Dstillery Audiences

MILITARY PERSONAL FINANCE RESEARCHERS

Audience Size: 4.4 Million Devices

Explore the Military Personal Finance Researchers Audience

Below you'll find more information about the Military Personal Finance Researchers audience, broken down in different categories based on their digital and physical behaviors. These are 4.4 million unique devices whose actions qualify for the Military Personal Finance Researchers audience.

Dstillery Crafted Audiences

INTERESTS

The Military Personal Finance Researchers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Military Personal Finance Researchers audience is Loan Comparison Researchers.

Interest Composition Index
Loan Comparison Researchers 25.19% 10.21x
Fishing Equipment Shoppers 21.59% 9.22x
Federal Employees 16.08% 8.94x
Mortgage Researchers 17.25% 8.92x
Moving Services Shoppers 17.83% 8.89x
Identity Theft Protection Researchers 18.09% 8.14x
Movie Ticket Buyers 16.63% 8.14x
Mailing & Shipping Shoppers 14.66% 7.95x
Ink & Toner Shoppers 14.65% 7.95x
Tax Policy Researchers 14.95% 7.77x
Composition Percentage: The overlap percentage between the Military Personal Finance Researchers audience and the Interest attribute.
Index: A comparison of the Military Personal Finance Researchers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Military Personal Finance Researchers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Military Personal Finance Researchers audience is Talbots.

Location Composition Index
Talbots 0.04% 1.24x
Belk 0.02% 1.23x
Chicos 0.05% 1.21x
Lane Bryant 0.04% 1.12x
Brooks Brothers 0.03% 1.08x
Eddie Bauer 0.01% 1.07x
Lorna Jane 0.00% 1.02x
Tommy Bahama 0.02% 1.02x
LOFT 0.03% 0.99x
REI 0.01% 0.98x
Composition Percentage: The overlap percentage between the Military Personal Finance Researchers audience and the Location attribute.
Index: A comparison of the Military Personal Finance Researchers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Military Personal Finance Researchers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Military Personal Finance Researchers audience is chonday.com.

Website Composition Index
chonday.com 0.16% 60.02x
denvergov.org 0.07% 57.18x
cnnmoney.com 0.10% 54.56x
extendedstayamerica.com 0.11% 53.69x
biddingforgood.com 0.06% 51.51x
findsmarter.com 0.09% 51.38x
cooking.com 0.16% 49.82x
usaa.com 0.85% 48.86x
jobsearch.monster.com 0.30% 48.59x
ksl.com 0.06% 48.26x
Composition Percentage: The overlap percentage between the Military Personal Finance Researchers audience and the Web attribute.
Index: A comparison of the Military Personal Finance Researchers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Military Personal Finance Researchers audience is ISPs & Local Services.

Content Affinity Composition Index
ISPs & Local Services 0.20% 13.69x
Humor & Entertainment 1.69% 9.82x
US Military Cluster 16.24% 9.31x
Assorted Topics #11250 (Cooking, Games, Viral Media) 0.26% 9.01x
Assorted Topics #11412 (Apartment Rentals, Christian Dating, Ticket Sales) 0.09% 8.72x
Assorted Topics #11249 (Insurance, Travel, Viral Media) 0.07% 8.41x
Assorted Topics #11548 (Insurance, Cellphone, Healthy Living, Restaurant Menus, User Reviews) 0.53% 7.88x
Assorted Topics #11274 (Software Integration, Scrabble, Word Games, Pbs) 0.14% 7.78x
Assorted Topics #11368 (Retail Products, Food Service, Package Delivery) 0.36% 6.93x
Rural Living 0.11% 6.90x
Composition Percentage: The overlap percentage between the Military Personal Finance Researchers audience and the Content Affinity attribute.
Index: A comparison of the Military Personal Finance Researchers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Military Personal Finance Researchers audience resonates most for the following age and income brackets.
Age
25-34
Income
$50,000-$74,999