Dstillery Audiences

MOWING EQUIPMENT SHOPPERS

Audience Size: 3.4 Million Devices

Explore the Mowing Equipment Shoppers Audience

Below you'll find more information about the Mowing Equipment Shoppers audience, broken down in different categories based on their digital and physical behaviors. These are 3.4 million unique devices whose actions qualify for the Mowing Equipment Shoppers audience.

Dstillery Crafted Audiences

INTERESTS

The Mowing Equipment Shoppers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Mowing Equipment Shoppers audience is Power Tools Shoppers.

Interest Composition Index
Power Tools Shoppers 30.87% 22.75x
Xtreme Sports Fans 33.70% 21.56x
Product Manuals Researchers 24.47% 20.80x
Lawn and Home Pest Control Researchers 26.11% 20.09x
Archery Enthusiasts 29.50% 19.97x
Getting Off the Grid Travelers 34.80% 19.90x
Tractor Shoppers 37.69% 19.32x
GMC Vehicle Shopper 27.37% 18.69x
Car Buyers 30.69% 18.44x
Metal Detecting Enthusiasts 26.20% 18.33x
Composition Percentage: The overlap percentage between the Mowing Equipment Shoppers audience and the Interest attribute.
Index: A comparison of the Mowing Equipment Shoppers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Mowing Equipment Shoppers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Mowing Equipment Shoppers audience is Carhartt.

Location Composition Index
Carhartt 0.26% 1.47x
Maurices 0.03% 1.44x
Old Navy 0.02% 1.21x
Dressbarn 0.01% 1.15x
Journeys 0.02% 1.11x
Lane Bryant 0.01% 1.11x
Buckle 0.01% 1.09x
American Eagle Outfitters 0.01% 0.99x
White House Black Market 0.01% 0.96x
Chicos 0.01% 0.96x
Composition Percentage: The overlap percentage between the Mowing Equipment Shoppers audience and the Location attribute.
Index: A comparison of the Mowing Equipment Shoppers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Mowing Equipment Shoppers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Mowing Equipment Shoppers audience is tractorhouse.com.

Website Composition Index
tractorhouse.com 6.89% 45.77x
auctiontime.com 2.92% 40.19x
deere.com 1.87% 39.04x
machinerytrader.com 3.25% 38.05x
stihldealer.net 2.96% 37.46x
stihlusa.com 4.19% 37.41x
agweb.com 1.33% 32.97x
truckpaper.com 3.07% 32.75x
mowersatjacks.com 1.46% 32.45x
kubotausa.com 2.85% 31.80x
Composition Percentage: The overlap percentage between the Mowing Equipment Shoppers audience and the Web attribute.
Index: A comparison of the Mowing Equipment Shoppers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Mowing Equipment Shoppers audience is Garden Power Equipment.

Content Affinity Composition Index
Garden Power Equipment 6.74% 20.69x
Farming & Agriculture 1.01% 18.94x
Texas Off-Roading 0.04% 17.18x
Rural Living 0.03% 17.18x
Auctions & Repossessions 0.44% 17.18x
Home Improvement Contractor 0.05% 16.49x
Trucks 1.58% 15.51x
Yard Structures 0.86% 15.40x
Machines & Industrial Supplies 1.16% 14.63x
Car Keys, Locks & Remotes 2.04% 13.96x
Composition Percentage: The overlap percentage between the Mowing Equipment Shoppers audience and the Content Affinity attribute.
Index: A comparison of the Mowing Equipment Shoppers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Mowing Equipment Shoppers audience resonates most for the following age bracket and gender.
Age
65+
Gender
Male