MIAMI TRIP PLANNERS

Audience Size: 3.6 Million Devices

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Explore the Miami Trip Planners Audience

Below you'll find more information about the Miami Trip Planners audience, broken down in different categories based on their digital and physical behaviors. These are 3.6 million unique devices whose actions qualify for the Miami Trip Planners audience.

INTERESTS

The Miami Trip Planners audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Miami Trip Planners audience is Fort Lauderdale Trip Planners.

Interest	Composition	Index
Fort Lauderdale Trip Planners	38.83%	17.43x
Travel Reward Points Enthusiasts	26.03%	14.46x
Luxury Travel Researchers	20.22%	14.16x
Broadway Fans	23.98%	13.93x
Men's Shoe Shoppers	26.27%	13.85x
Restaurant Researchers	21.98%	13.37x
Sightseeing Travelers	29.12%	13.32x
TV Advertising Professionals	18.44%	13.31x
Media Buying Professionals	20.94%	13.29x
Tampa and St Petersburg Trip Planners	18.18%	13.26x

Composition Percentage: The overlap percentage between the Miami Trip Planners audience and the Interest attribute.

Index: A comparison of the Miami Trip Planners audience to the internet population.

APPAREL RETAILERS

The Miami Trip Planners audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Miami Trip Planners audience is Intermix.

Location	Composition	Index
Intermix	0.03%	3.40x
Club Monaco	0.02%	2.51x
Calvin Klein	0.02%	2.50x
Armani	0.04%	2.42x
Zara	0.05%	2.35x
Tommy Bahama	0.04%	2.27x
Levi Strauss	0.02%	2.25x
Columbia	0.02%	2.21x
American Apparel	0.05%	2.18x
Ann Taylor	0.04%	2.17x

Composition Percentage: The overlap percentage between the Miami Trip Planners audience and the Location attribute.

Index: A comparison of the Miami Trip Planners audience to the internet population.

WEBSITES

The Miami Trip Planners audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Miami Trip Planners audience is shopdolphinmall.com.

Website	Composition	Index
shopdolphinmall.com	0.17%	95.23x
balharbourshops.com	0.40%	94.43x
pamm.org	1.21%	94.16x
dienerproperties.com	0.20%	92.55x
thechildrenstrust.org	0.20%	89.08x
miccosukee.com	0.29%	87.32x
socialmiami.com	0.21%	87.18x
arshtcenter.org	1.35%	85.70x
wsouthbeach.com	0.54%	85.27x
miamidiario.com	0.13%	85.22x

Composition Percentage: The overlap percentage between the Miami Trip Planners audience and the Web attribute.

Index: A comparison of the Miami Trip Planners audience to the internet population.

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Miami Trip Planners audience is Central & South American News.

Content Affinity	Composition	Index
Central & South American News	2.72%	14.67x
Washington D.C. Hotels	0.06%	14.50x
South Florida Cluster	34.27%	14.32x
New York City Real Estate Research Cluster	9.29%	13.63x
London Tourism & Events	0.49%	13.02x
European Museums, Restaurants & Events	4.37%	12.57x
Art News & Products	2.64%	12.21x
Spanish Lifestyle & Health	1.32%	11.86x
Home Office Products	0.61%	11.85x
Retail Industry News	1.47%	11.74x

Composition Percentage: The overlap percentage between the Miami Trip Planners audience and the Content Affinity attribute.

Index: A comparison of the Miami Trip Planners audience to the internet population.

DEMOGRAPHICS

The Miami Trip Planners audience resonates most for the following age and income brackets.

Age

18-24

Income

Over $250,000