Dstillery Audiences

MOVIEGOERS

Audience Size: 1.1 Million Devices

Explore the Moviegoers Audience

Below you'll find more information about the Moviegoers audience, broken down in different categories based on their digital and physical behaviors. These are 1.1 million unique devices whose actions qualify for the Moviegoers audience.

Dstillery Crafted Audiences

INTERESTS

The Moviegoers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Moviegoers audience is TV Junkies.

Interest Composition Index
TV Junkies 35.38% 54.29x
Entertainment Industry Decision Makers 34.96% 48.17x
TV Advertising Professionals 31.31% 48.02x
Cholesterol Researchers 19.36% 44.68x
Streaming Video Fans 42.47% 39.86x
Movie and Game Review Readers 36.67% 39.41x
Mens Fitness Publication Readers 22.11% 39.29x
Entertainment & Tabloid Magazine Readers 31.80% 39.00x
Streaming British TV Users 30.75% 38.05x
Blockbuster Movie Fans 46.96% 37.40x
Composition Percentage: The overlap percentage between the Moviegoers audience and the Interest attribute.
Index: A comparison of the Moviegoers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Moviegoers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Moviegoers audience is Chicos.

Location Composition Index
Chicos 0.02% 1.56x
Zumiez 0.04% 1.47x
Talbots 0.01% 1.38x
Jos A. Bank Clothiers 0.01% 1.33x
LOFT 0.02% 1.32x
White House Black Market 0.02% 1.27x
Eddie Bauer 0.01% 1.27x
Forever 21 0.01% 1.23x
Express 0.02% 1.19x
Gymboree 0.02% 1.16x
Composition Percentage: The overlap percentage between the Moviegoers audience and the Location attribute.
Index: A comparison of the Moviegoers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Moviegoers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Moviegoers audience is showtimes.com.

Website Composition Index
showtimes.com 8.56% 57.71x
firstshowing.net 2.13% 47.21x
tv.com 1.50% 45.54x
trekmovie.com 1.04% 45.25x
lrmonline.com 2.87% 43.83x
dvdsreleasedates.com 4.27% 42.34x
movieinsider.com 14.87% 41.94x
moviefone.com 11.25% 41.36x
thedigitalbits.com 2.13% 39.48x
batman-news.com 2.71% 37.16x
Composition Percentage: The overlap percentage between the Moviegoers audience and the Web attribute.
Index: A comparison of the Moviegoers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Moviegoers audience is Movie Reviews.

Content Affinity Composition Index
Movie Reviews 22.63% 24.23x
Assorted Topics (Forum Hosting, Website Creation, Celebrity Photos, Humor) 0.16% 18.64x
Film Production 0.36% 18.54x
Celebrity Gossip 0.49% 18.02x
Ireland Cluster 2.27% 16.11x
Collectibles - Toys & Collectibles 16.04% 15.82x
Feminism 0.22% 15.81x
Video Content Sites 0.39% 13.34x
Assorted Topics (Events, Tickets, Fitness) 4.29% 13.11x
Writing & Publishing 0.27% 12.20x
Composition Percentage: The overlap percentage between the Moviegoers audience and the Content Affinity attribute.
Index: A comparison of the Moviegoers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Moviegoers audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male