Dstillery Audiences

MEDICARE RESEARCHERS

Audience Size: 5 Million Devices

Explore the Medicare Researchers Audience

Below you'll find more information about the Medicare Researchers audience, broken down in different categories based on their digital and physical behaviors. These are 5 million unique devices whose actions qualify for the Medicare Researchers audience.

Dstillery Crafted Audiences

INTERESTS

The Medicare Researchers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Medicare Researchers audience is Medicare Price Shoppers.

Interest Composition Index
Medicare Price Shoppers 27.64% 10.40x
Financially Aware (COVID-19 related) 10.51% 10.25x
Medicare Provider Researchers 25.98% 9.76x
Retired Budget Healthcare Shoppers 12.45% 9.44x
Senior Living Center Researchers 17.11% 9.43x
Retired Health Insurance Researchers 11.56% 9.40x
Home Medical Supplies Shoppers 15.43% 9.21x
Recently Retired Individuals 20.97% 8.89x
Generic Prescription Drug Shoppers 10.93% 8.74x
Legal Advice Researchers 12.75% 8.58x
Composition Percentage: The overlap percentage between the Medicare Researchers audience and the Interest attribute.
Index: A comparison of the Medicare Researchers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Medicare Researchers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Medicare Researchers audience is J. Crew.

Location Composition Index
J. Crew 0.01% 1.20x
Gymboree 0.01% 1.08x
American Eagle Outfitters 0.01% 0.99x
Carhartt 0.17% 0.99x
Banana Republic 0.01% 0.97x
Old Navy 0.03% 0.97x
White House Black Market 0.02% 0.97x
Dressbarn 0.01% 0.96x
Jos A. Bank Clothiers 0.01% 0.95x
Chicos 0.01% 0.93x
Composition Percentage: The overlap percentage between the Medicare Researchers audience and the Location attribute.
Index: A comparison of the Medicare Researchers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Medicare Researchers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Medicare Researchers audience is shop411.com.

Website Composition Index
shop411.com 3.08% 12.97x
smarter.com 1.61% 12.59x
topixoffbeat.com 1.02% 12.42x
nichetraveler.com 1.17% 12.21x
mentalflare.com 2.67% 11.99x
likeswifty.com 1.77% 11.95x
symptomfind.com 1.27% 11.40x
aarp.org 28.49% 10.77x
therapyjoker.com 1.16% 10.57x
fastquicksearch.com 2.89% 10.47x
Composition Percentage: The overlap percentage between the Medicare Researchers audience and the Web attribute.
Index: A comparison of the Medicare Researchers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Medicare Researchers audience is Senior Care.

Content Affinity Composition Index
Senior Care 0.02% 11.72x
Home Decoration - Crafts & Kids 0.03% 11.25x
Medical Diagnostics 1.26% 8.78x
Computer Printers 0.01% 8.37x
Mid-Atlantic Beaches 0.04% 8.13x
Medical Supplies 0.09% 7.52x
Disease Cluster 0.04% 7.21x
Vitamin Shoppers 0.06% 6.93x
Cars, Travel & Food 0.01% 6.90x
Diabetes Research 0.09% 6.77x
Composition Percentage: The overlap percentage between the Medicare Researchers audience and the Content Affinity attribute.
Index: A comparison of the Medicare Researchers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Medicare Researchers audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female