Dstillery Audiences

MILK AND DAIRY SHOPPERS

Audience Size: 2.6 Million Devices

Explore the Milk and Dairy Shoppers Audience

Below you'll find more information about the Milk and Dairy Shoppers audience, broken down in different categories based on their digital and physical behaviors. These are 2.6 million unique devices whose actions qualify for the Milk and Dairy Shoppers audience.

Dstillery Crafted Audiences

INTERESTS

The Milk and Dairy Shoppers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Milk and Dairy Shoppers audience is Home Kitchen Chefs.

Interest Composition Index
Home Kitchen Chefs 44.54% 54.48x
Luxury Fitness Shoppers 40.70% 51.66x
Luxury Athletic Footwear Shoppers 40.84% 51.63x
Healthy Eaters 40.10% 51.16x
Home Design and Living Publication Readers 37.66% 50.78x
Cooking Show Fans 43.16% 50.76x
Nutrition Conscious Eaters 40.45% 50.44x
Gourmet Food & Wine Researchers 44.18% 50.20x
Bargain Shopping Researchers 34.22% 48.34x
Home Coffee Makers 37.83% 47.41x
Composition Percentage: The overlap percentage between the Milk and Dairy Shoppers audience and the Interest attribute.
Index: A comparison of the Milk and Dairy Shoppers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Milk and Dairy Shoppers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Milk and Dairy Shoppers audience is Jos A. Bank Clothiers.

Location Composition Index
Jos A. Bank Clothiers 0.32% 1.26x
Supreme 0.02% 1.21x
Mens Wearhouse 0.50% 1.21x
The North Face 0.02% 1.20x
Bonobos 0.05% 1.20x
Madewell 0.02% 1.19x
Patagonia 0.02% 1.19x
Chicos 0.06% 1.16x
Gap 0.06% 1.14x
Club Monaco 0.02% 1.12x
Composition Percentage: The overlap percentage between the Milk and Dairy Shoppers audience and the Location attribute.
Index: A comparison of the Milk and Dairy Shoppers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Milk and Dairy Shoppers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Milk and Dairy Shoppers audience is homemade-baby-food-recipes.com.

Website Composition Index
homemade-baby-food-recipes.com 2.34% 40.81x
motherlove.com 1.11% 32.37x
pumpstation.com 1.34% 31.25x
braums.com 1.50% 28.01x
askdrsears.com 5.78% 27.16x
runningwithspoons.com 2.45% 27.14x
easybabylife.com 4.12% 24.91x
nestedbean.com 1.67% 24.02x
britax.com 1.14% 23.42x
amyshealthybaking.com 7.50% 23.42x
Composition Percentage: The overlap percentage between the Milk and Dairy Shoppers audience and the Web attribute.
Index: A comparison of the Milk and Dairy Shoppers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Milk and Dairy Shoppers audience is Food Cluster.

Content Affinity Composition Index
Food Cluster 6.48% 23.42x
Parenting & Children's Activities 6.20% 20.87x
Organic Beauty & Skincare Products 3.83% 19.56x
Healthy Eating Researchers 4.94% 18.80x
Homeschooling 0.68% 18.79x
Nutrition & Diabetic Living 1.47% 18.78x
Vegetarian Diet 22.87% 18.76x
Consumer Packaged Goods 23.19% 18.51x
Parenting Blogs 2.57% 18.47x
Assorted Topics (Promotions, Prizes, Pharmaceuticals, Feminine Hygiene, Travel) 1.18% 17.88x
Composition Percentage: The overlap percentage between the Milk and Dairy Shoppers audience and the Content Affinity attribute.
Index: A comparison of the Milk and Dairy Shoppers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Milk and Dairy Shoppers audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Female