Dstillery Audiences

MILITARY SERVICEMEMBERS & VETERANS

Audience Size: 873.8 Thousand Devices

Explore the Military Servicemembers & Veterans Audience

Below you'll find more information about the Military Servicemembers & Veterans audience, broken down in different categories based on their digital and physical behaviors. These are 873.8 thousand unique devices whose actions qualify for the Military Servicemembers & Veterans audience.

Dstillery Crafted Audiences

INTERESTS

The Military Servicemembers & Veterans audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Military Servicemembers & Veterans audience is Marines.

Interest Composition Index
Marines 31.45% 37.33x
Military Benefits Researchers 37.81% 34.81x
Newly Recruited Military Personnel 32.08% 27.39x
Federal Employee Benefits Researchers 24.87% 27.37x
Retired Government Employees 24.82% 27.13x
Conservative News Readers 24.71% 26.77x
Gun Violence Researchers 24.10% 25.48x
Pilots 20.81% 24.46x
Financial Business Intelligence Researchers 15.99% 22.03x
Getting Off the Grid Travelers 23.05% 21.92x
Composition Percentage: The overlap percentage between the Military Servicemembers & Veterans audience and the Interest attribute.
Index: A comparison of the Military Servicemembers & Veterans audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Military Servicemembers & Veterans audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Military Servicemembers & Veterans audience is Carhartt.

Location Composition Index
Carhartt 0.06% 1.27x
Composition Percentage: The overlap percentage between the Military Servicemembers & Veterans audience and the Location attribute.
Index: A comparison of the Military Servicemembers & Veterans audience to the internet population.
Dstillery Web Insights

WEBSITES

The Military Servicemembers & Veterans audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Military Servicemembers & Veterans audience is shopmyexchange.com.

Website Composition Index
shopmyexchange.com 1.60% 46.23x
moaa.org 3.04% 46.10x
military.com 2.84% 45.71x
usmclife.com 1.02% 44.09x
defensenews.com 1.61% 43.44x
navytimes.com 13.41% 42.34x
airforcetimes.com 8.36% 41.06x
marinecorpstimes.com 10.55% 40.36x
militarybenefits.info 22.76% 38.92x
popularmilitary.com 2.53% 37.43x
Composition Percentage: The overlap percentage between the Military Servicemembers & Veterans audience and the Web attribute.
Index: A comparison of the Military Servicemembers & Veterans audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Military Servicemembers & Veterans audience is US Military Cluster.

Content Affinity Composition Index
US Military Cluster 17.09% 34.75x
Police Gear 0.89% 26.54x
Assorted Topics (Power Trains, Drones, Web Design) 0.44% 24.98x
Space & National Security 5.77% 21.28x
Airsoft & Paintball Equipment 0.11% 20.49x
Right Wing Blogs - Political Activism 0.06% 19.00x
Car Keys, Locks & Remotes 0.48% 17.13x
Auctions & Repossessions 0.08% 15.52x
Public Policy Media 1.41% 15.33x
Right Wing Blogs - Conspiracy Theories 3.29% 15.16x
Composition Percentage: The overlap percentage between the Military Servicemembers & Veterans audience and the Content Affinity attribute.
Index: A comparison of the Military Servicemembers & Veterans audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Military Servicemembers & Veterans audience resonates most for the following age bracket and gender.
Age
65+
Gender
Male