Dstillery Audiences

MOBILE PHONE PURCHASE INTENDERS

Audience Size: 3 Million Devices

Explore the Mobile Phone Purchase Intenders Audience

Below you'll find more information about the Mobile Phone Purchase Intenders audience, broken down in different categories based on their digital and physical behaviors. These are 3 million unique devices whose actions qualify for the Mobile Phone Purchase Intenders audience.

Dstillery Crafted Audiences

INTERESTS

The Mobile Phone Purchase Intenders audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Mobile Phone Purchase Intenders audience is Mobile Phone Comparison Shoppers.

Interest Composition Index
Mobile Phone Comparison Shoppers 36.66% 30.26x
Android Fans 31.19% 27.16x
2020 Holiday Season Sale News Researchers 24.51% 25.66x
IT Decision Makers 27.87% 25.16x
High End TV Shoppers 29.84% 24.47x
Apple Fans 29.95% 24.18x
Techies 26.09% 24.07x
Camera Review Readers 25.32% 23.69x
Tech News Enthusiasts 23.41% 22.79x
Laptop Researchers 26.67% 21.75x
Composition Percentage: The overlap percentage between the Mobile Phone Purchase Intenders audience and the Interest attribute.
Index: A comparison of the Mobile Phone Purchase Intenders audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Mobile Phone Purchase Intenders audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Mobile Phone Purchase Intenders audience is Michael Kors.

Location Composition Index
Michael Kors 0.02% 1.78x
Lululemon 0.01% 1.76x
Express 0.03% 1.61x
White House Black Market 0.03% 1.50x
H&M 0.02% 1.35x
Victoria's Secret 0.04% 1.35x
Aeropostale 0.02% 1.33x
Forever 21 0.01% 1.29x
Old Navy 0.05% 1.29x
Banana Republic 0.02% 1.28x
Composition Percentage: The overlap percentage between the Mobile Phone Purchase Intenders audience and the Location attribute.
Index: A comparison of the Mobile Phone Purchase Intenders audience to the internet population.
Dstillery Web Insights

WEBSITES

The Mobile Phone Purchase Intenders audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Mobile Phone Purchase Intenders audience is tmonews.com.

Website Composition Index
tmonews.com 2.08% 51.41x
pocketnow.com 5.16% 36.35x
androidpolice.com 1.23% 34.61x
droid-life.com 16.87% 32.46x
fiercewireless.com 3.92% 30.90x
gizchina.com 10.15% 30.17x
gizmochina.com 1.43% 29.45x
cnx-software.com 1.41% 29.28x
thurrott.com 3.24% 28.00x
thefpsreview.com 1.12% 27.75x
Composition Percentage: The overlap percentage between the Mobile Phone Purchase Intenders audience and the Web attribute.
Index: A comparison of the Mobile Phone Purchase Intenders audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Mobile Phone Purchase Intenders audience is Mobile Industry Information.

Content Affinity Composition Index
Mobile Industry Information 0.37% 16.73x
Mobile Phone Networks 0.08% 14.50x
Data Centers 0.78% 13.59x
Electronic Accessories 2.69% 13.14x
Smartphones 36.36% 13.03x
Technology News 22.06% 12.02x
Visa & Immigration 0.26% 11.01x
Robotics 0.02% 10.87x
Build Your Own Computer Enthusiasts 13.26% 10.66x
Assorted Topics (Photography Resources, Stock Photos, Motorcycles) 1.07% 10.59x
Composition Percentage: The overlap percentage between the Mobile Phone Purchase Intenders audience and the Content Affinity attribute.
Index: A comparison of the Mobile Phone Purchase Intenders audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Mobile Phone Purchase Intenders audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male