Dstillery Audiences

MOBILE PHONE COMPARISON SHOPPERS

Audience Size: 3 Million Devices

Explore the Mobile Phone Comparison Shoppers Audience

Below you'll find more information about the Mobile Phone Comparison Shoppers audience, broken down in different categories based on their digital and physical behaviors. These are 3 million unique devices whose actions qualify for the Mobile Phone Comparison Shoppers audience.

Dstillery Crafted Audiences

INTERESTS

The Mobile Phone Comparison Shoppers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Mobile Phone Comparison Shoppers audience is Android Fans.

Interest Composition Index
Android Fans 73.24% 44.59x
Camera Review Readers 60.39% 41.41x
High End TV Shoppers 67.62% 41.03x
IT Decision Makers 65.48% 40.55x
Tech News Enthusiasts 57.51% 38.18x
Techies 56.88% 37.93x
Laptop Researchers 45.62% 35.10x
HDTV Researchers 69.75% 33.57x
Apple Fans 54.74% 32.33x
Tablet Researchers 57.56% 31.55x
Composition Percentage: The overlap percentage between the Mobile Phone Comparison Shoppers audience and the Interest attribute.
Index: A comparison of the Mobile Phone Comparison Shoppers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Mobile Phone Comparison Shoppers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Mobile Phone Comparison Shoppers audience is Jos A. Bank Clothiers.

Location Composition Index
Jos A. Bank Clothiers 0.02% 1.68x
Gymboree 0.01% 1.60x
Zumiez 0.01% 1.51x
LOFT 0.02% 1.48x
Talbots 0.01% 1.43x
Dressbarn 0.02% 1.42x
Gap 0.01% 1.32x
Aeropostale 0.01% 1.27x
White House Black Market 0.02% 1.27x
The Childrens Place 0.02% 1.23x
Composition Percentage: The overlap percentage between the Mobile Phone Comparison Shoppers audience and the Location attribute.
Index: A comparison of the Mobile Phone Comparison Shoppers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Mobile Phone Comparison Shoppers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Mobile Phone Comparison Shoppers audience is androidheadlines.com.

Website Composition Index
androidheadlines.com 1.78% 42.74x
theinquirer.net 1.75% 42.01x
phoronix.com 2.23% 40.81x
androidpolice.com 19.24% 40.27x
cnx-software.com 2.30% 40.00x
oneplus.com 2.24% 38.48x
droid-life.com 18.03% 38.31x
pocketnow.com 4.27% 38.07x
aboutchromebooks.com 1.65% 38.01x
msi.com 1.19% 37.36x
Composition Percentage: The overlap percentage between the Mobile Phone Comparison Shoppers audience and the Web attribute.
Index: A comparison of the Mobile Phone Comparison Shoppers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Mobile Phone Comparison Shoppers audience is Robotics.

Content Affinity Composition Index
Robotics 0.46% 19.31x
Gadgets 0.08% 18.56x
Phone & Computer Game Downloaders 0.69% 18.44x
Studio & Franchise Video Game Players 5.29% 18.16x
Mobile Phone Networks 1.11% 18.08x
Assorted Topics (Photography Resources, Stock Photos, Motorcycles) 3.29% 17.53x
Smartphones 67.15% 16.55x
Technology News 38.51% 16.53x
Vaping 0.56% 15.37x
Assorted Topics (Toys, T-Shirts, Volvos) 0.07% 15.07x
Composition Percentage: The overlap percentage between the Mobile Phone Comparison Shoppers audience and the Content Affinity attribute.
Index: A comparison of the Mobile Phone Comparison Shoppers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Mobile Phone Comparison Shoppers audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male