Dstillery Audiences

MENS FITNESS PUBLICATION READERS

Audience Size: 2.1 Million Devices

Explore the Mens Fitness Publication Readers Audience

Below you'll find more information about the Mens Fitness Publication Readers audience, broken down in different categories based on their digital and physical behaviors. These are 2.1 million unique devices whose actions qualify for the Mens Fitness Publication Readers audience.

Dstillery Crafted Audiences

INTERESTS

The Mens Fitness Publication Readers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Mens Fitness Publication Readers audience is Men's Health Researchers.

Interest Composition Index
Men's Health Researchers 68.12% 95.60x
Women's Fitness Enthusiasts 54.53% 80.73x
TV Advertising Professionals 53.73% 79.85x
Liberal News Readers 49.23% 78.32x
Running Enthusiasts 54.53% 77.23x
Exercise and Gym Researchers 56.85% 76.39x
Entertainment Industry Decision Makers 48.21% 75.76x
Indoor Cycling & Spinning Enthusiasts 56.44% 74.88x
Cholesterol Researchers 50.52% 73.88x
Advertising Professionals 51.97% 73.45x
Composition Percentage: The overlap percentage between the Mens Fitness Publication Readers audience and the Interest attribute.
Index: A comparison of the Mens Fitness Publication Readers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Mens Fitness Publication Readers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Mens Fitness Publication Readers audience is Everlane.

Location Composition Index
Everlane 0.02% 2.59x
Bonobos 0.09% 1.91x
Gap 0.10% 1.85x
Levi Strauss 0.02% 1.83x
Supreme 0.02% 1.79x
Zara 0.04% 1.79x
Kate Spade 0.02% 1.77x
American Apparel 0.07% 1.70x
Tommy Bahama 0.03% 1.70x
Patagonia 0.03% 1.69x
Composition Percentage: The overlap percentage between the Mens Fitness Publication Readers audience and the Location attribute.
Index: A comparison of the Mens Fitness Publication Readers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Mens Fitness Publication Readers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Mens Fitness Publication Readers audience is stridenation.com.

Website Composition Index
stridenation.com 1.83% 80.74x
mensfitness.com 6.49% 73.40x
thyblackman.com 1.37% 68.87x
poliquingroup.com 1.19% 64.88x
gawker.com 2.04% 61.11x
tigerfitness.com 1.15% 59.21x
iamalpham.com 1.11% 54.93x
faveable.com 1.19% 54.36x
kinja.com 2.16% 52.96x
earther.com 1.73% 51.68x
Composition Percentage: The overlap percentage between the Mens Fitness Publication Readers audience and the Web attribute.
Index: A comparison of the Mens Fitness Publication Readers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Mens Fitness Publication Readers audience is Assorted Topics (Television, Origami, Men's Health).

Content Affinity Composition Index
Assorted Topics (Television, Origami, Men's Health) 0.41% 33.10x
Men's Dress Shirt Shopping 3.39% 31.64x
Weight Lifting Enthusiasts 14.74% 27.71x
Local & Travel England - East Midlands 0.42% 27.42x
Mysticism 0.53% 26.24x
Feminism 2.04% 23.35x
Australia & New Zealand Media 7.52% 22.29x
Sports - Skiing, Snowboarding 0.04% 22.21x
Assorted Topics (Viral Media, Paid Traffic) 12.08% 21.54x
Travel, Food, Fashion & Fitness 4.58% 21.41x
Composition Percentage: The overlap percentage between the Mens Fitness Publication Readers audience and the Content Affinity attribute.
Index: A comparison of the Mens Fitness Publication Readers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Mens Fitness Publication Readers audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male