Explore the Mercedes-Benz Vehicle Shoppers Audience
Below you'll find more information about the Mercedes-Benz Vehicle Shoppers audience, broken down in different categories based on their digital and physical behaviors. These are 3.3 million unique devices whose actions qualify for the Mercedes-Benz Vehicle Shoppers audience.
INTERESTS
The Mercedes-Benz Vehicle Shoppers audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Mercedes-Benz Vehicle Shoppers audience is Audi Vehicle Shoppers.
| Interest | Composition | Index |
| Audi Vehicle Shoppers | 21.79% | 14.56x |
| Corvette Enthusiasts | 22.87% | 14.15x |
| Auto Repair Researchers | 22.23% | 13.82x |
| Acura Vehicle Shoppers | 19.95% | 13.61x |
| Jaguar Vehicle Shoppers | 24.19% | 13.52x |
| Car Buyers | 20.00% | 13.12x |
| Ford Mustang Enthusiasts | 20.10% | 12.82x |
| Car Collector Enthusiasts | 20.86% | 12.80x |
| In-Market Car Shoppers | 22.95% | 12.73x |
| Truck Shoppers | 23.76% | 12.67x |
Composition Percentage:
The overlap percentage between the Mercedes-Benz Vehicle Shoppers audience and the Interest attribute.
Index: A comparison of the Mercedes-Benz Vehicle Shoppers audience to the internet population.
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APPAREL RETAILERS
The Mercedes-Benz Vehicle Shoppers audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Mercedes-Benz Vehicle Shoppers audience is Express Outlets.
| Location | Composition | Index |
| Express Outlets | 0.01% | 1.65x |
| Tommy Bahama | 0.03% | 1.51x |
| Saint Laurent Paris | 0.01% | 1.35x |
| Ralph Lauren | 0.01% | 1.33x |
| Columbia | 0.01% | 1.27x |
| Hugo Boss | 0.03% | 1.26x |
| Levi Strauss | 0.01% | 1.25x |
| Everlane | 0.00% | 1.25x |
| Free People | 0.02% | 1.21x |
| Forever 21 | 0.06% | 1.19x |
Composition Percentage:
The overlap percentage between the Mercedes-Benz Vehicle Shoppers audience and the Location attribute.
Index: A comparison of the Mercedes-Benz Vehicle Shoppers audience to the internet population.
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WEBSITES
The Mercedes-Benz Vehicle Shoppers audience is distinctive due to the websites they visit.
As seen below, the highest indexing website for the Mercedes-Benz Vehicle Shoppers audience is mbworld.org.
| Website | Composition | Index |
| mbworld.org | 12.42% | 61.86x |
| mercedesforum.com | 1.02% | 60.39x |
| benzworld.org | 7.11% | 60.01x |
| autohausaz.com | 4.63% | 40.31x |
| rmeuropean.com | 1.55% | 39.99x |
| carpartsdiscount.com | 2.58% | 30.56x |
| performancetrucks.net | 1.79% | 28.72x |
| jaguarforums.com | 1.37% | 28.00x |
| dieselbombers.com | 1.58% | 25.87x |
| e46fanatics.com | 1.15% | 25.85x |
Composition Percentage:
The overlap percentage between the Mercedes-Benz Vehicle Shoppers audience and the Web attribute.
Index: A comparison of the Mercedes-Benz Vehicle Shoppers audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Mercedes-Benz Vehicle Shoppers audience is Car Enthusiasts.
| Content Affinity | Composition | Index |
| Car Enthusiasts | 13.12% | 19.74x |
| Auto Body Upkeep & Repair Researchers | 5.14% | 13.54x |
| Motorcycles & Snowmobiles | 4.48% | 12.97x |
| Motorsport Equipment | 5.90% | 12.83x |
| Car Keys, Locks & Remotes | 7.11% | 12.71x |
| Auto Enthusiast Information Researchers | 8.78% | 12.20x |
| Car Shopping | 8.79% | 10.36x |
| Auto Tires & Parts Repair Researchers | 3.15% | 10.14x |
| Classic Car Enthusiasts | 12.93% | 9.69x |
| Trucking | 7.74% | 9.23x |
Composition Percentage:
The overlap percentage between the Mercedes-Benz Vehicle Shoppers audience and the Content Affinity attribute.
Index: A comparison of the Mercedes-Benz Vehicle Shoppers audience to the internet population.
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DEMOGRAPHICS
The Mercedes-Benz Vehicle Shoppers audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male
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