Dstillery Audiences

MENS FITNESS PUBLICATION READERS

Audience Size: 586.3 Thousand Devices

Explore the Mens Fitness Publication Readers Audience

Below you'll find more information about the Mens Fitness Publication Readers audience, broken down in different categories based on their digital and physical behaviors. These are 586.3 thousand unique devices whose actions qualify for the Mens Fitness Publication Readers audience.

Dstillery Crafted Audiences

INTERESTS

The Mens Fitness Publication Readers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Mens Fitness Publication Readers audience is Men's Health Researchers.

Interest Composition Index
Men's Health Researchers 55.90% 173.42x
Women's Fitness Enthusiasts 48.44% 145.84x
Cholesterol Researchers 22.87% 136.97x
Women's Health Researchers 46.55% 133.65x
Women’s Lifestyle Blogs Researchers 33.75% 127.73x
TV Advertising Professionals 51.02% 119.87x
Advertising Professionals 54.44% 113.27x
Home Design Enthusiasts 38.23% 108.02x
Entertainment Industry Decision Makers 52.84% 107.92x
Home Custom Bedroom Decorators 8.91% 105.36x
Composition Percentage: The overlap percentage between the Mens Fitness Publication Readers audience and the Interest attribute.
Index: A comparison of the Mens Fitness Publication Readers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Mens Fitness Publication Readers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Mens Fitness Publication Readers audience is Dressbarn.

Location Composition Index
Dressbarn 0.01% 1.48x
Buckle 0.02% 1.31x
Chicos 0.01% 1.27x
Maurices 0.03% 1.20x
Old Navy 0.02% 1.18x
Gymboree 0.02% 0.99x
Zumiez 0.02% 0.89x
Journeys 0.01% 0.80x
Aeropostale 0.01% 0.78x
Composition Percentage: The overlap percentage between the Mens Fitness Publication Readers audience and the Location attribute.
Index: A comparison of the Mens Fitness Publication Readers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Mens Fitness Publication Readers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Mens Fitness Publication Readers audience is fitwirr.com.

Website Composition Index
fitwirr.com 6.40% 121.05x
cityam.com 6.53% 107.44x
thetelegram.com 1.15% 100.18x
theguardian.pe.ca 1.22% 98.75x
nowtoronto.com 2.59% 96.85x
thechronicleherald.ca 3.27% 93.96x
straight.com 3.54% 90.31x
timescolonist.com 7.27% 86.47x
ratehub.ca 1.33% 86.23x
huffingtonpost.ca 8.11% 86.12x
Composition Percentage: The overlap percentage between the Mens Fitness Publication Readers audience and the Web attribute.
Index: A comparison of the Mens Fitness Publication Readers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Mens Fitness Publication Readers audience is Assorted Topics (Television, Origami, Men's Health).

Content Affinity Composition Index
Assorted Topics (Television, Origami, Men's Health) 1.97% 72.32x
Canada Consumer Product Cluster 1.78% 43.08x
Quebec Vacations 2.51% 42.83x
Weight Lifting Enthusiasts 3.19% 39.07x
Assorted Topics (Art, Photography, Fashion, Paranormal Activity) 13.78% 37.86x
Australia & New Zealand Media 5.20% 36.30x
Canada Tourism Research Cluster 5.40% 35.86x
Canadian Lifestyle 3.66% 35.23x
Travel, Food, Fashion & Fitness 3.21% 34.69x
Winnipeg Canada News 1.32% 32.82x
Composition Percentage: The overlap percentage between the Mens Fitness Publication Readers audience and the Content Affinity attribute.
Index: A comparison of the Mens Fitness Publication Readers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Mens Fitness Publication Readers audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male