Explore the Mercedes-Benz Vehicle Shoppers Audience
Below you'll find more information about the Mercedes-Benz Vehicle Shoppers audience, broken down in different categories based on their digital and physical behaviors. These are 2.6 million unique devices whose actions qualify for the Mercedes-Benz Vehicle Shoppers audience.
INTERESTS
The Mercedes-Benz Vehicle Shoppers audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Mercedes-Benz Vehicle Shoppers audience is Audi Vehicle Shoppers.
| Interest | Composition | Index |
| Audi Vehicle Shoppers | 25.28% | 17.02x |
| Jaguar Vehicle Shoppers | 26.44% | 16.83x |
| Corvette Enthusiasts | 26.53% | 16.47x |
| In-Market Car Shoppers | 24.34% | 15.99x |
| Auto Repair Researchers | 25.47% | 15.98x |
| Truck Shoppers | 25.09% | 15.76x |
| Acura Vehicle Shoppers | 23.28% | 15.57x |
| Honda Vehicle Shoppers | 24.73% | 15.31x |
| Volvo Vehicle Shoppers | 21.20% | 15.26x |
| Online Auto Shoppers | 23.52% | 15.13x |
Composition Percentage:
The overlap percentage between the Mercedes-Benz Vehicle Shoppers audience and the Interest attribute.
Index: A comparison of the Mercedes-Benz Vehicle Shoppers audience to the internet population.
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APPAREL RETAILERS
The Mercedes-Benz Vehicle Shoppers audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Mercedes-Benz Vehicle Shoppers audience is Lorna Jane.
| Location | Composition | Index |
| Lorna Jane | 0.01% | 2.24x |
| Jos A. Bank Clothiers | 0.37% | 1.32x |
| Mens Wearhouse | 0.59% | 1.26x |
| Tommy Bahama | 0.04% | 1.24x |
| Bonobos | 0.07% | 1.23x |
| Ann Taylor | 0.03% | 1.21x |
| Express Outlets | 0.01% | 1.21x |
| J. Crew | 0.07% | 1.17x |
| Lululemon | 0.07% | 1.17x |
| Chicos | 0.08% | 1.16x |
Composition Percentage:
The overlap percentage between the Mercedes-Benz Vehicle Shoppers audience and the Location attribute.
Index: A comparison of the Mercedes-Benz Vehicle Shoppers audience to the internet population.
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WEBSITES
The Mercedes-Benz Vehicle Shoppers audience is distinctive due to the websites they visit.
As seen below, the highest indexing website for the Mercedes-Benz Vehicle Shoppers audience is mercedesforum.com.
| Website | Composition | Index |
| mercedesforum.com | 1.15% | 87.48x |
| mbworld.org | 15.35% | 86.90x |
| benzworld.org | 9.15% | 86.10x |
| rmeuropean.com | 1.79% | 55.80x |
| autohausaz.com | 5.05% | 54.91x |
| carpartsdiscount.com | 2.59% | 41.61x |
| performancetrucks.net | 2.11% | 39.56x |
| realoem.com | 1.05% | 38.38x |
| carmonkeys.com | 1.41% | 38.21x |
| dieselbombers.com | 1.48% | 37.05x |
Composition Percentage:
The overlap percentage between the Mercedes-Benz Vehicle Shoppers audience and the Web attribute.
Index: A comparison of the Mercedes-Benz Vehicle Shoppers audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Mercedes-Benz Vehicle Shoppers audience is Car Enthusiasts.
| Content Affinity | Composition | Index |
| Car Enthusiasts | 16.51% | 19.56x |
| Auto Body Upkeep & Repair Researchers | 4.77% | 13.34x |
| Motorsport Equipment | 7.37% | 13.13x |
| Motorcycles & Snowmobiles | 6.52% | 12.26x |
| Car Keys, Locks & Remotes | 8.36% | 12.18x |
| Watches & Jewelry | 0.02% | 11.28x |
| Auto Enthusiast Information Researchers | 10.65% | 10.83x |
| Auto Tires & Parts Repair Researchers | 2.97% | 10.47x |
| Classic Car Enthusiasts | 15.31% | 9.86x |
| Trucking | 7.93% | 9.54x |
Composition Percentage:
The overlap percentage between the Mercedes-Benz Vehicle Shoppers audience and the Content Affinity attribute.
Index: A comparison of the Mercedes-Benz Vehicle Shoppers audience to the internet population.
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DEMOGRAPHICS
The Mercedes-Benz Vehicle Shoppers audience resonates most for the following age bracket and gender.
Age
45-54
Gender
Male
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