Dstillery Audiences

MAKEUP RESEARCHERS

Audience Size: 3.7 Million Devices

Explore the Makeup Researchers Audience

Below you'll find more information about the Makeup Researchers audience, broken down in different categories based on their digital and physical behaviors. These are 3.7 million unique devices whose actions qualify for the Makeup Researchers audience.

Dstillery Crafted Audiences

INTERESTS

The Makeup Researchers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Makeup Researchers audience is Trendy Shoe Shoppers.

Interest Composition Index
Trendy Shoe Shoppers 32.69% 25.70x
Curly Hair Care Shoppers 36.11% 25.59x
Adult Acne Sufferers 33.67% 23.69x
Teen Content Readers 35.59% 23.05x
Women's Health Researchers 26.68% 22.60x
Women's Fashion Magazine Readers 27.97% 22.52x
Hair Care Shoppers 26.92% 22.44x
Women's Fitness Enthusiasts 25.69% 21.87x
Wedding Registrants 27.33% 21.40x
Yogis 27.28% 21.15x
Composition Percentage: The overlap percentage between the Makeup Researchers audience and the Interest attribute.
Index: A comparison of the Makeup Researchers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Makeup Researchers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Makeup Researchers audience is Old Navy.

Location Composition Index
Old Navy 0.02% 1.55x
Victoria's Secret 0.01% 1.21x
The Childrens Place 0.01% 1.16x
Mens Wearhouse 0.01% 1.14x
Maurices 0.01% 1.13x
Carhartt 0.14% 1.07x
Composition Percentage: The overlap percentage between the Makeup Researchers audience and the Location attribute.
Index: A comparison of the Makeup Researchers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Makeup Researchers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Makeup Researchers audience is musingsofamuse.com.

Website Composition Index
musingsofamuse.com 1.44% 31.19x
sephora.com 2.27% 27.26x
temptalia.com 3.98% 26.58x
fentybeauty.com 1.24% 26.23x
mysubscriptionaddiction.com 2.93% 26.03x
sallybeauty.com 3.89% 24.38x
dollskill.com 3.97% 23.08x
beautifulwithbrains.com 1.05% 21.58x
thehonestkitchen.com 1.56% 20.88x
auntyflo.com 3.24% 20.64x
Composition Percentage: The overlap percentage between the Makeup Researchers audience and the Web attribute.
Index: A comparison of the Makeup Researchers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Makeup Researchers audience is Beauty & Cosmetics.

Content Affinity Composition Index
Beauty & Cosmetics 2.48% 24.69x
Hipster Clothing 0.37% 21.75x
Hair & Beauty 1.54% 19.86x
Dermatology 1.20% 17.68x
Tattoos & Costumes 0.22% 17.12x
Teen Hair 3.38% 15.81x
African-American Hair 2.60% 14.27x
Numerology & Astrology 2.96% 14.07x
Bridal Fashion 0.67% 13.93x
Higher-End Fashion Brands 0.20% 13.90x
Composition Percentage: The overlap percentage between the Makeup Researchers audience and the Content Affinity attribute.
Index: A comparison of the Makeup Researchers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Makeup Researchers audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Female