Explore the Mobile Phone Purchase Intenders Audience
Below you'll find more information about the Mobile Phone Purchase Intenders audience, broken down in different categories based on their digital and physical behaviors. These are 4.2 million unique devices whose actions qualify for the Mobile Phone Purchase Intenders audience.
INTERESTS
The Mobile Phone Purchase Intenders audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the Mobile Phone Purchase Intenders audience is Mobile Phone Comparison Shoppers.
| Interest | Composition | Index |
| Mobile Phone Comparison Shoppers | 42.57% | 28.88x |
| Android Fans | 37.68% | 26.50x |
| High End TV Shoppers | 36.65% | 24.30x |
| Apple Fans | 37.13% | 23.57x |
| IT Decision Makers | 34.46% | 22.90x |
| Cord Cutters | 30.34% | 22.73x |
| Camera Review Readers | 31.94% | 22.47x |
| Techies | 29.87% | 22.33x |
| Laptop Researchers | 31.88% | 21.43x |
| Tech News Enthusiasts | 28.56% | 21.39x |
Composition Percentage:
The overlap percentage between the Mobile Phone Purchase Intenders audience and the Interest attribute.
Index: A comparison of the Mobile Phone Purchase Intenders audience to the internet population.
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APPAREL RETAILERS
The Mobile Phone Purchase Intenders audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the Mobile Phone Purchase Intenders audience is The Childrens Place.
| Location | Composition | Index |
| The Childrens Place | 0.02% | 1.61x |
| Banana Republic | 0.01% | 1.53x |
| Lane Bryant | 0.01% | 1.50x |
| White House Black Market | 0.01% | 1.49x |
| Jos A. Bank Clothiers | 0.01% | 1.48x |
| Express | 0.01% | 1.39x |
| American Eagle Outfitters | 0.01% | 1.37x |
| Gap | 0.01% | 1.33x |
| Old Navy | 0.02% | 1.30x |
| Victoria's Secret | 0.02% | 1.25x |
Composition Percentage:
The overlap percentage between the Mobile Phone Purchase Intenders audience and the Location attribute.
Index: A comparison of the Mobile Phone Purchase Intenders audience to the internet population.
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WEBSITES
The Mobile Phone Purchase Intenders audience is distinctive due to the websites they visit.
As seen below, the highest indexing website for the Mobile Phone Purchase Intenders audience is tmonews.com.
| Website | Composition | Index |
| tmonews.com | 2.52% | 48.46x |
| pocketnow.com | 2.87% | 34.51x |
| droid-life.com | 12.86% | 30.60x |
| lightreading.com | 1.03% | 29.16x |
| hothardware.com | 1.92% | 28.01x |
| theinquirer.net | 2.92% | 27.94x |
| talkandroid.com | 1.55% | 26.53x |
| androidheadlines.com | 2.85% | 26.28x |
| thurrott.com | 3.84% | 25.92x |
| chromeunboxed.com | 5.73% | 25.35x |
Composition Percentage:
The overlap percentage between the Mobile Phone Purchase Intenders audience and the Web attribute.
Index: A comparison of the Mobile Phone Purchase Intenders audience to the internet population.
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CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the Mobile Phone Purchase Intenders audience is Environmentally Friendly Cars.
| Content Affinity | Composition | Index |
| Environmentally Friendly Cars | 0.05% | 22.20x |
| Mobile Phone Networks | 2.02% | 16.92x |
| Gadgets | 0.23% | 16.49x |
| Assorted Topics (Malta Travel, New Zeeland Online Shopping, Academic Sales) | 0.10% | 15.89x |
| Visa & Immigration | 0.74% | 15.09x |
| Electronic Accessories | 7.10% | 14.97x |
| Phone & Computer Game Downloaders | 1.26% | 14.48x |
| Mobile Industry Information | 1.36% | 14.06x |
| Smartphones | 52.74% | 13.03x |
| Technology News | 23.20% | 13.01x |
Composition Percentage:
The overlap percentage between the Mobile Phone Purchase Intenders audience and the Content Affinity attribute.
Index: A comparison of the Mobile Phone Purchase Intenders audience to the internet population.
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DEMOGRAPHICS
The Mobile Phone Purchase Intenders audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male
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