Dstillery Audiences

MICROSOFT FRIENDLY DEVELOPERS

Audience Size: 2.8 Million Devices

Explore the Microsoft Friendly Developers Audience

Below you'll find more information about the Microsoft Friendly Developers audience, broken down in different categories based on their digital and physical behaviors. These are 2.8 million unique devices whose actions qualify for the Microsoft Friendly Developers audience.

Dstillery Crafted Audiences

INTERESTS

The Microsoft Friendly Developers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Microsoft Friendly Developers audience is IT Decision Makers.

Interest Composition Index
IT Decision Makers 22.62% 25.78x
High End TV Shoppers 23.71% 23.30x
Techies 23.26% 22.89x
Mobile Phone Comparison Shoppers 21.85% 22.41x
Camera Review Readers 16.88% 22.19x
Tech News Enthusiasts 16.87% 21.67x
Android Fans 18.56% 21.06x
Virtual Reality Enthusiasts 29.18% 20.55x
Laptop Researchers 20.05% 19.37x
Cybersecurity Researchers 22.55% 19.03x
Composition Percentage: The overlap percentage between the Microsoft Friendly Developers audience and the Interest attribute.
Index: A comparison of the Microsoft Friendly Developers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Microsoft Friendly Developers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Microsoft Friendly Developers audience is J. Crew.

Location Composition Index
J. Crew 0.01% 1.65x
H&M 0.01% 1.48x
Zumiez 0.01% 1.42x
American Eagle Outfitters 0.02% 1.36x
Banana Republic 0.01% 1.31x
Gap 0.01% 1.28x
Journeys 0.02% 1.27x
LOFT 0.01% 1.26x
Jos A. Bank Clothiers 0.01% 1.25x
Victoria's Secret 0.03% 1.25x
Composition Percentage: The overlap percentage between the Microsoft Friendly Developers audience and the Location attribute.
Index: A comparison of the Microsoft Friendly Developers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Microsoft Friendly Developers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Microsoft Friendly Developers audience is phoronix.com.

Website Composition Index
phoronix.com 1.97% 33.62x
thehackernews.com 1.26% 31.33x
cnx-software.com 1.97% 31.03x
thefpsreview.com 1.04% 30.37x
threatpost.com 4.39% 29.88x
thenewstack.io 1.13% 27.45x
liliputing.com 2.54% 27.17x
thurrott.com 2.86% 26.31x
betanews.com 2.39% 25.48x
dsogaming.com 4.22% 23.18x
Composition Percentage: The overlap percentage between the Microsoft Friendly Developers audience and the Web attribute.
Index: A comparison of the Microsoft Friendly Developers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Microsoft Friendly Developers audience is Data Centers.

Content Affinity Composition Index
Data Centers 0.85% 21.76x
Visa & Immigration 0.27% 13.84x
Technology News 20.00% 13.44x
Studio & Franchise Video Game Players 2.75% 12.04x
Airsoft & Paintball Equipment 0.02% 11.10x
Computers & Accessories 8.10% 9.96x
India Cluster 2.75% 9.29x
Routers, Switches & Networking 2.34% 9.21x
Malaya 0.24% 9.00x
Data, Analytics & Coding 1.25% 8.48x
Composition Percentage: The overlap percentage between the Microsoft Friendly Developers audience and the Content Affinity attribute.
Index: A comparison of the Microsoft Friendly Developers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Microsoft Friendly Developers audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male