Dstillery Audiences

METAL DETECTING ENTHUSIASTS

Audience Size: 2.2 Million Devices

Explore the Metal Detecting Enthusiasts Audience

Below you'll find more information about the Metal Detecting Enthusiasts audience, broken down in different categories based on their digital and physical behaviors. These are 2.2 million unique devices whose actions qualify for the Metal Detecting Enthusiasts audience.

Dstillery Crafted Audiences

INTERESTS

The Metal Detecting Enthusiasts audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Metal Detecting Enthusiasts audience is Antiquing Enthusiasts.

Interest Composition Index
Antiquing Enthusiasts 28.11% 20.94x
Home Exterior Design Enthusiasts 13.06% 20.22x
Power Tools Shoppers 25.01% 17.95x
Off the Grid Living Enthusiasts 19.18% 17.79x
Spa and Pool Owners 19.55% 17.42x
Archery Enthusiasts 22.36% 17.41x
Product Manuals Researchers 23.90% 17.23x
Lawn and Home Pest Control Researchers 22.13% 16.69x
Ebay Shoppers 19.81% 16.66x
Getting Off the Grid Travelers 16.86% 16.33x
Composition Percentage: The overlap percentage between the Metal Detecting Enthusiasts audience and the Interest attribute.
Index: A comparison of the Metal Detecting Enthusiasts audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Metal Detecting Enthusiasts audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Metal Detecting Enthusiasts audience is Chicos.

Location Composition Index
Chicos 0.02% 1.35x
Talbots 0.01% 1.31x
Carhartt 0.16% 1.21x
Gap 0.02% 1.21x
White House Black Market 0.02% 1.18x
Maurices 0.04% 1.16x
Zumiez 0.03% 1.13x
Mens Wearhouse 0.02% 1.08x
American Eagle Outfitters 0.01% 1.06x
Old Navy 0.02% 1.03x
Composition Percentage: The overlap percentage between the Metal Detecting Enthusiasts audience and the Location attribute.
Index: A comparison of the Metal Detecting Enthusiasts audience to the internet population.
Dstillery Web Insights

WEBSITES

The Metal Detecting Enthusiasts audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Metal Detecting Enthusiasts audience is treasurenet.com.

Website Composition Index
treasurenet.com 2.86% 58.21x
metaldetector.com 1.42% 41.73x
cointrackers.com 4.89% 40.89x
usacoinbook.com 5.50% 28.10x
sportsmansguide.com 4.72% 25.33x
budsgunshop.com 2.22% 21.83x
collectorsweekly.com 1.98% 20.20x
treasurepursuits.com 1.20% 18.75x
kitco.com 8.13% 17.80x
silverrecyclers.com 2.72% 17.59x
Composition Percentage: The overlap percentage between the Metal Detecting Enthusiasts audience and the Web attribute.
Index: A comparison of the Metal Detecting Enthusiasts audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Metal Detecting Enthusiasts audience is Collectibles - Coins & Sports Cards.

Content Affinity Composition Index
Collectibles - Coins & Sports Cards 3.25% 26.99x
Bird Watching 0.07% 14.74x
Gun Enthusiast - Rifles & Ammo 1.79% 13.22x
Discount Shopping 0.07% 12.12x
Scuba Diving 0.04% 11.02x
Nutrition & Diabetic Living 0.04% 11.02x
Assorted Topics (Allergies, Chinese Goods, Trade Shows, Apparel, Product Reviews) 0.08% 10.39x
Jokes & Riddles 0.03% 10.39x
Diabetes Research 0.03% 9.92x
Survival Guides 0.08% 9.92x
Composition Percentage: The overlap percentage between the Metal Detecting Enthusiasts audience and the Content Affinity attribute.
Index: A comparison of the Metal Detecting Enthusiasts audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Metal Detecting Enthusiasts audience resonates most for the following age bracket and gender.
Age
65+
Gender
Male