Dstillery Audiences

MALAYSIAN FOOD ENTHUSIASTS

Audience Size: 1.4 Million Devices

Explore the Malaysian Food Enthusiasts Audience

Below you'll find more information about the Malaysian Food Enthusiasts audience, broken down in different categories based on their digital and physical behaviors. These are 1.4 million unique devices whose actions qualify for the Malaysian Food Enthusiasts audience.

Dstillery Crafted Audiences

INTERESTS

The Malaysian Food Enthusiasts audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Malaysian Food Enthusiasts audience is Cooking Show Fans.

Interest Composition Index
Cooking Show Fans 52.83% 73.60x
Shelf-Stable Food Content Readers 29.03% 70.45x
Gourmet Food & Wine Researchers 49.60% 67.99x
Healthy Diet Recipe Researchers 46.81% 66.62x
Korean Food Enthusiasts 51.99% 66.21x
Recipe Researchers 52.19% 64.85x
Cook at Home Parents 54.00% 64.27x
Home Kitchen Chefs 46.59% 60.08x
Healthy Snacks Shoppers 47.48% 60.06x
Home Design and Living Publication Readers 25.83% 59.52x
Composition Percentage: The overlap percentage between the Malaysian Food Enthusiasts audience and the Interest attribute.
Index: A comparison of the Malaysian Food Enthusiasts audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Malaysian Food Enthusiasts audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Malaysian Food Enthusiasts audience is Lululemon.

Location Composition Index
Lululemon 0.01% 2.28x
Zumiez 0.01% 1.42x
Buckle 0.02% 1.36x
Maurices 0.03% 1.13x
American Eagle Outfitters 0.01% 1.09x
Aeropostale 0.01% 1.08x
Victoria's Secret 0.02% 1.08x
Carhartt 0.15% 1.07x
Old Navy 0.02% 0.98x
Lane Bryant 0.01% 0.95x
Composition Percentage: The overlap percentage between the Malaysian Food Enthusiasts audience and the Location attribute.
Index: A comparison of the Malaysian Food Enthusiasts audience to the internet population.
Dstillery Web Insights

WEBSITES

The Malaysian Food Enthusiasts audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Malaysian Food Enthusiasts audience is spicetheplate.com.

Website Composition Index
spicetheplate.com 1.07% 54.41x
myrecipemagic.com 1.21% 52.92x
rotinrice.com 1.66% 52.27x
thetipsyhousewife.org 1.62% 49.04x
thebakerupstairs.com 1.04% 48.15x
4theloveoffoodblog.com 1.54% 48.07x
jamhands.net 1.37% 46.77x
vickypham.com 1.07% 46.60x
gratefulprayerthankfulheart.com 1.40% 44.71x
thegoldlininggirl.com 1.35% 44.31x
Composition Percentage: The overlap percentage between the Malaysian Food Enthusiasts audience and the Web attribute.
Index: A comparison of the Malaysian Food Enthusiasts audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Malaysian Food Enthusiasts audience is Assorted Topics (Car Rental, Travel, Fashion, Blogs).

Content Affinity Composition Index
Assorted Topics (Car Rental, Travel, Fashion, Blogs) 0.39% 43.05x
Cakes & Sweets 0.91% 27.80x
Low Carb Diets 4.61% 24.73x
Assorted Topics (Family, Household Wellness, The Beach) 20.95% 24.38x
Coupons & Family 7.76% 19.91x
Grilling 0.49% 19.80x
Assorted Topics (Life Hacks, Housekeeping, Health Tips) 7.43% 19.11x
Female Lifestyle Content Readers 2.23% 18.60x
Vegetarian Diet 7.39% 18.52x
Cooking Recipe & Ingredient Researchers 51.93% 18.48x
Composition Percentage: The overlap percentage between the Malaysian Food Enthusiasts audience and the Content Affinity attribute.
Index: A comparison of the Malaysian Food Enthusiasts audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Malaysian Food Enthusiasts audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female