
Explore the Mid-Atlantic Voters Audience
Below you'll find more information about the Mid-Atlantic Voters audience, broken down in different categories based on their digital and physical behaviors. These are 2.5 million unique devices whose actions qualify for the Mid-Atlantic Voters audience.

INTERESTS
The Mid-Atlantic Voters audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Mid-Atlantic Voters audience is Washington DC Trip Planners.
Interest | Composition | Index |
Washington DC Trip Planners | 21.42% | 22.72x |
Federal Employee Benefits Researchers | 19.63% | 19.72x |
Retired Government Employees | 19.20% | 19.43x |
South Atlantic State Fair Visitors | 23.53% | 15.13x |
Retired Assisted Living Shoppers | 11.25% | 14.27x |
Retired Budget Healthcare Shoppers | 11.67% | 12.70x |
Sea World Park Trip Planners | 16.83% | 12.42x |
Marines | 10.17% | 11.89x |
Federal Government Discount Researchers | 10.36% | 11.74x |
Home Coffee Makers | 7.85% | 11.72x |
Composition Percentage:
The overlap percentage between the Mid-Atlantic Voters audience and the Interest attribute.
Index: A comparison of the Mid-Atlantic Voters audience to the internet population.
Curious about what else the Mid-Atlantic Voters audience is interested in?
Sign Up

APPAREL RETAILERS
The Mid-Atlantic Voters audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Mid-Atlantic Voters audience is Gymboree.
Location | Composition | Index |
Gymboree | 0.01% | 1.17x |
Dressbarn | 0.01% | 1.06x |
American Eagle Outfitters | 0.01% | 1.01x |
Mens Wearhouse | 0.02% | 0.95x |
The Childrens Place | 0.02% | 0.93x |
Old Navy | 0.02% | 0.91x |
Express | 0.01% | 0.89x |
Journeys | 0.02% | 0.89x |
Maurices | 0.02% | 0.84x |
Carhartt | 0.11% | 0.77x |
Composition Percentage:
The overlap percentage between the Mid-Atlantic Voters audience and the Location attribute.
Index: A comparison of the Mid-Atlantic Voters audience to the internet population.
Want to find more of the Mid-Atlantic Voters audience in the real world?
Sign Up

WEBSITES
The Mid-Atlantic Voters audience is distinctive due to the websites they visit.
As seen below, the highest indexing website for the Mid-Atlantic Voters audience is virginia.gov.
Website | Composition | Index |
virginia.gov | 2.32% | 32.72x |
loudountimes.com | 1.20% | 30.83x |
virginia.org | 1.38% | 30.66x |
nvdaily.com | 1.22% | 29.48x |
nbc29.com | 3.46% | 28.51x |
wdbj7.com | 8.03% | 27.20x |
roanoke.com | 6.88% | 26.97x |
richmond.com | 15.04% | 26.52x |
whsv.com | 5.89% | 24.59x |
nottinghammd.com | 1.15% | 24.58x |
Composition Percentage:
The overlap percentage between the Mid-Atlantic Voters audience and the Web attribute.
Index: A comparison of the Mid-Atlantic Voters audience to the internet population.
Want to see more of the websites the Mid-Atlantic Voters audience visits?
Sign Up

CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Mid-Atlantic Voters audience is Washington & Northern Virginia.
Content Affinity | Composition | Index |
Washington & Northern Virginia | 12.30% | 15.09x |
Delaware Cluster | 5.37% | 13.23x |
Virginia News | 23.42% | 10.95x |
Virginia Athletics | 0.12% | 10.19x |
Baltimore Cluster | 23.49% | 9.40x |
Insurance Cluster | 0.02% | 9.19x |
Shoes & Accessories | 0.02% | 7.99x |
Shopping Catalogs | 0.08% | 7.78x |
Assorted Topics (Apartment Rentals, Christian Dating, Ticket Sales) | 0.02% | 7.35x |
Meeting Planning & Hotels | 0.02% | 7.35x |
Composition Percentage:
The overlap percentage between the Mid-Atlantic Voters audience and the Content Affinity attribute.
Index: A comparison of the Mid-Atlantic Voters audience to the internet population.
Want to see more of the Content Affinities the Mid-Atlantic Voters audience visits?
Sign Up

DEMOGRAPHICS
The Mid-Atlantic Voters audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female
Interested in seeing other characteristics of the Mid-Atlantic Voters audience?
Sign Up