Dstillery Audiences

METAL DETECTING ENTHUSIASTS

Audience Size: 2.8 Million Devices

Explore the Metal Detecting Enthusiasts Audience

Below you'll find more information about the Metal Detecting Enthusiasts audience, broken down in different categories based on their digital and physical behaviors. These are 2.8 million unique devices whose actions qualify for the Metal Detecting Enthusiasts audience.

Dstillery Crafted Audiences

INTERESTS

The Metal Detecting Enthusiasts audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Metal Detecting Enthusiasts audience is Power Tools Shoppers.

Interest Composition Index
Power Tools Shoppers 41.53% 33.50x
Product Manuals Researchers 40.11% 33.08x
Off the Grid Living Enthusiasts 38.81% 32.08x
Lawn and Home Pest Control Researchers 36.70% 30.99x
Antiquing Enthusiasts 36.99% 30.46x
Mowing Equipment Shoppers 35.63% 29.88x
Home Exterior Design Enthusiasts 31.18% 29.12x
Archery Enthusiasts 35.90% 29.06x
Outdoors Enthusiasts 41.12% 27.77x
Bird Watching Enthusiasts 32.38% 27.70x
Composition Percentage: The overlap percentage between the Metal Detecting Enthusiasts audience and the Interest attribute.
Index: A comparison of the Metal Detecting Enthusiasts audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Metal Detecting Enthusiasts audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Metal Detecting Enthusiasts audience is Belk.

Location Composition Index
Belk 0.02% 1.56x
Express Outlets 0.01% 1.29x
Buckle 0.24% 1.20x
Mens Wearhouse 0.48% 1.15x
Jos A. Bank Clothiers 0.28% 1.12x
Eddie Bauer 0.03% 1.10x
Talbots 0.05% 1.02x
White House Black Market 0.23% 0.93x
Lane Bryant 0.04% 0.90x
Johnston and Murphy 0.26% 0.90x
Composition Percentage: The overlap percentage between the Metal Detecting Enthusiasts audience and the Location attribute.
Index: A comparison of the Metal Detecting Enthusiasts audience to the internet population.
Dstillery Web Insights

WEBSITES

The Metal Detecting Enthusiasts audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Metal Detecting Enthusiasts audience is treasurenet.com.

Website Composition Index
treasurenet.com 3.79% 95.68x
metaldetector.com 1.90% 86.71x
baileysonline.com 1.37% 62.39x
usacoinbook.com 4.00% 60.14x
personaldefenseworld.com 1.38% 59.50x
govliquidation.com 1.51% 56.71x
cointrackers.com 8.98% 54.07x
lapolicegear.com 1.86% 51.93x
iboats.com 1.05% 50.96x
mowersatjacks.com 1.26% 50.46x
Composition Percentage: The overlap percentage between the Metal Detecting Enthusiasts audience and the Web attribute.
Index: A comparison of the Metal Detecting Enthusiasts audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Metal Detecting Enthusiasts audience is Rural Living.

Content Affinity Composition Index
Rural Living 0.26% 27.88x
Home Improvement Contractor 2.49% 24.40x
Collectibles - Coins & Sports Cards 7.33% 24.03x
Survival Guides 0.63% 24.00x
Handyman Tools 0.04% 21.32x
Discount Shopping 5.61% 20.11x
Flags & Trump 0.14% 18.38x
Power Tools 6.43% 18.09x
Auctions & Repossessions 1.96% 17.39x
Gadgets 0.72% 16.97x
Composition Percentage: The overlap percentage between the Metal Detecting Enthusiasts audience and the Content Affinity attribute.
Index: A comparison of the Metal Detecting Enthusiasts audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Metal Detecting Enthusiasts audience resonates most for the following age bracket and gender.
Age
65+
Gender
Male