Dstillery Audiences

MEDICARE PRICE SHOPPERS

Audience Size: 2.6 Million Devices

Explore the Medicare Price Shoppers Audience

Below you'll find more information about the Medicare Price Shoppers audience, broken down in different categories based on their digital and physical behaviors. These are 2.6 million unique devices whose actions qualify for the Medicare Price Shoppers audience.

Dstillery Crafted Audiences

INTERESTS

The Medicare Price Shoppers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Medicare Price Shoppers audience is Financially Aware (COVID-19 related).

Interest Composition Index
Financially Aware (COVID-19 related) 15.51% 14.50x
Trivia Enthusiasts 17.53% 11.12x
Medicare Researchers 27.99% 10.88x
Sweepstakes Enthusiasts 17.23% 9.97x
Home Medical Supplies Shoppers 14.99% 9.42x
Ancestry Researchers 12.54% 8.65x
Senior Living Center Researchers 15.09% 8.62x
Automotive Racing Enthusiasts 11.26% 8.46x
Mortgage Researchers 14.22% 8.37x
Solitaire Players 12.45% 8.13x
Composition Percentage: The overlap percentage between the Medicare Price Shoppers audience and the Interest attribute.
Index: A comparison of the Medicare Price Shoppers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Medicare Price Shoppers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Medicare Price Shoppers audience is Carhartt.

Location Composition Index
Carhartt 0.05% 1.22x
Composition Percentage: The overlap percentage between the Medicare Price Shoppers audience and the Location attribute.
Index: A comparison of the Medicare Price Shoppers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Medicare Price Shoppers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Medicare Price Shoppers audience is loanpride.com.

Website Composition Index
loanpride.com 1.25% 23.79x
nichetraveler.com 1.98% 23.35x
shopping.net 1.41% 22.81x
likeswifty.com 3.37% 22.80x
topixoffbeat.com 2.19% 22.45x
likeitviral.com 5.68% 22.25x
therapyjoker.com 2.90% 21.03x
mentalflare.com 5.15% 20.02x
scribol.com 1.91% 19.10x
weightlossgroove.com 7.87% 18.68x
Composition Percentage: The overlap percentage between the Medicare Price Shoppers audience and the Web attribute.
Index: A comparison of the Medicare Price Shoppers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Medicare Price Shoppers audience is Senior Care.

Content Affinity Composition Index
Senior Care 0.02% 10.56x
Humor & Entertainment 0.31% 7.74x
Home Decoration - Crafts & Kids 0.04% 7.54x
Free Online Game Players 0.22% 6.74x
Assorted Topics (Car News, Animals, Viral Media) 0.31% 5.93x
Internet Service Provider Sites 0.44% 5.73x
Assorted Topics (Class Reunion, Online Deals, Contest, Health, Lifestyle, Entertainment News) 6.18% 5.53x
Charity Walks 1.01% 5.49x
Shopping Catalogs 0.17% 5.41x
Furniture Shopping 1.11% 5.18x
Composition Percentage: The overlap percentage between the Medicare Price Shoppers audience and the Content Affinity attribute.
Index: A comparison of the Medicare Price Shoppers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Medicare Price Shoppers audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female