MICROSOFT FRIENDLY DEVELOPERS

Audience Size: 3.6 Million Devices

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Explore the Microsoft Friendly Developers Audience

Below you'll find more information about the Microsoft Friendly Developers audience, broken down in different categories based on their digital and physical behaviors. These are 3.6 million unique devices whose actions qualify for the Microsoft Friendly Developers audience.

INTERESTS

The Microsoft Friendly Developers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Microsoft Friendly Developers audience is IT Decision Makers.

Interest	Composition	Index
IT Decision Makers	32.28%	22.04x
Coders & Developers	40.22%	21.17x
Open Source Developers	40.71%	21.01x
Laptop Researchers	32.37%	19.32x
Computer Processor and Data Center Decision Makers	35.14%	17.41x
High End TV Shoppers	28.81%	17.02x
Tech News Enthusiasts	24.55%	17.01x
Cybersecurity Researchers	27.44%	16.71x
Mobile Phone Comparison Shoppers	25.55%	16.14x
Home Networking Researchers	30.75%	15.81x

Composition Percentage: The overlap percentage between the Microsoft Friendly Developers audience and the Interest attribute.

Index: A comparison of the Microsoft Friendly Developers audience to the internet population.

APPAREL RETAILERS

The Microsoft Friendly Developers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Microsoft Friendly Developers audience is American Apparel.

Location	Composition	Index
American Apparel	0.03%	1.43x
Zara	0.02%	1.41x
Armani	0.02%	1.37x
Patagonia	0.01%	1.33x
Club Monaco	0.01%	1.32x
Madewell	0.01%	1.31x
Ann Taylor	0.02%	1.27x
REI	0.01%	1.26x
Uniqlo	0.01%	1.25x
Levi Strauss	0.01%	1.25x

Composition Percentage: The overlap percentage between the Microsoft Friendly Developers audience and the Location attribute.

Index: A comparison of the Microsoft Friendly Developers audience to the internet population.

WEBSITES

The Microsoft Friendly Developers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Microsoft Friendly Developers audience is aspsnippets.com.

Website	Composition	Index
aspsnippets.com	0.61%	102.87x
aidanfinn.com	0.16%	93.27x
asp.net	0.34%	90.06x
sqlteam.com	0.45%	89.50x
developerfusion.com	0.61%	88.47x
jquerybyexample.net	0.15%	87.34x
wpf-tutorial.com	0.19%	86.85x
bradoncode.com	0.15%	86.46x
dotnettricks.com	0.35%	86.16x
kb.vmware.com	1.08%	85.83x

Composition Percentage: The overlap percentage between the Microsoft Friendly Developers audience and the Web attribute.

Index: A comparison of the Microsoft Friendly Developers audience to the internet population.

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Microsoft Friendly Developers audience is Data Centers.

Content Affinity	Composition	Index
Data Centers	8.74%	20.18x
Data, Analytics & Coding	10.99%	18.71x
Data Analysis & Scripting	23.51%	18.21x
Technology News	13.67%	17.86x
Routers, Switches & Networking	20.75%	16.83x
Robotics	2.37%	14.77x
Electronic Cabling	2.21%	13.42x
Computers & Accessories	38.98%	12.83x
Computer Printers	1.16%	12.65x
Visa & Immigration	2.04%	12.01x

Composition Percentage: The overlap percentage between the Microsoft Friendly Developers audience and the Content Affinity attribute.

Index: A comparison of the Microsoft Friendly Developers audience to the internet population.

DEMOGRAPHICS

The Microsoft Friendly Developers audience resonates most for the following age and income brackets.

Age

45-54

Income

$150,000-$249,999