Dstillery Audiences

MODEL BUILDING HOBBYISTS

Audience Size: 3.1 Million Devices

Explore the Model Building Hobbyists Audience

Below you'll find more information about the Model Building Hobbyists audience, broken down in different categories based on their digital and physical behaviors. These are 3.1 million unique devices whose actions qualify for the Model Building Hobbyists audience.

Dstillery Crafted Audiences

INTERESTS

The Model Building Hobbyists audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Model Building Hobbyists audience is Car Buyers.

Interest Composition Index
Car Buyers 30.89% 27.93x
Auto Repair Researchers 34.86% 27.11x
In-Market Car Shoppers 34.78% 25.90x
Classic Car Shoppers 35.83% 24.98x
Automotive News Readers 29.03% 24.96x
Car Collector Enthusiasts 34.34% 23.34x
Ford Mustang Enthusiasts 28.80% 22.93x
GMC Vehicle Shopper 32.94% 22.73x
Car Enthusiasts 26.14% 22.16x
Corvette Enthusiasts 27.53% 20.95x
Composition Percentage: The overlap percentage between the Model Building Hobbyists audience and the Interest attribute.
Index: A comparison of the Model Building Hobbyists audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Model Building Hobbyists audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Model Building Hobbyists audience is Eddie Bauer.

Location Composition Index
Eddie Bauer 0.01% 1.38x
LOFT 0.02% 1.18x
Carhartt 0.27% 1.18x
Maurices 0.05% 1.16x
Dressbarn 0.02% 1.14x
Buckle 0.03% 1.13x
J. Crew 0.01% 1.12x
Journeys 0.04% 1.10x
Hollister 0.02% 1.10x
Zumiez 0.02% 1.06x
Composition Percentage: The overlap percentage between the Model Building Hobbyists audience and the Location attribute.
Index: A comparison of the Model Building Hobbyists audience to the internet population.
Dstillery Web Insights

WEBSITES

The Model Building Hobbyists audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Model Building Hobbyists audience is classiccarsarena.com.

Website Composition Index
classiccarsarena.com 1.10% 38.87x
mustang6g.com 1.41% 38.62x
hotrod.com 5.62% 37.20x
gatewayclassiccars.com 5.02% 37.05x
autabuy.com 2.12% 36.93x
oldcaronline.com 1.07% 36.84x
superchevy.com 1.48% 35.15x
volocars.com 1.71% 34.28x
hotrodhotline.com 1.13% 34.10x
allcollectorcars.com 3.02% 33.46x
Composition Percentage: The overlap percentage between the Model Building Hobbyists audience and the Web attribute.
Index: A comparison of the Model Building Hobbyists audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Model Building Hobbyists audience is Assorted Topics (Power Trains, Drones, Web Design).

Content Affinity Composition Index
Assorted Topics (Power Trains, Drones, Web Design) 0.35% 22.00x
Classic Car Purchase Researchers 26.22% 17.75x
Motorsport Equipment 2.17% 14.77x
Auto Body Upkeep & Repair Researchers 0.13% 14.29x
Assorted Topics (Photography Resources, Stock Photos, Motorcycles) 0.93% 13.81x
Car Keys, Locks & Remotes 0.06% 13.80x
Motorsports 0.38% 13.78x
Motorcycle Racing Researchers 1.25% 13.73x
Trucks 0.06% 13.22x
Private Aviation 0.92% 12.78x
Composition Percentage: The overlap percentage between the Model Building Hobbyists audience and the Content Affinity attribute.
Index: A comparison of the Model Building Hobbyists audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Model Building Hobbyists audience resonates most for the following age bracket and gender.
Age
45-54
Gender
Male