Dstillery Audiences

METAL DETECTING ENTHUSIASTS

Audience Size: 3.1 Million Devices

Explore the Metal Detecting Enthusiasts Audience

Below you'll find more information about the Metal Detecting Enthusiasts audience, broken down in different categories based on their digital and physical behaviors. These are 3.1 million unique devices whose actions qualify for the Metal Detecting Enthusiasts audience.

Dstillery Crafted Audiences

INTERESTS

The Metal Detecting Enthusiasts audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Metal Detecting Enthusiasts audience is Power Tools Shoppers.

Interest Composition Index
Power Tools Shoppers 40.22% 22.74x
Product Manuals Researchers 38.50% 21.97x
Off the Grid Living Enthusiasts 40.02% 20.85x
Mowing Equipment Shoppers 30.69% 20.62x
Lawn and Home Pest Control Researchers 34.01% 20.24x
Outdoors Enthusiasts 39.23% 20.13x
Antiquing Enthusiasts 34.58% 19.83x
Archery Enthusiasts 32.83% 19.40x
Coin Collectors 29.87% 19.33x
Home Exterior Design Enthusiasts 27.93% 19.15x
Composition Percentage: The overlap percentage between the Metal Detecting Enthusiasts audience and the Interest attribute.
Index: A comparison of the Metal Detecting Enthusiasts audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Metal Detecting Enthusiasts audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Metal Detecting Enthusiasts audience is Belk.

Location Composition Index
Belk 0.02% 1.70x
Carhartt 0.22% 1.32x
Express Outlets 0.00% 1.08x
Dressbarn 0.04% 1.07x
Lane Bryant 0.05% 1.07x
LL Bean 0.01% 1.06x
Chicos 0.04% 1.04x
Old Navy 0.05% 0.93x
Mens Wearhouse 0.19% 0.93x
Michael Kors 0.02% 0.93x
Composition Percentage: The overlap percentage between the Metal Detecting Enthusiasts audience and the Location attribute.
Index: A comparison of the Metal Detecting Enthusiasts audience to the internet population.
Dstillery Web Insights

WEBSITES

The Metal Detecting Enthusiasts audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Metal Detecting Enthusiasts audience is treasurenet.com.

Website Composition Index
treasurenet.com 1.87% 53.35x
metaldetector.com 1.88% 40.73x
personaldefenseworld.com 1.50% 31.02x
baileysonline.com 1.43% 30.20x
iboats.com 1.07% 29.11x
usacoinbook.com 4.16% 28.51x
lapolicegear.com 2.03% 26.93x
govliquidation.com 1.59% 26.29x
discountramps.com 1.23% 26.03x
milwaukeetool.com 1.12% 25.99x
Composition Percentage: The overlap percentage between the Metal Detecting Enthusiasts audience and the Web attribute.
Index: A comparison of the Metal Detecting Enthusiasts audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Metal Detecting Enthusiasts audience is Rural Living.

Content Affinity Composition Index
Rural Living 0.32% 23.35x
Home Improvement Contractor 3.46% 21.42x
Collectibles - Coins & Sports Cards 8.16% 21.17x
Survival Guides 0.74% 19.35x
Handyman Tools 0.06% 19.14x
Flags & Trump 0.15% 16.84x
Power Tools 7.23% 16.75x
Discount Shopping 7.35% 16.72x
Auctions & Repossessions 2.09% 16.21x
Garden Power Equipment 15.31% 15.73x
Composition Percentage: The overlap percentage between the Metal Detecting Enthusiasts audience and the Content Affinity attribute.
Index: A comparison of the Metal Detecting Enthusiasts audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Metal Detecting Enthusiasts audience resonates most for the following age bracket and gender.
Age
55-64
Gender
Male