Dstillery Audiences

METAL DETECTING ENTHUSIASTS

Audience Size: 4.1 Million Devices

Explore the Metal Detecting Enthusiasts Audience

Below you'll find more information about the Metal Detecting Enthusiasts audience, broken down in different categories based on their digital and physical behaviors. These are 4.1 million unique devices whose actions qualify for the Metal Detecting Enthusiasts audience.

Dstillery Crafted Audiences

INTERESTS

The Metal Detecting Enthusiasts audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Metal Detecting Enthusiasts audience is Product Manuals Researchers.

Interest Composition Index
Product Manuals Researchers 40.83% 26.33x
Power Tools Shoppers 41.48% 25.82x
Getting Off the Grid Travelers 41.17% 25.21x
Antiquing Enthusiasts 38.05% 24.79x
Lawn and Home Pest Control Researchers 37.87% 24.65x
Off the Grid Living Enthusiasts 38.10% 24.50x
Home Exterior Design Enthusiasts 34.49% 23.54x
Spa and Pool Owners 37.34% 22.48x
Bird Watching Enthusiasts 31.74% 22.46x
Archery Enthusiasts 33.74% 22.35x
Composition Percentage: The overlap percentage between the Metal Detecting Enthusiasts audience and the Interest attribute.
Index: A comparison of the Metal Detecting Enthusiasts audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Metal Detecting Enthusiasts audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Metal Detecting Enthusiasts audience is Carhartt.

Location Composition Index
Carhartt 0.38% 1.45x
Belk 0.01% 1.24x
Dressbarn 0.03% 1.10x
Lane Bryant 0.03% 0.99x
Buckle 0.04% 0.98x
Talbots 0.02% 0.91x
American Eagle Outfitters 0.04% 0.91x
Journeys 0.08% 0.89x
Chicos 0.03% 0.84x
Old Navy 0.06% 0.84x
Composition Percentage: The overlap percentage between the Metal Detecting Enthusiasts audience and the Location attribute.
Index: A comparison of the Metal Detecting Enthusiasts audience to the internet population.
Dstillery Web Insights

WEBSITES

The Metal Detecting Enthusiasts audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Metal Detecting Enthusiasts audience is treasurenet.com.

Website Composition Index
treasurenet.com 5.21% 55.27x
cointrackers.com 3.29% 41.29x
metaldetector.com 1.01% 39.52x
harborfreight.com 3.75% 36.60x
sportsmanswarehouse.com 3.96% 36.51x
vortexoptics.com 1.37% 34.71x
campingworld.com 1.09% 34.61x
compare99.com 1.94% 34.37x
tractorsupply.com 1.12% 33.12x
liveauctioneers.com 1.62% 32.45x
Composition Percentage: The overlap percentage between the Metal Detecting Enthusiasts audience and the Web attribute.
Index: A comparison of the Metal Detecting Enthusiasts audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Metal Detecting Enthusiasts audience is Rural Living.

Content Affinity Composition Index
Rural Living 0.14% 25.42x
Home Improvement Contractor 0.97% 22.41x
Collectibles - Coins & Sports Cards 5.39% 21.55x
Discount Shopping 2.68% 20.32x
Survival Guides 0.32% 19.60x
Handyman Tools 0.02% 16.48x
Auctions & Repossessions 1.38% 16.31x
Gadgets 0.39% 16.28x
Assorted Topics (Knives, Leather, Customized Gifts, Victorian Clothing) 3.22% 15.34x
Garden Power Equipment 11.04% 15.27x
Composition Percentage: The overlap percentage between the Metal Detecting Enthusiasts audience and the Content Affinity attribute.
Index: A comparison of the Metal Detecting Enthusiasts audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Metal Detecting Enthusiasts audience resonates most for the following age bracket and gender.
Age
65+
Gender
Male