Dstillery Audiences

MODEL BUILDING HOBBYISTS

Audience Size: 2.7 Million Devices

Explore the Model Building Hobbyists Audience

Below you'll find more information about the Model Building Hobbyists audience, broken down in different categories based on their digital and physical behaviors. These are 2.7 million unique devices whose actions qualify for the Model Building Hobbyists audience.

Dstillery Crafted Audiences

INTERESTS

The Model Building Hobbyists audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Model Building Hobbyists audience is Car Buyers.

Interest Composition Index
Car Buyers 38.90% 42.72x
Car Enthusiasts 33.33% 39.83x
Car Collector Enthusiasts 39.25% 39.54x
Ford Mustang Enthusiasts 37.65% 39.02x
Auto Repair Researchers 38.45% 38.72x
Model Aircraft and Rocket Hobbyists 35.17% 36.15x
Model Train Enthusiasts 33.68% 35.94x
Automotive News Readers 28.54% 35.84x
Corvette Enthusiasts 35.90% 35.43x
In-Market Car Shoppers 35.51% 34.47x
Composition Percentage: The overlap percentage between the Model Building Hobbyists audience and the Interest attribute.
Index: A comparison of the Model Building Hobbyists audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Model Building Hobbyists audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Model Building Hobbyists audience is Gymboree.

Location Composition Index
Gymboree 0.02% 1.22x
Jos A. Bank Clothiers 0.27% 1.20x
Mens Wearhouse 0.42% 1.18x
Buckle 0.09% 1.10x
Tommy Bahama 0.02% 1.06x
Talbots 0.03% 1.01x
Johnston and Murphy 0.06% 1.00x
Chicos 0.03% 1.00x
Victoria's Secret 0.05% 0.99x
Eddie Bauer 0.01% 0.99x
Composition Percentage: The overlap percentage between the Model Building Hobbyists audience and the Location attribute.
Index: A comparison of the Model Building Hobbyists audience to the internet population.
Dstillery Web Insights

WEBSITES

The Model Building Hobbyists audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Model Building Hobbyists audience is 3000toys.com.

Website Composition Index
3000toys.com 1.62% 121.26x
megahobby.com 2.22% 95.36x
diecastmodelswholesale.com 1.51% 83.19x
vanguardmotorsales.com 1.20% 81.41x
gatewayclassiccars.com 3.01% 74.34x
myclassicgarage.com 1.86% 65.83x
corvetteonline.com 1.07% 65.37x
rkmotors.com 2.17% 65.24x
kerbeck.com 1.03% 63.42x
streetmusclemag.com 1.32% 62.08x
Composition Percentage: The overlap percentage between the Model Building Hobbyists audience and the Web attribute.
Index: A comparison of the Model Building Hobbyists audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Model Building Hobbyists audience is Hobby Vehicles.

Content Affinity Composition Index
Hobby Vehicles 4.73% 29.45x
Hobby Drones & Remote-Controlled Cars 2.35% 23.45x
Flags & Trump 0.17% 23.19x
Auto Body Upkeep & Repair Researchers 6.86% 23.13x
Home Improvement Contractor 2.41% 21.29x
Motorcycle Racing Researchers 1.08% 21.24x
Classic Car Purchase Researchers 28.42% 21.05x
Motorcycles & Snowmobiles 7.20% 21.05x
Motorsport Equipment 8.46% 19.60x
Car Keys, Locks & Remotes 9.68% 19.20x
Composition Percentage: The overlap percentage between the Model Building Hobbyists audience and the Content Affinity attribute.
Index: A comparison of the Model Building Hobbyists audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Model Building Hobbyists audience resonates most for the following age bracket and gender.
Age
65+
Gender
Male