Dstillery Audiences

MORTGAGE RESEARCHERS

Audience Size: 4.7 Million Devices

Explore the Mortgage Researchers Audience

Below you'll find more information about the Mortgage Researchers audience, broken down in different categories based on their digital and physical behaviors. These are 4.7 million unique devices whose actions qualify for the Mortgage Researchers audience.

Dstillery Crafted Audiences

INTERESTS

The Mortgage Researchers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Mortgage Researchers audience is Credit Score Researchers.

Interest Composition Index
Credit Score Researchers 55.21% 27.56x
Credit Union Researchers 48.18% 26.68x
Auto Insurance Shoppers 43.88% 26.56x
Retired Health Insurance Researchers 38.29% 24.71x
Budget Grocery Shoppers 36.15% 23.63x
Moving Services Shoppers 43.70% 23.17x
Tax Filers 41.14% 23.11x
Big Box Shoppers 38.27% 22.57x
Generic Prescription Drug Shoppers 40.53% 22.41x
Tax Policy Researchers 39.56% 22.27x
Composition Percentage: The overlap percentage between the Mortgage Researchers audience and the Interest attribute.
Index: A comparison of the Mortgage Researchers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Mortgage Researchers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Mortgage Researchers audience is REI.

Location Composition Index
REI 0.01% 1.19x
Dressbarn 0.03% 1.15x
Belk 0.01% 1.10x
Jos A. Bank Clothiers 0.04% 1.07x
White House Black Market 0.05% 1.07x
Ann Taylor 0.01% 1.05x
Carhartt 0.27% 1.04x
Ralph Lauren 0.01% 1.04x
Chicos 0.04% 1.03x
Urban Outfitters 0.03% 1.03x
Composition Percentage: The overlap percentage between the Mortgage Researchers audience and the Location attribute.
Index: A comparison of the Mortgage Researchers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Mortgage Researchers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Mortgage Researchers audience is sportsjamm.com.

Website Composition Index
sportsjamm.com 1.29% 34.88x
postpopular.com 1.38% 33.98x
bbb.org 1.79% 33.72x
findthecompany.com 1.33% 33.26x
harborfreight.com 3.18% 33.26x
healthypanda.net 1.99% 33.09x
enterprise.com 2.79% 32.72x
americasspotlight.com 1.03% 32.60x
bitlanders.com 1.20% 32.50x
compare99.com 1.72% 31.75x
Composition Percentage: The overlap percentage between the Mortgage Researchers audience and the Web attribute.
Index: A comparison of the Mortgage Researchers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Mortgage Researchers audience is ISPs & Local Services.

Content Affinity Composition Index
ISPs & Local Services 0.04% 24.32x
Assorted Topics (Vacation, Travel, Automotive Entertainment, Diet) 0.44% 21.49x
Discount Shopping 2.67% 20.19x
Home Improvement Contractor 0.83% 19.23x
Assorted Topics (Mobile Content Discovery, Airline Trade Organizations, Energy Trade Organizations) 0.67% 19.21x
Assorted Topics (Cooking, Games, Viral Media) 0.11% 19.18x
Assorted Topics (Apartment Rentals, Christian Dating, Ticket Sales) 0.10% 16.99x
Assorted Topics (Insurance, Travel, Viral Media) 0.01% 16.88x
Consumer Rewards 0.19% 16.29x
Rural Living 0.09% 15.39x
Composition Percentage: The overlap percentage between the Mortgage Researchers audience and the Content Affinity attribute.
Index: A comparison of the Mortgage Researchers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Mortgage Researchers audience resonates most for the following age bracket and gender.
Age
65+
Gender
Male