Dstillery Audiences

METAL DETECTING ENTHUSIASTS

Audience Size: 3.9 Million Devices

Explore the Metal Detecting Enthusiasts Audience

Below you'll find more information about the Metal Detecting Enthusiasts audience, broken down in different categories based on their digital and physical behaviors. These are 3.9 million unique devices whose actions qualify for the Metal Detecting Enthusiasts audience.

Dstillery Crafted Audiences

INTERESTS

The Metal Detecting Enthusiasts audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Metal Detecting Enthusiasts audience is Product Manuals Researchers.

Interest Composition Index
Product Manuals Researchers 38.96% 26.10x
Power Tools Shoppers 40.02% 25.18x
Antiquing Enthusiasts 35.21% 24.53x
Getting Off the Grid Travelers 37.67% 24.31x
Lawn and Home Pest Control Researchers 34.77% 24.10x
Off the Grid Living Enthusiasts 33.21% 23.56x
Home Exterior Design Enthusiasts 29.85% 22.73x
Archery Enthusiasts 33.41% 22.64x
Spa and Pool Owners 32.57% 22.04x
RV Owners and Upgraders 35.62% 21.79x
Composition Percentage: The overlap percentage between the Metal Detecting Enthusiasts audience and the Interest attribute.
Index: A comparison of the Metal Detecting Enthusiasts audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Metal Detecting Enthusiasts audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Metal Detecting Enthusiasts audience is Carhartt.

Location Composition Index
Carhartt 0.19% 1.57x
Old Navy 0.01% 1.05x
Composition Percentage: The overlap percentage between the Metal Detecting Enthusiasts audience and the Location attribute.
Index: A comparison of the Metal Detecting Enthusiasts audience to the internet population.
Dstillery Web Insights

WEBSITES

The Metal Detecting Enthusiasts audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Metal Detecting Enthusiasts audience is treasurenet.com.

Website Composition Index
treasurenet.com 6.44% 54.67x
cointrackers.com 2.26% 40.75x
metaldetector.com 1.06% 37.56x
sportsmanswarehouse.com 2.77% 35.45x
vortexoptics.com 1.00% 33.68x
woodmizer.com 1.07% 33.03x
cheaperthandirt.com 6.68% 32.56x
compare99.com 1.00% 32.52x
dbelectrical.com 1.06% 31.21x
airgundepot.com 2.28% 29.92x
Composition Percentage: The overlap percentage between the Metal Detecting Enthusiasts audience and the Web attribute.
Index: A comparison of the Metal Detecting Enthusiasts audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Metal Detecting Enthusiasts audience is Collectibles - Coins & Sports Cards.

Content Affinity Composition Index
Collectibles - Coins & Sports Cards 4.81% 25.79x
Rural Living 0.05% 25.25x
Discount Shopping 0.75% 19.74x
Auctions & Repossessions 1.03% 19.72x
Garden Power Equipment 9.13% 18.31x
Texas Off-Roading 0.09% 18.25x
Home Improvement Contractor 0.14% 18.12x
Power Tools 3.84% 17.05x
Amateur Radios 2.92% 16.74x
Hobby Drones & Remote-Controlled Cars 0.85% 16.62x
Composition Percentage: The overlap percentage between the Metal Detecting Enthusiasts audience and the Content Affinity attribute.
Index: A comparison of the Metal Detecting Enthusiasts audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Metal Detecting Enthusiasts audience resonates most for the following age bracket and gender.
Age
65+
Gender
Male