Dstillery Audiences

MILK AND DAIRY SHOPPERS

Audience Size: 2.8 Million Devices

Explore the Milk and Dairy Shoppers Audience

Below you'll find more information about the Milk and Dairy Shoppers audience, broken down in different categories based on their digital and physical behaviors. These are 2.8 million unique devices whose actions qualify for the Milk and Dairy Shoppers audience.

Dstillery Crafted Audiences

INTERESTS

The Milk and Dairy Shoppers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Milk and Dairy Shoppers audience is Home Kitchen Chefs.

Interest Composition Index
Home Kitchen Chefs 43.27% 25.39x
Luxury Fitness Shoppers 38.02% 24.76x
Luxury Athletic Footwear Shoppers 38.32% 24.72x
Cooking Show Fans 41.64% 24.72x
Gourmet Food & Wine Researchers 43.00% 24.02x
Healthy Eaters 38.14% 23.97x
Nutrition Conscious Eaters 37.68% 23.81x
Bargain Shopping Researchers 33.60% 22.61x
Home Coffee Makers 36.50% 22.60x
Organic Food Eaters 39.73% 22.22x
Composition Percentage: The overlap percentage between the Milk and Dairy Shoppers audience and the Interest attribute.
Index: A comparison of the Milk and Dairy Shoppers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Milk and Dairy Shoppers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Milk and Dairy Shoppers audience is Jos A. Bank Clothiers.

Location Composition Index
Jos A. Bank Clothiers 0.21% 1.10x
Mens Wearhouse 0.31% 1.02x
Composition Percentage: The overlap percentage between the Milk and Dairy Shoppers audience and the Location attribute.
Index: A comparison of the Milk and Dairy Shoppers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Milk and Dairy Shoppers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Milk and Dairy Shoppers audience is homemade-baby-food-recipes.com.

Website Composition Index
homemade-baby-food-recipes.com 2.26% 75.35x
pumpstation.com 1.20% 57.77x
motherlove.com 1.01% 54.06x
braums.com 1.61% 52.42x
askdrsears.com 5.88% 47.99x
runningwithspoons.com 2.42% 46.91x
kingarthurflour.com 17.20% 46.59x
llli.org 2.69% 45.25x
easybabylife.com 3.64% 44.34x
chex.com 1.21% 41.66x
Composition Percentage: The overlap percentage between the Milk and Dairy Shoppers audience and the Web attribute.
Index: A comparison of the Milk and Dairy Shoppers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Milk and Dairy Shoppers audience is Food Cluster.

Content Affinity Composition Index
Food Cluster 6.56% 19.79x
Parenting & Children's Activities 6.38% 16.80x
Organic Beauty & Skincare Products 3.84% 16.38x
Parenting Blogs 2.64% 15.57x
Vegetarian Diet 22.18% 15.43x
Healthy Eating Researchers 5.27% 14.92x
Assorted Topics (Family, Household Wellness, The Beach) 5.96% 14.83x
Consumer Packaged Goods 23.41% 14.66x
New Parents 18.50% 13.97x
Paleo & Keto Diet Enthusiasts 16.18% 13.88x
Composition Percentage: The overlap percentage between the Milk and Dairy Shoppers audience and the Content Affinity attribute.
Index: A comparison of the Milk and Dairy Shoppers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Milk and Dairy Shoppers audience resonates most for the following age bracket and gender.
Age
45-54
Gender
Female