Dstillery Audiences

MOBILE PHONE COMPARISON SHOPPERS

Audience Size: 3.5 Million Devices

Explore the Mobile Phone Comparison Shoppers Audience

Below you'll find more information about the Mobile Phone Comparison Shoppers audience, broken down in different categories based on their digital and physical behaviors. These are 3.5 million unique devices whose actions qualify for the Mobile Phone Comparison Shoppers audience.

Dstillery Crafted Audiences

INTERESTS

The Mobile Phone Comparison Shoppers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Mobile Phone Comparison Shoppers audience is Android Fans.

Interest Composition Index
Android Fans 73.86% 53.74x
High End TV Shoppers 68.91% 47.75x
Camera Review Readers 62.24% 46.75x
IT Decision Makers 65.26% 46.61x
Tech News Enthusiasts 56.46% 44.76x
Techies 55.81% 44.21x
HDTV Researchers 67.87% 39.36x
Apple Fans 55.49% 37.45x
Tablet Researchers 55.51% 37.20x
Cord Cutters 49.10% 36.94x
Composition Percentage: The overlap percentage between the Mobile Phone Comparison Shoppers audience and the Interest attribute.
Index: A comparison of the Mobile Phone Comparison Shoppers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Mobile Phone Comparison Shoppers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Mobile Phone Comparison Shoppers audience is Journeys.

Location Composition Index
Journeys 0.01% 1.96x
The Childrens Place 0.01% 1.65x
Old Navy 0.01% 1.49x
Mens Wearhouse 0.01% 1.28x
Carhartt 0.19% 1.12x
Maurices 0.01% 1.06x
Composition Percentage: The overlap percentage between the Mobile Phone Comparison Shoppers audience and the Location attribute.
Index: A comparison of the Mobile Phone Comparison Shoppers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Mobile Phone Comparison Shoppers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Mobile Phone Comparison Shoppers audience is fudzilla.com.

Website Composition Index
fudzilla.com 1.30% 50.97x
redsharknews.com 1.05% 49.68x
uploadvr.com 1.46% 45.77x
gonintendo.com 1.53% 45.56x
phoronix.com 2.85% 44.84x
androidheadlines.com 3.35% 42.45x
theinquirer.net 3.28% 42.18x
aboutchromebooks.com 1.48% 41.69x
cnx-software.com 2.64% 41.41x
toucharcade.com 1.08% 41.41x
Composition Percentage: The overlap percentage between the Mobile Phone Comparison Shoppers audience and the Web attribute.
Index: A comparison of the Mobile Phone Comparison Shoppers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Mobile Phone Comparison Shoppers audience is Robotics.

Content Affinity Composition Index
Robotics 0.88% 23.28x
Mobile Phone Networks 2.23% 22.72x
Assorted Topics (Photography Resources, Stock Photos, Motorcycles) 3.80% 22.20x
Studio & Franchise Video Game Players 6.97% 21.84x
Phone & Computer Game Downloaders 1.45% 21.72x
Gadgets 0.23% 21.35x
Technology News 40.56% 20.76x
Assorted Topics (Toys, T-Shirts, Volvos) 0.13% 20.22x
Bags & Luggage 2.07% 18.67x
Smartphones 76.19% 18.20x
Composition Percentage: The overlap percentage between the Mobile Phone Comparison Shoppers audience and the Content Affinity attribute.
Index: A comparison of the Mobile Phone Comparison Shoppers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Mobile Phone Comparison Shoppers audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male