Dstillery Audiences

MOBILE PHONE PURCHASE INTENDERS

Audience Size: 3.3 Million Devices

Explore the Mobile Phone Purchase Intenders Audience

Below you'll find more information about the Mobile Phone Purchase Intenders audience, broken down in different categories based on their digital and physical behaviors. These are 3.3 million unique devices whose actions qualify for the Mobile Phone Purchase Intenders audience.

Dstillery Crafted Audiences

INTERESTS

The Mobile Phone Purchase Intenders audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Mobile Phone Purchase Intenders audience is Mobile Phone Comparison Shoppers.

Interest Composition Index
Mobile Phone Comparison Shoppers 36.87% 27.07x
Android Fans 31.49% 24.72x
2020 Holiday Season Sale News Researchers 23.33% 22.55x
IT Decision Makers 29.00% 22.17x
High End TV Shoppers 30.58% 21.88x
Techies 26.15% 21.44x
Apple Fans 30.77% 21.42x
Camera Review Readers 26.44% 21.30x
Cord Cutters 26.40% 20.63x
Tech News Enthusiasts 23.91% 19.98x
Composition Percentage: The overlap percentage between the Mobile Phone Purchase Intenders audience and the Interest attribute.
Index: A comparison of the Mobile Phone Purchase Intenders audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Mobile Phone Purchase Intenders audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Mobile Phone Purchase Intenders audience is Forever 21.

Location Composition Index
Forever 21 0.02% 1.73x
Gymboree 0.02% 1.68x
Michael Kors 0.01% 1.52x
Express 0.02% 1.47x
J. Crew 0.01% 1.42x
White House Black Market 0.02% 1.39x
Gap 0.02% 1.29x
H&M 0.01% 1.28x
Banana Republic 0.02% 1.27x
Journeys 0.03% 1.27x
Composition Percentage: The overlap percentage between the Mobile Phone Purchase Intenders audience and the Location attribute.
Index: A comparison of the Mobile Phone Purchase Intenders audience to the internet population.
Dstillery Web Insights

WEBSITES

The Mobile Phone Purchase Intenders audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Mobile Phone Purchase Intenders audience is tmonews.com.

Website Composition Index
tmonews.com 1.68% 52.72x
pocketnow.com 5.49% 34.83x
androidpolice.com 2.83% 32.80x
droid-life.com 16.14% 31.32x
cnx-software.com 1.47% 29.12x
fiercewireless.com 4.39% 28.56x
gizchina.com 9.79% 28.07x
thefpsreview.com 1.42% 28.05x
chromeunboxed.com 7.02% 26.91x
ft.com 1.36% 26.28x
Composition Percentage: The overlap percentage between the Mobile Phone Purchase Intenders audience and the Web attribute.
Index: A comparison of the Mobile Phone Purchase Intenders audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Mobile Phone Purchase Intenders audience is Assorted Topics (Malta Travel, New Zeeland Online Shopping, Academic Sales).

Content Affinity Composition Index
Assorted Topics (Malta Travel, New Zeeland Online Shopping, Academic Sales) 0.05% 24.41x
Mobile Phone Networks 0.19% 16.27x
Mobile Industry Information 0.58% 14.67x
Electronic Cabling 0.03% 13.56x
Smartphones 35.45% 12.74x
Electronic Accessories 3.28% 12.67x
Technology News 22.15% 11.41x
Assorted Topics (Photography Resources, Stock Photos, Motorcycles) 1.17% 10.94x
Visa & Immigration 0.30% 10.73x
Data Centers 0.49% 10.30x
Composition Percentage: The overlap percentage between the Mobile Phone Purchase Intenders audience and the Content Affinity attribute.
Index: A comparison of the Mobile Phone Purchase Intenders audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Mobile Phone Purchase Intenders audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male