Dstillery Audiences

MEN'S HEALTH RESEARCHERS

Audience Size: 2.4 Million Devices

Explore the Men's Health Researchers Audience

Below you'll find more information about the Men's Health Researchers audience, broken down in different categories based on their digital and physical behaviors. These are 2.4 million unique devices whose actions qualify for the Men's Health Researchers audience.

Dstillery Crafted Audiences

INTERESTS

The Men's Health Researchers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Men's Health Researchers audience is Mens Fitness Publication Readers.

Interest Composition Index
Mens Fitness Publication Readers 61.32% 48.09x
Exercise and Gym Researchers 66.49% 45.96x
Weight Lifting Enthusiasts 64.92% 40.59x
Running Enthusiasts 51.36% 37.24x
Women's Fitness Enthusiasts 47.05% 35.88x
Cholesterol Researchers 41.20% 30.73x
Fitness Enthusiasts 41.09% 30.47x
Men's Clothing Shoppers 43.29% 28.04x
Yogis 43.42% 26.84x
Liberal News Readers 32.71% 26.73x
Composition Percentage: The overlap percentage between the Men's Health Researchers audience and the Interest attribute.
Index: A comparison of the Men's Health Researchers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Men's Health Researchers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Men's Health Researchers audience is American Apparel.

Location Composition Index
American Apparel 0.05% 1.53x
Armani 0.03% 1.43x
Joe's Jeans 0.01% 1.41x
Michael Kors 0.02% 1.38x
Zara 0.04% 1.37x
Levi Strauss 0.01% 1.33x
Supreme 0.01% 1.33x
Free People 0.02% 1.31x
Club Monaco 0.01% 1.29x
Urban Outfitters 0.07% 1.26x
Composition Percentage: The overlap percentage between the Men's Health Researchers audience and the Location attribute.
Index: A comparison of the Men's Health Researchers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Men's Health Researchers audience is Weight Lifting Enthusiasts.

Content Affinity Composition Index
Weight Lifting Enthusiasts 20.66% 31.03x
Assorted Topics #11273 (Television, Origami, Men's Health) 0.50% 25.74x
Men's Dress Shirt Shopping 4.65% 24.10x
Sports - Skiing, Snowboarding 0.07% 21.41x
Crossfit & Obstacle Race Enthusiasts 8.68% 20.25x
Weight Loss & Nutrition Assistance Researchers 24.61% 18.68x
Assorted Topics #11709 (Green Energy, Photoshop, Tattoos, India Fashion) 3.26% 16.82x
Home Décor, Furniture, & Decorating 0.09% 16.71x
Local & Travel England - East Midlands 0.27% 16.64x
Assorted Topics #11153 (Viral Media, Paid Traffic) 11.26% 16.45x
Composition Percentage: The overlap percentage between the Men's Health Researchers audience and the Content Affinity attribute.
Index: A comparison of the Men's Health Researchers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Men's Health Researchers audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male