Dstillery Audiences

MOVIEGOERS

Audience Size: 2.8 Million Devices

Explore the Moviegoers Audience

Below you'll find more information about the Moviegoers audience, broken down in different categories based on their digital and physical behaviors. These are 2.8 million unique devices whose actions qualify for the Moviegoers audience.

Dstillery Crafted Audiences

INTERESTS

The Moviegoers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Moviegoers audience is TV Junkies.

Interest Composition Index
TV Junkies 47.42% 41.02x
Entertainment Industry Decision Makers 42.89% 38.38x
TV Advertising Professionals 42.98% 38.35x
Cholesterol Researchers 38.18% 35.83x
Blockbuster Movie Fans 46.55% 34.60x
Entertainment & Tabloid Magazine Readers 41.00% 34.16x
Movie and Game Review Readers 44.37% 34.12x
Streaming Video Fans 46.07% 34.10x
Streaming British TV Users 37.40% 32.57x
Mens Fitness Publication Readers 37.57% 32.38x
Composition Percentage: The overlap percentage between the Moviegoers audience and the Interest attribute.
Index: A comparison of the Moviegoers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Moviegoers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Moviegoers audience is Victoria's Secret.

Location Composition Index
Victoria's Secret 0.02% 1.61x
Chicos 0.01% 1.49x
Dressbarn 0.01% 1.44x
Buckle 0.01% 1.42x
Journeys 0.01% 1.30x
The Childrens Place 0.01% 1.28x
Mens Wearhouse 0.02% 1.28x
Old Navy 0.02% 1.19x
Carhartt 0.17% 1.15x
Maurices 0.02% 1.12x
Composition Percentage: The overlap percentage between the Moviegoers audience and the Location attribute.
Index: A comparison of the Moviegoers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Moviegoers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Moviegoers audience is moviefone.com.

Website Composition Index
moviefone.com 7.72% 39.05x
wildaboutmovies.com 1.25% 36.68x
filmwatch.com 1.01% 35.43x
movieinsider.com 5.73% 35.22x
showtimes.com 4.79% 34.82x
firstshowing.net 4.21% 34.36x
previewsworld.com 1.12% 34.14x
dvdsreleasedates.com 9.87% 33.39x
thedigitalbits.com 1.16% 33.24x
aintitcool.com 1.05% 33.20x
Composition Percentage: The overlap percentage between the Moviegoers audience and the Web attribute.
Index: A comparison of the Moviegoers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Moviegoers audience is Assorted Topics (Web Hosting, Fiction Storytelling, Research).

Content Affinity Composition Index
Assorted Topics (Web Hosting, Fiction Storytelling, Research) 0.08% 23.63x
London Tourism & Events 0.28% 23.47x
Movie Reviews 29.96% 21.28x
Alternative Movie Streaming 0.29% 20.91x
Film Production 1.43% 20.14x
Celebrity Gossip 1.81% 18.93x
Southern California Cluster 0.17% 17.64x
Video Content Sites 7.64% 17.60x
Instagram Management 0.11% 17.37x
Environmental Conservation 0.09% 17.12x
Composition Percentage: The overlap percentage between the Moviegoers audience and the Content Affinity attribute.
Index: A comparison of the Moviegoers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Moviegoers audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Female