Explore the Men's Underwear Shoppers Audience
Below you'll find more information about the Men's Underwear Shoppers audience, broken down in different categories based on their digital and physical behaviors. These are 1.9 million unique devices whose actions qualify for the Men's Underwear Shoppers audience.
INTERESTS
The Men's Underwear Shoppers audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Men's Underwear Shoppers audience is Christmas Lights Shoppers.
| Interest | Composition | Index |
| Christmas Lights Shoppers | 20.51% | 19.07x |
| Videographers | 20.74% | 15.91x |
| Home Goods Supercenter Shoppers | 11.51% | 15.82x |
| Hardware Shoppers | 7.50% | 15.65x |
| Ebay Shoppers | 16.43% | 15.14x |
| Mailing & Shipping Shoppers | 9.20% | 14.91x |
| Financially Aware (COVID-19 related) | 13.56% | 14.81x |
| Marines | 11.86% | 14.64x |
| Oil Brand Shoppers | 19.26% | 14.45x |
| Men's Clothing Shoppers | 7.25% | 14.00x |
Composition Percentage:
The overlap percentage between the Men's Underwear Shoppers audience and the Interest attribute.
Index: A comparison of the Men's Underwear Shoppers audience to the internet population.
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APPAREL RETAILERS
The Men's Underwear Shoppers audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Men's Underwear Shoppers audience is American Apparel.
| Location | Composition | Index |
| American Apparel | 0.01% | 2.24x |
| Mens Wearhouse | 0.02% | 1.69x |
| Forever 21 | 0.01% | 1.50x |
| J. Crew | 0.01% | 1.46x |
| Lane Bryant | 0.02% | 1.44x |
| Chicos | 0.02% | 1.40x |
| Lululemon | 0.01% | 1.27x |
| Banana Republic | 0.01% | 1.27x |
| White House Black Market | 0.02% | 1.21x |
| Carhartt | 0.10% | 1.21x |
Composition Percentage:
The overlap percentage between the Men's Underwear Shoppers audience and the Location attribute.
Index: A comparison of the Men's Underwear Shoppers audience to the internet population.
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WEBSITES
The Men's Underwear Shoppers audience is distinctive due to the websites they visit.
As seen below, the highest indexing website for the Men's Underwear Shoppers audience is gaycities.com.
| Website | Composition | Index |
| gaycities.com | 1.24% | 27.38x |
| instinctmagazine.com | 2.01% | 19.04x |
| newnownext.com | 1.02% | 18.43x |
| twentydaily.com | 1.12% | 17.84x |
| richverse.com | 2.42% | 16.73x |
| advocate.com | 5.04% | 16.46x |
| expedia.com | 1.09% | 16.36x |
| mentalflare.com | 3.33% | 16.24x |
| sportsmansguide.com | 2.49% | 16.07x |
| shop411.com | 2.47% | 15.46x |
Composition Percentage:
The overlap percentage between the Men's Underwear Shoppers audience and the Web attribute.
Index: A comparison of the Men's Underwear Shoppers audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Men's Underwear Shoppers audience is Assorted Topics (Self Improvement, Scientific Improvement, Gulf Coast News, Somerset Pennsylvania).
| Content Affinity | Composition | Index |
| Assorted Topics (Self Improvement, Scientific Improvement, Gulf Coast News, Somerset Pennsylvania) | 0.69% | 13.38x |
| Discount Shopping | 0.04% | 12.48x |
| Charity Walks | 1.40% | 10.98x |
| Assorted Topics (Horoscopes, Online Arcade Games, Quizzes) | 5.03% | 10.95x |
| LGBTQ Advocacy | 4.66% | 10.07x |
| Furniture Shopping | 0.05% | 9.20x |
| Consumer Rewards | 0.03% | 8.97x |
| University Press | 0.03% | 8.97x |
| Assorted Topics (Forum Hosting, Website Creation, Celebrity Photos, Humor) | 0.06% | 8.79x |
| Jokes & Riddles | 0.03% | 8.54x |
Composition Percentage:
The overlap percentage between the Men's Underwear Shoppers audience and the Content Affinity attribute.
Index: A comparison of the Men's Underwear Shoppers audience to the internet population.
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DEMOGRAPHICS
The Men's Underwear Shoppers audience resonates most for the following age bracket and gender.
Age
65+
Gender
Male
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