Dstillery Audiences

METAL DETECTING ENTHUSIASTS

Audience Size: 4 Million Devices

Explore the Metal Detecting Enthusiasts Audience

Below you'll find more information about the Metal Detecting Enthusiasts audience, broken down in different categories based on their digital and physical behaviors. These are 4 million unique devices whose actions qualify for the Metal Detecting Enthusiasts audience.

Dstillery Crafted Audiences

INTERESTS

The Metal Detecting Enthusiasts audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Metal Detecting Enthusiasts audience is Product Manuals Researchers.

Interest Composition Index
Product Manuals Researchers 38.46% 26.78x
Power Tools Shoppers 39.03% 26.34x
Getting Off the Grid Travelers 39.11% 25.24x
Lawn and Home Pest Control Researchers 37.23% 24.42x
Antiquing Enthusiasts 38.68% 24.37x
Off the Grid Living Enthusiasts 36.40% 24.17x
Home Exterior Design Enthusiasts 31.61% 23.59x
Spa and Pool Owners 33.04% 23.15x
Mowing Equipment Shoppers 35.21% 22.61x
Xtreme Sports Fans 35.10% 22.50x
Composition Percentage: The overlap percentage between the Metal Detecting Enthusiasts audience and the Interest attribute.
Index: A comparison of the Metal Detecting Enthusiasts audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Metal Detecting Enthusiasts audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Metal Detecting Enthusiasts audience is Carhartt.

Location Composition Index
Carhartt 0.28% 1.48x
Talbots 0.02% 1.18x
Dressbarn 0.02% 1.14x
Lane Bryant 0.02% 1.06x
Buckle 0.03% 1.04x
Chicos 0.03% 1.04x
Eddie Bauer 0.01% 0.99x
Journeys 0.04% 0.88x
Coach 0.01% 0.88x
Aeropostale 0.02% 0.86x
Composition Percentage: The overlap percentage between the Metal Detecting Enthusiasts audience and the Location attribute.
Index: A comparison of the Metal Detecting Enthusiasts audience to the internet population.
Dstillery Web Insights

WEBSITES

The Metal Detecting Enthusiasts audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Metal Detecting Enthusiasts audience is treasurenet.com.

Website Composition Index
treasurenet.com 6.06% 58.09x
cointrackers.com 2.83% 43.18x
metaldetector.com 1.06% 40.51x
harborfreight.com 1.82% 38.96x
sportsmanswarehouse.com 3.42% 37.86x
vortexoptics.com 1.20% 36.06x
compare99.com 1.57% 35.50x
cheaperthandirt.com 7.72% 34.09x
autopartswarehouse.com 1.00% 33.44x
liveauctioneers.com 1.15% 33.29x
Composition Percentage: The overlap percentage between the Metal Detecting Enthusiasts audience and the Web attribute.
Index: A comparison of the Metal Detecting Enthusiasts audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Metal Detecting Enthusiasts audience is Rural Living.

Content Affinity Composition Index
Rural Living 0.09% 27.42x
Collectibles - Coins & Sports Cards 5.00% 23.71x
Home Improvement Contractor 0.53% 22.18x
Discount Shopping 1.74% 21.21x
Survival Guides 0.28% 20.21x
Auctions & Repossessions 1.15% 17.99x
Texas Off-Roading 0.11% 17.62x
Garden Power Equipment 9.78% 17.07x
Power Tools 4.30% 16.73x
Survey Websites 0.04% 16.26x
Composition Percentage: The overlap percentage between the Metal Detecting Enthusiasts audience and the Content Affinity attribute.
Index: A comparison of the Metal Detecting Enthusiasts audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Metal Detecting Enthusiasts audience resonates most for the following age bracket and gender.
Age
65+
Gender
Male