Dstillery Audiences

MODEL BUILDING HOBBYISTS

Audience Size: 2.3 Million Devices

Explore the Model Building Hobbyists Audience

Below you'll find more information about the Model Building Hobbyists audience, broken down in different categories based on their digital and physical behaviors. These are 2.3 million unique devices whose actions qualify for the Model Building Hobbyists audience.

Dstillery Crafted Audiences

INTERESTS

The Model Building Hobbyists audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Model Building Hobbyists audience is Classic Car Shoppers.

Interest Composition Index
Classic Car Shoppers 42.54% 45.03x
Car Buyers 39.91% 43.35x
Car Collector Enthusiasts 38.76% 41.61x
Car Enthusiasts 33.13% 41.06x
Ford Mustang Enthusiasts 37.72% 40.20x
Auto Repair Researchers 38.85% 39.37x
Automotive News Readers 27.99% 38.18x
Model Train Enthusiasts 32.93% 36.77x
Corvette Enthusiasts 35.44% 36.70x
In-Market Car Shoppers 35.86% 36.09x
Composition Percentage: The overlap percentage between the Model Building Hobbyists audience and the Interest attribute.
Index: A comparison of the Model Building Hobbyists audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Model Building Hobbyists audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Model Building Hobbyists audience is Carhartt.

Location Composition Index
Carhartt 0.01% 1.67x
Jos A. Bank Clothiers 0.35% 1.33x
Mens Wearhouse 0.55% 1.30x
Columbia 0.02% 1.28x
Buckle 0.19% 1.22x
Johnston and Murphy 0.15% 1.18x
Supreme 0.01% 1.11x
White House Black Market 0.22% 1.11x
Talbots 0.04% 1.10x
Chicos 0.06% 1.09x
Composition Percentage: The overlap percentage between the Model Building Hobbyists audience and the Location attribute.
Index: A comparison of the Model Building Hobbyists audience to the internet population.
Dstillery Web Insights

WEBSITES

The Model Building Hobbyists audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Model Building Hobbyists audience is 3000toys.com.

Website Composition Index
3000toys.com 1.50% 112.85x
megahobby.com 2.11% 89.65x
vanguardmotorsales.com 1.01% 80.09x
diecastmodelswholesale.com 1.47% 78.66x
gatewayclassiccars.com 2.55% 74.89x
rkmotors.com 1.86% 68.95x
planeandpilotmag.com 1.71% 65.48x
streetmusclemag.com 1.13% 64.53x
myclassicgarage.com 1.90% 62.28x
rodauthority.com 1.09% 61.71x
Composition Percentage: The overlap percentage between the Model Building Hobbyists audience and the Web attribute.
Index: A comparison of the Model Building Hobbyists audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Model Building Hobbyists audience is Hobby Vehicles.

Content Affinity Composition Index
Hobby Vehicles 4.89% 29.32x
Hobby Drones & Remote-Controlled Cars 2.43% 23.39x
Auto Body Upkeep & Repair Researchers 7.04% 23.20x
Home Improvement Contractor 2.25% 21.15x
Flags & Trump 0.16% 21.14x
Motorcycle Racing Researchers 1.25% 20.65x
Classic Car Purchase Researchers 31.42% 20.50x
Motorcycles & Snowmobiles 8.45% 20.08x
Auto Tires & Parts Repair Researchers 4.44% 19.73x
Motorsport Equipment 8.83% 19.20x
Composition Percentage: The overlap percentage between the Model Building Hobbyists audience and the Content Affinity attribute.
Index: A comparison of the Model Building Hobbyists audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Model Building Hobbyists audience resonates most for the following age bracket and gender.
Age
65+
Gender
Male