Dstillery Audiences

MENS FITNESS PUBLICATION READERS

Audience Size: 3.1 Million Devices

Explore the Mens Fitness Publication Readers Audience

Below you'll find more information about the Mens Fitness Publication Readers audience, broken down in different categories based on their digital and physical behaviors. These are 3.1 million unique devices whose actions qualify for the Mens Fitness Publication Readers audience.

Dstillery Crafted Audiences

INTERESTS

The Mens Fitness Publication Readers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Mens Fitness Publication Readers audience is Men's Health Researchers.

Interest Composition Index
Men's Health Researchers 72.02% 57.26x
TV Advertising Professionals 61.30% 51.37x
Liberal News Readers 57.14% 50.65x
Entertainment Industry Decision Makers 57.32% 49.18x
Women's Fitness Enthusiasts 59.96% 49.03x
Indoor Cycling & Spinning Enthusiasts 60.74% 48.28x
Advertising Professionals 58.59% 48.17x
Running Enthusiasts 57.89% 48.09x
Cholesterol Researchers 56.78% 47.74x
Exercise and Gym Researchers 61.01% 47.24x
Composition Percentage: The overlap percentage between the Mens Fitness Publication Readers audience and the Interest attribute.
Index: A comparison of the Mens Fitness Publication Readers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Mens Fitness Publication Readers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Mens Fitness Publication Readers audience is Supreme.

Location Composition Index
Supreme 0.02% 2.47x
Bonobos 0.16% 1.94x
Everlane 0.01% 1.93x
Topshop 0.04% 1.75x
Jos A. Bank Clothiers 0.41% 1.53x
REI 0.02% 1.52x
Patagonia 0.02% 1.52x
White House Black Market 0.52% 1.49x
Mens Wearhouse 0.64% 1.41x
Johnston and Murphy 0.73% 1.35x
Composition Percentage: The overlap percentage between the Mens Fitness Publication Readers audience and the Location attribute.
Index: A comparison of the Mens Fitness Publication Readers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Mens Fitness Publication Readers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Mens Fitness Publication Readers audience is mensfitness.com.

Website Composition Index
mensfitness.com 2.52% 51.93x
theidleman.com 3.22% 43.84x
awfulannouncing.com 1.22% 41.98x
moneyish.com 1.83% 41.58x
muscleandperformance.com 2.18% 40.80x
theconversation.com 1.11% 40.65x
xojane.com 3.17% 38.70x
yankodesign.com 1.29% 37.73x
weei.com 1.76% 37.16x
kinja.com 1.32% 36.35x
Composition Percentage: The overlap percentage between the Mens Fitness Publication Readers audience and the Web attribute.
Index: A comparison of the Mens Fitness Publication Readers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Mens Fitness Publication Readers audience is Men's Dress Shirt Shopping.

Content Affinity Composition Index
Men's Dress Shirt Shopping 1.58% 24.20x
Assorted Topics (Television, Origami, Men's Health) 0.60% 23.73x
Weight Lifting Enthusiasts 8.93% 21.92x
Local & Travel England - East Midlands 0.34% 20.97x
Mysticism 0.37% 20.77x
Assorted Topics (Web Hosting, Fiction Storytelling, Research) 0.18% 19.39x
Australia & New Zealand Media 6.95% 19.27x
Feminism 1.41% 19.17x
Assorted Topics (Viral Media, Paid Traffic) 8.96% 18.39x
Travel, Food, Fashion & Fitness 3.52% 18.32x
Composition Percentage: The overlap percentage between the Mens Fitness Publication Readers audience and the Content Affinity attribute.
Index: A comparison of the Mens Fitness Publication Readers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Mens Fitness Publication Readers audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male