Dstillery Audiences

MOTHER'S DAY CELEBRATORS

Audience Size: 2.6 Million Devices

Explore the Mother's Day Celebrators Audience

Below you'll find more information about the Mother's Day Celebrators audience, broken down in different categories based on their digital and physical behaviors. These are 2.6 million unique devices whose actions qualify for the Mother's Day Celebrators audience.

Dstillery Crafted Audiences

INTERESTS

The Mother's Day Celebrators audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Mother's Day Celebrators audience is Pantry Recipes Researchers.

Interest Composition Index
Pantry Recipes Researchers 2.35% 34.33x
Shelf-Stable Food Content Readers 6.74% 32.49x
Involved Parents 37.67% 24.55x
Cook at Home Parents 35.85% 22.73x
Homeschooling Parents 38.27% 22.38x
Homemade Gifts Crafters 36.30% 22.23x
Parents with Kids 32.60% 22.14x
Healthy Diet Recipe Researchers 33.55% 21.90x
Hands-On Parents 37.94% 21.77x
Healthy Snacks Shoppers 31.70% 21.53x
Composition Percentage: The overlap percentage between the Mother's Day Celebrators audience and the Interest attribute.
Index: A comparison of the Mother's Day Celebrators audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Mother's Day Celebrators audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Mother's Day Celebrators audience is Carhartt.

Location Composition Index
Carhartt 0.13% 1.22x
Composition Percentage: The overlap percentage between the Mother's Day Celebrators audience and the Location attribute.
Index: A comparison of the Mother's Day Celebrators audience to the internet population.
Dstillery Web Insights

WEBSITES

The Mother's Day Celebrators audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Mother's Day Celebrators audience is gardenandtable.net.

Website Composition Index
gardenandtable.net 1.52% 44.35x
homedesigninspired.com 1.20% 43.55x
onedoessimply.com 1.12% 42.55x
homelysmart.com 1.11% 42.00x
craftsonfire.com 1.38% 41.64x
deliciousanddiy.com 1.97% 41.55x
your-daily-plus.com 2.29% 41.20x
themummyfront.com 1.93% 40.30x
beslimmer-beyou.com 2.22% 40.26x
totalwellnesschoices.com 1.15% 39.92x
Composition Percentage: The overlap percentage between the Mother's Day Celebrators audience and the Web attribute.
Index: A comparison of the Mother's Day Celebrators audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Mother's Day Celebrators audience is Assorted Topics (Car Rental, Travel, Fashion, Blogs).

Content Affinity Composition Index
Assorted Topics (Car Rental, Travel, Fashion, Blogs) 0.41% 29.26x
Scrapbooking & Home Art Projects 9.05% 23.27x
Comedy Content 0.53% 20.36x
Assorted Topics (Life Hacks, Housekeeping, Health Tips) 14.72% 19.91x
Mommy Bloggers 13.98% 19.08x
Coupons & Family 10.30% 18.67x
Female Lifestyle Content Readers 6.81% 18.31x
DIY Decoration & Furniture 4.22% 17.30x
Tattoos & Costumes 0.24% 16.54x
Fashion & Cosmetics 0.04% 16.37x
Composition Percentage: The overlap percentage between the Mother's Day Celebrators audience and the Content Affinity attribute.
Index: A comparison of the Mother's Day Celebrators audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Mother's Day Celebrators audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Female