Dstillery Audiences

MOBILE PHONE COMPARISON SHOPPERS

Audience Size: 3.7 Million Devices

Explore the Mobile Phone Comparison Shoppers Audience

Below you'll find more information about the Mobile Phone Comparison Shoppers audience, broken down in different categories based on their digital and physical behaviors. These are 3.7 million unique devices whose actions qualify for the Mobile Phone Comparison Shoppers audience.

Dstillery Crafted Audiences

INTERESTS

The Mobile Phone Comparison Shoppers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Mobile Phone Comparison Shoppers audience is Android Fans.

Interest Composition Index
Android Fans 76.06% 50.31x
High End TV Shoppers 69.84% 45.18x
IT Decision Makers 66.03% 44.00x
Camera Review Readers 63.55% 43.44x
Tech News Enthusiasts 59.29% 41.93x
Techies 58.18% 40.89x
HDTV Researchers 69.75% 36.79x
Apple Fans 56.15% 36.12x
Laptop Researchers 52.04% 35.71x
Cord Cutters 50.70% 35.22x
Composition Percentage: The overlap percentage between the Mobile Phone Comparison Shoppers audience and the Interest attribute.
Index: A comparison of the Mobile Phone Comparison Shoppers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Mobile Phone Comparison Shoppers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Mobile Phone Comparison Shoppers audience is Buckle.

Location Composition Index
Buckle 0.02% 1.62x
Lululemon 0.01% 1.52x
Old Navy 0.04% 1.52x
American Apparel 0.01% 1.45x
Mens Wearhouse 0.09% 1.44x
H&M 0.02% 1.42x
Forever 21 0.02% 1.41x
Gap 0.02% 1.34x
Lane Bryant 0.02% 1.30x
Chicos 0.02% 1.29x
Composition Percentage: The overlap percentage between the Mobile Phone Comparison Shoppers audience and the Location attribute.
Index: A comparison of the Mobile Phone Comparison Shoppers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Mobile Phone Comparison Shoppers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Mobile Phone Comparison Shoppers audience is fudzilla.com.

Website Composition Index
fudzilla.com 1.59% 47.51x
redsharknews.com 1.27% 45.75x
overclock3d.net 1.14% 44.23x
hothardware.com 3.06% 43.52x
aboutchromebooks.com 1.34% 43.01x
uploadvr.com 1.81% 42.91x
pocketnow.com 3.45% 42.63x
gonintendo.com 1.81% 42.40x
droid-life.com 16.80% 41.31x
phoronix.com 3.09% 40.64x
Composition Percentage: The overlap percentage between the Mobile Phone Comparison Shoppers audience and the Web attribute.
Index: A comparison of the Mobile Phone Comparison Shoppers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Mobile Phone Comparison Shoppers audience is Studio & Franchise Video Game Players.

Content Affinity Composition Index
Studio & Franchise Video Game Players 6.86% 21.22x
Technology News 37.38% 21.04x
Mobile Phone Networks 2.61% 21.01x
Assorted Topics (Photography Resources, Stock Photos, Motorcycles) 3.71% 20.97x
Robotics 1.00% 20.81x
Gadgets 0.28% 19.40x
Phone & Computer Game Downloaders 1.70% 19.05x
Build Your Own Computer Enthusiasts 28.02% 18.75x
Environmentally Friendly Cars 0.04% 18.58x
Smartphones 74.12% 18.25x
Composition Percentage: The overlap percentage between the Mobile Phone Comparison Shoppers audience and the Content Affinity attribute.
Index: A comparison of the Mobile Phone Comparison Shoppers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Mobile Phone Comparison Shoppers audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male