Dstillery Audiences

MICROSOFT FRIENDLY DEVELOPERS

Audience Size: 4 Million Devices

Explore the Microsoft Friendly Developers Audience

Below you'll find more information about the Microsoft Friendly Developers audience, broken down in different categories based on their digital and physical behaviors. These are 4 million unique devices whose actions qualify for the Microsoft Friendly Developers audience.

Dstillery Crafted Audiences

INTERESTS

The Microsoft Friendly Developers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Microsoft Friendly Developers audience is Coders & Developers.

Interest Composition Index
Coders & Developers 40.65% 28.68x
IT Decision Makers 35.65% 28.64x
Open Source Developers 41.22% 27.96x
Laptop Researchers 30.80% 27.08x
Computer Processor and Data Center Decision Makers 33.24% 26.34x
Virtual Reality Enthusiasts 29.36% 24.89x
Camera Review Readers 28.70% 24.22x
Cybersecurity Researchers 30.11% 23.81x
High End TV Shoppers 31.48% 23.77x
Mobile Phone Comparison Shoppers 29.67% 23.70x
Composition Percentage: The overlap percentage between the Microsoft Friendly Developers audience and the Interest attribute.
Index: A comparison of the Microsoft Friendly Developers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Microsoft Friendly Developers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Microsoft Friendly Developers audience is REI.

Location Composition Index
REI 0.02% 1.50x
Bonobos 0.09% 1.41x
Jos A. Bank Clothiers 0.34% 1.36x
American Apparel 0.04% 1.27x
Mens Wearhouse 0.51% 1.26x
Free People 0.02% 1.23x
Urban Outfitters 0.06% 1.23x
Topshop 0.02% 1.21x
Johnston and Murphy 0.35% 1.21x
White House Black Market 0.30% 1.20x
Composition Percentage: The overlap percentage between the Microsoft Friendly Developers audience and the Location attribute.
Index: A comparison of the Microsoft Friendly Developers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Microsoft Friendly Developers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Microsoft Friendly Developers audience is codeproject.com.

Website Composition Index
codeproject.com 3.19% 49.05x
redmondmag.com 1.18% 43.63x
petri.com 1.31% 39.99x
phoronix.com 1.93% 39.06x
sdtimes.com 1.18% 38.49x
net-informations.com 1.06% 38.37x
itprotoday.com 3.17% 38.36x
dzone.com 2.87% 37.72x
drdobbs.com 1.12% 37.50x
infoq.com 2.69% 35.92x
Composition Percentage: The overlap percentage between the Microsoft Friendly Developers audience and the Web attribute.
Index: A comparison of the Microsoft Friendly Developers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Microsoft Friendly Developers audience is Data Centers.

Content Affinity Composition Index
Data Centers 6.20% 21.33x
Data Analysis & Scripting 19.37% 18.32x
Technology News 24.13% 16.31x
Robotics 1.96% 16.11x
Routers, Switches & Networking 17.22% 14.39x
Electronic Cabling 1.51% 13.42x
Data, Analytics & Coding 11.69% 13.37x
Computers & Accessories 35.42% 12.45x
Computer Printers 0.69% 12.08x
Visa & Immigration 1.45% 11.83x
Composition Percentage: The overlap percentage between the Microsoft Friendly Developers audience and the Content Affinity attribute.
Index: A comparison of the Microsoft Friendly Developers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Microsoft Friendly Developers audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male