Dstillery Audiences

MOVIEGOERS

Audience Size: 2.3 Million Devices

Explore the Moviegoers Audience

Below you'll find more information about the Moviegoers audience, broken down in different categories based on their digital and physical behaviors. These are 2.3 million unique devices whose actions qualify for the Moviegoers audience.

Dstillery Crafted Audiences

INTERESTS

The Moviegoers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Moviegoers audience is Blu-ray & DVD Movie Shoppers.

Interest Composition Index
Blu-ray & DVD Movie Shoppers 6.25% 72.34x
TV Junkies 38.48% 56.50x
Entertainment Industry Decision Makers 34.11% 49.36x
Nashville Activity Researchers 39.17% 49.05x
Cholesterol Researchers 37.81% 47.97x
TV Advertising Professionals 35.47% 47.90x
Entertainment & Tabloid Magazine Readers 34.57% 47.31x
Orlando Activities Researchers 36.88% 46.58x
Movie Ticket Buyers 40.82% 46.12x
Texas Activity Researchers 32.19% 44.52x
Composition Percentage: The overlap percentage between the Moviegoers audience and the Interest attribute.
Index: A comparison of the Moviegoers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Moviegoers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Moviegoers audience is Everlane.

Location Composition Index
Everlane 0.01% 2.00x
Supreme 0.02% 1.97x
Intermix 0.01% 1.58x
Jos A. Bank Clothiers 0.45% 1.53x
Bonobos 0.09% 1.53x
Mens Wearhouse 0.68% 1.44x
Zara 0.04% 1.43x
Topshop 0.02% 1.37x
Uniqlo 0.02% 1.35x
Johnston and Murphy 0.19% 1.33x
Composition Percentage: The overlap percentage between the Moviegoers audience and the Location attribute.
Index: A comparison of the Moviegoers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Moviegoers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Moviegoers audience is cosmicbooknews.com.

Website Composition Index
cosmicbooknews.com 1.28% 68.13x
regmovies.com 5.61% 62.93x
mommypoppins.com 1.58% 59.19x
latinpost.com 1.10% 58.46x
fox.com 1.28% 56.72x
plannedparenthood.org 1.86% 55.69x
gamenguide.com 2.31% 55.48x
marvel.com 1.21% 53.92x
comicbookresources.com 1.65% 52.97x
poetryfoundation.org 1.31% 51.09x
Composition Percentage: The overlap percentage between the Moviegoers audience and the Web attribute.
Index: A comparison of the Moviegoers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Moviegoers audience is Assorted Topics (Insurance, Travel, Viral Media).

Content Affinity Composition Index
Assorted Topics (Insurance, Travel, Viral Media) 0.06% 26.77x
London Tourism & Events 0.65% 26.43x
Movie Reviews 23.42% 26.19x
Celebrity Gossip 5.08% 25.58x
Assorted Topics (Web Hosting, Fiction Storytelling, Research) 0.38% 25.50x
Content Streamers & Downloaders 0.16% 23.62x
Assorted Topics (Retail Products, Food Service, Package Delivery) 0.61% 23.55x
Parenting & Nutrition 0.09% 22.46x
Assorted Topics (Television, Origami, Men's Health) 0.26% 21.19x
Assorted Topics (Software Integration, Scrabble, Word Games, Pbs) 0.30% 20.38x
Composition Percentage: The overlap percentage between the Moviegoers audience and the Content Affinity attribute.
Index: A comparison of the Moviegoers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Moviegoers audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Female