Dstillery Audiences

METAL DETECTING ENTHUSIASTS

Audience Size: 4.3 Million Devices

Explore the Metal Detecting Enthusiasts Audience

Below you'll find more information about the Metal Detecting Enthusiasts audience, broken down in different categories based on their digital and physical behaviors. These are 4.3 million unique devices whose actions qualify for the Metal Detecting Enthusiasts audience.

Dstillery Crafted Audiences

INTERESTS

The Metal Detecting Enthusiasts audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Metal Detecting Enthusiasts audience is Product Manuals Researchers.

Interest Composition Index
Product Manuals Researchers 40.66% 31.63x
Power Tools Shoppers 41.64% 31.29x
Lawn and Home Pest Control Researchers 38.79% 29.76x
Off the Grid Living Enthusiasts 38.81% 29.53x
Antiquing Enthusiasts 39.19% 29.52x
Home Exterior Design Enthusiasts 33.82% 28.33x
Spa and Pool Owners 35.82% 27.81x
Bird Watching Enthusiasts 33.76% 27.24x
Mowing Equipment Shoppers 37.25% 26.50x
RV Owners and Upgraders 37.07% 26.29x
Composition Percentage: The overlap percentage between the Metal Detecting Enthusiasts audience and the Interest attribute.
Index: A comparison of the Metal Detecting Enthusiasts audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Metal Detecting Enthusiasts audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Metal Detecting Enthusiasts audience is Carhartt.

Location Composition Index
Carhartt 0.32% 1.49x
Buckle 0.03% 1.09x
Aeropostale 0.03% 1.02x
Chicos 0.03% 1.02x
Eddie Bauer 0.01% 1.01x
Gymboree 0.03% 1.01x
Zumiez 0.04% 1.00x
Dressbarn 0.02% 1.00x
Talbots 0.02% 0.98x
Old Navy 0.05% 0.95x
Composition Percentage: The overlap percentage between the Metal Detecting Enthusiasts audience and the Location attribute.
Index: A comparison of the Metal Detecting Enthusiasts audience to the internet population.
Dstillery Web Insights

WEBSITES

The Metal Detecting Enthusiasts audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Metal Detecting Enthusiasts audience is treasurenet.com.

Website Composition Index
treasurenet.com 5.88% 88.94x
cointrackers.com 4.09% 48.66x
harborfreight.com 5.78% 47.13x
sportsmanswarehouse.com 5.07% 44.00x
campingworld.com 1.49% 43.63x
vortexoptics.com 1.80% 42.59x
acwholesalers.com 1.10% 41.86x
truevalue.com 1.84% 40.22x
liveauctioneers.com 2.14% 38.65x
tractorsupply.com 1.34% 37.36x
Composition Percentage: The overlap percentage between the Metal Detecting Enthusiasts audience and the Web attribute.
Index: A comparison of the Metal Detecting Enthusiasts audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Metal Detecting Enthusiasts audience is Rural Living.

Content Affinity Composition Index
Rural Living 0.15% 27.12x
Home Improvement Contractor 1.21% 24.13x
Collectibles - Coins & Sports Cards 5.16% 22.94x
Survival Guides 0.33% 22.00x
Discount Shopping 3.06% 21.82x
Handyman Tools 0.02% 19.03x
Gadgets 0.43% 17.24x
Flags & Trump 0.09% 17.04x
Assorted Topics (Knives, Leather, Customized Gifts, Victorian Clothing) 3.21% 16.77x
Auctions & Repossessions 1.41% 16.35x
Composition Percentage: The overlap percentage between the Metal Detecting Enthusiasts audience and the Content Affinity attribute.
Index: A comparison of the Metal Detecting Enthusiasts audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Metal Detecting Enthusiasts audience resonates most for the following age bracket and gender.
Age
65+
Gender
Male