Dstillery Audiences

MUSICAL INSTRUMENT PURCHASERS

Audience Size: 2.6 Million Devices

Explore the Musical Instrument Purchasers Audience

Below you'll find more information about the Musical Instrument Purchasers audience, broken down in different categories based on their digital and physical behaviors. These are 2.6 million unique devices whose actions qualify for the Musical Instrument Purchasers audience.

Dstillery Crafted Audiences

INTERESTS

The Musical Instrument Purchasers audience exhibits a variety of interests and behaviors.

As seen below, the leading interest for the Musical Instrument Purchasers audience is Guitar Enthusiasts.

Interest Composition Index
Guitar Enthusiasts 76.19% 44.80x
Metal and Rock Music Fans 53.42% 33.49x
Classic Rock Fans 53.40% 30.57x
Jamband Fans 46.67% 28.90x
Vinyl Record Collectors 46.51% 27.75x
Music Trivia Researchers 42.39% 24.18x
Beer Aficionados 36.92% 23.74x
Movie and Game Review Readers 38.51% 23.42x
Tech News Enthusiasts 34.09% 23.09x
Comedy Fans 36.99% 23.02x
Composition Percentage: The overlap percentage between the Musical Instrument Purchasers audience and the Interest attribute.
Index: A comparison of the Musical Instrument Purchasers audience to the internet population.
Dstillery Location Audiences

APPAREL RETAILERS

The Musical Instrument Purchasers audience visits and shops at a variety of apparel retail locations.

As seen below, the apparel retail location most frequented by the Musical Instrument Purchasers audience is Jos A. Bank Clothiers.

Location Composition Index
Jos A. Bank Clothiers 0.01% 1.46x
American Eagle Outfitters 0.01% 1.25x
Dressbarn 0.01% 1.21x
White House Black Market 0.01% 1.21x
Carhartt 0.17% 1.12x
Mens Wearhouse 0.01% 1.04x
Maurices 0.02% 1.02x
Journeys 0.01% 0.93x
Old Navy 0.01% 0.90x
Victoria's Secret 0.01% 0.87x
Composition Percentage: The overlap percentage between the Musical Instrument Purchasers audience and the Location attribute.
Index: A comparison of the Musical Instrument Purchasers audience to the internet population.
Dstillery Web Insights

WEBSITES

The Musical Instrument Purchasers audience is distinctive due to the websites they visit.

As seen below, the highest indexing website for the Musical Instrument Purchasers audience is 911tabs.com.

Website Composition Index
911tabs.com 2.10% 47.36x
marshallforum.com 1.21% 45.60x
mylespaul.com 2.44% 45.51x
sevenstring.org 1.65% 45.38x
strat-talk.com 2.64% 45.33x
yourchords.com 1.27% 43.06x
invisibleoranges.com 1.37% 42.64x
premierguitar.com 4.21% 42.47x
planetrock.com 1.22% 42.36x
guitaretab.com 2.65% 42.29x
Composition Percentage: The overlap percentage between the Musical Instrument Purchasers audience and the Web attribute.
Index: A comparison of the Musical Instrument Purchasers audience to the internet population.
Dstillery Content Affinities

CONTENT AFFINITIES

Content Affinities are Dstillery's proprietary way of categorizing the internet.

As seen below, the most visited Content Affinity for the Musical Instrument Purchasers audience is Guitars & Instruments.

Content Affinity Composition Index
Guitars & Instruments 18.37% 27.95x
Music Production 5.53% 22.71x
Live Music 20.44% 21.65x
Music Concerts 44.67% 19.20x
London Tourism & Events 0.27% 18.14x
Christian Music 0.46% 16.03x
Film Production 1.14% 16.03x
Music Education 2.05% 15.86x
Professional Audio Visual 0.20% 15.19x
Assorted Topics (Power Trains, Drones, Web Design) 1.70% 15.09x
Composition Percentage: The overlap percentage between the Musical Instrument Purchasers audience and the Content Affinity attribute.
Index: A comparison of the Musical Instrument Purchasers audience to the internet population.
Dstillery Demographic Audiences

DEMOGRAPHICS

The Musical Instrument Purchasers audience resonates most for the following age bracket and gender.
Age
35-44
Gender
Male