Dstillery Audiences

MOWING EQUIPMENT SHOPPERS

Audience Size: 2.3 Million Devices

Explore the Mowing Equipment Shoppers Audience

Below you'll find more information about the Mowing Equipment Shoppers audience, broken down in different categories based on their digital and physical behaviors. These are 2.3 million unique devices whose actions qualify for the Mowing Equipment Shoppers audience.

Dstillery Crafted Audiences

INTERESTS

The Mowing Equipment Shoppers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Mowing Equipment Shoppers audience is Getting Off the Grid Travelers.

Interest Composition Index
Getting Off the Grid Travelers 26.38% 24.74x
Home Exterior Design Enthusiasts 15.66% 23.21x
Car Buyers 23.97% 22.24x
Aftermarket Accessories Shoppers 20.87% 22.03x
Archery Enthusiasts 26.58% 21.86x
Xtreme Sports Fans 30.95% 21.63x
Spa and Pool Owners 22.49% 21.26x
Power Tools Shoppers 28.38% 20.97x
Corvette Enthusiasts 23.95% 20.84x
Christmas Lights Shoppers 18.76% 19.92x
Composition Percentage: The overlap percentage between the Mowing Equipment Shoppers audience and the Interest attribute.
Index: A comparison of the Mowing Equipment Shoppers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Mowing Equipment Shoppers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Mowing Equipment Shoppers audience is Carhartt.

Location Composition Index
Carhartt 0.24% 1.29x
J. Crew 0.01% 1.18x
Maurices 0.04% 1.15x
Lane Bryant 0.02% 1.09x
Chicos 0.02% 1.06x
Gymboree 0.01% 1.03x
Buckle 0.02% 1.03x
Old Navy 0.03% 1.03x
Aeropostale 0.02% 1.00x
American Eagle Outfitters 0.01% 0.95x
Composition Percentage: The overlap percentage between the Mowing Equipment Shoppers audience and the Location attribute.
Index: A comparison of the Mowing Equipment Shoppers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Mowing Equipment Shoppers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Mowing Equipment Shoppers audience is deere.com.

Website Composition Index
deere.com 1.01% 43.74x
mowersatjacks.com 3.20% 41.37x
kubotausa.com 7.32% 36.83x
gunbroker.com 1.19% 31.52x
hdnews.net 1.02% 31.35x
wired2fish.com 1.13% 30.50x
trucktrend.com 1.52% 30.02x
reviewatlas.com 1.07% 29.49x
waltonsun.com 1.03% 28.88x
salina.com 2.25% 28.32x
Composition Percentage: The overlap percentage between the Mowing Equipment Shoppers audience and the Web attribute.
Index: A comparison of the Mowing Equipment Shoppers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Mowing Equipment Shoppers audience is Assorted Topics (Self Improvement, Scientific Improvement, Gulf Coast News, Somerset Pennsylvania).

Content Affinity Composition Index
Assorted Topics (Self Improvement, Scientific Improvement, Gulf Coast News, Somerset Pennsylvania) 1.50% 24.18x
Garden Power Equipment 4.08% 22.43x
Trucks 0.07% 20.83x
Farming & Agriculture 0.42% 18.36x
Auto Body Upkeep & Repair Researchers 0.15% 17.75x
Motorsports 0.42% 16.14x
Machines & Industrial Supplies 0.09% 15.72x
Gun Enthusiast - Rifles & Ammo 2.18% 14.32x
Fishing 2.46% 13.04x
Hunting 3.79% 12.53x
Composition Percentage: The overlap percentage between the Mowing Equipment Shoppers audience and the Content Affinity attribute.
Index: A comparison of the Mowing Equipment Shoppers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Mowing Equipment Shoppers audience resonates most for the following age bracket and gender.
Age
65+
Gender
Male