Explore the Mercedes-Benz Vehicle Shoppers Audience
Below you'll find more information about the Mercedes-Benz Vehicle Shoppers audience, broken down in different categories based on their digital and physical behaviors. These are 3.1 million unique devices whose actions qualify for the Mercedes-Benz Vehicle Shoppers audience.
INTERESTS
The Mercedes-Benz Vehicle Shoppers audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Mercedes-Benz Vehicle Shoppers audience is Audi Vehicle Shoppers.
| Interest | Composition | Index |
| Audi Vehicle Shoppers | 21.75% | 14.85x |
| Corvette Enthusiasts | 23.28% | 14.35x |
| Auto Repair Researchers | 21.93% | 13.94x |
| Jaguar Vehicle Shoppers | 23.94% | 13.80x |
| In-Market Car Shoppers | 21.44% | 13.49x |
| Acura Vehicle Shoppers | 20.17% | 13.48x |
| Car Buyers | 19.90% | 13.14x |
| Truck Shoppers | 23.15% | 13.12x |
| Ford Mustang Enthusiasts | 19.82% | 13.05x |
| Car Collector Enthusiasts | 20.47% | 12.67x |
Composition Percentage:
The overlap percentage between the Mercedes-Benz Vehicle Shoppers audience and the Interest attribute.
Index: A comparison of the Mercedes-Benz Vehicle Shoppers audience to the internet population.
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APPAREL RETAILERS
The Mercedes-Benz Vehicle Shoppers audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Mercedes-Benz Vehicle Shoppers audience is Lorna Jane.
| Location | Composition | Index |
| Lorna Jane | 0.01% | 1.62x |
| Intermix | 0.01% | 1.56x |
| Joe's Jeans | 0.01% | 1.45x |
| Supreme | 0.00% | 1.34x |
| Tommy Bahama | 0.03% | 1.29x |
| Club Monaco | 0.01% | 1.28x |
| Saint Laurent Paris | 0.01% | 1.26x |
| Brooks Brothers | 0.04% | 1.26x |
| Calvin Klein | 0.01% | 1.23x |
| Hollister | 0.02% | 1.20x |
Composition Percentage:
The overlap percentage between the Mercedes-Benz Vehicle Shoppers audience and the Location attribute.
Index: A comparison of the Mercedes-Benz Vehicle Shoppers audience to the internet population.
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WEBSITES
The Mercedes-Benz Vehicle Shoppers audience is distinctive due to the websites they visit.
As seen below, the highest indexing website for the Mercedes-Benz Vehicle Shoppers audience is mbworld.org.
| Website | Composition | Index |
| mbworld.org | 12.94% | 100.41x |
| benzworld.org | 7.86% | 96.91x |
| mercedesforum.com | 1.06% | 96.17x |
| autohausaz.com | 4.80% | 62.73x |
| rmeuropean.com | 1.51% | 62.00x |
| carpartsdiscount.com | 2.77% | 47.39x |
| performancetrucks.net | 1.77% | 43.91x |
| jaguarforums.com | 1.32% | 42.54x |
| dieselbombers.com | 1.63% | 39.14x |
| e46fanatics.com | 1.12% | 38.37x |
Composition Percentage:
The overlap percentage between the Mercedes-Benz Vehicle Shoppers audience and the Web attribute.
Index: A comparison of the Mercedes-Benz Vehicle Shoppers audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Mercedes-Benz Vehicle Shoppers audience is Car Enthusiasts.
| Content Affinity | Composition | Index |
| Car Enthusiasts | 14.19% | 19.12x |
| Auto Body Upkeep & Repair Researchers | 5.71% | 13.21x |
| Motorcycles & Snowmobiles | 4.65% | 13.16x |
| Motorsport Equipment | 6.22% | 12.39x |
| Car Keys, Locks & Remotes | 7.55% | 12.35x |
| Auto Enthusiast Information Researchers | 9.33% | 11.79x |
| Car Shopping | 9.29% | 10.19x |
| Classic Car Enthusiasts | 13.98% | 9.56x |
| Auto Tires & Parts Repair Researchers | 3.53% | 9.42x |
| Trucking | 8.21% | 8.96x |
Composition Percentage:
The overlap percentage between the Mercedes-Benz Vehicle Shoppers audience and the Content Affinity attribute.
Index: A comparison of the Mercedes-Benz Vehicle Shoppers audience to the internet population.
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DEMOGRAPHICS
The Mercedes-Benz Vehicle Shoppers audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male
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