Dstillery Audiences

MONTANA AND IDAHO TRIP PLANNERS

Audience Size: 2.9 Million Devices

Explore the Montana and Idaho Trip Planners Audience

Below you'll find more information about the Montana and Idaho Trip Planners audience, broken down in different categories based on their digital and physical behaviors. These are 2.9 million unique devices whose actions qualify for the Montana and Idaho Trip Planners audience.

Dstillery Crafted Audiences

INTERESTS

The Montana and Idaho Trip Planners audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Montana and Idaho Trip Planners audience is Oregon Trip Planners.

Interest Composition Index
Oregon Trip Planners 39.43% 21.32x
Oregon Ducks Fans 22.86% 19.06x
Travel Book Readers 18.72% 18.66x
Gonzaga Bulldogs Fans 26.16% 18.15x
Nature and Outdoors Book Readers 17.71% 17.39x
Vacation Rental Accommodation Researchers 17.31% 17.31x
Camping Enthusiasts 22.57% 17.30x
Tahoe Skiers and Snowboarders 26.31% 17.26x
Ski House Second Home Owners 20.67% 17.18x
San Diego Activities Researchers 17.53% 17.17x
Composition Percentage: The overlap percentage between the Montana and Idaho Trip Planners audience and the Interest attribute.
Index: A comparison of the Montana and Idaho Trip Planners audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Montana and Idaho Trip Planners audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Montana and Idaho Trip Planners audience is Carhartt.

Location Composition Index
Carhartt 0.06% 1.35x
Composition Percentage: The overlap percentage between the Montana and Idaho Trip Planners audience and the Location attribute.
Index: A comparison of the Montana and Idaho Trip Planners audience to the internet population.
Dstillery Web Insights

WEBSITES

The Montana and Idaho Trip Planners audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Montana and Idaho Trip Planners audience is idahopress.com.

Website Composition Index
idahopress.com 2.53% 44.11x
idahostatesman.com 23.22% 43.95x
localnews8.com 6.45% 42.42x
idahostatejournal.com 2.83% 33.84x
yellowstonepark.com 3.78% 32.80x
kpvi.com 1.20% 32.27x
kmvt.com 2.28% 30.58x
postregister.com 2.41% 30.37x
opb.org 1.27% 29.37x
outdoorproject.com 1.16% 28.60x
Composition Percentage: The overlap percentage between the Montana and Idaho Trip Planners audience and the Web attribute.
Index: A comparison of the Montana and Idaho Trip Planners audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Montana and Idaho Trip Planners audience is Idaho Cluster.

Content Affinity Composition Index
Idaho Cluster 14.08% 26.81x
National Parks 0.69% 26.09x
Assorted Topics (Coupons, Stain Removal, Seafood) 0.07% 23.59x
Pacific Northwest Sports & News Cluster 8.07% 16.58x
Assorted Topics (Car Rental, Travel, Fashion, Blogs) 0.12% 15.72x
Winter Sports & Gear 0.66% 14.94x
San Francisco Tourism 0.08% 13.63x
Homeschooling 0.03% 13.07x
Pacific Northwest Information Research Cluster 19.84% 12.86x
Costumes 0.02% 12.58x
Composition Percentage: The overlap percentage between the Montana and Idaho Trip Planners audience and the Content Affinity attribute.
Index: A comparison of the Montana and Idaho Trip Planners audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Montana and Idaho Trip Planners audience resonates most for the following age bracket and gender.
Age
65+
Gender
Female