Dstillery Audiences

MUSICAL INSTRUMENT PURCHASERS

Audience Size: 2.9 Million Devices

Explore the Musical Instrument Purchasers Audience

Below you'll find more information about the Musical Instrument Purchasers audience, broken down in different categories based on their digital and physical behaviors. These are 2.9 million unique devices whose actions qualify for the Musical Instrument Purchasers audience.

Dstillery Crafted Audiences

INTERESTS

The Musical Instrument Purchasers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Musical Instrument Purchasers audience is Guitar Enthusiasts.

Interest Composition Index
Guitar Enthusiasts 77.08% 45.38x
Jamband Fans 40.18% 26.33x
Music Trivia Researchers 35.97% 22.51x
Guitar Music Researchers 44.21% 22.31x
Live Concert Fans 28.34% 19.80x
Grateful Dead Fans 31.46% 19.45x
Jazz Music Fans 34.34% 19.38x
Beer Aficionados 28.63% 19.13x
Metal and Rock Music Fans 63.58% 19.02x
Movie and Game Review Readers 27.99% 18.28x
Composition Percentage: The overlap percentage between the Musical Instrument Purchasers audience and the Interest attribute.
Index: A comparison of the Musical Instrument Purchasers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Musical Instrument Purchasers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Musical Instrument Purchasers audience is Jos A. Bank Clothiers.

Location Composition Index
Jos A. Bank Clothiers 0.21% 1.05x
Mens Wearhouse 0.32% 1.01x
Composition Percentage: The overlap percentage between the Musical Instrument Purchasers audience and the Location attribute.
Index: A comparison of the Musical Instrument Purchasers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Musical Instrument Purchasers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Musical Instrument Purchasers audience is tonereport.com.

Website Composition Index
tonereport.com 1.39% 117.17x
fender.com 1.03% 107.80x
jimdunlop.com 1.64% 103.08x
mojotone.com 1.38% 101.56x
marshallforum.com 1.23% 100.73x
warmoth.com 1.19% 99.20x
mylespaul.com 2.43% 98.75x
strat-talk.com 2.62% 96.07x
sevenstring.org 1.25% 94.21x
911tabs.com 3.30% 87.70x
Composition Percentage: The overlap percentage between the Musical Instrument Purchasers audience and the Web attribute.
Index: A comparison of the Musical Instrument Purchasers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Musical Instrument Purchasers audience is Guitars & Instruments.

Content Affinity Composition Index
Guitars & Instruments 23.80% 35.70x
Music Production 8.84% 29.62x
Live Music 16.45% 27.20x
Music Concerts 36.82% 21.59x
Song Lyrics & Sheet Music 37.62% 16.42x
Christian Music 2.84% 14.68x
Music Education 6.53% 13.64x
Australia & New Zealand Media 4.76% 12.77x
Film Production 2.33% 12.22x
Men's Dress Shirt Shopping 1.71% 12.20x
Composition Percentage: The overlap percentage between the Musical Instrument Purchasers audience and the Content Affinity attribute.
Index: A comparison of the Musical Instrument Purchasers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Musical Instrument Purchasers audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male