Dstillery Audiences

MODEL BUILDING HOBBYISTS

Audience Size: 3.8 Million Devices

Explore the Model Building Hobbyists Audience

Below you'll find more information about the Model Building Hobbyists audience, broken down in different categories based on their digital and physical behaviors. These are 3.8 million unique devices whose actions qualify for the Model Building Hobbyists audience.

Dstillery Crafted Audiences

INTERESTS

The Model Building Hobbyists audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Model Building Hobbyists audience is Classic Car Shoppers.

Interest Composition Index
Classic Car Shoppers 45.42% 30.07x
Car Buyers 41.81% 29.25x
Car Collector Enthusiasts 41.53% 27.72x
Ford Mustang Enthusiasts 40.18% 27.27x
Auto Repair Researchers 41.13% 27.25x
Automotive News Readers 29.89% 27.12x
Car Enthusiasts 36.08% 26.61x
Model Train Enthusiasts 37.03% 25.18x
In-Market Car Shoppers 39.39% 25.16x
Corvette Enthusiasts 37.83% 25.06x
Composition Percentage: The overlap percentage between the Model Building Hobbyists audience and the Interest attribute.
Index: A comparison of the Model Building Hobbyists audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Model Building Hobbyists audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Model Building Hobbyists audience is Jos A. Bank Clothiers.

Location Composition Index
Jos A. Bank Clothiers 0.31% 1.32x
Mens Wearhouse 0.51% 1.28x
Buckle 0.28% 1.25x
White House Black Market 0.34% 1.23x
Johnston and Murphy 0.43% 1.13x
Dressbarn 0.05% 1.06x
Talbots 0.04% 1.06x
REI 0.02% 1.06x
Chicos 0.06% 1.06x
Bonobos 0.07% 1.00x
Composition Percentage: The overlap percentage between the Model Building Hobbyists audience and the Location attribute.
Index: A comparison of the Model Building Hobbyists audience to the internet population.
Dstillery Web Insights

WEBSITES

The Model Building Hobbyists audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Model Building Hobbyists audience is 3000toys.com.

Website Composition Index
3000toys.com 1.05% 63.56x
megahobby.com 1.51% 54.52x
gatewayclassiccars.com 1.62% 47.92x
diecastmodelswholesale.com 1.11% 47.80x
rkmotors.com 1.22% 45.97x
myclassicgarage.com 1.54% 40.66x
chevyhardcore.com 1.25% 39.84x
conceptcarz.com 2.28% 39.04x
enginelabs.com 1.11% 37.78x
chiefaircraft.com 1.12% 37.59x
Composition Percentage: The overlap percentage between the Model Building Hobbyists audience and the Web attribute.
Index: A comparison of the Model Building Hobbyists audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Model Building Hobbyists audience is Hobby Vehicles.

Content Affinity Composition Index
Hobby Vehicles 3.30% 20.25x
Hobby Drones & Remote-Controlled Cars 1.77% 17.80x
Auto Body Upkeep & Repair Researchers 5.05% 17.38x
Home Improvement Contractor 1.39% 16.15x
Flags & Trump 0.11% 16.10x
Classic Car Purchase Researchers 27.87% 15.91x
Auto Tires & Parts Repair Researchers 3.05% 15.41x
Car Keys, Locks & Remotes 8.36% 15.11x
Motorsport Equipment 7.17% 15.05x
Motorcycle Racing Researchers 1.04% 14.96x
Composition Percentage: The overlap percentage between the Model Building Hobbyists audience and the Content Affinity attribute.
Index: A comparison of the Model Building Hobbyists audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Model Building Hobbyists audience resonates most for the following age bracket and gender.
Age
65+
Gender
Male