Dstillery Audiences

MODEL BUILDING HOBBYISTS

Audience Size: 2.5 Million Devices

Explore the Model Building Hobbyists Audience

Below you'll find more information about the Model Building Hobbyists audience, broken down in different categories based on their digital and physical behaviors. These are 2.5 million unique devices whose actions qualify for the Model Building Hobbyists audience.

Dstillery Crafted Audiences

INTERESTS

The Model Building Hobbyists audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Model Building Hobbyists audience is Auto Show Enthusiasts.

Interest Composition Index
Auto Show Enthusiasts 32.91% 25.87x
Car Buyers 28.05% 25.41x
Car Collector Enthusiasts 31.94% 23.92x
Auto Repair Researchers 33.76% 23.81x
Corvette Enthusiasts 35.38% 23.81x
In-Market Car Shoppers 34.38% 22.78x
Car Enthusiasts 31.13% 22.76x
Automotive News Readers 26.65% 22.73x
Classic Car Shoppers 32.55% 21.96x
Ford Mustang Enthusiasts 25.99% 20.39x
Composition Percentage: The overlap percentage between the Model Building Hobbyists audience and the Interest attribute.
Index: A comparison of the Model Building Hobbyists audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Model Building Hobbyists audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Model Building Hobbyists audience is LOFT.

Location Composition Index
LOFT 0.02% 1.29x
The Childrens Place 0.03% 1.29x
American Eagle Outfitters 0.02% 1.24x
Urban Outfitters 0.02% 1.18x
Buckle 0.02% 1.18x
Jos A. Bank Clothiers 0.01% 1.14x
J. Crew 0.01% 1.14x
Eddie Bauer 0.01% 1.14x
Aeropostale 0.02% 1.13x
Express 0.02% 1.13x
Composition Percentage: The overlap percentage between the Model Building Hobbyists audience and the Location attribute.
Index: A comparison of the Model Building Hobbyists audience to the internet population.
Dstillery Web Insights

WEBSITES

The Model Building Hobbyists audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Model Building Hobbyists audience is hotrod.com.

Website Composition Index
hotrod.com 2.34% 35.04x
autabuy.com 1.90% 33.39x
oldcaronline.com 1.04% 33.33x
volocars.com 1.45% 32.22x
gatewayclassiccars.com 4.07% 32.18x
hotrodhotline.com 1.06% 30.42x
allcollectorcars.com 2.46% 29.38x
ford.com 1.20% 28.03x
mustang6g.com 2.00% 26.20x
oldride.com 1.29% 26.18x
Composition Percentage: The overlap percentage between the Model Building Hobbyists audience and the Web attribute.
Index: A comparison of the Model Building Hobbyists audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Model Building Hobbyists audience is Assorted Topics (Power Trains, Drones, Web Design).

Content Affinity Composition Index
Assorted Topics (Power Trains, Drones, Web Design) 0.19% 20.63x
Classic Car Purchase Researchers 24.02% 16.67x
Hobby Drones & Remote-Controlled Cars 0.04% 15.47x
Auto Body Upkeep & Repair Researchers 0.12% 14.28x
Car Keys, Locks & Remotes 0.08% 13.75x
Motorcycle Racing Researchers 1.35% 12.35x
Motorsport Equipment 1.78% 11.95x
Car Shopping 9.22% 11.62x
Trucking 1.21% 11.60x
Private Aviation 0.79% 11.60x
Composition Percentage: The overlap percentage between the Model Building Hobbyists audience and the Content Affinity attribute.
Index: A comparison of the Model Building Hobbyists audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Model Building Hobbyists audience resonates most for the following age bracket and gender.
Age
45-54
Gender
Male