Explore the Military Servicemembers & Veterans Audience
Below you'll find more information about the Military Servicemembers & Veterans audience, broken down in different categories based on their digital and physical behaviors. These are 1.7 million unique devices whose actions qualify for the Military Servicemembers & Veterans audience.
INTERESTS
The Military Servicemembers & Veterans audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Military Servicemembers & Veterans audience is Marines.
| Interest | Composition | Index |
| Marines | 35.67% | 65.84x |
| Military Benefits Researchers | 38.36% | 59.12x |
| Newly Recruited Military Personnel | 33.10% | 50.47x |
| Federal Employee Benefits Researchers | 25.73% | 49.69x |
| Gun Violence Researchers | 28.54% | 49.54x |
| Retired Government Employees | 25.85% | 48.87x |
| Conservative News Readers | 24.33% | 48.02x |
| Car Enthusiasts | 23.51% | 45.55x |
| Pilots | 22.69% | 44.34x |
| Getting Off the Grid Travelers | 28.19% | 42.81x |
Composition Percentage:
The overlap percentage between the Military Servicemembers & Veterans audience and the Interest attribute.
Index: A comparison of the Military Servicemembers & Veterans audience to the internet population.
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APPAREL RETAILERS
The Military Servicemembers & Veterans audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Military Servicemembers & Veterans audience is Mens Wearhouse.
| Location | Composition | Index |
| Mens Wearhouse | 0.04% | 5.19x |
| Zumiez | 0.04% | 4.89x |
| The Childrens Place | 0.04% | 4.05x |
| Journeys | 0.04% | 3.39x |
| American Eagle Outfitters | 0.02% | 2.77x |
| Carhartt | 0.19% | 2.70x |
| White House Black Market | 0.01% | 1.91x |
| LOFT | 0.01% | 1.85x |
| Aeropostale | 0.01% | 1.63x |
| Victoria's Secret | 0.01% | 1.39x |
Composition Percentage:
The overlap percentage between the Military Servicemembers & Veterans audience and the Location attribute.
Index: A comparison of the Military Servicemembers & Veterans audience to the internet population.
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WEBSITES
The Military Servicemembers & Veterans audience is distinctive due to the websites they visit.
As seen below, the highest indexing website for the Military Servicemembers & Veterans audience is moaa.org.
| Website | Composition | Index |
| moaa.org | 3.54% | 42.78x |
| dvidshub.net | 1.08% | 42.47x |
| military.com | 3.98% | 42.36x |
| defensenews.com | 2.38% | 41.54x |
| navytimes.com | 15.79% | 40.64x |
| airforcetimes.com | 9.70% | 39.51x |
| shopmyexchange.com | 2.23% | 39.42x |
| usmclife.com | 1.20% | 39.19x |
| marinecorpstimes.com | 12.28% | 39.10x |
| popularmilitary.com | 2.69% | 37.93x |
Composition Percentage:
The overlap percentage between the Military Servicemembers & Veterans audience and the Web attribute.
Index: A comparison of the Military Servicemembers & Veterans audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Military Servicemembers & Veterans audience is US Military Cluster.
| Content Affinity | Composition | Index |
| US Military Cluster | 20.58% | 45.98x |
| Space & National Security | 4.91% | 28.94x |
| Public Policy Media | 1.87% | 24.50x |
| Assorted Topics (Knives, Leather, Customized Gifts, Victorian Clothing) | 1.75% | 22.35x |
| Right Wing Blogs - Conspiracy Theories | 3.98% | 21.06x |
| Middle East News | 2.69% | 19.50x |
| Gun Enthusiast - Hunting & Self Defense | 11.93% | 19.06x |
| Weight Lifting Enthusiasts | 1.99% | 18.37x |
| Military & Law Enforcement | 12.51% | 17.98x |
| Australia & New Zealand Media | 1.52% | 17.91x |
Composition Percentage:
The overlap percentage between the Military Servicemembers & Veterans audience and the Content Affinity attribute.
Index: A comparison of the Military Servicemembers & Veterans audience to the internet population.
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DEMOGRAPHICS
The Military Servicemembers & Veterans audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male
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