Explore the Mobile Phone Comparison Shoppers Audience
Below you'll find more information about the Mobile Phone Comparison Shoppers audience, broken down in different categories based on their digital and physical behaviors. These are 3.9 million unique devices whose actions qualify for the Mobile Phone Comparison Shoppers audience.
INTERESTS
The Mobile Phone Comparison Shoppers audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Mobile Phone Comparison Shoppers audience is Android Fans.
| Interest | Composition | Index |
| Android Fans | 76.28% | 56.44x |
| High End TV Shoppers | 70.16% | 49.81x |
| IT Decision Makers | 64.24% | 48.06x |
| Camera Review Readers | 60.32% | 47.74x |
| Tech News Enthusiasts | 57.88% | 45.30x |
| Techies | 55.66% | 44.66x |
| Laptop Researchers | 53.12% | 40.86x |
| Apple Fans | 54.91% | 40.53x |
| HDTV Researchers | 68.63% | 39.74x |
| Tablet Researchers | 57.87% | 39.29x |
Composition Percentage:
The overlap percentage between the Mobile Phone Comparison Shoppers audience and the Interest attribute.
Index: A comparison of the Mobile Phone Comparison Shoppers audience to the internet population.
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APPAREL RETAILERS
The Mobile Phone Comparison Shoppers audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Mobile Phone Comparison Shoppers audience is Bonobos.
| Location | Composition | Index |
| Bonobos | 0.14% | 1.61x |
| Topshop | 0.03% | 1.52x |
| White House Black Market | 0.50% | 1.40x |
| Jos A. Bank Clothiers | 0.39% | 1.40x |
| Mens Wearhouse | 0.65% | 1.39x |
| Patagonia | 0.01% | 1.36x |
| Buckle | 0.37% | 1.32x |
| Johnston and Murphy | 0.69% | 1.24x |
| REI | 0.02% | 1.23x |
| Uniqlo | 0.02% | 1.21x |
Composition Percentage:
The overlap percentage between the Mobile Phone Comparison Shoppers audience and the Location attribute.
Index: A comparison of the Mobile Phone Comparison Shoppers audience to the internet population.
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WEBSITES
The Mobile Phone Comparison Shoppers audience is distinctive due to the websites they visit.
As seen below, the highest indexing website for the Mobile Phone Comparison Shoppers audience is pocketnow.com.
| Website | Composition | Index |
| pocketnow.com | 4.32% | 53.40x |
| gizmochina.com | 1.11% | 52.70x |
| droid-life.com | 12.83% | 49.71x |
| aboutchromebooks.com | 1.39% | 49.13x |
| fudzilla.com | 2.23% | 48.86x |
| phoronix.com | 2.16% | 46.25x |
| oneplus.net | 1.50% | 45.99x |
| chromeunboxed.com | 3.54% | 44.94x |
| redsharknews.com | 1.54% | 44.67x |
| talkandroid.com | 2.67% | 44.20x |
Composition Percentage:
The overlap percentage between the Mobile Phone Comparison Shoppers audience and the Web attribute.
Index: A comparison of the Mobile Phone Comparison Shoppers audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Mobile Phone Comparison Shoppers audience is Environmentally Friendly Cars.
| Content Affinity | Composition | Index |
| Environmentally Friendly Cars | 0.11% | 21.27x |
| Technology News | 31.51% | 20.29x |
| Smartphones | 68.43% | 18.94x |
| Studio & Franchise Video Game Players | 7.21% | 18.90x |
| Content Streamers & Downloaders | 0.07% | 18.71x |
| Mobile Phone Networks | 3.96% | 18.29x |
| Robotics | 1.70% | 17.37x |
| Gadgets | 0.54% | 17.19x |
| Assorted Topics (Photography Resources, Stock Photos, Motorcycles) | 3.20% | 16.85x |
| Build Your Own Computer Enthusiasts | 30.66% | 16.85x |
Composition Percentage:
The overlap percentage between the Mobile Phone Comparison Shoppers audience and the Content Affinity attribute.
Index: A comparison of the Mobile Phone Comparison Shoppers audience to the internet population.
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DEMOGRAPHICS
The Mobile Phone Comparison Shoppers audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male
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