Dstillery Audiences

MALAYSIAN FOOD ENTHUSIASTS

Audience Size: 4.2 Million Devices

Explore the Malaysian Food Enthusiasts Audience

Below you'll find more information about the Malaysian Food Enthusiasts audience, broken down in different categories based on their digital and physical behaviors. These are 4.2 million unique devices whose actions qualify for the Malaysian Food Enthusiasts audience.

Dstillery Crafted Audiences

INTERESTS

The Malaysian Food Enthusiasts audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Malaysian Food Enthusiasts audience is Cooking Show Fans.

Interest Composition Index
Cooking Show Fans 63.70% 41.86x
Gourmet Food & Wine Researchers 63.71% 38.01x
Home Kitchen Chefs 60.41% 37.08x
Recipe Researchers 61.80% 35.84x
Korean Food Enthusiasts 55.80% 35.30x
Cook at Home Parents 60.91% 35.23x
Healthy Snacks Shoppers 58.47% 33.14x
Home Design and Living Publication Readers 51.93% 32.73x
Healthy Eaters 51.88% 30.73x
Luxury Fitness Shoppers 51.23% 30.57x
Composition Percentage: The overlap percentage between the Malaysian Food Enthusiasts audience and the Interest attribute.
Index: A comparison of the Malaysian Food Enthusiasts audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Malaysian Food Enthusiasts audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Malaysian Food Enthusiasts audience is REI.

Location Composition Index
REI 0.01% 1.45x
Carhartt 0.32% 1.25x
Bonobos 0.01% 1.14x
The North Face 0.01% 1.09x
Mens Wearhouse 0.06% 1.09x
Uniqlo 0.01% 1.05x
Dressbarn 0.03% 1.04x
Old Navy 0.06% 1.03x
Gymboree 0.04% 1.03x
Buckle 0.04% 1.02x
Composition Percentage: The overlap percentage between the Malaysian Food Enthusiasts audience and the Location attribute.
Index: A comparison of the Malaysian Food Enthusiasts audience to the internet population.
Dstillery Web Insights

WEBSITES

The Malaysian Food Enthusiasts audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Malaysian Food Enthusiasts audience is ifoodblogger.com.

Website Composition Index
ifoodblogger.com 3.01% 41.36x
rotinrice.com 2.68% 40.36x
yammiesnoshery.com 1.31% 37.38x
honestcooking.com 2.56% 35.49x
4theloveoffoodblog.com 1.50% 34.39x
creolecontessa.com 1.01% 33.94x
cinnamonspiceandeverythingnice.com 2.14% 33.50x
homedesigninspired.com 1.09% 33.48x
fortheloveofcooking.net 1.90% 32.62x
koreanbapsang.com 2.91% 32.50x
Composition Percentage: The overlap percentage between the Malaysian Food Enthusiasts audience and the Web attribute.
Index: A comparison of the Malaysian Food Enthusiasts audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Malaysian Food Enthusiasts audience is Assorted Topics (Car Rental, Travel, Fashion, Blogs).

Content Affinity Composition Index
Assorted Topics (Car Rental, Travel, Fashion, Blogs) 0.33% 26.91x
Low Carb Diets 9.17% 20.52x
Female Lifestyle Content Readers 6.83% 18.01x
Cakes & Sweets 4.51% 17.50x
Coupons & Family 8.97% 17.43x
Comedy Content 0.54% 17.42x
Consumer Packaged Goods 14.10% 16.91x
Cooking Recipe & Ingredient Researchers 47.03% 16.21x
Assorted Topics (Life Hacks, Housekeeping, Health Tips) 10.27% 16.19x
Decoration & Fabric 0.03% 15.84x
Composition Percentage: The overlap percentage between the Malaysian Food Enthusiasts audience and the Content Affinity attribute.
Index: A comparison of the Malaysian Food Enthusiasts audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Malaysian Food Enthusiasts audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Female