Explore the Mexico Trip Planners Audience
Below you'll find more information about the Mexico Trip Planners audience, broken down in different categories based on their digital and physical behaviors. These are 1.7 million unique devices whose actions qualify for the Mexico Trip Planners audience.
INTERESTS
The Mexico Trip Planners audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Mexico Trip Planners audience is Readers of Mexican Content.
| Interest | Composition | Index |
| Readers of Mexican Content | 13.41% | 10.07x |
| Caribbean Destination Reopening Researchers | 5.21% | 8.63x |
| Readers of South American Content | 15.78% | 8.33x |
| Readers of Spanish Content | 16.76% | 8.14x |
| Readers of Cuban Content | 13.44% | 8.11x |
| Luxury Hotel Guests | 6.10% | 8.06x |
| Readers of Puerto Rican Content | 14.38% | 8.06x |
| Vacation Planners | 5.11% | 7.86x |
| Readers of Costa Rican Content | 11.94% | 7.45x |
| Readers of Caribbean Content | 18.12% | 7.28x |
Composition Percentage:
The overlap percentage between the Mexico Trip Planners audience and the Interest attribute.
Index: A comparison of the Mexico Trip Planners audience to the internet population.
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APPAREL RETAILERS
The Mexico Trip Planners audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Mexico Trip Planners audience is Talbots.
| Location | Composition | Index |
| Talbots | 0.02% | 1.48x |
| Dressbarn | 0.01% | 1.45x |
| White House Black Market | 0.02% | 1.39x |
| Gap | 0.01% | 1.34x |
| Gymboree | 0.02% | 1.33x |
| Urban Outfitters | 0.02% | 1.32x |
| Chicos | 0.02% | 1.26x |
| Buckle | 0.02% | 1.20x |
| Old Navy | 0.02% | 1.11x |
| Aeropostale | 0.01% | 1.07x |
Composition Percentage:
The overlap percentage between the Mexico Trip Planners audience and the Location attribute.
Index: A comparison of the Mexico Trip Planners audience to the internet population.
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WEBSITES
The Mexico Trip Planners audience is distinctive due to the websites they visit.
As seen below, the highest indexing website for the Mexico Trip Planners audience is televisa.com.
| Website | Composition | Index |
| televisa.com | 1.46% | 50.80x |
| telva.com | 1.27% | 46.39x |
| mdzol.com | 5.88% | 46.25x |
| quien.com | 2.52% | 45.87x |
| vanidades.com | 1.55% | 45.02x |
| ambito.com | 1.14% | 44.12x |
| elimparcial.com | 4.26% | 44.02x |
| mediotiempo.com | 2.90% | 43.90x |
| milenio.com | 5.12% | 43.39x |
| tvynovelas.com | 2.28% | 43.29x |
Composition Percentage:
The overlap percentage between the Mexico Trip Planners audience and the Web attribute.
Index: A comparison of the Mexico Trip Planners audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Mexico Trip Planners audience is Mexico Cluster.
| Content Affinity | Composition | Index |
| Mexico Cluster | 6.33% | 14.93x |
| Spanish Health & Wellness | 0.85% | 14.70x |
| Spanish Lifestyle & Health | 0.58% | 14.47x |
| Mexico Travel | 0.03% | 14.22x |
| Gossip & Entertainment | 2.64% | 10.63x |
| Spain News - Madrid & Seville | 3.01% | 9.21x |
| Latin American News | 6.20% | 9.06x |
| Central & South American News | 0.52% | 8.99x |
| Peru Media | 0.76% | 8.78x |
| Scuba Diving | 0.03% | 7.22x |
Composition Percentage:
The overlap percentage between the Mexico Trip Planners audience and the Content Affinity attribute.
Index: A comparison of the Mexico Trip Planners audience to the internet population.
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DEMOGRAPHICS
The Mexico Trip Planners audience resonates most for the following age bracket and gender.
Age
45-54
Gender
Male
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