Dstillery Audiences

METAL DETECTING ENTHUSIASTS

Audience Size: 2.6 Million Devices

Explore the Metal Detecting Enthusiasts Audience

Below you'll find more information about the Metal Detecting Enthusiasts audience, broken down in different categories based on their digital and physical behaviors. These are 2.6 million unique devices whose actions qualify for the Metal Detecting Enthusiasts audience.

Dstillery Crafted Audiences

INTERESTS

The Metal Detecting Enthusiasts audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Metal Detecting Enthusiasts audience is Power Tools Shoppers.

Interest Composition Index
Power Tools Shoppers 39.74% 40.36x
Product Manuals Researchers 38.53% 39.28x
Off the Grid Living Enthusiasts 38.51% 37.62x
Lawn and Home Pest Control Researchers 34.79% 36.47x
Mowing Equipment Shoppers 33.91% 35.41x
Antiquing Enthusiasts 35.24% 35.39x
Outdoors Enthusiasts 39.92% 33.88x
Home Exterior Design Enthusiasts 29.76% 33.78x
Archery Enthusiasts 35.53% 33.75x
Bird Watching Enthusiasts 30.02% 32.62x
Composition Percentage: The overlap percentage between the Metal Detecting Enthusiasts audience and the Interest attribute.
Index: A comparison of the Metal Detecting Enthusiasts audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Metal Detecting Enthusiasts audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Metal Detecting Enthusiasts audience is Mens Wearhouse.

Location Composition Index
Mens Wearhouse 0.34% 1.01x
Jos A. Bank Clothiers 0.20% 0.97x
Composition Percentage: The overlap percentage between the Metal Detecting Enthusiasts audience and the Location attribute.
Index: A comparison of the Metal Detecting Enthusiasts audience to the internet population.
Dstillery Web Insights

WEBSITES

The Metal Detecting Enthusiasts audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Metal Detecting Enthusiasts audience is treasurenet.com.

Website Composition Index
treasurenet.com 2.54% 111.74x
metaldetector.com 2.01% 85.75x
baileysonline.com 1.45% 62.37x
personaldefenseworld.com 1.50% 62.07x
usacoinbook.com 4.30% 59.04x
iboats.com 1.11% 57.74x
govliquidation.com 1.60% 54.74x
lapolicegear.com 2.04% 54.13x
cointrackers.com 9.73% 52.51x
milwaukeetool.com 1.13% 52.39x
Composition Percentage: The overlap percentage between the Metal Detecting Enthusiasts audience and the Web attribute.
Index: A comparison of the Metal Detecting Enthusiasts audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Metal Detecting Enthusiasts audience is Home Improvement Contractor.

Content Affinity Composition Index
Home Improvement Contractor 3.33% 28.99x
Collectibles - Coins & Sports Cards 8.65% 28.11x
Discount Shopping 7.20% 22.83x
Power Tools 7.27% 21.68x
Auctions & Repossessions 2.23% 20.03x
Hunting 10.28% 19.12x
Garden Power Equipment 16.01% 18.86x
Amateur Radios 5.37% 18.67x
Construction Apparel 2.62% 18.46x
Fishing 7.93% 18.33x
Composition Percentage: The overlap percentage between the Metal Detecting Enthusiasts audience and the Content Affinity attribute.
Index: A comparison of the Metal Detecting Enthusiasts audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Metal Detecting Enthusiasts audience resonates most for the following age bracket and gender.
Age
65+
Gender
Male