Dstillery Audiences

MALAYSIAN FOOD ENTHUSIASTS

Audience Size: 3.6 Million Devices

Explore the Malaysian Food Enthusiasts Audience

Below you'll find more information about the Malaysian Food Enthusiasts audience, broken down in different categories based on their digital and physical behaviors. These are 3.6 million unique devices whose actions qualify for the Malaysian Food Enthusiasts audience.

Dstillery Crafted Audiences

INTERESTS

The Malaysian Food Enthusiasts audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Malaysian Food Enthusiasts audience is Cooking Show Fans.

Interest Composition Index
Cooking Show Fans 62.61% 47.16x
Gourmet Food & Wine Researchers 59.42% 43.20x
Home Kitchen Chefs 57.11% 42.35x
Recipe Researchers 58.61% 41.30x
Cook at Home Parents 58.42% 41.11x
Korean Food Enthusiasts 55.19% 39.25x
Healthy Snacks Shoppers 55.55% 38.97x
Home Design and Living Publication Readers 46.65% 37.13x
Healthy Eaters 47.24% 35.53x
Mexican Food Shoppers 51.97% 35.03x
Composition Percentage: The overlap percentage between the Malaysian Food Enthusiasts audience and the Interest attribute.
Index: A comparison of the Malaysian Food Enthusiasts audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Malaysian Food Enthusiasts audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Malaysian Food Enthusiasts audience is Bonobos.

Location Composition Index
Bonobos 0.11% 1.47x
REI 0.02% 1.39x
Jos A. Bank Clothiers 0.36% 1.36x
Columbia 0.02% 1.28x
Mens Wearhouse 0.55% 1.24x
Eddie Bauer 0.03% 1.21x
White House Black Market 0.37% 1.18x
Belk 0.01% 1.15x
Buckle 0.28% 1.14x
The North Face 0.02% 1.12x
Composition Percentage: The overlap percentage between the Malaysian Food Enthusiasts audience and the Location attribute.
Index: A comparison of the Malaysian Food Enthusiasts audience to the internet population.
Dstillery Web Insights

WEBSITES

The Malaysian Food Enthusiasts audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Malaysian Food Enthusiasts audience is rotinrice.com.

Website Composition Index
rotinrice.com 3.21% 47.58x
gardenandtable.net 1.29% 44.49x
dishesanddustbunnies.com 1.35% 42.18x
4theloveoffoodblog.com 1.55% 42.02x
salu-salo.com 1.72% 40.07x
creolecontessa.com 1.20% 39.07x
hoteatsandcoolreads.com 1.20% 38.55x
petersfoodadventures.com 1.28% 38.51x
thebakerupstairs.com 1.49% 38.24x
ifoodblogger.com 4.71% 38.20x
Composition Percentage: The overlap percentage between the Malaysian Food Enthusiasts audience and the Web attribute.
Index: A comparison of the Malaysian Food Enthusiasts audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Malaysian Food Enthusiasts audience is Assorted Topics (Car Rental, Travel, Fashion, Blogs).

Content Affinity Composition Index
Assorted Topics (Car Rental, Travel, Fashion, Blogs) 0.32% 25.29x
Low Carb Diets 11.57% 19.33x
Female Lifestyle Content Readers 7.32% 18.41x
Coupons & Family 9.48% 17.78x
Comedy Content 0.69% 17.37x
Assorted Topics (Family, Household Wellness, The Beach) 8.16% 17.21x
Cooking Recipe & Ingredient Researchers 48.25% 17.19x
Cakes & Sweets 5.56% 16.93x
Assorted Topics (Life Hacks, Housekeeping, Health Tips) 12.70% 16.52x
Consumer Packaged Goods 18.25% 15.93x
Composition Percentage: The overlap percentage between the Malaysian Food Enthusiasts audience and the Content Affinity attribute.
Index: A comparison of the Malaysian Food Enthusiasts audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Malaysian Food Enthusiasts audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Female