Explore the NBA Fans Audience
Below you'll find more information about the NBA Fans audience, broken down in different categories based on their digital and physical behaviors. These are 2.7 million unique devices whose actions qualify for the NBA Fans audience.
INTERESTS
The NBA Fans audience exhibits a variety of interests and behaviors.
As seen below, the leading interest for the NBA Fans audience is Oklahoma City Thunder Fans.
| Interest | Composition | Index |
| Oklahoma City Thunder Fans | 76.31% | 43.39x |
| Detroit Pistons Fans | 73.17% | 43.15x |
| Brooklyn Nets Fans | 48.76% | 38.99x |
| San Antonio Spurs Fans | 37.62% | 37.54x |
| ESPN Enthusiasts | 27.02% | 37.54x |
| Boston Celtics Fans | 38.09% | 37.02x |
| Milwaukee Bucks Fans | 43.40% | 35.30x |
| New York Knicks Fans | 44.07% | 34.70x |
| Basketball Enthusiasts | 60.00% | 33.42x |
| Orlando Magic Fans | 24.13% | 31.67x |
Composition Percentage:
The overlap percentage between the NBA Fans audience and the Interest attribute.
Index: A comparison of the NBA Fans audience to the internet population.
Curious about what else the NBA Fans audience is interested in?
Sign Up
APPAREL RETAILERS
The NBA Fans audience visits and shops at a variety of apparel retail locations.
As seen below, the apparel retail location most frequented by the NBA Fans audience is Urban Outfitters.
| Location | Composition | Index |
| Urban Outfitters | 0.01% | 1.56x |
| Zumiez | 0.01% | 1.46x |
| Maurices | 0.01% | 0.77x |
Composition Percentage:
The overlap percentage between the NBA Fans audience and the Location attribute.
Index: A comparison of the NBA Fans audience to the internet population.
Want to find more of the NBA Fans audience in the real world?
Sign Up
WEBSITES
The NBA Fans audience is distinctive due to the websites they visit.
As seen below, the highest indexing website for the NBA Fans audience is peachtreehoops.com.
| Website | Composition | Index |
| peachtreehoops.com | 1.17% | 51.00x |
| slcdunk.com | 1.69% | 50.85x |
| postingandtoasting.com | 2.13% | 50.28x |
| bulletsforever.com | 1.84% | 50.19x |
| allucanheat.com | 1.24% | 49.83x |
| brightsideofthesun.com | 2.38% | 49.77x |
| hashtagbasketball.com | 1.56% | 49.23x |
| thedreamshake.com | 1.18% | 48.82x |
| canishoopus.com | 1.11% | 48.73x |
| hothothoops.com | 1.30% | 48.51x |
Composition Percentage:
The overlap percentage between the NBA Fans audience and the Web attribute.
Index: A comparison of the NBA Fans audience to the internet population.
Want to see more of the websites the NBA Fans audience visits?
Sign Up
CONTENT AFFINITIES
Content Affinities are Dstillery's proprietary way of categorizing the internet.
As seen below, the most visited Content Affinity for the NBA Fans audience is Florida College Athletics.
| Content Affinity | Composition | Index |
| Florida College Athletics | 0.65% | 15.83x |
| College Sports | 0.21% | 15.69x |
| Illinois College Sports | 0.53% | 15.23x |
| Southeast College Athletics | 1.35% | 14.15x |
| Virginia Athletics | 0.08% | 13.57x |
| Pac 12 Sports | 1.40% | 13.09x |
| New England & Ivy League Sports | 0.62% | 12.79x |
| Upstate New York State Athletics | 0.05% | 12.31x |
| Luxury Sneakers | 6.15% | 11.65x |
| Fantasy Sports | 19.99% | 11.39x |
Composition Percentage:
The overlap percentage between the NBA Fans audience and the Content Affinity attribute.
Index: A comparison of the NBA Fans audience to the internet population.
Want to see more of the Content Affinities the NBA Fans audience visits?
Sign Up
DEMOGRAPHICS
The NBA Fans audience resonates most for the following age bracket and gender.
Age
25-34
Gender
Male
Interested in seeing other characteristics of the NBA Fans audience?
Sign Up