Dstillery Audiences

MILK AND DAIRY SHOPPERS

Audience Size: 3.5 Million Devices

Explore the Milk and Dairy Shoppers Audience

Below you'll find more information about the Milk and Dairy Shoppers audience, broken down in different categories based on their digital and physical behaviors. These are 3.5 million unique devices whose actions qualify for the Milk and Dairy Shoppers audience.

Dstillery Crafted Audiences

INTERESTS

The Milk and Dairy Shoppers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Milk and Dairy Shoppers audience is Gourmet Food & Wine Researchers.

Interest Composition Index
Gourmet Food & Wine Researchers 43.01% 33.20x
Home Kitchen Chefs 44.57% 33.07x
Cooking Show Fans 44.95% 32.41x
Luxury Athletic Footwear Shoppers 41.95% 32.27x
Luxury Fitness Shoppers 41.95% 32.27x
Healthy Eaters 40.86% 31.13x
Nutrition Conscious Eaters 40.26% 30.79x
Home Design and Living Publication Readers 37.92% 30.40x
Recipe Researchers 40.71% 29.59x
Healthy Snacks Shoppers 42.29% 29.00x
Composition Percentage: The overlap percentage between the Milk and Dairy Shoppers audience and the Interest attribute.
Index: A comparison of the Milk and Dairy Shoppers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Milk and Dairy Shoppers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Milk and Dairy Shoppers audience is Maurices.

Location Composition Index
Maurices 0.02% 1.65x
Carhartt 0.17% 1.21x
Mens Wearhouse 0.01% 1.09x
Composition Percentage: The overlap percentage between the Milk and Dairy Shoppers audience and the Location attribute.
Index: A comparison of the Milk and Dairy Shoppers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Milk and Dairy Shoppers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Milk and Dairy Shoppers audience is fitpregnancy.com.

Website Composition Index
fitpregnancy.com 1.55% 36.94x
homemade-baby-food-recipes.com 1.25% 36.07x
llli.org 2.06% 34.47x
silverdollarcity.com 2.56% 33.39x
medelabreastfeedingus.com 2.96% 31.91x
similac.com 1.72% 31.26x
betterrecipes.com 1.08% 28.57x
janetlansbury.com 1.00% 28.36x
pickyeaterblog.com 1.28% 28.33x
babysleepsite.com 6.01% 28.27x
Composition Percentage: The overlap percentage between the Milk and Dairy Shoppers audience and the Web attribute.
Index: A comparison of the Milk and Dairy Shoppers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Milk and Dairy Shoppers audience is Food Cluster.

Content Affinity Composition Index
Food Cluster 1.37% 20.00x
New Parents 9.75% 18.73x
Cakes & Sweets 3.16% 17.01x
Parenting & Children's Activities 2.51% 16.29x
Organic Beauty & Skincare Products 1.17% 16.26x
Low Carb Diets 8.76% 15.66x
Assorted Topics (Promotions, Prizes, Pharmaceuticals, Feminine Hygiene, Travel) 0.46% 15.50x
Holistic Medicine 0.28% 15.35x
Paleo & Keto Diet Enthusiasts 3.78% 14.92x
Nutrition & Diabetic Living 0.61% 14.64x
Composition Percentage: The overlap percentage between the Milk and Dairy Shoppers audience and the Content Affinity attribute.
Index: A comparison of the Milk and Dairy Shoppers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Milk and Dairy Shoppers audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Female