Explore the Mercedes-Benz Vehicle Shoppers Audience
Below you'll find more information about the Mercedes-Benz Vehicle Shoppers audience, broken down in different categories based on their digital and physical behaviors. These are 3.6 million unique devices whose actions qualify for the Mercedes-Benz Vehicle Shoppers audience.
INTERESTS
The Mercedes-Benz Vehicle Shoppers audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Mercedes-Benz Vehicle Shoppers audience is Audi Vehicle Shoppers.
| Interest | Composition | Index |
| Audi Vehicle Shoppers | 23.70% | 18.11x |
| Corvette Enthusiasts | 25.26% | 17.87x |
| Auto Repair Researchers | 24.58% | 17.86x |
| In-Market Car Shoppers | 23.92% | 17.59x |
| Jaguar Vehicle Shoppers | 26.06% | 17.48x |
| Volvo Vehicle Shoppers | 18.89% | 17.01x |
| Car Buyers | 21.96% | 16.87x |
| Truck Shoppers | 25.06% | 16.84x |
| Honda Vehicle Shoppers | 23.75% | 16.63x |
| Acura Vehicle Shoppers | 22.44% | 16.57x |
Composition Percentage:
The overlap percentage between the Mercedes-Benz Vehicle Shoppers audience and the Interest attribute.
Index: A comparison of the Mercedes-Benz Vehicle Shoppers audience to the internet population.
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APPAREL RETAILERS
The Mercedes-Benz Vehicle Shoppers audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Mercedes-Benz Vehicle Shoppers audience is Topshop.
| Location | Composition | Index |
| Topshop | 0.03% | 1.79x |
| Club Monaco | 0.02% | 1.39x |
| Tommy Bahama | 0.04% | 1.34x |
| Bonobos | 0.09% | 1.31x |
| Saint Laurent Paris | 0.01% | 1.29x |
| Uniqlo | 0.02% | 1.29x |
| Jos A. Bank Clothiers | 0.33% | 1.27x |
| REI | 0.02% | 1.24x |
| Mens Wearhouse | 0.53% | 1.24x |
| Lululemon | 0.06% | 1.21x |
Composition Percentage:
The overlap percentage between the Mercedes-Benz Vehicle Shoppers audience and the Location attribute.
Index: A comparison of the Mercedes-Benz Vehicle Shoppers audience to the internet population.
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WEBSITES
The Mercedes-Benz Vehicle Shoppers audience is distinctive due to the websites they visit.
As seen below, the highest indexing website for the Mercedes-Benz Vehicle Shoppers audience is mercedesforum.com.
| Website | Composition | Index |
| mercedesforum.com | 1.64% | 104.27x |
| mbworld.org | 21.24% | 102.31x |
| benzworld.org | 12.38% | 98.93x |
| slkworld.com | 1.11% | 86.99x |
| rmeuropean.com | 2.30% | 63.57x |
| autohausaz.com | 6.50% | 60.44x |
| texas-speed.com | 1.07% | 46.74x |
| carpartsdiscount.com | 3.17% | 45.86x |
| supraforums.com | 1.24% | 43.36x |
| bavauto.com | 1.25% | 42.50x |
Composition Percentage:
The overlap percentage between the Mercedes-Benz Vehicle Shoppers audience and the Web attribute.
Index: A comparison of the Mercedes-Benz Vehicle Shoppers audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Mercedes-Benz Vehicle Shoppers audience is Car Enthusiasts.
| Content Affinity | Composition | Index |
| Car Enthusiasts | 14.10% | 17.65x |
| Auto Body Upkeep & Repair Researchers | 4.00% | 12.80x |
| Motorsport Equipment | 6.00% | 12.28x |
| Car Keys, Locks & Remotes | 6.87% | 11.89x |
| Motorcycles & Snowmobiles | 5.91% | 11.34x |
| Auto Enthusiast Information Researchers | 9.00% | 10.97x |
| Auto Tires & Parts Repair Researchers | 2.26% | 10.22x |
| Classic Car Enthusiasts | 13.49% | 9.37x |
| Trucking | 6.91% | 9.29x |
| Car Shopping | 11.76% | 8.89x |
Composition Percentage:
The overlap percentage between the Mercedes-Benz Vehicle Shoppers audience and the Content Affinity attribute.
Index: A comparison of the Mercedes-Benz Vehicle Shoppers audience to the internet population.
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DEMOGRAPHICS
The Mercedes-Benz Vehicle Shoppers audience resonates most for the following age bracket and gender.
Age
45-54
Gender
Male
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