Dstillery Audiences

MORTGAGE RESEARCHERS

Audience Size: 3.9 Million Devices

Explore the Mortgage Researchers Audience

Below you'll find more information about the Mortgage Researchers audience, broken down in different categories based on their digital and physical behaviors. These are 3.9 million unique devices whose actions qualify for the Mortgage Researchers audience.

Dstillery Crafted Audiences

INTERESTS

The Mortgage Researchers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Mortgage Researchers audience is Credit Score Researchers.

Interest Composition Index
Credit Score Researchers 46.92% 27.98x
Credit Union Researchers 39.69% 24.57x
Auto Insurance Shoppers 30.34% 23.78x
Retired Health Insurance Researchers 29.47% 22.23x
Home Buyers 32.75% 21.91x
Moving Services Shoppers 36.72% 21.84x
Tax Filers 28.81% 21.28x
Generic Prescription Drug Shoppers 29.41% 20.94x
Moving Truck Rental Researchers 30.15% 20.54x
Tax Policy Researchers 30.96% 20.31x
Composition Percentage: The overlap percentage between the Mortgage Researchers audience and the Interest attribute.
Index: A comparison of the Mortgage Researchers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Mortgage Researchers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Mortgage Researchers audience is Victoria's Secret.

Location Composition Index
Victoria's Secret 0.01% 1.18x
The Childrens Place 0.01% 1.16x
Maurices 0.01% 1.14x
Journeys 0.01% 1.14x
Old Navy 0.01% 1.13x
Mens Wearhouse 0.01% 1.11x
Carhartt 0.14% 1.02x
Composition Percentage: The overlap percentage between the Mortgage Researchers audience and the Location attribute.
Index: A comparison of the Mortgage Researchers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Mortgage Researchers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Mortgage Researchers audience is healthypanda.net.

Website Composition Index
healthypanda.net 1.09% 36.84x
dailyspikes.com 1.08% 34.00x
transunion.com 2.28% 31.08x
fallbrook247.com 1.93% 30.70x
techfrag.com 1.13% 30.27x
shareyourfreebies.com 1.61% 30.25x
africareview.com 1.10% 30.16x
thebuzztube.com 2.60% 29.88x
capitalone.com 1.34% 29.44x
nigeriamasterweb.com 1.57% 28.81x
Composition Percentage: The overlap percentage between the Mortgage Researchers audience and the Web attribute.
Index: A comparison of the Mortgage Researchers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Mortgage Researchers audience is Assorted Topics (Apartment Rentals, Christian Dating, Ticket Sales).

Content Affinity Composition Index
Assorted Topics (Apartment Rentals, Christian Dating, Ticket Sales) 0.11% 20.30x
Assorted Topics (Mobile Content Discovery, Airline Trade Organizations, Energy Trade Organizations) 0.26% 19.52x
Assorted Topics (Discount Shopping, Price Comparison, Custom Stamps, Lamination, Arcade Games, Paper Shredding) 0.06% 16.99x
Environmentally Friendly Cars 0.02% 16.77x
Credit Unions & Consumer Protection 0.20% 16.66x
General Interest 0.09% 16.17x
Finance & Accounting Cluster 19.62% 15.60x
Home Improvement Contractor 0.07% 15.42x
Texas Sporting & Outdoors Cluster 0.12% 15.36x
Mortgages & Insurance 3.84% 15.14x
Composition Percentage: The overlap percentage between the Mortgage Researchers audience and the Content Affinity attribute.
Index: A comparison of the Mortgage Researchers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Mortgage Researchers audience resonates most for the following age bracket and gender.
Age
65+
Gender
Male