Dstillery Audiences

MAKEUP RESEARCHERS

Audience Size: 3.6 Million Devices

Explore the Makeup Researchers Audience

Below you'll find more information about the Makeup Researchers audience, broken down in different categories based on their digital and physical behaviors. These are 3.6 million unique devices whose actions qualify for the Makeup Researchers audience.

Dstillery Crafted Audiences

INTERESTS

The Makeup Researchers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Makeup Researchers audience is Trendy Shoe Shoppers.

Interest Composition Index
Trendy Shoe Shoppers 32.08% 28.23x
Women's Fashion Magazine Readers 33.44% 28.04x
Teen Content Readers 38.85% 27.95x
Hair Care Shoppers 33.37% 27.90x
Women's Health Researchers 33.91% 27.77x
Adult Acne Sufferers 39.69% 27.32x
Womens Subscription Box Shoppers 32.36% 26.83x
Women's Fitness Enthusiasts 31.26% 26.81x
Essential Oils Enthusiasts 0.07% 26.59x
Wedding Registrants 29.34% 25.26x
Composition Percentage: The overlap percentage between the Makeup Researchers audience and the Interest attribute.
Index: A comparison of the Makeup Researchers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Makeup Researchers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Makeup Researchers audience is Everlane.

Location Composition Index
Everlane 0.01% 2.22x
Supreme 0.02% 2.08x
Club Monaco 0.02% 1.61x
Bonobos 0.12% 1.58x
Topshop 0.03% 1.52x
Zara 0.05% 1.46x
Uniqlo 0.03% 1.44x
Saint Laurent Paris 0.01% 1.41x
REI 0.02% 1.33x
Mens Wearhouse 0.63% 1.32x
Composition Percentage: The overlap percentage between the Makeup Researchers audience and the Location attribute.
Index: A comparison of the Makeup Researchers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Makeup Researchers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Makeup Researchers audience is elfcosmetics.com.

Website Composition Index
elfcosmetics.com 1.00% 42.59x
musingsofamuse.com 2.39% 37.80x
temptalia.com 3.65% 35.25x
essentialdayspa.com 1.08% 33.98x
morphebrushes.com 1.94% 33.46x
makeupforever.com 1.85% 32.89x
youbeauty.com 2.00% 30.06x
charlotterusse.com 1.56% 30.03x
naturallycurly.com 3.19% 29.69x
acne.org 3.92% 29.60x
Composition Percentage: The overlap percentage between the Makeup Researchers audience and the Web attribute.
Index: A comparison of the Makeup Researchers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Makeup Researchers audience is Beauty & Cosmetics.

Content Affinity Composition Index
Beauty & Cosmetics 6.32% 25.86x
Hipster Clothing 1.04% 20.22x
Travel, Food, Fashion & Fitness 4.47% 18.24x
Dermatology 6.91% 17.86x
Hair & Beauty 6.02% 17.80x
Perfume, Makeup & Cosmetics 1.76% 15.94x
Teen Hair 6.62% 15.70x
Higher-End Fashion Brands 1.56% 15.38x
Beach & Intimate Wear 1.06% 14.41x
Organic Beauty & Skincare Products 2.84% 14.24x
Composition Percentage: The overlap percentage between the Makeup Researchers audience and the Content Affinity attribute.
Index: A comparison of the Makeup Researchers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Makeup Researchers audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Female