Dstillery Audiences

MOBILE PHONE PURCHASE INTENDERS

Audience Size: 2.4 Million Devices

Explore the Mobile Phone Purchase Intenders Audience

Below you'll find more information about the Mobile Phone Purchase Intenders audience, broken down in different categories based on their digital and physical behaviors. These are 2.4 million unique devices whose actions qualify for the Mobile Phone Purchase Intenders audience.

Dstillery Crafted Audiences

INTERESTS

The Mobile Phone Purchase Intenders audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Mobile Phone Purchase Intenders audience is Mobile Phone Comparison Shoppers.

Interest Composition Index
Mobile Phone Comparison Shoppers 36.59% 34.70x
Android Fans 30.38% 32.94x
Techies 34.12% 29.12x
2020 Holiday Season Sale News Researchers 23.88% 29.11x
IT Decision Makers 26.44% 28.73x
Camera Review Readers 22.01% 27.18x
High End TV Shoppers 28.29% 26.66x
Apple Fans 28.57% 26.35x
Tech News Enthusiasts 21.54% 26.14x
HDTV Researchers 25.15% 23.59x
Composition Percentage: The overlap percentage between the Mobile Phone Purchase Intenders audience and the Interest attribute.
Index: A comparison of the Mobile Phone Purchase Intenders audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Mobile Phone Purchase Intenders audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Mobile Phone Purchase Intenders audience is J. Crew.

Location Composition Index
J. Crew 0.01% 1.96x
H&M 0.02% 1.91x
Gymboree 0.02% 1.79x
Michael Kors 0.01% 1.68x
Zumiez 0.02% 1.63x
Hollister 0.01% 1.56x
Gap 0.02% 1.43x
Forever 21 0.01% 1.40x
Buckle 0.02% 1.40x
Banana Republic 0.02% 1.33x
Composition Percentage: The overlap percentage between the Mobile Phone Purchase Intenders audience and the Location attribute.
Index: A comparison of the Mobile Phone Purchase Intenders audience to the internet population.
Dstillery Web Insights

WEBSITES

The Mobile Phone Purchase Intenders audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Mobile Phone Purchase Intenders audience is tmonews.com.

Website Composition Index
tmonews.com 1.49% 55.31x
droid-life.com 19.92% 34.43x
thurrott.com 3.49% 32.11x
fiercewireless.com 3.72% 31.89x
thehackernews.com 1.27% 31.56x
pocketnow.com 3.65% 30.98x
9to5toys.com 5.16% 30.91x
gizchina.com 6.33% 30.66x
liliputing.com 2.79% 29.85x
chromeunboxed.com 9.38% 28.91x
Composition Percentage: The overlap percentage between the Mobile Phone Purchase Intenders audience and the Web attribute.
Index: A comparison of the Mobile Phone Purchase Intenders audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Mobile Phone Purchase Intenders audience is Mobile Industry Information.

Content Affinity Composition Index
Mobile Industry Information 0.32% 19.17x
Data Centers 0.58% 14.95x
Technology News 20.06% 13.67x
Smartphones 38.85% 13.47x
Electronic Accessories 1.96% 12.45x
Assorted Topics (Photography Resources, Stock Photos, Motorcycles) 0.66% 11.11x
Visa & Immigration 0.20% 10.45x
Watches Retail 0.45% 10.17x
Build Your Own Computer Enthusiasts 11.19% 9.46x
Apple Blogs & Hacks 6.04% 9.31x
Composition Percentage: The overlap percentage between the Mobile Phone Purchase Intenders audience and the Content Affinity attribute.
Index: A comparison of the Mobile Phone Purchase Intenders audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Mobile Phone Purchase Intenders audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male