Dstillery Audiences

MEDICARE PRICE SHOPPERS

Audience Size: 4.3 Million Devices

Explore the Medicare Price Shoppers Audience

Below you'll find more information about the Medicare Price Shoppers audience, broken down in different categories based on their digital and physical behaviors. These are 4.3 million unique devices whose actions qualify for the Medicare Price Shoppers audience.

Dstillery Crafted Audiences

INTERESTS

The Medicare Price Shoppers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Medicare Price Shoppers audience is Financially Aware (COVID-19 related).

Interest Composition Index
Financially Aware (COVID-19 related) 22.33% 17.50x
Medicare Researchers 35.03% 11.96x
Trivia Enthusiasts 22.57% 11.21x
Automotive Racing Enthusiasts 19.52% 11.09x
Theme Park Reopening News Readers 14.72% 10.70x
Home Medical Supplies Shoppers 19.79% 10.09x
Senior Living Center Researchers 20.86% 9.76x
Solitaire Players 20.23% 9.70x
Sweepstakes Enthusiasts 20.47% 9.67x
Ancestry Researchers 17.40% 9.13x
Composition Percentage: The overlap percentage between the Medicare Price Shoppers audience and the Interest attribute.
Index: A comparison of the Medicare Price Shoppers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Medicare Price Shoppers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Medicare Price Shoppers audience is Carhartt.

Location Composition Index
Carhartt 0.16% 1.24x
Old Navy 0.02% 1.19x
Maurices 0.01% 1.08x
Composition Percentage: The overlap percentage between the Medicare Price Shoppers audience and the Location attribute.
Index: A comparison of the Medicare Price Shoppers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Medicare Price Shoppers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Medicare Price Shoppers audience is lifestylogy.com.

Website Composition Index
lifestylogy.com 2.71% 22.61x
loanpride.com 3.08% 21.54x
likeitviral.com 2.97% 21.03x
xtremerain.com 1.27% 20.98x
purevolume.com 1.54% 20.33x
thebuzztube.com 1.05% 20.13x
braincharm.com 2.35% 20.02x
financenancy.com 3.26% 19.33x
newravel.com 2.91% 18.97x
historyinorbit.com 1.17% 18.81x
Composition Percentage: The overlap percentage between the Medicare Price Shoppers audience and the Web attribute.
Index: A comparison of the Medicare Price Shoppers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Medicare Price Shoppers audience is Humor & Entertainment.

Content Affinity Composition Index
Humor & Entertainment 0.39% 8.67x
Assorted Topics (Discount Shopping, Price Comparison, Custom Stamps, Lamination, Arcade Games, Paper Shredding) 0.02% 7.38x
Free Online Game Players 0.53% 7.25x
Discount Shopping 0.15% 7.06x
Senior Care 0.11% 6.79x
Home Printing 0.03% 6.52x
Assorted Topics (Vacation, Travel, Automotive Entertainment, Diet) 0.01% 6.42x
Home Improvement Contractor 0.02% 6.35x
Home Decoration - Crafts & Kids 0.23% 6.06x
Shopping Catalogs 0.42% 5.98x
Composition Percentage: The overlap percentage between the Medicare Price Shoppers audience and the Content Affinity attribute.
Index: A comparison of the Medicare Price Shoppers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Medicare Price Shoppers audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female