Dstillery Audiences

MALAYSIAN FOOD ENTHUSIASTS

Audience Size: 2 Million Devices

Explore the Malaysian Food Enthusiasts Audience

Below you'll find more information about the Malaysian Food Enthusiasts audience, broken down in different categories based on their digital and physical behaviors. These are 2 million unique devices whose actions qualify for the Malaysian Food Enthusiasts audience.

Dstillery Crafted Audiences

INTERESTS

The Malaysian Food Enthusiasts audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Malaysian Food Enthusiasts audience is Cooking Show Fans.

Interest Composition Index
Cooking Show Fans 57.94% 67.45x
Gourmet Food & Wine Researchers 50.48% 66.37x
Recipe Researchers 51.54% 63.90x
Shelf-Stable Food Content Readers 30.48% 63.18x
Home Kitchen Chefs 50.70% 59.48x
Korean Food Enthusiasts 57.90% 58.80x
Healthy Diet Recipe Researchers 51.26% 57.63x
Cook at Home Parents 56.44% 55.85x
Healthy Snacks Shoppers 51.12% 54.10x
Pantry Recipes Researchers 26.70% 53.21x
Composition Percentage: The overlap percentage between the Malaysian Food Enthusiasts audience and the Interest attribute.
Index: A comparison of the Malaysian Food Enthusiasts audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Malaysian Food Enthusiasts audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Malaysian Food Enthusiasts audience is Talbots.

Location Composition Index
Talbots 0.01% 1.31x
Hollister 0.01% 1.29x
H&M 0.01% 1.29x
Michael Kors 0.01% 1.28x
Jos A. Bank Clothiers 0.02% 1.20x
Gymboree 0.02% 1.18x
Dressbarn 0.02% 1.15x
Zumiez 0.02% 1.14x
Chicos 0.02% 1.10x
LOFT 0.02% 1.09x
Composition Percentage: The overlap percentage between the Malaysian Food Enthusiasts audience and the Location attribute.
Index: A comparison of the Malaysian Food Enthusiasts audience to the internet population.
Dstillery Web Insights

WEBSITES

The Malaysian Food Enthusiasts audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Malaysian Food Enthusiasts audience is spicetheplate.com.

Website Composition Index
spicetheplate.com 1.18% 52.47x
rotinrice.com 1.70% 48.42x
finecooking.com 1.46% 47.18x
vickypham.com 1.17% 45.25x
littledairyontheprairie.com 1.50% 39.87x
salu-salo.com 1.56% 38.90x
4theloveoffoodblog.com 1.08% 38.77x
marshasbakingaddiction.com 1.76% 37.74x
thetipsyhousewife.org 1.05% 37.53x
chefdehome.com 1.20% 37.16x
Composition Percentage: The overlap percentage between the Malaysian Food Enthusiasts audience and the Web attribute.
Index: A comparison of the Malaysian Food Enthusiasts audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Malaysian Food Enthusiasts audience is Assorted Topics (Car Rental, Travel, Fashion, Blogs).

Content Affinity Composition Index
Assorted Topics (Car Rental, Travel, Fashion, Blogs) 0.22% 30.74x
Low Carb Diets 6.14% 25.18x
Cakes & Sweets 1.06% 24.66x
Assorted Topics (Family, Household Wellness, The Beach) 21.49% 21.57x
Female Lifestyle Content Readers 3.42% 20.06x
Vegans & Animal Welfare 0.58% 19.98x
Vegetarian Diet 11.30% 19.57x
Coupons & Family 7.07% 19.43x
Grilling 0.80% 19.17x
Cooking Recipe & Ingredient Researchers 54.47% 18.15x
Composition Percentage: The overlap percentage between the Malaysian Food Enthusiasts audience and the Content Affinity attribute.
Index: A comparison of the Malaysian Food Enthusiasts audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Malaysian Food Enthusiasts audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Female