Dstillery Audiences

MOVIEGOERS

Audience Size: 2.4 Million Devices

Explore the Moviegoers Audience

Below you'll find more information about the Moviegoers audience, broken down in different categories based on their digital and physical behaviors. These are 2.4 million unique devices whose actions qualify for the Moviegoers audience.

Dstillery Crafted Audiences

INTERESTS

The Moviegoers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Moviegoers audience is TV Junkies.

Interest Composition Index
TV Junkies 51.12% 48.04x
TV Advertising Professionals 47.48% 45.90x
Entertainment Industry Decision Makers 47.66% 45.07x
Cholesterol Researchers 41.25% 42.71x
Movie and Game Review Readers 49.15% 41.98x
Entertainment & Tabloid Magazine Readers 44.82% 41.13x
Streaming Video Fans 50.40% 40.60x
Mens Fitness Publication Readers 40.38% 40.42x
Blockbuster Movie Fans 50.93% 40.10x
Junk Food Lovers 39.73% 38.98x
Composition Percentage: The overlap percentage between the Moviegoers audience and the Interest attribute.
Index: A comparison of the Moviegoers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Moviegoers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Moviegoers audience is Mens Wearhouse.

Location Composition Index
Mens Wearhouse 0.02% 1.50x
White House Black Market 0.01% 1.27x
The Childrens Place 0.01% 1.14x
Old Navy 0.02% 1.11x
Buckle 0.01% 1.11x
Carhartt 0.13% 0.99x
Victoria's Secret 0.01% 0.90x
Journeys 0.01% 0.89x
Maurices 0.01% 0.80x
Composition Percentage: The overlap percentage between the Moviegoers audience and the Location attribute.
Index: A comparison of the Moviegoers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Moviegoers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Moviegoers audience is dccomics.com.

Website Composition Index
dccomics.com 1.34% 51.37x
firstshowing.net 2.80% 51.10x
landmarktheatres.com 1.99% 51.07x
movieinsider.com 4.57% 48.72x
dvdsreleasedates.com 6.45% 47.58x
newsarama.com 8.09% 44.84x
thedigitalbits.com 1.06% 44.63x
movietickets.com 1.35% 44.38x
godzilla-movies.com 1.12% 43.10x
showtimes.com 5.59% 42.85x
Composition Percentage: The overlap percentage between the Moviegoers audience and the Web attribute.
Index: A comparison of the Moviegoers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Moviegoers audience is London Tourism & Events.

Content Affinity Composition Index
London Tourism & Events 0.19% 26.75x
Alternative Movie Streaming 0.17% 24.97x
Assorted Topics (Web Hosting, Fiction Storytelling, Research) 0.06% 23.77x
Movie Reviews 26.12% 21.79x
Southern California Cluster 0.06% 20.54x
Film Production 0.88% 20.32x
Celebrity Gossip 1.08% 18.96x
Collectibles - Toys & Collectibles 18.31% 18.43x
Roleplay & Fantasy Games 0.28% 18.35x
Video Content Sites 4.42% 18.25x
Composition Percentage: The overlap percentage between the Moviegoers audience and the Content Affinity attribute.
Index: A comparison of the Moviegoers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Moviegoers audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Female