Dstillery Audiences

MEN'S HEALTH RESEARCHERS

Audience Size: 2 Million Devices

Explore the Men's Health Researchers Audience

Below you'll find more information about the Men's Health Researchers audience, broken down in different categories based on their digital and physical behaviors. These are 2 million unique devices whose actions qualify for the Men's Health Researchers audience.

Dstillery Crafted Audiences

INTERESTS

The Men's Health Researchers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Men's Health Researchers audience is Mens Fitness Publication Readers.

Interest Composition Index
Mens Fitness Publication Readers 67.27% 74.34x
Exercise and Gym Researchers 62.27% 63.33x
Running Enthusiasts 54.17% 59.66x
Cholesterol Researchers 48.13% 59.16x
Women's Fitness Enthusiasts 52.46% 58.54x
Women's Health Researchers 50.49% 56.70x
Indoor Cycling & Spinning Enthusiasts 51.28% 54.74x
Beard Care Researchers 56.34% 52.80x
TV Advertising Professionals 46.85% 52.74x
Wellness Enthusiasts 46.00% 51.00x
Composition Percentage: The overlap percentage between the Men's Health Researchers audience and the Interest attribute.
Index: A comparison of the Men's Health Researchers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Men's Health Researchers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Men's Health Researchers audience is Urban Outfitters.

Location Composition Index
Urban Outfitters 0.01% 1.80x
H&M 0.02% 1.47x
J. Crew 0.02% 1.44x
Coach 0.01% 1.42x
Forever 21 0.01% 1.32x
Mens Wearhouse 0.04% 1.29x
Eddie Bauer 0.01% 1.29x
Express 0.03% 1.23x
LOFT 0.02% 1.22x
Victoria's Secret 0.04% 1.16x
Composition Percentage: The overlap percentage between the Men's Health Researchers audience and the Location attribute.
Index: A comparison of the Men's Health Researchers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Men's Health Researchers audience is Assorted Topics (Television, Origami, Men's Health).

Content Affinity Composition Index
Assorted Topics (Television, Origami, Men's Health) 2.68% 35.99x
Weight Lifting Enthusiasts 3.41% 33.88x
Crossfit & Obstacle Race Enthusiasts 0.49% 31.90x
Men's Dress Shirt Shopping 0.10% 28.14x
Phone & Computer Game Downloaders 0.08% 26.16x
Film Production 0.39% 22.58x
Assorted Topics (Green Energy, Photoshop, Tattoos, India Fashion) 1.84% 22.32x
Assorted Topics (Viral Media, Paid Traffic) 3.23% 22.31x
Bags & Luggage 1.45% 22.05x
Australia & New Zealand Media 2.99% 21.43x
Composition Percentage: The overlap percentage between the Men's Health Researchers audience and the Content Affinity attribute.
Index: A comparison of the Men's Health Researchers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Men's Health Researchers audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male