Dstillery Audiences

MEDICARE RESEARCHERS

Audience Size: 4.5 Million Devices

Explore the Medicare Researchers Audience

Below you'll find more information about the Medicare Researchers audience, broken down in different categories based on their digital and physical behaviors. These are 4.5 million unique devices whose actions qualify for the Medicare Researchers audience.

Dstillery Crafted Audiences

INTERESTS

The Medicare Researchers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Medicare Researchers audience is Medicare Provider Researchers.

Interest Composition Index
Medicare Provider Researchers 27.23% 9.62x
Retired Budget Healthcare Shoppers 7.22% 7.94x
Recently Retired Individuals 17.34% 7.85x
Senior Living Center Researchers 12.92% 7.46x
Financially Aware (COVID-19 related) 5.73% 7.09x
Home Medical Supplies Shoppers 10.28% 6.94x
Retired Assisted Living Shoppers 5.54% 6.92x
Generic Prescription Drug Shoppers 6.17% 6.75x
Social Security Researchers 18.08% 6.68x
Legal Advice Researchers 8.67% 6.57x
Composition Percentage: The overlap percentage between the Medicare Researchers audience and the Interest attribute.
Index: A comparison of the Medicare Researchers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Medicare Researchers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Medicare Researchers audience is LOFT.

Location Composition Index
LOFT 0.01% 1.21x
Gap 0.01% 1.13x
Mens Wearhouse 0.02% 1.09x
White House Black Market 0.01% 1.03x
Chicos 0.01% 1.01x
Carhartt 0.11% 0.94x
Old Navy 0.02% 0.93x
Victoria's Secret 0.02% 0.93x
Journeys 0.01% 0.85x
Maurices 0.02% 0.83x
Composition Percentage: The overlap percentage between the Medicare Researchers audience and the Location attribute.
Index: A comparison of the Medicare Researchers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Medicare Researchers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Medicare Researchers audience is aarp.org.

Website Composition Index
aarp.org 32.36% 8.94x
mentalflare.com 1.97% 8.78x
shop411.com 1.85% 8.67x
symptomfind.com 1.03% 8.24x
richverse.com 1.42% 8.17x
questionsanswered.net 2.28% 7.79x
consumersearch.com 1.37% 7.39x
amac.us 1.01% 6.52x
happinesstimes.com 1.33% 6.47x
fastquicksearch.com 2.23% 6.43x
Composition Percentage: The overlap percentage between the Medicare Researchers audience and the Web attribute.
Index: A comparison of the Medicare Researchers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Medicare Researchers audience is Cars, Travel & Food.

Content Affinity Composition Index
Cars, Travel & Food 0.01% 6.90x
Medical Diagnostics 0.41% 6.87x
Free Online Game Players 0.12% 5.69x
Shopping Catalogs 0.05% 5.54x
Diabetes Research 0.01% 5.22x
Humor & Entertainment 0.10% 5.10x
Personal Investment & Advisor Researchers 0.57% 4.81x
Cardiac & Other Health Research 0.01% 4.61x
Internet Service Provider Sites 0.13% 4.38x
Discount Shopping 0.02% 4.24x
Composition Percentage: The overlap percentage between the Medicare Researchers audience and the Content Affinity attribute.
Index: A comparison of the Medicare Researchers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Medicare Researchers audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female