01% 1.48x
Madewell 0.03% 1.46x
Uniqlo 0.02% 1.45x
REI 0.02% 1.44x
Urban Outfitters 0.04% 1.42x
Free People 0.03% 1.40x
Composition Percentage: The overlap percentage between the Makeup Researchers audience and the Location attribute.
Index: A comparison of the Makeup Researchers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Makeup Researchers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Makeup Researchers audience is katvondbeauty.com.

Website Composition Index
katvondbeauty.com 1.38% 29.43x
musingsofamuse.com 1.44% 28.70x
temptalia.com 3.19% 25.59x
acne.org 1.02% 24.12x
gurl.com 1.98% 23.48x
xojane.com 1.30% 23.34x
pregnancy-info.net 1.07% 23.01x
truthinaging.com 1.15% 21.65x
sallybeauty.com 7.11% 21.47x
fitpregnancy.com 1.58% 21.39x
Composition Percentage: The overlap percentage between the Makeup Researchers audience and the Web attribute.
Index: A comparison of the Makeup Researchers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Makeup Researchers audience is Beauty & Cosmetics.

Content Affinity Composition Index
Beauty & Cosmetics 3.61% 22.24x
Hair & Beauty 2.84% 16.40x
Hipster Clothing 0.58% 16.32x
Dermatology 2.70% 15.73x
Travel, Food, Fashion & Fitness 2.89% 15.40x
Teen Hair 4.22% 14.16x
Organic Beauty & Skincare Products 1.61% 12.72x
Mysticism 0.24% 12.61x
African-American Hair 3.52% 12.13x
Bridal Fashion 0.95% 12.01x
Composition Percentage: The overlap percentage between the Makeup Researchers audience and the Content Affinity attribute.
Index: A comparison of the Makeup Researchers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Makeup Researchers audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Female