Explore the Military Servicemembers & Veterans Audience
Below you'll find more information about the Military Servicemembers & Veterans audience, broken down in different categories based on their digital and physical behaviors. These are 3.7 million unique devices whose actions qualify for the Military Servicemembers & Veterans audience.
INTERESTS
The Military Servicemembers & Veterans audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Military Servicemembers & Veterans audience is Marines.
| Interest | Composition | Index |
| Marines | 41.42% | 30.81x |
| Military Benefits Researchers | 45.15% | 27.34x |
| Newly Recruited Military Personnel | 39.13% | 25.14x |
| Federal Employee Benefits Researchers | 28.92% | 21.53x |
| Retired Government Employees | 29.27% | 21.17x |
| Pilots | 28.01% | 20.18x |
| Conservative News Readers | 27.45% | 20.07x |
| Gun Violence Researchers | 28.83% | 19.85x |
| Getting Off the Grid Travelers | 29.12% | 18.60x |
| Law Enforcement Officers | 26.49% | 18.13x |
Composition Percentage:
The overlap percentage between the Military Servicemembers & Veterans audience and the Interest attribute.
Index: A comparison of the Military Servicemembers & Veterans audience to the internet population.
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APPAREL RETAILERS
The Military Servicemembers & Veterans audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Military Servicemembers & Veterans audience is Victoria's Secret.
| Location | Composition | Index |
| Victoria's Secret | 0.02% | 1.56x |
| American Eagle Outfitters | 0.01% | 1.55x |
| Journeys | 0.02% | 1.44x |
| Buckle | 0.01% | 1.43x |
| Carhartt | 0.22% | 1.27x |
| Chicos | 0.01% | 1.26x |
| Maurices | 0.02% | 1.24x |
| The Childrens Place | 0.01% | 1.07x |
| Mens Wearhouse | 0.01% | 1.02x |
| Old Navy | 0.01% | 0.93x |
Composition Percentage:
The overlap percentage between the Military Servicemembers & Veterans audience and the Location attribute.
Index: A comparison of the Military Servicemembers & Veterans audience to the internet population.
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WEBSITES
The Military Servicemembers & Veterans audience is distinctive due to the websites they visit.
As seen below, the highest indexing website for the Military Servicemembers & Veterans audience is thenewsrep.com.
| Website | Composition | Index |
| thenewsrep.com | 2.74% | 43.91x |
| militaryspot.com | 1.51% | 43.14x |
| janes.com | 1.87% | 43.05x |
| loadoutroom.com | 1.98% | 41.10x |
| duffelblog.com | 2.06% | 40.98x |
| armymwr.com | 2.56% | 40.52x |
| marinecorpstimes.com | 15.88% | 39.66x |
| armsunlimited.com | 1.28% | 39.05x |
| dvidshub.net | 4.25% | 38.97x |
| vettix.org | 1.79% | 38.95x |
Composition Percentage:
The overlap percentage between the Military Servicemembers & Veterans audience and the Web attribute.
Index: A comparison of the Military Servicemembers & Veterans audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Military Servicemembers & Veterans audience is US Military Cluster.
| Content Affinity | Composition | Index |
| US Military Cluster | 30.80% | 31.18x |
| Police Gear | 3.84% | 23.75x |
| Space & National Security | 9.31% | 22.16x |
| Assorted Topics (Power Trains, Drones, Web Design) | 1.90% | 17.61x |
| Right Wing Blogs - Political Activism | 0.30% | 16.71x |
| Assorted Topics (Knives, Leather, Customized Gifts, Victorian Clothing) | 2.20% | 16.66x |
| Airsoft & Paintball Equipment | 0.34% | 15.84x |
| Military & Law Enforcement | 15.23% | 14.68x |
| Public Policy Media | 3.44% | 13.89x |
| Gun Enthusiast - Hunting & Self Defense | 16.91% | 13.87x |
Composition Percentage:
The overlap percentage between the Military Servicemembers & Veterans audience and the Content Affinity attribute.
Index: A comparison of the Military Servicemembers & Veterans audience to the internet population.
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DEMOGRAPHICS
The Military Servicemembers & Veterans audience resonates most for the following age bracket and gender.
Age
65+
Gender
Male
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