Dstillery Audiences

MODEL BUILDING HOBBYISTS

Audience Size: 2.9 Million Devices

Explore the Model Building Hobbyists Audience

Below you'll find more information about the Model Building Hobbyists audience, broken down in different categories based on their digital and physical behaviors. These are 2.9 million unique devices whose actions qualify for the Model Building Hobbyists audience.

Dstillery Crafted Audiences

INTERESTS

The Model Building Hobbyists audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Model Building Hobbyists audience is Car Buyers.

Interest Composition Index
Car Buyers 34.12% 25.06x
Auto Repair Researchers 37.50% 24.21x
Classic Car Shoppers 40.19% 23.75x
In-Market Car Shoppers 38.24% 23.09x
Car Collector Enthusiasts 36.69% 22.48x
Ford Mustang Enthusiasts 32.35% 21.83x
Automotive News Readers 30.32% 21.80x
Car Enthusiasts 28.68% 21.12x
GMC Vehicle Shopper 33.65% 20.47x
Corvette Enthusiasts 31.41% 20.23x
Composition Percentage: The overlap percentage between the Model Building Hobbyists audience and the Interest attribute.
Index: A comparison of the Model Building Hobbyists audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Model Building Hobbyists audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Model Building Hobbyists audience is Old Navy.

Location Composition Index
Old Navy 0.01% 1.42x
Carhartt 0.08% 1.27x
Composition Percentage: The overlap percentage between the Model Building Hobbyists audience and the Location attribute.
Index: A comparison of the Model Building Hobbyists audience to the internet population.
Dstillery Web Insights

WEBSITES

The Model Building Hobbyists audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Model Building Hobbyists audience is classiccarsarena.com.

Website Composition Index
classiccarsarena.com 1.10% 37.90x
mustang6g.com 1.50% 36.98x
autabuy.com 2.08% 35.78x
mustangandfords.com 2.25% 34.85x
oldcaronline.com 1.04% 34.17x
hotrodhotline.com 1.18% 34.14x
volocars.com 1.46% 32.99x
gatewayclassiccars.com 6.24% 32.86x
allcollectorcars.com 3.15% 32.01x
ford.com 1.91% 31.02x
Composition Percentage: The overlap percentage between the Model Building Hobbyists audience and the Web attribute.
Index: A comparison of the Model Building Hobbyists audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Model Building Hobbyists audience is Hobby Drones & Remote-Controlled Cars.

Content Affinity Composition Index
Hobby Drones & Remote-Controlled Cars 0.15% 22.28x
Assorted Topics (Power Trains, Drones, Web Design) 0.53% 19.60x
Car Keys, Locks & Remotes 0.50% 19.19x
Airsoft & Paintball Equipment 0.09% 17.92x
Classic Car Purchase Researchers 30.09% 16.21x
Motorsport Equipment 3.56% 15.85x
Professional Audio Visual 0.04% 15.55x
Auto Body Upkeep & Repair Researchers 0.43% 15.10x
Trucks 0.39% 14.92x
Hobby Vehicles 0.46% 14.69x
Composition Percentage: The overlap percentage between the Model Building Hobbyists audience and the Content Affinity attribute.
Index: A comparison of the Model Building Hobbyists audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Model Building Hobbyists audience resonates most for the following age bracket and gender.
Age
65+
Gender
Male