Dstillery Audiences

MALAYSIAN FOOD ENTHUSIASTS

Audience Size: 2.3 Million Devices

Explore the Malaysian Food Enthusiasts Audience

Below you'll find more information about the Malaysian Food Enthusiasts audience, broken down in different categories based on their digital and physical behaviors. These are 2.3 million unique devices whose actions qualify for the Malaysian Food Enthusiasts audience.

Dstillery Crafted Audiences

INTERESTS

The Malaysian Food Enthusiasts audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Malaysian Food Enthusiasts audience is Cooking Show Fans.

Interest Composition Index
Cooking Show Fans 61.51% 55.19x
Gourmet Food & Wine Researchers 55.41% 53.69x
Shelf-Stable Food Content Readers 36.49% 53.53x
Recipe Researchers 56.46% 50.93x
Korean Food Enthusiasts 59.38% 49.42x
Home Kitchen Chefs 55.98% 48.04x
Healthy Diet Recipe Researchers 56.10% 47.34x
Pantry Recipes Researchers 30.63% 47.07x
Cook at Home Parents 58.77% 46.35x
Healthy Snacks Shoppers 54.64% 44.75x
Composition Percentage: The overlap percentage between the Malaysian Food Enthusiasts audience and the Interest attribute.
Index: A comparison of the Malaysian Food Enthusiasts audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Malaysian Food Enthusiasts audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Malaysian Food Enthusiasts audience is Carhartt.

Location Composition Index
Carhartt 0.04% 0.82x
Composition Percentage: The overlap percentage between the Malaysian Food Enthusiasts audience and the Location attribute.
Index: A comparison of the Malaysian Food Enthusiasts audience to the internet population.
Dstillery Web Insights

WEBSITES

The Malaysian Food Enthusiasts audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Malaysian Food Enthusiasts audience is geniuskitchen.com.

Website Composition Index
geniuskitchen.com 5.63% 42.31x
spicetheplate.com 1.30% 40.33x
finecooking.com 4.38% 39.02x
wineandglue.com 1.96% 37.19x
rotinrice.com 1.83% 36.93x
4theloveoffoodblog.com 1.43% 36.71x
rainbootsandapronstrings.com 1.20% 36.49x
myrecipemagic.com 1.79% 36.23x
xokatierosario.com 1.08% 35.34x
bakingwithmom.com 1.12% 35.13x
Composition Percentage: The overlap percentage between the Malaysian Food Enthusiasts audience and the Web attribute.
Index: A comparison of the Malaysian Food Enthusiasts audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Malaysian Food Enthusiasts audience is Assorted Topics (Car Rental, Travel, Fashion, Blogs).

Content Affinity Composition Index
Assorted Topics (Car Rental, Travel, Fashion, Blogs) 0.25% 31.80x
Assorted Topics (Coupons, Stain Removal, Seafood) 0.09% 29.82x
Low Carb Diets 6.86% 23.51x
Cakes & Sweets 1.45% 22.68x
Female Lifestyle Content Readers 4.22% 20.53x
Vegans & Animal Welfare 0.95% 18.94x
Coupons & Family 7.41% 18.71x
Assorted Topics (Family, Household Wellness, The Beach) 16.49% 17.96x
Vegetarian Diet 14.08% 17.90x
Assorted Topics (Life Hacks, Housekeeping, Health Tips) 10.23% 17.89x
Composition Percentage: The overlap percentage between the Malaysian Food Enthusiasts audience and the Content Affinity attribute.
Index: A comparison of the Malaysian Food Enthusiasts audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Malaysian Food Enthusiasts audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Female