Dstillery Audiences

MALAYSIAN FOOD ENTHUSIASTS

Audience Size: 1.2 Million Devices

Explore the Malaysian Food Enthusiasts Audience

Below you'll find more information about the Malaysian Food Enthusiasts audience, broken down in different categories based on their digital and physical behaviors. These are 1.2 million unique devices whose actions qualify for the Malaysian Food Enthusiasts audience.

Dstillery Crafted Audiences

INTERESTS

The Malaysian Food Enthusiasts audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Malaysian Food Enthusiasts audience is Recipe Researchers.

Interest Composition Index
Recipe Researchers 34.37% 99.12x
Gourmet Food & Wine Researchers 29.10% 95.87x
Cooking Show Fans 30.58% 95.42x
Cook at Home Parents 59.91% 74.89x
Mexican Food Enthusiasts 55.28% 73.35x
Healthy Diet Recipe Researchers 25.57% 67.35x
Italian Food Enthusiasts 26.15% 67.09x
Chicken Recipe Researchers 55.88% 64.36x
Home Kitchen Chefs 23.25% 60.80x
Dieters 62.17% 60.26x
Composition Percentage: The overlap percentage between the Malaysian Food Enthusiasts audience and the Interest attribute.
Index: A comparison of the Malaysian Food Enthusiasts audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Malaysian Food Enthusiasts audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Malaysian Food Enthusiasts audience is Maurices.

Location Composition Index
Maurices 0.04% 1.64x
Urban Outfitters 0.01% 1.59x
Mens Wearhouse 0.01% 1.56x
Old Navy 0.01% 0.87x
Composition Percentage: The overlap percentage between the Malaysian Food Enthusiasts audience and the Location attribute.
Index: A comparison of the Malaysian Food Enthusiasts audience to the internet population.
Dstillery Web Insights

WEBSITES

The Malaysian Food Enthusiasts audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Malaysian Food Enthusiasts audience is savorybitesrecipes.com.

Website Composition Index
savorybitesrecipes.com 1.65% 58.04x
razzledazzlelife.com 2.65% 55.56x
rasamalaysia.com 19.81% 54.55x
mentalscoop.com 1.03% 53.66x
jamhands.net 1.37% 50.31x
zonacooks.com 2.64% 47.40x
homegardendiy.com 1.62% 47.37x
sizzlingeats.com 2.40% 47.00x
amandacooksandstyles.com 3.00% 46.23x
easypeasypleasy.com 1.18% 45.72x
Composition Percentage: The overlap percentage between the Malaysian Food Enthusiasts audience and the Web attribute.
Index: A comparison of the Malaysian Food Enthusiasts audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Malaysian Food Enthusiasts audience is Assorted Topics (Car Rental, Travel, Fashion, Blogs).

Content Affinity Composition Index
Assorted Topics (Car Rental, Travel, Fashion, Blogs) 0.19% 31.88x
Assorted Topics (Family, Household Wellness, The Beach) 10.67% 21.06x
Cakes & Sweets 0.33% 20.32x
Cooking Recipe & Ingredient Researchers 36.80% 18.90x
Low Carb Diets 2.60% 18.37x
Coupons & Family 5.68% 17.37x
Assorted Topics (Life Hacks, Housekeeping, Health Tips) 4.29% 16.42x
Stay at Home Mom 13.40% 15.32x
Home Decoration Content Readers 9.43% 14.70x
Mommy Bloggers 5.96% 12.68x
Composition Percentage: The overlap percentage between the Malaysian Food Enthusiasts audience and the Content Affinity attribute.
Index: A comparison of the Malaysian Food Enthusiasts audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Malaysian Food Enthusiasts audience resonates most for the following age bracket and gender.
Age
55-64
Gender
Female