Dstillery Audiences

MILITARY PERSONAL FINANCE RESEARCHERS

Audience Size: 3.7 Million Devices

Explore the Military Personal Finance Researchers Audience

Below you'll find more information about the Military Personal Finance Researchers audience, broken down in different categories based on their digital and physical behaviors. These are 3.7 million unique devices whose actions qualify for the Military Personal Finance Researchers audience.

Dstillery Crafted Audiences

INTERESTS

The Military Personal Finance Researchers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Military Personal Finance Researchers audience is Military Benefits Researchers.

Interest Composition Index
Military Benefits Researchers 15.87% 10.19x
Federal Employees 15.98% 9.73x
Loan Comparison Researchers 20.55% 9.52x
Fishing Equipment Shoppers 17.75% 9.04x
Mortgage Researchers 15.61% 8.78x
Identity Theft Protection Researchers 16.46% 8.62x
Moving Services Shoppers 15.77% 8.61x
Godiva Chocolate Fans 16.78% 8.58x
Military Servicemembers & Veterans 29.57% 8.43x
Newly Recruited Military Personnel 12.70% 7.95x
Composition Percentage: The overlap percentage between the Military Personal Finance Researchers audience and the Interest attribute.
Index: A comparison of the Military Personal Finance Researchers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Military Personal Finance Researchers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Military Personal Finance Researchers audience is Chicos.

Location Composition Index
Chicos 0.06% 1.33x
LL Bean 0.01% 1.25x
Jos A. Bank Clothiers 0.19% 1.22x
Lane Bryant 0.06% 1.18x
Belk 0.01% 1.13x
Tommy Bahama 0.02% 1.08x
Gymboree 0.03% 1.07x
Mens Wearhouse 0.25% 1.04x
REI 0.02% 1.03x
The North Face 0.02% 1.02x
Composition Percentage: The overlap percentage between the Military Personal Finance Researchers audience and the Location attribute.
Index: A comparison of the Military Personal Finance Researchers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Military Personal Finance Researchers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Military Personal Finance Researchers audience is moaa.org.

Website Composition Index
moaa.org 1.95% 54.13x
vettix.org 1.43% 37.64x
express-scripts.com 4.45% 35.98x
shopmyexchange.com 10.70% 35.43x
mybaseguide.com 1.17% 35.17x
academy.com 1.21% 34.31x
dictionary.reference.com 1.27% 33.39x
armymwr.com 2.97% 31.94x
pier1.com 1.06% 30.88x
bbb.org 4.36% 30.64x
Composition Percentage: The overlap percentage between the Military Personal Finance Researchers audience and the Web attribute.
Index: A comparison of the Military Personal Finance Researchers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Military Personal Finance Researchers audience is ISPs & Local Services.

Content Affinity Composition Index
ISPs & Local Services 0.13% 15.05x
Humor & Entertainment 1.46% 11.46x
Assorted Topics (Cooking, Games, Viral Media) 0.17% 10.32x
US Military Cluster 18.21% 10.31x
Assorted Topics (Insurance, Travel, Viral Media) 0.04% 9.66x
Assorted Topics (Apartment Rentals, Christian Dating, Ticket Sales) 0.08% 8.34x
Flags & Trump 0.06% 7.08x
Washington D.C. Hotels 0.01% 6.88x
Assorted Topics (Vacation, Travel, Automotive Entertainment, Diet) 0.54% 6.88x
Assorted Topics (Software Integration, Scrabble, Word Games, Pbs) 0.11% 6.83x
Composition Percentage: The overlap percentage between the Military Personal Finance Researchers audience and the Content Affinity attribute.
Index: A comparison of the Military Personal Finance Researchers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Military Personal Finance Researchers audience resonates most for the following age bracket and gender.
Age
65 and Over
Gender
Female