Dstillery Audiences

MODEL BUILDING HOBBYISTS

Audience Size: 4.6 Million Devices

Explore the Model Building Hobbyists Audience

Below you'll find more information about the Model Building Hobbyists audience, broken down in different categories based on their digital and physical behaviors. These are 4.6 million unique devices whose actions qualify for the Model Building Hobbyists audience.

Dstillery Crafted Audiences

INTERESTS

The Model Building Hobbyists audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Model Building Hobbyists audience is Classic Car Shoppers.

Interest Composition Index
Classic Car Shoppers 46.54% 24.52x
Car Buyers 42.17% 23.22x
Automotive News Readers 28.12% 22.94x
Car Collector Enthusiasts 40.39% 22.62x
Auto Repair Researchers 42.42% 22.35x
Ford Mustang Enthusiasts 40.08% 21.92x
Model Train Enthusiasts 38.65% 21.05x
Car Enthusiasts 34.80% 21.04x
In-Market Car Shoppers 42.15% 20.68x
Corvette Enthusiasts 36.89% 20.61x
Composition Percentage: The overlap percentage between the Model Building Hobbyists audience and the Interest attribute.
Index: A comparison of the Model Building Hobbyists audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Model Building Hobbyists audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Model Building Hobbyists audience is Carhartt.

Location Composition Index
Carhartt 0.30% 1.29x
Chicos 0.04% 1.21x
REI 0.01% 1.18x
Talbots 0.03% 1.13x
Dressbarn 0.03% 1.10x
Buckle 0.04% 1.08x
Journeys 0.07% 1.07x
Gymboree 0.03% 1.04x
Mens Wearhouse 0.05% 1.03x
White House Black Market 0.04% 1.02x
Composition Percentage: The overlap percentage between the Model Building Hobbyists audience and the Location attribute.
Index: A comparison of the Model Building Hobbyists audience to the internet population.
Dstillery Web Insights

WEBSITES

The Model Building Hobbyists audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Model Building Hobbyists audience is 3000toys.com.

Website Composition Index
3000toys.com 1.02% 63.77x
diecastmodelswholesale.com 1.10% 44.86x
myclassicgarage.com 1.39% 41.68x
conceptcarz.com 1.84% 40.77x
oldcaronline.com 1.34% 39.83x
rcplanet.com 1.11% 38.53x
hawksmotorsports.com 1.01% 38.01x
corvettemods.com 2.47% 37.75x
modeltrainstuff.com 1.34% 36.49x
oldcarsweekly.com 1.09% 36.39x
Composition Percentage: The overlap percentage between the Model Building Hobbyists audience and the Web attribute.
Index: A comparison of the Model Building Hobbyists audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Model Building Hobbyists audience is Hobby Vehicles.

Content Affinity Composition Index
Hobby Vehicles 2.38% 19.29x
Hobby Drones & Remote-Controlled Cars 1.28% 17.01x
Auto Body Upkeep & Repair Researchers 3.67% 16.62x
Home Improvement Contractor 0.56% 16.37x
Classic Car Purchase Researchers 26.61% 15.76x
Discount Shopping 1.72% 15.60x
Car Keys, Locks & Remotes 6.70% 15.54x
Motorsport Equipment 6.09% 14.75x
Motorcycle Racing Researchers 0.98% 14.73x
Rural Living 0.07% 14.63x
Composition Percentage: The overlap percentage between the Model Building Hobbyists audience and the Content Affinity attribute.
Index: A comparison of the Model Building Hobbyists audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Model Building Hobbyists audience resonates most for the following age bracket and gender.
Age
65+
Gender
Male