Dstillery Audiences

MEN'S UNDERWEAR SHOPPERS

Audience Size: 3.7 Million Devices

Explore the Men's Underwear Shoppers Audience

Below you'll find more information about the Men's Underwear Shoppers audience, broken down in different categories based on their digital and physical behaviors. These are 3.7 million unique devices whose actions qualify for the Men's Underwear Shoppers audience.

Dstillery Crafted Audiences

INTERESTS

The Men's Underwear Shoppers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Men's Underwear Shoppers audience is Generic Prescription Drug Shoppers.

Interest Composition Index
Generic Prescription Drug Shoppers 21.50% 15.29x
Solitaire Players 22.63% 14.90x
Golf Course Researchers 22.70% 14.73x
Self Storage Shoppers 22.88% 14.35x
Automotive Racing Enthusiasts 21.15% 14.16x
Ink & Toner Shoppers 21.10% 13.69x
Home Rug Shoppers 19.32% 13.54x
Home Goods Supercenter Shoppers 19.32% 13.54x
Mahjong Players 21.02% 13.46x
Sudoku Players 21.05% 13.42x
Composition Percentage: The overlap percentage between the Men's Underwear Shoppers audience and the Interest attribute.
Index: A comparison of the Men's Underwear Shoppers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Men's Underwear Shoppers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Men's Underwear Shoppers audience is Mens Wearhouse.

Location Composition Index
Mens Wearhouse 0.01% 1.15x
Carhartt 0.15% 1.06x
Composition Percentage: The overlap percentage between the Men's Underwear Shoppers audience and the Location attribute.
Index: A comparison of the Men's Underwear Shoppers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Men's Underwear Shoppers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Men's Underwear Shoppers audience is sportrider.com.

Website Composition Index
sportrider.com 1.06% 52.17x
myvidster.com 1.05% 40.34x
onthebright.com 2.00% 39.47x
360daily.com 3.64% 38.31x
baseballessential.com 2.28% 36.59x
gaycities.com 1.57% 33.37x
dailysuperheroes.com 1.90% 32.73x
shewon.net 1.75% 31.12x
ultralava.com 1.26% 30.99x
naturalhealthyliving.net 1.00% 29.07x
Composition Percentage: The overlap percentage between the Men's Underwear Shoppers audience and the Web attribute.
Index: A comparison of the Men's Underwear Shoppers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Men's Underwear Shoppers audience is Instagram Management.

Content Affinity Composition Index
Instagram Management 0.11% 16.36x
Discount Shopping 0.46% 15.89x
Beach & Intimate Wear 0.31% 15.80x
Men's Fashion Shopping 0.10% 14.03x
Drawing & Animation 0.05% 13.80x
Scuba Diving 0.09% 12.79x
Chat Rooms 0.14% 12.63x
Assorted Topics (Horoscopes, Online Arcade Games, Quizzes) 5.57% 12.05x
LGBTQ Advocacy 7.82% 12.00x
Men's Dress Shirt Shopping 0.36% 11.20x
Composition Percentage: The overlap percentage between the Men's Underwear Shoppers audience and the Content Affinity attribute.
Index: A comparison of the Men's Underwear Shoppers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Men's Underwear Shoppers audience resonates most for the following age bracket and gender.
Age
65+
Gender
Male