Dstillery Audiences

MEN'S HEALTH RESEARCHERS

Audience Size: 1.2 Million Devices

Explore the Men's Health Researchers Audience

Below you'll find more information about the Men's Health Researchers audience, broken down in different categories based on their digital and physical behaviors. These are 1.2 million unique devices whose actions qualify for the Men's Health Researchers audience.

Dstillery Crafted Audiences

INTERESTS

The Men's Health Researchers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Men's Health Researchers audience is Mens Fitness Publication Readers.

Interest Composition Index
Mens Fitness Publication Readers 64.83% 90.32x
Exercise and Gym Researchers 63.56% 72.62x
Running Enthusiasts 47.77% 71.21x
Women's Fitness Enthusiasts 47.17% 68.04x
Cholesterol Researchers 39.21% 67.45x
Women's Health Researchers 46.35% 65.47x
Indoor Cycling & Spinning Enthusiasts 45.22% 63.78x
Boston Trip Planners 40.98% 57.91x
TV Advertising Professionals 43.07% 57.30x
Wellness Enthusiasts 39.34% 57.20x
Composition Percentage: The overlap percentage between the Men's Health Researchers audience and the Interest attribute.
Index: A comparison of the Men's Health Researchers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Men's Health Researchers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Men's Health Researchers audience is The North Face.

Location Composition Index
The North Face 0.01% 2.66x
J. Crew 0.02% 1.26x
Dressbarn 0.02% 1.18x
H&M 0.01% 1.18x
Talbots 0.01% 1.18x
Lane Bryant 0.02% 1.17x
White House Black Market 0.03% 1.14x
LOFT 0.02% 1.12x
Banana Republic 0.02% 1.09x
Hollister 0.02% 1.07x
Composition Percentage: The overlap percentage between the Men's Health Researchers audience and the Location attribute.
Index: A comparison of the Men's Health Researchers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Men's Health Researchers audience is Assorted Topics (Television, Origami, Men's Health).

Content Affinity Composition Index
Assorted Topics (Television, Origami, Men's Health) 2.45% 47.85x
Weight Lifting Enthusiasts 3.12% 38.37x
Crossfit & Obstacle Race Enthusiasts 0.16% 31.60x
Local & Travel England - East Midlands 0.18% 27.70x
Canada Consumer Product Cluster 2.15% 23.48x
Australia & New Zealand Media 2.00% 22.63x
Assorted Topics (Green Energy, Photoshop, Tattoos, India Fashion) 1.32% 22.60x
Bags & Luggage 1.29% 21.33x
Local & Travel England - Northern England 0.26% 21.31x
Video Content Sites 0.79% 20.99x
Composition Percentage: The overlap percentage between the Men's Health Researchers audience and the Content Affinity attribute.
Index: A comparison of the Men's Health Researchers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Men's Health Researchers audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male