Dstillery Audiences

MOBILE PHONE COMPARISON SHOPPERS

Audience Size: 2.5 Million Devices

Explore the Mobile Phone Comparison Shoppers Audience

Below you'll find more information about the Mobile Phone Comparison Shoppers audience, broken down in different categories based on their digital and physical behaviors. These are 2.5 million unique devices whose actions qualify for the Mobile Phone Comparison Shoppers audience.

Dstillery Crafted Audiences

INTERESTS

The Mobile Phone Comparison Shoppers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Mobile Phone Comparison Shoppers audience is Android Fans.

Interest Composition Index
Android Fans 73.82% 62.56x
IT Decision Makers 66.47% 55.92x
Camera Review Readers 62.41% 55.75x
High End TV Shoppers 69.28% 55.18x
Tech News Enthusiasts 57.77% 52.30x
Techies 58.44% 51.16x
HDTV Researchers 71.35% 45.79x
Apple Fans 55.95% 44.30x
Laptop Researchers 53.97% 42.76x
Tablet Researchers 60.65% 42.70x
Composition Percentage: The overlap percentage between the Mobile Phone Comparison Shoppers audience and the Interest attribute.
Index: A comparison of the Mobile Phone Comparison Shoppers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Mobile Phone Comparison Shoppers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Mobile Phone Comparison Shoppers audience is Dressbarn.

Location Composition Index
Dressbarn 0.01% 1.57x
Mens Wearhouse 0.01% 1.33x
Chicos 0.01% 1.24x
Old Navy 0.02% 1.21x
Journeys 0.02% 1.06x
American Eagle Outfitters 0.01% 1.05x
Buckle 0.01% 1.02x
Maurices 0.02% 0.98x
Carhartt 0.11% 0.97x
The Childrens Place 0.01% 0.95x
Composition Percentage: The overlap percentage between the Mobile Phone Comparison Shoppers audience and the Location attribute.
Index: A comparison of the Mobile Phone Comparison Shoppers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Mobile Phone Comparison Shoppers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Mobile Phone Comparison Shoppers audience is androidheadlines.com.

Website Composition Index
androidheadlines.com 1.15% 59.86x
theinquirer.net 1.04% 58.58x
androidpolice.com 13.42% 57.78x
oneplus.com 1.54% 55.63x
mobilesyrup.com 1.72% 53.37x
gamecrate.com 2.75% 50.95x
wololo.net 1.12% 49.47x
amd.com 1.69% 49.46x
square-enix-games.com 1.07% 49.36x
powerpyx.com 2.78% 48.71x
Composition Percentage: The overlap percentage between the Mobile Phone Comparison Shoppers audience and the Web attribute.
Index: A comparison of the Mobile Phone Comparison Shoppers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Mobile Phone Comparison Shoppers audience is Phone & Computer Game Downloaders.

Content Affinity Composition Index
Phone & Computer Game Downloaders 0.51% 28.46x
Robotics 0.29% 27.44x
Gadgets 0.06% 26.89x
Mobile Phone Networks 0.73% 25.84x
Studio & Franchise Video Game Players 5.05% 25.35x
Assorted Topics (Photography Resources, Stock Photos, Motorcycles) 2.81% 24.53x
Smartphones 63.88% 23.98x
Vaping 0.38% 22.82x
Technology News 38.91% 22.74x
Online Media Converters 0.43% 20.66x
Composition Percentage: The overlap percentage between the Mobile Phone Comparison Shoppers audience and the Content Affinity attribute.
Index: A comparison of the Mobile Phone Comparison Shoppers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Mobile Phone Comparison Shoppers audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male