Explore the Military Servicemembers & Veterans Audience
Below you'll find more information about the Military Servicemembers & Veterans audience, broken down in different categories based on their digital and physical behaviors. These are 3.2 million unique devices whose actions qualify for the Military Servicemembers & Veterans audience.
INTERESTS
The Military Servicemembers & Veterans audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Military Servicemembers & Veterans audience is Marines.
| Interest | Composition | Index |
| Marines | 37.44% | 32.63x |
| Military Benefits Researchers | 41.71% | 29.26x |
| Newly Recruited Military Personnel | 36.21% | 24.55x |
| Federal Employee Benefits Researchers | 30.12% | 23.67x |
| Retired Government Employees | 29.99% | 23.53x |
| Conservative News Readers | 27.31% | 22.91x |
| Gun Violence Researchers | 28.18% | 22.65x |
| Pilots | 26.69% | 22.03x |
| Getting Off the Grid Travelers | 28.48% | 21.11x |
| Car Enthusiasts | 26.94% | 20.60x |
Composition Percentage:
The overlap percentage between the Military Servicemembers & Veterans audience and the Interest attribute.
Index: A comparison of the Military Servicemembers & Veterans audience to the internet population.
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APPAREL RETAILERS
The Military Servicemembers & Veterans audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Military Servicemembers & Veterans audience is Chicos.
| Location | Composition | Index |
| Chicos | 0.01% | 1.26x |
| Maurices | 0.02% | 1.17x |
| Carhartt | 0.17% | 1.17x |
| White House Black Market | 0.01% | 1.13x |
| Victoria's Secret | 0.02% | 1.09x |
| Mens Wearhouse | 0.01% | 1.09x |
| Old Navy | 0.02% | 1.00x |
| The Childrens Place | 0.01% | 0.98x |
| Express | 0.01% | 0.93x |
| Journeys | 0.01% | 0.86x |
Composition Percentage:
The overlap percentage between the Military Servicemembers & Veterans audience and the Location attribute.
Index: A comparison of the Military Servicemembers & Veterans audience to the internet population.
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WEBSITES
The Military Servicemembers & Veterans audience is distinctive due to the websites they visit.
As seen below, the highest indexing website for the Military Servicemembers & Veterans audience is thenewsrep.com.
| Website | Composition | Index |
| thenewsrep.com | 1.35% | 52.39x |
| recoilweb.com | 1.57% | 49.44x |
| military.com | 5.96% | 49.02x |
| dvidshub.net | 1.78% | 48.62x |
| vettix.org | 1.05% | 47.90x |
| moaa.org | 3.42% | 47.11x |
| usmclife.com | 1.35% | 46.77x |
| defenseone.com | 1.07% | 46.16x |
| shopmyexchange.com | 3.55% | 45.87x |
| airforcetimes.com | 10.11% | 45.67x |
Composition Percentage:
The overlap percentage between the Military Servicemembers & Veterans audience and the Web attribute.
Index: A comparison of the Military Servicemembers & Veterans audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Military Servicemembers & Veterans audience is US Military Cluster.
| Content Affinity | Composition | Index |
| US Military Cluster | 20.50% | 28.66x |
| Police Gear | 1.80% | 23.39x |
| Space & National Security | 6.75% | 20.31x |
| Airsoft & Paintball Equipment | 0.23% | 18.08x |
| Assorted Topics (Power Trains, Drones, Web Design) | 1.20% | 17.65x |
| Right Wing Blogs - Political Activism | 0.14% | 16.47x |
| Assorted Topics (Knives, Leather, Customized Gifts, Victorian Clothing) | 1.44% | 15.25x |
| Gun Enthusiast - Hunting & Self Defense | 12.18% | 13.64x |
| Car Keys, Locks & Remotes | 1.27% | 13.63x |
| Public Policy Media | 2.30% | 13.21x |
Composition Percentage:
The overlap percentage between the Military Servicemembers & Veterans audience and the Content Affinity attribute.
Index: A comparison of the Military Servicemembers & Veterans audience to the internet population.
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DEMOGRAPHICS
The Military Servicemembers & Veterans audience resonates most for the following age bracket and gender.
Age
65+
Gender
Male
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