Dstillery Audiences

MEDIA BUYING PROFESSIONALS

Audience Size: 2.5 Million Devices

Explore the Media Buying Professionals Audience

Below you'll find more information about the Media Buying Professionals audience, broken down in different categories based on their digital and physical behaviors. These are 2.5 million unique devices whose actions qualify for the Media Buying Professionals audience.

Dstillery Crafted Audiences

INTERESTS

The Media Buying Professionals audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Media Buying Professionals audience is New Year Resolution Intender.

Interest Composition Index
New Year Resolution Intender 5.36% 29.48x
Business Decision Makers 42.01% 23.07x
Commercial Banking Market Intelligence Researchers 13.74% 22.34x
Harvard University Fans 5.78% 22.04x
Parents of Teenagers Going to College 17.37% 21.66x
Business Book Readers 24.04% 21.18x
Job Seekers 19.59% 20.72x
Finance Continuing Education Researchers 19.38% 20.66x
Business Incorporating & LLC Filing Researchers 17.19% 19.91x
CRM Platform Users 25.49% 18.24x
Composition Percentage: The overlap percentage between the Media Buying Professionals audience and the Interest attribute.
Index: A comparison of the Media Buying Professionals audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Media Buying Professionals audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Media Buying Professionals audience is Maurices.

Location Composition Index
Maurices 0.01% 0.91x
Composition Percentage: The overlap percentage between the Media Buying Professionals audience and the Location attribute.
Index: A comparison of the Media Buying Professionals audience to the internet population.
Dstillery Web Insights

WEBSITES

The Media Buying Professionals audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Media Buying Professionals audience is wordstream.com.

Website Composition Index
wordstream.com 7.07% 32.10x
nrf.com 1.17% 25.40x
wallstreetoasis.com 1.13% 23.40x
searchenginejournal.com 5.70% 23.13x
sagepub.com 1.71% 22.05x
penandthepad.com 1.01% 20.47x
statisticsglobe.com 1.26% 19.79x
stattrek.com 1.42% 19.27x
ucla.edu 1.58% 18.75x
bibme.org 1.49% 17.18x
Composition Percentage: The overlap percentage between the Media Buying Professionals audience and the Web attribute.
Index: A comparison of the Media Buying Professionals audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Media Buying Professionals audience is Marketing Professionals.

Content Affinity Composition Index
Marketing Professionals 0.09% 32.91x
Writing Resources 0.07% 27.86x
Work Productivity 0.34% 27.53x
Cosmetics Business 0.10% 27.53x
Learning & Development Products 0.07% 24.78x
Retail Industry News 0.06% 24.09x
Business News & Information Readers 0.07% 22.94x
Assorted Topics (Academic Press, World Facts, Nature Conservation, Liberalism) 0.04% 17.21x
Paper & Packaging 0.05% 17.21x
College Greek Life 0.08% 14.21x
Composition Percentage: The overlap percentage between the Media Buying Professionals audience and the Content Affinity attribute.
Index: A comparison of the Media Buying Professionals audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Media Buying Professionals audience resonates most for the following age bracket and gender.
Age
18-24
Gender
Male