Dstillery Audiences

MOVIEGOERS

Audience Size: 2.5 Million Devices

Explore the Moviegoers Audience

Below you'll find more information about the Moviegoers audience, broken down in different categories based on their digital and physical behaviors. These are 2.5 million unique devices whose actions qualify for the Moviegoers audience.

Dstillery Crafted Audiences

INTERESTS

The Moviegoers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Moviegoers audience is TV Junkies.

Interest Composition Index
TV Junkies 49.50% 33.15x
TV Advertising Professionals 44.25% 32.02x
Entertainment Industry Decision Makers 45.06% 31.61x
Streaming Video Fans 44.97% 29.49x
Blockbuster Movie Fans 48.73% 28.81x
Cholesterol Researchers 40.26% 28.75x
Entertainment & Tabloid Magazine Readers 43.29% 28.48x
Movie and Game Review Readers 46.58% 28.33x
Mens Fitness Publication Readers 38.97% 27.22x
Junk Food Lovers 39.34% 26.52x
Composition Percentage: The overlap percentage between the Moviegoers audience and the Interest attribute.
Index: A comparison of the Moviegoers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Moviegoers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Moviegoers audience is Gap.

Location Composition Index
Gap 0.01% 1.78x
Victoria's Secret 0.02% 1.44x
Dressbarn 0.01% 1.43x
LOFT 0.01% 1.40x
Buckle 0.01% 1.30x
Mens Wearhouse 0.02% 1.23x
White House Black Market 0.01% 1.21x
The Childrens Place 0.01% 1.15x
Chicos 0.01% 1.08x
Carhartt 0.16% 1.06x
Composition Percentage: The overlap percentage between the Moviegoers audience and the Location attribute.
Index: A comparison of the Moviegoers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Moviegoers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Moviegoers audience is wildaboutmovies.com.

Website Composition Index
wildaboutmovies.com 1.02% 33.37x
firstshowing.net 3.60% 33.31x
movieinsider.com 5.24% 32.35x
dccomics.com 1.86% 31.25x
dvdsreleasedates.com 8.24% 31.19x
horrorfreaknews.com 1.01% 31.14x
aintitcool.com 1.02% 30.95x
adventuresinpoortaste.com 1.27% 30.82x
landmarktheatres.com 3.06% 30.54x
thedigitalbits.com 1.19% 30.12x
Composition Percentage: The overlap percentage between the Moviegoers audience and the Web attribute.
Index: A comparison of the Moviegoers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Moviegoers audience is London Tourism & Events.

Content Affinity Composition Index
London Tourism & Events 0.26% 17.97x
Teaching Abroad 0.07% 17.89x
Movie Reviews 29.42% 17.36x
Film Production 1.22% 17.10x
Instagram Management 0.09% 16.91x
Alternative Movie Streaming 0.20% 16.41x
Southern California Cluster 0.12% 15.91x
Celebrity Gossip 1.40% 15.59x
Assorted Topics (Web Hosting, Fiction Storytelling, Research) 0.08% 15.52x
Assorted Topics (Discount Stores, Sporting Goods, Viral Media) 0.03% 15.48x
Composition Percentage: The overlap percentage between the Moviegoers audience and the Content Affinity attribute.
Index: A comparison of the Moviegoers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Moviegoers audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Female