Dstillery Audiences

METAL DETECTING ENTHUSIASTS

Audience Size: 2.9 Million Devices

Explore the Metal Detecting Enthusiasts Audience

Below you'll find more information about the Metal Detecting Enthusiasts audience, broken down in different categories based on their digital and physical behaviors. These are 2.9 million unique devices whose actions qualify for the Metal Detecting Enthusiasts audience.

Dstillery Crafted Audiences

INTERESTS

The Metal Detecting Enthusiasts audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Metal Detecting Enthusiasts audience is Antiquing Enthusiasts.

Interest Composition Index
Antiquing Enthusiasts 30.02% 23.36x
Home Exterior Design Enthusiasts 16.93% 21.76x
Power Tools Shoppers 25.94% 20.38x
Off the Grid Living Enthusiasts 21.88% 20.35x
Product Manuals Researchers 25.82% 19.92x
Archery Enthusiasts 23.50% 19.82x
Spa and Pool Owners 21.35% 19.69x
Ebay Shoppers 22.14% 19.58x
Country Home Decorators 17.96% 19.10x
Getting Off the Grid Travelers 20.99% 18.89x
Composition Percentage: The overlap percentage between the Metal Detecting Enthusiasts audience and the Interest attribute.
Index: A comparison of the Metal Detecting Enthusiasts audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Metal Detecting Enthusiasts audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Metal Detecting Enthusiasts audience is Carhartt.

Location Composition Index
Carhartt 0.27% 1.15x
Maurices 0.05% 1.09x
Belk 0.01% 1.06x
Eddie Bauer 0.01% 1.04x
Lane Bryant 0.02% 1.03x
Coach 0.01% 1.00x
Dressbarn 0.02% 0.97x
Talbots 0.01% 0.97x
Zumiez 0.02% 0.95x
Buckle 0.03% 0.92x
Composition Percentage: The overlap percentage between the Metal Detecting Enthusiasts audience and the Location attribute.
Index: A comparison of the Metal Detecting Enthusiasts audience to the internet population.
Dstillery Web Insights

WEBSITES

The Metal Detecting Enthusiasts audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Metal Detecting Enthusiasts audience is treasurenet.com.

Website Composition Index
treasurenet.com 3.24% 63.46x
metaldetector.com 1.55% 44.89x
cointrackers.com 6.89% 38.26x
usacoinbook.com 5.74% 32.46x
gunbroker.com 1.82% 26.25x
sportsmansguide.com 9.38% 25.21x
treasurepursuits.com 1.15% 21.95x
ammoseek.com 2.57% 20.21x
budsgunshop.com 4.23% 20.15x
silverrecyclers.com 2.56% 19.70x
Composition Percentage: The overlap percentage between the Metal Detecting Enthusiasts audience and the Web attribute.
Index: A comparison of the Metal Detecting Enthusiasts audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Metal Detecting Enthusiasts audience is Collectibles - Coins & Sports Cards.

Content Affinity Composition Index
Collectibles - Coins & Sports Cards 3.69% 28.54x
Gun Enthusiast - Rifles & Ammo 3.20% 14.81x
Flower Shopping 0.03% 14.68x
Antiques & Auctions 0.91% 14.53x
Discount Shopping 0.12% 14.43x
Rural Living 0.03% 13.05x
Survival Guides 0.09% 11.69x
Airsoft & Paintball Equipment 0.03% 11.54x
Assorted Topics (Allergies, Chinese Goods, Trade Shows, Apparel, Product Reviews) 0.21% 10.99x
Health & Safety Compliance 0.02% 10.72x
Composition Percentage: The overlap percentage between the Metal Detecting Enthusiasts audience and the Content Affinity attribute.
Index: A comparison of the Metal Detecting Enthusiasts audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Metal Detecting Enthusiasts audience resonates most for the following age bracket and gender.
Age
65+
Gender
Male