Dstillery Audiences

MOVIEGOERS

Audience Size: 3.7 Million Devices

Explore the Moviegoers Audience

Below you'll find more information about the Moviegoers audience, broken down in different categories based on their digital and physical behaviors. These are 3.7 million unique devices whose actions qualify for the Moviegoers audience.

Dstillery Crafted Audiences

INTERESTS

The Moviegoers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Moviegoers audience is TV Junkies.

Interest Composition Index
TV Junkies 48.41% 36.76x
Entertainment Industry Decision Makers 42.55% 33.32x
TV Advertising Professionals 43.96% 32.84x
Cholesterol Researchers 42.53% 32.73x
Nashville Activity Researchers 41.21% 32.32x
Orlando Activities Researchers 39.65% 31.58x
Entertainment & Tabloid Magazine Readers 42.58% 30.79x
Texas Activity Researchers 36.32% 30.22x
Heartburn Sufferers 39.87% 30.09x
Home Custom Bedroom Decorators 36.23% 29.30x
Composition Percentage: The overlap percentage between the Moviegoers audience and the Interest attribute.
Index: A comparison of the Moviegoers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Moviegoers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Moviegoers audience is Patagonia.

Location Composition Index
Patagonia 0.01% 1.58x
Club Monaco 0.01% 1.48x
Uniqlo 0.02% 1.44x
Zara 0.03% 1.41x
Bonobos 0.02% 1.38x
Lululemon 0.04% 1.35x
Tommy Bahama 0.03% 1.35x
Chicos 0.06% 1.34x
J. Crew 0.04% 1.33x
Madewell 0.02% 1.33x
Composition Percentage: The overlap percentage between the Moviegoers audience and the Location attribute.
Index: A comparison of the Moviegoers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Moviegoers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Moviegoers audience is regmovies.com.

Website Composition Index
regmovies.com 2.42% 52.27x
enstarz.com 1.39% 39.88x
showtimes.com 5.23% 38.58x
familydoctor.org 1.25% 36.98x
movieinsider.com 4.47% 36.92x
wildaboutmovies.com 1.23% 36.77x
grandparents.com 1.09% 35.94x
spirithalloween.com 1.72% 35.92x
allaboutbirds.org 1.40% 35.19x
firstshowing.net 4.01% 34.84x
Composition Percentage: The overlap percentage between the Moviegoers audience and the Web attribute.
Index: A comparison of the Moviegoers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Moviegoers audience is Content Streamers & Downloaders.

Content Affinity Composition Index
Content Streamers & Downloaders 0.07% 21.97x
Assorted Topics (Insurance, Travel, Viral Media) 0.03% 21.86x
Assorted Topics (Web Hosting, Fiction Storytelling, Research) 0.17% 21.72x
London Tourism & Events 0.37% 20.74x
Parenting & Nutrition 0.04% 20.57x
Movie Reviews 21.39% 20.56x
Celebrity Gossip 2.85% 18.61x
ISPs & Local Services 0.04% 18.39x
Assorted Topics (Cooking, Games, Viral Media) 0.12% 17.36x
Cars, Travel & Food 0.37% 16.99x
Composition Percentage: The overlap percentage between the Moviegoers audience and the Content Affinity attribute.
Index: A comparison of the Moviegoers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Moviegoers audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Female